$0 INFLUENCER MARKETING STRATEGY || the best small business plan for 2022

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  • čas přidán 28. 06. 2024
  • Thank you for being so patient with this video! Here it is…the best influencer marketing strategy we have for small businesses in 2022! This is how grew our business with influencers using $0.
    Resources mentioned:
    Socialblade analytics - bit.ly/3wrZVuh
    Email tracker for Chrome - bit.ly/3wv0WBJ
    We are a hand-poured all-natural candle studio in Sydney Australia! We started this idea based on the lack of scents suited to our liking so we created The Candle Bar. Your person, your memory, your place, your scent. Our main objective is to bring the most amazing smelling candles to your space, all whilst helping our Earth in mind. We donate $1 from every order to a charity that helps the earth :) Follow along our journey!
    Socials:
    Shop: www.sentstudio.co
    The Candle Bar: sentstudio.co/pages/the-candl...
    Instagram: / sent.studio
    Tiktok: / sent.studio
    Pinterest: www.pinterest.com.au/sentstudioau
    SUBSCRIBE FOR MORE
    / sentstudio
    MUSIC
    Music by ninjoi. - Acceptance - thmatc.co/?l=01307D20

Komentáře • 61

  • @tifanitucker6265
    @tifanitucker6265 Před 4 dny

    This was SO helpful, I can't even believe its free info. Thanks for the video!

  • @talithamkondwane1912
    @talithamkondwane1912 Před 2 lety +15

    You are such a natural. I honestly love you’re genuineness in helping other small business owners in the most organic way possible with what you’ve learnt in your own business. Your videos are so informative and they genuinely go a long way. I pray God blessed your business and that it grows to higher heights ❤️

  • @Mary_Dean
    @Mary_Dean Před 2 lety +12

    So so so much value here after scouring the internet for real information I can actually use! Love how everything was broken down into bite-sized pieces and very easy to understand - amazingly structured! Would love to know if you would actually be interested in working with me on my new jewelry brand to help develop a complete marketing strategy or even just with this influencer piece. I'm finding that marketing is my biggest challenge and time-eater whereas everything else is coming pretty naturally. Either way, this is gold. Really appreciate you sharing this for ALL to learn

  • @brownie072
    @brownie072 Před 2 lety +3

    this was a great video and pretty in depth! thanks for sharing your experiences with genuine advice!

  • @smartfluence627
    @smartfluence627 Před rokem +3

    Very informative video! We love seeing brands being scrappy and being able to use influencers even without paying them. We've noticed many of our clients are tending towards gifting and affiliate now rather than paid collaborations as a means to start working with influencers before they've already scaled their businesses.

  • @nadinekylaa
    @nadinekylaa Před 2 lety +1

    So much value! ❤️ Thanks for sharing!

  • @apr3corn
    @apr3corn Před rokem +1

    Thanks so much! I’m launching a new product in 3 months and your videos are really useful!

  • @laikaijewelry6716
    @laikaijewelry6716 Před rokem +2

    Great information! I love the idea of the personal delivery of the product with cute bouquets ❤️

  • @laciej
    @laciej Před 2 lety +3

    This was outrageously helpful. I have been considering how to approach influencers and you delivered knowledge of quality. Thank you 👏🏽

    • @sent.studio
      @sent.studio  Před 2 lety

      Thank you so much! We’re glad it helped 🤗

  • @stephaniedanforth2833

    This post is gold!! So helpful. Thank you so much for sharing!

  • @drobgyn5615
    @drobgyn5615 Před 2 lety +1

    Love the video! Thank you 💯🙏

  • @emilywong1231
    @emilywong1231 Před 8 měsíci

    Omg that's super informative and useful, especially for me who just started a small business!

  • @NaomiAdrianne
    @NaomiAdrianne Před rokem +1

    Thank you so much for this video. I would like to see more videos like this

  • @MissKyeniVlogs
    @MissKyeniVlogs Před rokem +2

    Such a helpful video. I am working on low budget atm and I am planning to start my research on influencers while building my website. I am now confident in approaching them.x

    • @sent.studio
      @sent.studio  Před rokem +1

      So glad you found it helpful! Good luck x

  • @astridmilne170
    @astridmilne170 Před rokem

    Amazing video and amazing candles!

  • @Frannys_Bookclub
    @Frannys_Bookclub Před 2 lety +2

    A video on how you do your tin labels and box labels please 😊

  • @christinerene9351
    @christinerene9351 Před rokem +1

    This is a great useful video! Thanks for posting.

  • @nicolagomes5526
    @nicolagomes5526 Před 2 lety +2

    This is such an amazing video. Thumbs up to you.

  • @tamarat5270
    @tamarat5270 Před rokem

    Love your videos they are sooo helpful! What are some forums you follow/are part of? xxx

  • @missb_8816
    @missb_8816 Před rokem +1

    Amazing video

  • @MrStevepga1
    @MrStevepga1 Před 2 lety +1

    i came to this video by accident. Very Informative. Thanks

  • @tiffanycheng6938
    @tiffanycheng6938 Před 10 měsíci

    really helpful video for ppl who wanna start their business! ths:))

  • @arpitak9890
    @arpitak9890 Před měsícem

    Thanks for this insightful video, Jo. I do have a question though - How do you check website to measure if the influencers have bought us traffic?

  • @LuckyUrbana
    @LuckyUrbana Před rokem

    Great vid! I am currently working on an Influencer stratgey for the fashion company I work for. I would love to use social Blade, any advice on the best premium package to get? I appreciate any help!

  • @psalm3718
    @psalm3718 Před rokem

    Hi! So grateful for this review as it is super comprehensive. I have one question tho, do you send them (influencers) all your scents or just one scent?

    • @sent.studio
      @sent.studio  Před rokem

      We send a selective few, tailored to what we think they would like/ what they request

  • @tamikamacheyle9433
    @tamikamacheyle9433 Před rokem

    Love your content. Great information alongside your candle company. Did you say you would post a copy of your email that you sent to the influencers?

  • @mavis8074
    @mavis8074 Před rokem

    We actually did check ones post and video before we reach out, but the thing is there are so many influencers we reach out in one day and if we did follow everyone, this can't be good for your own account as this may have the risk of disabling for following too many influencers

    • @sent.studio
      @sent.studio  Před rokem

      We only follow those we truly believe in and want to work with, we don’t reach out to a lot of influencers as we believe quality > quantity. The influencers we reach out to consistently post our products! We have a great relationship with them :)

    • @mavis8074
      @mavis8074 Před rokem

      ​@@sent.studio This is the ideal state, I work for a brand and we need a lot of constant exposure, which means we need to reach out to a lot of different influencers. Also, we have someone who is responsible for social media updates, and others for influencers. There are two different positions.

  • @karina_waldron
    @karina_waldron Před rokem

    How did y’all go about getting published in magazines? Like is there a way to contact someone for that?

    • @sent.studio
      @sent.studio  Před rokem

      We reached out to publication companies via their pr or media emails listed on their website. Otherwise you could get a PR agency

  • @nathanturner8761
    @nathanturner8761 Před rokem

    I really like your email signature! Can I ask how you made it? It has two columns and links on your socials. I cant seem to figure out how to do that on apple mail :)

  • @AndreaPatrickOfficial
    @AndreaPatrickOfficial Před rokem +2

    Thanks for the information. I think the best influencers come across like a good girlfriend/guy-friend who's authentic and just looking out for others...lol! NOT SALESY! I really liked this video.😊

  • @NiroshAsantha
    @NiroshAsantha Před 2 lety +2

    Hi not related to this video, can you please tell me where you get your linen textured lables? I tired Avery as you said but they don't do colour papers. Thanks

    • @sent.studio
      @sent.studio  Před 2 lety +2

      We purchase the Avery linen labels, they are plain labels and then we design and print the colours on ourselves :)

    • @NiroshAsantha
      @NiroshAsantha Před 2 lety +1

      @@sent.studio thanks for the info, that's lot of ink. Unfortunately, I'm not that rich. :)
      Are you using the same printer for that?

    • @sent.studio
      @sent.studio  Před 2 lety +3

      @@NiroshAsantha actually it’s not that costly :) We use a Canon Megatank, we’re still on our first batch of ink, haven’t needed to change it once and it’s been 8 months of printing all our assets

    • @NiroshAsantha
      @NiroshAsantha Před 2 lety

      @@sent.studio thanks for the info. Really appreciate your input 🙏

  • @ceciliacarrington7230

    An influencer included my product on their feed after I gifted it. I was thrilled! After I include it on my own post, is it okay to include the hashtag of the influencer on my post?

    • @sent.studio
      @sent.studio  Před rokem

      You’ll need to give credit to the influencer by tagging them and mentioning them in your caption otherwise you can also contact them directly to ask for permission :)

  • @ceciliacarrington7230
    @ceciliacarrington7230 Před rokem +1

    I used your gifting strategy and the influencer displayed my product on one of its reels. Is it okay to screenshot it and post it on my story?

    • @sent.studio
      @sent.studio  Před rokem

      Thats amazing!! We're so happy for you! Yes, but make sure you credit the creator or even reach out to them to ask

  • @earthrealmproductions

    How can we contact for business help?

  • @loretaasher3693
    @loretaasher3693 Před rokem

    Working with influencers can be so tricky, I wonder if there are any tools that can help my work/business before collaborating with them.

    • @sent.studio
      @sent.studio  Před rokem

      There are heaps of affiliate platforms that would help

  • @stephaniemorris6738
    @stephaniemorris6738 Před rokem

    I had a influencer to sign a contract and they did not post at all. Be very selective of the influencers you choose to work with.

    • @sent.studio
      @sent.studio  Před rokem +3

      If an influencer signs a contract there should be a clause within the contract that states what would happen if they fail to deliver on their part. If they breach the contract then you can take them to court as a contract is binding!

  • @jakobbourne6381
    @jakobbourne6381 Před rokem

    You just need to find the right influencers to collab with , bonus if they're really interested in your business/market. You may want to look into certain influencers using collab tools which function as search platforms for influencers - a good example w/ one with large database of influencers would be *phlanx*

  • @christinewillson8554
    @christinewillson8554 Před rokem +1

    Great video. Do you offer a service to get started on influencer strategy? Any agreement templates for a business such @khirafashions ?

    • @sent.studio
      @sent.studio  Před rokem +1

      We don’t have any templates yet but would you be interested in one if we offered it? 🤗