Quick Take: Defining concierge commerce and what it means for retailers

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  • čas přidán 13. 09. 2024
  • Host Greg Kihlström talks with Daniela Jurado from VTEX about defining concierge commerce and what it means for #retailers on the latest episode of The Agile Brand with Greg Kihlström #podcast
    Prioritizing business efficiency and ROI while balancing customer loyalty is crucial for success in retail and e-commerce. In a podcast episode, Dani Jurado, the Executive Vice President of North America at Vitex, emphasized the importance of focusing on operational efficiency and profitability in the retail industry. He highlighted the need for businesses to reduce the total cost of ownership and decrease technology costs, especially for companies using legacy systems or internal platforms.
    To achieve this balance, Dani discussed the significance of streamlining maintenance, optimizing efficiency within operations, and rethinking e-commerce approaches. He mentioned the challenges faced by companies with internal solutions, high maintenance costs, and the need to adapt quickly to changing customer needs. By addressing these challenges, businesses can enhance customer engagement, drive loyalty, and increase profitability.
    Furthermore, Dani emphasized the role of AI-based tools in improving efficiency and reducing costs in retail operations. He mentioned examples of AI applications in search, returns, and infrastructure optimization, showcasing how AI can streamline processes and enhance operational efficiency.
    Don't miss a thing. Hear directly from leading brands and marketing technology platforms about the challenges and opportunities facing marketers today, from AI to building customer lifetime value as well as business value. The Agile Brand™ features executives and thought leaders from top brands and platforms discussing the trends driving the industry forward, like first-party data strategies, artificial intelligence, consumer data privacy, omnichannel customer experience, and more. The Agile Brand is hosted by Greg Kihlström, advisor and consultant to leading brands, speaker, entrepreneur, and best-selling author. It provides a fresh perspective on the continually evolving dynamic between brands and the audiences they serve.
    #marketing #technology #marketingdigital #digitalmarketing #marketingstrategy #podcasthost #podcastlove #marketingexpert #marketingadvice #businessmarketing #technologysolutions #marketingstrategist #marketingempresarial #experientialmarketing #marketingtipps #marketingpodcast #marketingtechnology #marketingstories #marketingcoaching #technology #marketingdigitalargentina #html #socialmediamanager #font #techlover #searchengineoptimization #artificialintelligence #GenAI #generativeAI #enterprisemarketing #marketingstrategies #martech #mops #MarketingOps

Komentáře • 11

  • @saadali-hp9pq
    @saadali-hp9pq Před 17 dny

    Daniela Jurado is a powerhouse in the industry Excited to hear her perspective on operational efficiency

  • @Kastalom02
    @Kastalom02 Před 17 dny

    Prioritizing business efficiency and ROI in retail is key - looking forward to hearing Daniela's insights

  • @makson894
    @makson894 Před 17 dny

    Retailers using legacy systems can definitely benefit from this discussion Can't wait to listen to the podcast!

  • @dilyaabrarova1977
    @dilyaabrarova1977 Před 17 dny

    Greg Kihlström always brings interesting topics to his podcast Excited for this one!

  • @Ola-m6l
    @Ola-m6l Před 17 dny

    It's great to see a focus on optimizing efficiency in retail operations Looking forward to hearing more

  • @mdmahdihasankhan3481
    @mdmahdihasankhan3481 Před 17 dny

    Streamlining maintenance for better efficiency - this is something every retailer should pay attention to

  • @sharapov1869
    @sharapov1869 Před 17 dny

    This episode sounds so insightful, can't wait to learn more about concierge commerce in the retail industry!

  • @misza_4638
    @misza_4638 Před 17 dny

    The importance of reducing total cost of ownership cannot be overstated in the retail industry Eager to learn more!

  • @sergokotov5845
    @sergokotov5845 Před 17 dny

    The balance between customer loyalty and profitability is crucial - hoping to pick up some strategies from this episode

  • @ИринаОрлова-ц1и

    Reducing technology costs sounds like a challenge many retailers face Curious to hear how Daniela addresses this

  • @BikashDas4542b
    @BikashDas4542b Před 17 dny

    Hello sir, I visited one of your CZcams channel and saw that there are some problems in your CZcams channel. what problems do you want to see