If I Were Starting An Online Business In 2023, I Would Do THIS First (6 Steps)

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  • čas přidán 12. 12. 2022
  • Here's something you absolutely need to have in place when starting a new business!
    ►► From no audience to income in 30 days. Download my FREE 30 Day Online Income Jumpstart Guide → GrahamCochrane.com/jumpstart
    Today I wanna share with you one of the most helpful exercises you could ever do in your business to get super clear on who you're serving, what you're helping them accomplish, how to speak to them in language that it will be vivid and powerful for them to get them to take action - meaning buying your products, join your programs, come to your events - this exercise unlocks ALL of that!
    I stumbled across this while writing my book, ”How to Get Paid For What You know” and realized this process should be applied to everyone's online business, especially when you’re starting out!
    It's something that I call the Mentor Map and you’re going to get the step by step outline here today.
    This will be a great end of the year/ start of the year framework for you to implement that will give you clarity, confidence and move you to make a real impact with your business. Let’s dive in!
    In this episode you'll learn:
    - How this framework allowed me to make an impact with my first book
    - What you need to create the best customer journey inside your business
    - The big questions most people skip, that will end up hurting their growth later on
    Hope you enjoy!
    - Graham
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Komentáře • 51

  • @GrahamCochrane
    @GrahamCochrane  Před rokem +3

    ►► From no audience to income in 30 days. Download my FREE 30 Day Online Income Jumpstart Guide → GrahamCochrane.com/jumpstart

  • @deborahhall9086
    @deborahhall9086 Před rokem +4

    I am deep into your book. It is extremely well written, clear and convincing.
    It is having the effect on me that you were aiming for.
    I now have a structure I have committed to, will implement, and know I will succeed with.
    I have my teacher, and I'm on my way.
    (When I write my book I will employ your template :)
    Am on Step One: Find Your Idea. Am doing the customer research--hardest step for me.
    I see how doing the 6 steps you recommend here will give me a great deal of further clarity.

  • @matodon7778
    @matodon7778 Před rokem +1

    Thanks for all of your videos Graham. I finished your book and appreciate all the good advice. Thanks for breaking down why you did what you did for it's structure. Very eye opening

  • @jbrosfinancialfreedom
    @jbrosfinancialfreedom Před rokem +2

    Thanks so much for this video! I'm building out an online course to launch soon, already have a word document with a layout and notes.
    I just added everything you said to these notes and will probably spend the rest of the night flushing it out.
    You just added so much value to my upcoming course and are truly awesome!

  • @sarahmitchell9366
    @sarahmitchell9366 Před rokem +1

    This is one of the best step by step videos I’ve seen on this. And I’ve watched a lot. So thank you, and good job.

  • @lightsource444
    @lightsource444 Před rokem

    Love anything that is simplified and turned into a checklist or map! And ask a question, receive an answer as a way to shift the mind into seek mode. Knowing what to keep and what can be left out.

  • @PeterBowdenLive
    @PeterBowdenLive Před rokem +1

    Hey Graham! I'm at the book stage and its helpful to hear how that process is both challenging but brought important clarity. Also helpful to think in terms of NUMBERED steps, not just a path.

  • @fivenineshaq
    @fivenineshaq Před rokem +1

    Incredible. You gave me great and useful advice and sold me on your book!

  • @workflowmyworkload
    @workflowmyworkload Před rokem

    Solid Gold Content Graham! I can't thank you enough! Can't believe you are giving this content away for free- I was at work taking notes and I couldn't write it down fast enough ha. God bless bro

  • @evaguo1
    @evaguo1 Před 10 měsíci

    Thanks, Graham! Golden info!! All of it was super insightful, so, I can't just pick one. Thank you!!

  • @jeanettef.chaplin4326

    I loved the video and the Jumpstart Guide. I have been stuck on deciding on a focus for my course. I decided it makes more sense for me to teach my students/clients how to study the material on their own!

  • @MartinKPettersson
    @MartinKPettersson Před rokem

    Perfect timing with this one, thank you!

  • @darrensteves
    @darrensteves Před rokem

    Great video. Putting together a coarse now! This is helpful in organizing thoughts and totally makes sense!

  • @trombology
    @trombology Před 10 měsíci

    This is pure GOLD! Thanks Graham.
    I am a trombone teacher with many many years of experience, have my method down and know how to teach it. I have about 30 individual students, almost 10 groups and a couple of ensembles plus regularly do workshops.
    Straight away I could see how the Mentor Map could help me communicate the lesson structure at the beginning of a lesson or course using the opportunity and map steps. Straight away, helping two kids understand rhythm, I turned the process into a 3 step step-by-step approach and saw how that resonated with the kids, like “oh, just three steps to play a melody correctly every time. Thats not mystifying.”
    This won’t change what I teach, but I will definitely influence how I teach. Thanks!

  • @wiktoriasadlik
    @wiktoriasadlik Před rokem +1

    Most useful video about any product launch I have ever watched. Thank you.

  • @rodericklhsheriagh
    @rodericklhsheriagh Před rokem

    Your content … always super helpful! I’m learning tons from you and am encouraged to GO!!!

  • @sierra_dawn
    @sierra_dawn Před rokem

    It's hard to choose because there is so much value in this video but I would say the questions to get clear on the method will be tye biggest game changer for me.
    I am so excited to sit down and answer these questions!
    Graham, your content is absolute 🔥 Thank you for sharing your knowledge and experience with us.

  • @thecoolcatacademy
    @thecoolcatacademy Před rokem

    Thanks for this super informative video!

  • @Ayayi_jr
    @Ayayi_jr Před rokem

    Thanks for sharing. I've been thinking about writing a book for a few months now and these steps should be a guideline and helpful.

  • @traceymoraleja4377
    @traceymoraleja4377 Před rokem

    IM SOOO GLAD TO MEET YOU!!! NEW SUBBIE, I WATCHED your video today and it says 3 years ago and i was like ohh i hope he still makes videos and i am happy to see this,, 1 day ago!! YOUR My new business Mentor thank you,,

  • @wendynicholson
    @wendynicholson Před 10 měsíci

    I listened to this on your podcast...so great. I want to have you as a coach in the future! I like how simple and easy you make things. You are a great communicator and I learn so much. I am currently going through your free training for Kajabi..its so great!!. Thanks for all your free content.🙏

  • @enoumoh
    @enoumoh Před rokem

    The most insightful part was breaking down the objections questions 👍🏻 thanks for this!

  • @jamminjay317
    @jamminjay317 Před rokem

    Hi Graham, Congrats on writing your book! Very Cool.

  • @spencerkim4755
    @spencerkim4755 Před rokem +1

    Appreciate your perspective so much!

  • @majorerskineCH47
    @majorerskineCH47 Před rokem +1

    Great video Graham…you can’t have 6 Quadrants unless your using new math…love your content btw.

  • @CoachAndree
    @CoachAndree Před rokem

    Thank you so much for this information it was very helpful! I like all the elements , however I'm thinking elements # 4 was profound for me ... knowing the method & steps is important. Leading my client or students by the hand with my words can give comfort in moving forward with the course or service I'm offering. I also like the examples you gave it brought clarity. Looking forward to answering these questions. Again thanks..

  • @nfpaezinvesting
    @nfpaezinvesting Před 11 měsíci +1

    Man, you have great content, thank you

  • @dumisaniluthango1421
    @dumisaniluthango1421 Před 7 měsíci

    This was a masterclass. Inspiring to hear about the story behind the book (great book, by the way). I took lots of notes and looking forward to taking action on them. Thanks Graham.

  • @erenathompson9228
    @erenathompson9228 Před rokem

    Thank you Graham very helpful!

  • @daltonjackson2314
    @daltonjackson2314 Před rokem

    I just bought your book last week end I enjoy your content it is so helpful and motivational keep up the great work for me and everyone else

  • @RonSullivanHitting
    @RonSullivanHitting Před rokem

    I have a small but dedicated CZcams subscriber base and have marketed to them my online course (built with Kajabi). I struggle with marketing the program and yet it does very well despite my inefficiencies. Marketing, so it seems, requires a plan and unfortunately I'm so haphazard always flying by the seat of my pants. While my program has surpassed my very low expectations of performance, I know it could "do" better. This video has offered some clarity ALL 6 parts and the questions you included inside the parts have regenerated the fire inside :) Thanks for your help as usual.

  • @Dietconsulting
    @Dietconsulting Před rokem

    Kia Ora Graham, I found this helpful in reducing my own overwhelm 🤪.

  • @geneirwin3DBLM
    @geneirwin3DBLM Před rokem

    Hello Graham~ Great content. Best portion for me was to a) Remind them of the Opportunity VALUE; b) "Burnt Grass" approach on naming all of the objections you can think of, with their solutions, as step 2. Thanks for all you do. ~gene

  • @jasonbaca
    @jasonbaca Před rokem

    So good!

  • @ulrikatorquato3513
    @ulrikatorquato3513 Před 5 měsíci

    Thanks Graham 🎉

  • @KennethTownsell
    @KennethTownsell Před rokem +4

    Thanks for all you do! You are truly a blessing to this world!

  • @davidplummer82
    @davidplummer82 Před rokem

    Thanks, Graham and thanks for the 30-Day Jumpstart. I imagine that as a general rule for lead magnets you would focus on steps 1 - 4 in some detail, particularly the opportunity, and leave the last two steps to your call to further action?

  • @enlightenedexecutivedennis553

    Hey Graham - Great process to follow! I am starting to put together an on-line course for new business owners on the “Power of aligning Vision, Values, and Mission to create your Dream Business Reality” through a 3-step process. Am I on the right track with the Mentor Map approach? Dennis

  • @dafingaz
    @dafingaz Před rokem

    Thank you!

  • @whenbirdiesfly
    @whenbirdiesfly Před rokem

    Very helpful!

  • @DeclanLestat
    @DeclanLestat Před rokem

    Hi Graham! FYI your podcast isn't updating on Stitcher. Last episode was in June. Don't know if that's intentional so figured I'd give you a heads up. Be well, sir!

  • @engagingeducation8606
    @engagingeducation8606 Před rokem +2

    Awesome video Graham - This needs to be in the curriculum! My favourite takeaway was the clearly defined step by step process.

  • @shaebulkley3451
    @shaebulkley3451 Před rokem

    Under the opportunity section isn’t the question 4 the same answer as question 3? Great content!!!

  • @VoiceoverMomentum
    @VoiceoverMomentum Před rokem +1

    Thanks for all you do, Graham. I listen to the most relevant videos multiple times. I’m about to launch a membership and fear is slowing me down. When do you open your community again? I think just being a member will help me excel in my program.

  • @isaacmurden3310
    @isaacmurden3310 Před rokem

    how did you get that cool avatar? in your intro

  • @JeahnLaffitte
    @JeahnLaffitte Před rokem

    I love this, brother. Thank you so much for sharing your process and journey. I'm brand new here and am fully onboard

  • @LanaAnneMD
    @LanaAnneMD Před rokem

    Thanks, Graham! My best 2 takeaways are:- #3- to lead step by step rather than assuming persons know- I thought to do that would be insulting their intelligence so to speak. Instead, I appreciate that it is about communication. The other-#6- CTA- what's the next step? (so I'm thinking ahead and being proactive)👌

  • @lesliejobborn2944
    @lesliejobborn2944 Před rokem

    Just wanted let you know, I took the first steps. I wrote my lead magnet and outline my first year of content. You should find my magnet in your email. Thanks for your help

  • @VL1975
    @VL1975 Před rokem

    Is it worth drop shipping? I talked to one of Shopify's Experts and he basically told me I'd have to spend thousands of dollars and I wouldn't make any money at drop shipping. WTF kind of advice is that!?

    • @dmeachy
      @dmeachy Před rokem

      Have you checked Oberlo? I had to write a few articles years ago about combining Shopify and Oberlo together and droppshipping from Alibaba or some other wholesale companies that dropship. I'm not sure how you would lose money unless it was on returns which there would be a certain number. I thought Shopify advocated dropshipping? Interesting comment you received.