What is the Apple Business Model?

What is Apple's business model? In this video I describe how Apple makes money by working through all 9 components of Apple's business model canvas.
Apple creates consumer electronic products that have amazing design and usability and bundles them with software products to lock consumers in. Because they are so attractive they deliver great status and productivity to users leading to a premium price.
That's the secret of Apple's business model
Download the Apple Business Model Canvas Here: link.denis-oakley.com/Apple-B...
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Denis Oakley & Co design disruptive business models for companies of all sizes
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Above all keep questioning, keep challenging assumptions!

[@lukejustin1857]

LOL is everyone here watching a student doing a case study?

[@CactusFragz]

omg ily your gonna give me an A for my assignment with this video! also everyone watching go get ur good grades lesgoo!

[@DenisOakleyStrategyConsulting]

How did the assignment go? Have you had the marks back?

[@Ksiusa-br5rj]

Denis! Thank you so much for your video!! It really helped me to prepare for my digital globalisation final presentation!!

[@DenisOakleyStrategyConsulting]

Ксения Сорока you are most welcome. Glad I could help

[@onalennababusi5928]

Thank you for the video, it really helped me in understanding the model.

[@DenisOakleyStrategyConsulting]

You’re welcome.

[@RELAX-sz9vd]

Thank you so much for your video, it really helped me to prepare fianl present too, :)

[@DenisOakleyStrategyConsulting]

You are most welcome :)