💰 Conversion Paths: The Secret to Scaling Google Ads Campaigns

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  • čas přidán 22. 07. 2024
  • John reveals how he was able to scale campaigns from $15K to $100K in just one year by focusing on conversion paths.
    A conversion path is the series of steps a customer takes on their journey from being a website visitor to making a purchase. By understanding where customers are dropping off and making necessary improvements, you can increase the efficiency of your Google Ads campaigns and see better results.
    Watch this video to learn about:
    - What conversion paths are
    - Why identifying and optimizing your conversion path is crucial to the success of your campaign
    - Average cost is not equal to average cost-per-click (CPC)
    - The power of equal marketing
    PS: This guide series is from an internal Solutions 8 training. We’re sharing everything with you, our dear subscribers, to show our gratitude for the overwhelming support you’ve given us. We value you and your growth with Google Ads. 🖤💚🤍
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    0:00 Intro
    0:36 Conversion Paths: The Secret to Scaling Campaigns
    3:23 Average cost is not equal to average CPC
    8:08 Why you should master your conversion path
    11:50 How to track your conversion path
    17:57 Massive amount of equal marketing
    20:26 Job opportunities in the best Google Ads agency on the planet
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Komentáře • 12

  • @irbazahsan8229
    @irbazahsan8229 Před rokem +3

    0°C @ 12am + Coffee ☕ + Google Ads Optimization + Listening this 🎧 = perfect night

  • @ivan.vatovic
    @ivan.vatovic Před rokem

    Great insight. But the thing I like the most about this video is John's mood and lucid laughter :-)

  • @keywordniches2207
    @keywordniches2207 Před 2 měsíci

    great video man. do you also have something for services, this is mostly for products. Hope to see a video soon about this.

  • @himanshu-6388
    @himanshu-6388 Před rokem

    John!!!!!! Why are you sooooo good!!!!

  • @coalass
    @coalass Před rokem

    Love you John. You mad crazy google legend.

  • @danielstrugnell1044
    @danielstrugnell1044 Před rokem

    Great video as always guys. How do you control the smart shopping pmax to stick to warm audiences? Via remarketing audience signals?

  • @Dr.MisterDr.
    @Dr.MisterDr. Před rokem

    John You Are Legend!

  • @jacabobhappylife766
    @jacabobhappylife766 Před rokem

    I have a question about tracking calls to numbers on my website.
    Example: I run a home improvement company.
    1. Adam Googles "home improvement services" on their laptop,
    2. He clicks my ad,
    3. He arrives on my landing page and likes what he sees.
    4. Adam sees the number displayed on the website, and types it into his phone.
    5. Because Adam is short on time, he saves the number as a new contact to come back to later
    6. 3 days later, Adam calls the number and is put through.
    7. An appointment is made

  • @keywordniches2207
    @keywordniches2207 Před 2 měsíci

    How would you go for lets say a house clearance company that sells it service. Only warm like branded, remarketing and smart search campaign?

  • @andyokay
    @andyokay Před rokem

    I always have had a hard time with people eating or drinking a lot when doing recordings, so this was kinda hard to follow😂. Not telling anyone how to live their life though, so I just had to power through this one. The content is worth it!

  • @dansuterrulez
    @dansuterrulez Před rokem +3

    I find these a bit hard to follow