Everything We Know About Steam Tags! [2020]
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- čas přidán 1. 12. 2020
- Are you getting the most discoverability out of your Steam tags? Steam allows you - and players - to add tags to your game to help with discoverability. Your tags impact where and how your game will appear to potential customers on Steam. Each game must have 5 tags - up to a maximum of 20.
While they’re pretty simple and easy to add (there’s even a Tag Wizard to help you), getting the most out of your tags isn’t as straightforward as you might think. In this video we’ll go over the basics of Steam tags, show you why they matter for game discoverability, and finally take a look at Steam tagging tips from some bright minds in the gamedev industry.
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first off i would like to say THANK YOU! you guys rock with all of the help you have given. Second and this is more of a observation, wouldn't "Difficult" also be considered a poison pill tag? A "poison pill" is something that may drive away sales right? I ask this more out of curiosity than a criticism.
@@stevenkent5351 Hey Steven - thanks so much! Good point on the "Difficult" tag. It definitely may drive away potential players. On the other hand, there is a type of player that loves "tough-as-nails" platformers like Spelunky and Super Meat Boy. I guess it would really depend on who you're trying to target.
please add a video about how to publish your game on steam.
Steam tags told me a lot, including that apparently Barbie Dreamhouse Party is a post-apocalyptic horror game. I'll have to try it out soon
Thank you Gamedev, im setting up my steampage and this is super helpful!! Cant wait to be able to donate to you guys for all the help through this journey! :D
- "Don't use the tag "Indie"."
Damnit.... Now I know I f**ked up.
Really insightful things in this video, Great work!
Great video, just spent nearly an hour making my tags show similar games. Thanks as always for being awesome
Thanks guys this video was incredible
Boi ur don't know how ur inspiring people to game Dev :D
that's funny, The moment I saw this video in my feed I opened up my tags and thought to myself "oh, I don't have Indie, I should put that in" and you guys were like "NO! STOP!"... so I didn't
Nice! Perfect timing! Glad we could help out.
"Stop using Indie to market your game, and if you were ever using Anime, may God help you..."
what if your game is an Anime game? Guess all the Dragonball Z, Sword Art Online, and Naruto games need new tags.
I don't even click a game unless anime is in first 5 tags lol
I'm a mobile dev but still watching this! Gotta learn from anywhere
These are some good tips. Especially how to optimize your steam tags after you added them.
Good quality video, thanks!
All the valuable info. helped us a lot!
Thank you for this video, it's a life saver! :)
very informative, thanks!
Very useful! Thank you very much!
Thumbs up! Thanks to AskGameDev and Chris.
Cool!
Great video, tags are very important I think
Everday i watch this channel is a step forward to making my own game
Hey hey, i am early. Cool topic btw
Nice ;D
add a video about how to publish your game on steam.
i have an exam tomorrow and i am watching this....btw nice video
4:25 More like this used to work like this a year ago. Now more like this feature only super popular games.
Can you plz run us through the PlayStation progress??
When I use the steam search, I always search for "Indie" "Action" "3D" + whatever I feel like playing.
If a game doesn't have the "indie"-tag, will it still show up? Never checked that.
Uh well I have a question.. Why don’t you have 1mil subs?
Sometimes I search specifically for "Indie" to find games that aren't made by studios backed by large publishers. So not sure I'd say completely remove it, maybe if you have space left out of the 20 maximum tags, putting a tag like indie near the bottom, omitting it if you have other tags you wish to prioritize.
I have categories like Balls, Metal, Ray Tracing etc. and those categories will never work in a dynamic collection as the categories don't exist on Steam.
In fact "Steam Deck, Verified + Playable" is the only Dynamic i use.
took Indie out of the lists...thanks! 😏
Hi Chris Zukowski from article here. Ask Me Anything
You talk a lot about discoverability and what genres of games are overcrowded. If you had to give some suggestions to indie devs on genres that have lots of opportunity, what would you recommend?
Thanks for your great content Chris. We love your newsletter and the value you bring to the community.
@@AskGamedev Strategy games, building games, crafting games, basically anything where there is a lot of creating and stats. Also horror games strangely! Note these are not like math equations a building horror game will not make you 1 billion dollars.
also put a viedo on pixel game vs vector graphics game vs 2d game vs 3d game
I'm new to gamedev
Welcome to the community!
@@AskGamedev yeah thanks
can you give ideas for making a good game
This is something I'm always worried about when I launch a game honestly.
"Does my game count as casual? Or platformer? If I pick both will people get confused?....."
Should indie and action be removed even if they aren't in the top 5?
So a Castlevania inspired game could go:
Retro
Horror
Classic Difficulty
Platformer
Multiple Characters
2D
Demon Hunter
Singleplayer
Adventure
Action
Then comes along some random idiot in the community and adds, "funny", "stupid", "racing", "sports" etc. Such a dumb idea to let the entire community edit a products tags.
ngl, i search the indie tag on steam :P
I think the point is that its a non descriptive tag that wont assist you in defining your game in the algorithm, not that people don't search indie as a tag.
I don't even click a game unless anime is in first 5 tags...
Pixelgraphic_indie_rogulike
These r most tags I search
"Adventure" used to describe a genre (see for example adventuregamers.com ), sadly it has been emptied of meaning by stretching the literal meaning of the word and adding anything to the tag. Nowadays it's easier to find "Adventure" games in Steam by using "Story Rich" + "Puzzle".
Something similar is happening with "FPS", people are adding games that are not shooters, poisoning the tag and forcing users to use "First person" + "Shooter" for a meaningful search.
Because allowing everyone to edit the tags of a companies product is the fucking dumbest idea I've ever heard of. It is like nobody who created the tag system out of an entire company thought hey, people will abuse this and make tags for games that have nothing to do with the game. It isn't the developers adding those unrelated tags.
Why is "anime" tag a poison pill?
As i see it, a poison pill is something that may turn people off to your game. Many people who don't watch anime think poorly of it. Remember this video is more about casting the largest net not hyper focusing on a niche. *Edit* Keep in mind that early on in the video they did say " don't use these tags *unless* it is something that is a core component of your game (i think that was the quote)"
Anime is very divisive. Some people love it, some people hate it. It is fine to use if your game is Anime! Just don't add it unless your game is such because you might be scaring off a big population of Steam.
subtitles are cursed
Thanks for the head's up! They should be fixed now :)
I don't like how people stray away from indie games for the soul reason of them being indie games, I mean its not a genre or even an artform its litterly just the way it was made
But that's not necessarily true, its a muddled term. Indie to a laymen means pixel art or retro, not how it was funded. So you can't reall blame a non game developer for misunderstanding that nomenclature.
It has nothing to do about the fact that they are "indie" it is just a Steam Algorithm thing.
I think it's the same with indie books, indie film and indie music. It's just low budget and it could be trash. AAA can be trash too but it will most likely be beautiful looking trash and thats what some people care about.
Or maybe they just looked at steam, found a game that looked nice, was tagged indie but was not finished and then think all indie games are like this.
IDK whats the specific reason or even the most common one, but I can understand that some people think that indie means, it's a bad low budget game.
I thought the same about B-Movies until I stumbled up on some awesome ones, like "Synchronicity", "The Signal", "Cube".
l am 216th
I don't see why "Anime" is a bad thing. Anyway, is obvious that "indie" is a waste of a tag, it says nothing about the game itself.
Anime is very divisive. Some people love it, some people hate it. It is fine to use if your game is Anime! Just don't add it unless your game is such because you might be scaring off a big population of Steam.
I wish know why the devs what make porn/hentai games don't use terms "hentai" and "porn" in yours games. Why use "anime", "nudes" and anothers types terms if can be more literally and objective with "hentai/porn" tag.
Wish also know why Steam users need active "block violence" first to active "block porn" in the end. No make sense this.
hi , gift me games on steam