Turn Frustrations Into Delight: The Empathic Design Method | Clara Gaggero Westaway | TEDxNewcastle
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- čas přidán 18. 11. 2019
- Designer and inventor Clara Gaggero Westaway is leading the search for ways in which technology can feel human and be accessible to all.
Working at the intersection of innovation, design and ethnography, her award winning studio is pioneering new ways of enhancing the unquantifiable aspects of life: empathy, wellbeing, delight, with meaningful design and invention.
Follow Clara on @ClaraGaggero Like any great designer, if Clara has a superpower it would be her ability to see the world differently to the mainstream. Clara is an intrepid designer, inventor and creative director committed to enriching the lives of people through hopeful product innovation.
The daughter of a mechanical engineer and a fashion boutique owner, she studied industrial design in Italy before setting up her own fashion label in Berlin, only to get back into design engineering a few years later, this time in London.
Consequently, her design method is defined by a rare ability to integrate seemingly disparate realms and elements: art and engineering, purpose and aestheticism, the physical and the digital.
When she’s not the colourful and multifaceted co-founder and creative director of Special Projects, Clara is a visiting senior lecturer at the Royal College of Art and at Queen Mary University of London and a faculty member of Oxford University Said Business School OSLP. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at www.ted.com/tedx
Always presenting a solution to a problem is a wonderful thing! Less problems means less stress, she has a more meaningful job than I. Loved this one!
“... In every moment of frustration, there is a little moment of fuzzy feeling just waiting to be freed“
We cannot solve the problems with the same kind of thinking by which we created them...
Oh God there was so much creativity there. Truly loved this one. Thanks for posting 👍
Love the digital app finder mirror of the physical desk - very intuitive
Great presentation... Indeed we are creative beings. 😂 😂 😂
Very cool book for phone... I needed that just broke down and got a smart phone and I had no clue... I used to be very good at computers but I have no ideas what these icons are and I can't remember my kid shows me most of what it can do... I am afraid with computers we deleted some thing and your computer is done... That kinda thing don't want to mess up this expensive phone kinda thing... Love the phone box idea it could be made light weight but never go plastic... Mushroom mycelia and puffed rice make good materials...
Great presentation and sense of humor
Mistakes/problems are intrinsic to learning/evolving. This is how you create a more joyous and less painful journey for your life.
"So this is the first mobile phone manual to be in a museum of modern art"
Absolutely fantastic to see the phone book manual. I know it would help some of my family.
.;;;;;;;;;;;amazing , frustration is an oppurtunity WOW!
That was fantastic! A true, old fashioned TED talk :)
I'm 30 and I F-ING love the book design.
This is awsome ! Find the delightful moment and lenghten it.
Great talk! I really found it interesting, and entertaining too!
Wow dear lady that is lovely
This was AWESOME!
We tend to judge others by their behavior, and ourselves by our intentions.
powerful.