is AMD's GPU Business really in "Terminal Decline"...?
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- čas přidán 11. 05. 2024
- Getting sent an article on AMD and their Radeon GPU sales, I decided to delve deeper into the numbers, and there is indeed BAD News, though I don't think it's so much Radeon GPUs to blame...
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#PCGaming #GamingPC #AMD - Jak na to + styl
You know what's not in terminal decline, but actually thriving?
Tech YES City.
I had some kim chi this morning, definitely having a thriving kind of day.
@@techyescity Don't forget your Green Tea, Baked Beans and Grapefruit.
YES
@@techyescity I put that $hit on everything!
@@techyescity Also, bitter almonds.
People bought so many cards in 2020-2021 and don't have a compelling need to upgrade yet.
steam hardware survay probes you wrong. People ARE upgrading. They are just not choosing AMD.
@@FellTheSky ok 👍
sure buddy. explain how the "universaly hated" RTX4060Ti is number 15 on the latest steam survey and the ONLY RDNA3 card 7900XTX on the list is like top 80 or the 4090 having more users than the RX580. people just dont want AMD cards.
@@gureguru4694 I don’t think 30 series owners are upgrading either like myself
i bought 2 AMD gpus this year. 7800 xt and 7900 xtx
Prices are way too high, that's the reason...people are just not keen anymore on paying premium for a mid-high product
then paying for everything else that they shouldn't have to. ad's in games your paying a $100 or more for is totally for idiots. then microsoft trying to force people to upgrade to windows 11 and paying for features that they don't want or need... smh. greed in the software and hardware of computers is becoming stupid. it's gotten to the point that i'm not playing any games from the last 4-5 years because it's not worth the cost anymore. i play older games and have enough fun that i may never update my pc again.
Yet people still buy Nvidia
@@DeadPiixxel Nvidia buyers are usually "stupid market". Same people that buy Apple products etc ... This is mostly limited to US, thus Steam surveys favor Nvidia. However, rest of the world is different, and there is huge console market belonging to AMD.
@@aleksazunjic9672 You do know that the console market is in the decline, right?
@@aleksazunjic9672 Yet Nvidia has 8x more global NET WORTH than AMD.
Nvidia = 2 trillion dollars
AMD = 250 billion
Just recently picked up a new xfx 6800 for just over £300 on a deal. I'd been using a 1070 for the past 6 years. Very happy with the upgrade.
I saw that but people said it was too good to be true on Amazon & it kept breaking. How's yours holding up?
Same here but upgraded from a 970, very happy. Only problem is my 6700k is now a bottleneck.
Same here with the XFX 6800. What a Beast for the Price. I undervolted it and OCed it to 6800XT. There was no better deal for me in Germany. Not even used.
@@tlv8555I think the issue was with the zero rpm mode on the GPU in the driver it would run extremely hot I think it was glitch once I turned that off it was all good the new drivers got rid of the zero rpm option
@@tlv8555I also bought the xfx6800
All AMD has to do is be the best value in the $200-400 card market, everyone is so focused on the ultra high end, when 90+% of users have a $400 or less GPU
problem is it become harder to make GPU that can fit that price bracket. 7600 use 6nm instead of 5nm. if AMD use 5nm on 7600 they probably cannot sell it below $300.
AMD is the best value allready in low end… and NVIDIA still outsell AMD… so no, it does not help.
As Im in the middle of picking out parts for my first pc build I am going to go with a 6700xt which is like about 300 on Amazon right now. Would like to see if I could find cheaper but doesn't look like it.
Damn it, underrated cmt.
Many people despite YEARS now, have only "known" NVDIA for GPUs. Plus I get a feeling that AMD just don't make enough card to compete. At my country, the import of AMD GPUs are quite low yet the demand is high, making the price increase which in turn diminishes AMD p/p value a lot...
@@haukionkannel best value? 4060 is only 10% more expensive than the rx 7600, yet has 10% more performance and 50% lower wattage. and on top of that you get DLSS, better stable diffusion performance, much better RT capability, and CUDA. so tell me how is AMD the best value?
Seems to me that the "work from home" switch that happened during the pandemic forced many people to buy new hardware including GPUs it caused an artificial spike in sales that hasn't reoccured. Someone who bought an RX 6600 when they came out is still doing fine today. I'm not surprised.
Oh, dear. The overlords don't like it when you talk about the economy being trash.
It's all about price now, they're stuck at 7900XTX performance for RDNA4, so moving it all down a notch for the 8000 series would be tolerable and not terminal, but they'll be up at the "70 class" maximum until RDNA5. And then, it's just pricing correctly, which we know AMD has struggled with their Radeon marketing department for many years
They have a marketing department? You mean the engineers moonlighting in marketing? Doers that count?
also you have to remember that the mcm still has it's problems. that's the reason for no high end cards next gen. they are skipping the high end until the mcm is worked out. i think that moore's law is dead is right about amd having problems with the mcm. delaying a gen for a year or skipping a year to get the better mcm out, i know which i'd do.
@@craiglortie8483 Yeah that's been them trying to figure out the thing they created. Very similar things happened with Vega and even Ryzen.
"Struggled". You mean they decided to glue themselves as close to NVidia as possible hiding their insane greed in shadow of NVidia's greed?
I believe the rumored performance was that of an XT not XTX.
The leap from 6000 to 7000 wasn't as dramatic and rtx is still a feature.
As a 5700xt owner, I'd like to see what the 8000 is going to be, and if it isn't much better than what they currently offer, I'd buy a 7000.
Why not Nvidia?
Cause the power connector is bullshit and everyone knows it!
If ththeir goal is to do like the 5000 series it will be better for 80% of people. Cheaper entry and mid level GPU. If the 8800XT is prise at 500-550 €/$ with the performance in raster and raytracing beetwin a 4070Ti super and a 4080 it will be good because the 5070 will certainly be close to that at certainly more than 700$.
The 8000 model will be a good like for like upgrade for a 5700xt, have the sapphire model myself.
What they will achieve with the 9000 series finally nailing down multi chip technology in RDNA5 is going to be the gamechanger, they shelved trying it with RDNA4 and put all focus on mastering it for the next gen, at least the cockup with RDNA3 taught them valuable lessons about executing the concept correctly and also to not overpromise whilst under delivering, nor to avoid rushing a product which hasn't fully realised it's potential.
I'll be honest, this is one of those times I'd skip until whatever the thing is that comes out after the 8000 series. That's more likely when they'll have most of the issues figured out.
the 8000 series will at least bring better prices, but that's about it. You can either wait for a RX 8800xt and pay $800aud or pay $1400aud for a RX 7900xtx
rtx is still a feature
You mean raytracing? The fact that you said it like that says a lot.
Also imo there are only a handful of games that I'll describe are "worth turning on the Ray tracing on"
Ratchet, 2077, Exodus, Alan Wake and Dying Light 2? That's it I think?
To be fair Nvidia is moving away from cards trying to force online geforce now. They want you to game on a cloud not hardware so they can reserve hardware manufacturing for AI.
They'll get cancelled and shutdown for that. I'll LOVE THAT FOR THEM! NGREEDIA!
That’s such an nvidea move
The Automated Intelligence bubble won't last too long.
@@MandoMTL AI stands for Artificial Intelligence. The market for AI may be at high point at the moment, but AI is now never going away.
@@Safetytrousers No it is not. Skynet will become a reality and in our hubris cause our planets destruction. Inevitable!
5:42 Slight correction, that's not a Balance Sheet, that's Income Statement.
Balance sheet is for assets and liabilities, this one is for profits and losses.
9:35 the RX 5700 XT was the last of those jet planes. My 50th Anniversary Edition blower card with a fan profile come to life like a jet engine during GPU load.
You can set your own fan profile.
@@misterPAINMAKER That's right. The default fan profile set in Adrenalin is too low which your GPU will just get hot during load and you will never get a good clock boost and best FPS out of it. I figured this out years ago, and assumed AMD did this to probably not have their reference RDNA1 cards get bashed by reviewers back in 2019.
I set custom fan curve profiles to all my GPUs and its just unfortunate that the RX 5700 XT 50th Anniversary reference is the worst since its a blower card.
@@vh9network I have other issue. Every time i open the PC i have to set it to the default because, it goes to extreme fan custom profile and it is going like a rocket.
I had a gigabyte gaming oc 5700xt and it wasn't that bad, but my Asus Tuf 6800xt is much quieter.
I switched the reference blower for a Artic Cooler aftermarket cooler. It has a massive heat sink on the back and 3 great quiet fans. With some quick overclocking I get rasterized 3060 performance for less than $300 and the GPU was readily available.
Not speaking just in terms of AMD but I wouldn’t be surprised if we see another “gpu shortage.”
It’s good for business and when it’s good for business they will always make an emergency situation.
You'd have to get all 3 suppliers to agree to decrease production lol. There will not be another shortage anytime soon....
What will happen is things balancing out. Nvidia will gradually decline, Intel will grab their marker share, AMD will produce GPUs for consoles. Plus, there will be soon Chinese player in budget GPU market.
@@Techno4more With that much money to be made you honestly believe they wouldn’t…
My guy you’re not that gullible are you?
@@Techno4moreHappens all the time.
you'd need a market anomaly such as a Crypto mining boom, AI training, Natural Disaster, collusion between companies, or War to create a shortage.
Damn, Brian. Did You just show a Boing on Your video? Madman. Stay safe out there!
Drivers are good these days, no problems here on 6800xt. I only had driver problems once with R9 270, back in ATI days you could email them and get live beta fixes sent to you. I have been with them on and off since ATI Rage in the 90s.
I would hope they stay in the game strong, together with intel als an upcoming player, its bad for consumers if team green gets everything. Competition is good for us.
Yeah, all the whining about "incompatabilities" is BS.
...and when the ATI All-in-Wonder seemed like magic.
and the black screens and crashes on higher end cards are caused by dickheads trying to run a 7900xtx on a 750W psu
Not really it becomed little worse with 6000 and 7000 series
Same here, never had a driver issue at all on the RX 6800XT, unlike my RTX 3090 that had many issues from time to time, something the RTX 2070 never game me once, the only times I had Radeon driver issues was when I had an R9 390. Nvidia over Radeon does indeed have quicker updates on drivers, so at least the waiting times aren't that long when something goes wrong, but nowadays I would even dare that Radeon driver updates are pretty on par from what Nvidia does, probably at least close on how Nvidia used to pull updates on the GTX 1000 series.
I think the primary reason for the decline is just the console cycle. Its all under gaming revenue, and this decline would be expected.
What are your thoughts on the Asus warranty scam?
I did a video actually a week before this all happened, and that one particular company that I was talking about in the video happened to be... yup you guessed it! So yeah thoughts are they are being tight in way too many areas. czcams.com/video/MQHay3VLdSM/video.html
can make a more detailed video following up on it, though gamer's nexus themselves have the receipts, I didn't.
@@techyescity no real point in being redundant I think. Are you planning to livestream again soon? I miss the podcasts.
Gigabyte has issues as well. Northwestrepair just posted a new video demonstrating with 2 GPUs.
All companies are scammy its a question of when will we say no and sue them and 2 what products are really worth it.
On my last hunt for some deals I had the chance to speak with some other American customers. They were all building Home Brew Steam Boxes, and Grabbing up Big Boy AMD cards. I would like to see AMD keep up with their GPU's. You do not have to make the fastest, just the best for that price to performance.
I am an AMD user and don’t really care much for the ray tracing but what I do care about is the high TDP that AMD cards have so if they could just lower that TDP on future cards it would be nice.
My ASRock A380 boosts up to 2.904GHz scrubbing through 4K video playback using 18W while also driving a 1080P secondary monitor. 6:30
Settings: 65 PerformanceBoost with +140mV Offset, 65W max and 90C max.
I had a few RX 580 cards. The quality of the MSI Gaming X version was not even close to the Sapphire Nitro+ card.
AMD exclusive partners make great coolers now. The fans almost never come on unless its the middle of summer.
Yet that's a really old card. The MSI 5700XT gaming is one of the best cards.
MSI is shit unless you buy a higher end model. Same with gigabyte.
He said the truth. I did nit have any driver issue since february on 7800xt and that combined with decent performance is good for many. Especially if they want to match gpu to cpu.
Yo what is that outro music?!
hard man - neon x remix from megaman 3, that, spark man and snake man are defs worth chucking in your favourites. Well actually the whole list he did is worth it lol.
@@techyescity sweet, thanks.
RTX cards are readily available now at msrp. Games have not scaled up with new hardware. AMD wants near Nvidia prices without the ray tracing performance, frame gen, cuda cores, dlss, ect. It's just not a compelling product at the price.
The graphics decision has had to scale back in the past. Its a srategy that has proven effective for amd. When amd's response to the 8800gtx came late and under performing, they scaled back. When amd released the rx 480/580 that was a scaleback measure, too. Amd will eventually be competitive again.
Shame the cards are not of the quality of the cpus
You solved the puzzle of the flawed business model. #ETERNALYGRATEFUL
That's the reason why they probably won't release a high end Rx 8000 series GPU. Getting TSMC fab time is expensive and needs to be ordered well in advance. If you have a competitive CPU architecture and an uncompetitive GPU architecture, it makes sense to make more CPUs with that fab time and less GPUs.
they are even better, buy a saphire and shut up
@@betag24cn LMAO no, I'll take an AMD CPU any day. But the GPUs and their drivers are inferior, period (personal experience with RDNA2 and 3).
@@vrealon7738 THIS.
For the most part they're fine, up until you turn on raytracing 😅😅
they need to go for the upper mid range performance and below and do what they did with the 9700pro back in the day. They made using FSAA basically free. Now do that with ray tracing.
Dont try to be the fastest just deliver 120 fps with ray tracing and forget the bleeding edge.
*I ALWAYS go for ASRock, for my Radeon GPU's !* They are awesome !
My ASRock A380 boosts up to 2.904GHz scrubbing through 4K video playback using 18W while also driving a 1080P secondary monitor.
Settings: 65 PerformanceBoost with +140mV Offset, 65W max and 90C max.
I could be wrong here, but AMD bought Xilinx for embedded and that went nowhere fast based on these numbers they shared.
xilinx will be imñortant now, this year arm socs from amd will be offerend to run windows 11 arm version
qualcom and nvidia will do the same, that is why everybody got upset with nvidia trying to buy arm, it was a clear push for a arm monopoly
People just looking to trash AMD for anything now even if they have no business bringing it up. 🤪👍
Still satisfied with my xfx 6900xt , no issues. What caught my attention is you saying that in Japan the efficiency is one of the main attributes they're basing their purchase decision on. That being said, I have pretty interesting undervolting results with my card resulting in considerate energy savings while keeping the performance - could AMD focus on official support of UV?
I just bought 7800XT and am blown away by the card's performance. It's a beast in the semi-budget segment.
Fits in the case and doesnt melt! 😘👌
Its way overpriced and barely faster than the previous gen 6800XT.....
@LawrenceTimme I don't know where you live? But to me it's not overpriced at all if you check the competition and it's performs really well.
The Steam hardware survey doesn't make sense to me. Anecdotally, just under half of the desktop pc gamers I know have an AMD graphics card.
Obviously laptop and internet cafes would skew the numbers, but it still doesn't line up to me.
Well none of my friends who has gaming PC has AMD… so based on that. The steam survey gives too good picture of AMD market share!
In reality… i think that steam results are rather good and rather close to reality!
We couldn't get a GPU for a long time, prices way too high. Once the prices went to at or below MSRP we bought the 6000 series. I normally skip two cycles before I upgrade.
From a gaming perspective AMD did not release anything new during that time period and most of the cheap RX 6000 cards are now sold out with only a few deals left as opposed to the prior period where the RX 7000 was new and RX 6000 was on sale. I would assume most people have already upgraded or are waiting for the RTX 5000 series at this point. I am going to be grabbing a RTX 5000 series card on launch and know many other people who plan to do the same so I am not really sure gpus sales are down because of lack of consumer buying power.
The other portion of this sales segment is the crypto miners. RX 6000 series is pretty good for mining. RX 7000 series is not good for mining. The miners I know that have been buying new gpus are all going with the RTX 4000 series cards. I do not know anyone buying RX 7000 series to use for mining.
How can it be "in terminal decline" when AMD is in every console and almost all handheld , what a crock of shit.
Except Switch too bad they can't get that Nintendough
I'm doing my part, the last 6 cards I've bought were RX 5700 XT, RX 6600 XT and RX 6700 XT.
Currently shopping for a replacement for my ASUS Tuf Gaming RX 6700 XT in the RX 7800 XT.
Would like to try another brand Gigabyte, Powercolor, XFX ...
Any Suggestions?
With AMD, I always prefer exclusive card partners like Powercolor, Sapphire, XFX etc. Becuase brands that also make RTX cards seem to just slap an exisiting cooler on the Radeon and call it a day.
@@alexcoleman589 Thank you for the advise.
I had to think about that and do some research.
This purchase will be a non ASUS or Gigabyte GPU while still staying away from PNY and ASROCK.
I have a ASOCK RX 6700 XT and it has worse thermals than my founder's Edition.
@@alexcoleman589 They've been doing half assed designs on AMD cards since the Polaris/Vega days. Asus literally just slapped a 1080 cooler on a Vega 64 which led to VRM overheating because Asus didn't even bother modifying the coldplate for full coverage. Gigabyte put VRM components on the backside of the PCB under a backplate that was basically for looks. And MSI: they didn't even bother releasing a real AIB card, just a blower design with a few cosmetic differences. MSI also severely downgraded the coolers on their Polaris offerings, nixing the Twin Frozer coolers. I'm betting they're pulling out because they've burned AMD buyers one too many times.
Why keeping rx5700xt same as rx 6600 xt but with higher tdp and no 12.2 support
@@foxskyful Price and availability.
Those old xeon videos really put you on the map. Love those old videos. Skylake HEDT is cheap now, you should do videos on that sometime.
AMD's main issue is that they price thier cards like Nvidia do, but their cards are worse, or at least perceived to be worse - and they are in "some" aspects. They need to do what they did with their CPU's - make them amazing value.
amd is already a good value
@@Khinh-xq6lx wrong
Exactly. Pricing amd cards for a few bucks less with the trade off of being power hungry and inferior upscaling no thanks.
@@Haddley333no wrong they usually have lower prices and are more frequently on sale
yeah inferior upscaling is true but at the sam time they are making longer lasting cards by guving their mid range more vram and better long term driver support
thats why rx 580 is still somewhat relevant while 1060 is pretty much dead and nobody recommends it anymore even for low end PCs
On the highest end sure nvidia is better but you step down just one step to 3080 and compare it to 6800xt (6800xt will be more useable in years to come cause it has 16gb vram while 3080 has 10gb )
Now it depends what you want 1.if you want mid range and plan to replace it frequently you can go nvidia but if you want longevity you go amd,
2.if you are highest end enthusiast yiu should always go nvidia
3.and if you are low end player maybe intel gpus are for you or maybe rx6400/580 there is nothing from nvidia in that bracket
no, the main issue with amd is the fact that the cards dont work!, they have driver problems and are really low quality when it comes to training AI or doing other tasks, simple as that, if amd fixed their game fps dip and drivers, they would've done well, but they didnt even bother.
I think that the combination of cost and performance of modern GPU's. no one needs an ultra expensive upgrade at this time.
Every time I upgrade my gpu I want double the vram. My next gpu needs 24gb.
you only need 16, you'll just be paying for something youll never use.
Agree- the economy here is affecting many markets- it has been a domino stacking scene for quite a while and now we see the tipping in motion- will see how the election year here in the states plays out.
Fully agree, since the first RTX cards the focus is shifted from gaming. Tbh most of people are happy with FullHD 60fps high and if it comes to kids they are happy with their phone/ console. Highend PC gaming is a niche expensive hobby.
yes 20 cards hyped rt no one now would buy a 20 card for ray tracing nvidea can sell nothing for alot with hype
I have a Rx 6700 XT and recently purchased a RX 7900 XTX. So I do not see AMD GPU Sales going down as yet. Besides i also own the xbox series s and a playstation 5 which also have AMD GPU 's.
Watching on my GRE.
watching on my xtx
watching on my 570
Hmm... consuming 40W while U watch TechYesCity @ youtube!
Pathetic ! 😐
@@Boorock70 can't pay the energy bill in turkey huh? cry more. Pathetic ! 🤡
My condolences to you
It says in there earnings that gaming revenue from semi custom (PS5/Xbox) is down but its offset by INCREASED Radeon sales
At one point during the FX era there were rumors flying around that AMD would be taken over either by Intel or by Nvidia, so this seems like someone just trying to grab attention. And the way you describe the Japanese consumer makes perfect sense. As an island nation Japan has always been landlocked when it comes to resources and the need for oil in the late 1940s was one of the major reasons the Empire of Japan attacked Pearl Harbor. While the politics has certainly changed since WW II, the Japanese people still would be careful about energy expense even now.
Tech yes city capitalizing on AMD tears… the drivers issues and lag of FSR still plaguing amd
Video cards do not be replaced as often. The new cards are designed to prosper using 4k. Buy that card and it will be good for a very long time as you could go down to 1440p or even 1080p far down the road. A 1080 ti card can still be enjoyable in 2024.
I had the R9 290X and has much of a volcano as it was, it was a beast with crazy OC
As someone who day trades AMD. This title just isn't the case.
I went all in on there stock, and see it as they lead in tech on almost all their segments.. Nvidea trying to glue 600mm chips together. We will see
It would be interesting to compare how much silicon each company has sold. Given that AMD has numerous product lines that need to share that supply, it is not surprising that they are happy to charge what they can for Radeon cards rather than take a loss to drive demand. No business tries to drive demand for their least profitable products.
^ best logical comment on this video. AMD makes APUs for desktops, laptops and consoles, AMd also makes server cpus, desktop cpus, laptop gpus, laptop cpus, server gpus and desktop gpus...and they also make embedded stuff....that's a lot of product lines they have to divy up among their wafer supply. NVidia makes gpus for servers, laptops, and desktops and they also make some arm stuff....AMD is WAY more diversified in their product catalog than nvidia...Nvidia can split their wafer supply upon less products stacks than amd so nvidia due to this will always sell more gpus than amd and also because of brand recognition in the gaming gpu landscape as well as some "healthy" fanboyism.
I had the 7900XTX and it was a monster! Long story short I’ve gone back to the Xbox Series X but nothing to do with the performance of the card.
Maybe AMD are going to focus on APU's? Given that the performance between on board and entry level GPU's is closing fast and regardless of AMD GPU performance, they simply don't sell, I think APU's with up to mid tier GPU performance wouldn't be a bad thing. The market for high end GPU's can't be very large or profitable AMD would probably find the move improves their core business and profit margins. The market does seem increasingly indifferent to AMD's GPU's while CPU sales remain strong.
I agree that AMD/Radeon needs to work on it's power efficiency, I don't really like any of the GPU's being sold at the moment to replace my RX 6600, nVidia is more power efficient but it suffers from video frame tearing in Linux when using Xorg and has less VRAM and is over priced, and the Intel/Arc cards I do not trust to run every game, if AMD can make a GPU that has better power efficiency and some uplift in Ray-tracing I will go for that card, as i hate nVidia with a passion and as said it's video playback under Linux is a pile of horse manure
I love the dives into economic reality and the PC industry in the context of that. 🤩🤩🤩
Can you claw the money back on your leccy going Ngreedia though? By the time Ngreedia power efficiency sees any monetary value the the card will probably be obsolescent.
you're generally paying a green tax for the energy efficiency, as well as quality of life things like DLSS, CUDA, Ray Tracing/Path Tracing, hardware AV1 support in things like Twitch/Discord, the ability to upscale and/or render SDR > HDR passively in your browser/media player without the user doing anything, RTX Voice, add HDR into non-HDR games. I've probably forgotten a bunch more.
To my knowledge, AMD doesn't offer anything like this, and well if you don't care about any of those things, then sure the green tax isn't worth it
I'm a total pleb when it comes to Tech but I've noticed more and more machines with AMD hardware being pushed in commercials here in Denmark. Mostly mid-range GPU's(Ryzen 5's also), idk what that does for AMDs business.
I seriously doubt AMD will leave the gpu business, they may deprioritize consumer cards for a time, but unless AI implodes they're not leaving completely. And that's if these rumors of rdna4 being poor are correct. Wouldn't be the first time AMD has leak managed to sandbag a rival. Though I think it more likely they release a 4.5 next year with the multi-die issue figured out. We'll have a better idea that's the case if their top skew is Not given a top skew number.
...and plenty of consoles use AMD graphics.
This should be a no brainer for most consumer products worldwide as the usd grows strong most other currency gets relatively weaker. Around the world higher ocr causes stag-flation, so realistically all gpu sales have tanked as cost of living increases, cos people don't have gpus in their groceries 😅
I think if AMD lowered the prices for the RX 6600 and RX 7600 on region outside US, they could have sold more. I was in for the market for a 1080p card but damn the pricing for those isn't entry level friendly in my country.
Will there be delays in AMD powered next gen Xbox and PlayStation consoles. With studio closures and drop in games margins for 1st party flagship titles ?
I think RDNA 4 potentially could upend the story, if they are able to execute. If leaks are correct, it's targeting a release this fall, and should be a big step forward in RT performance. If that's true, and if AMD finally releases a serious DLSS competitor, they will have no competition in the market segment they are targeting for months, and the lineup could be quite compelling.
We'll have to wait and see, they have a rather mixed track record. I hope they pull it off, I don't want to see a world where Nvidia is without competition
how did we went from "can't find any gpu" to this ?
With AI we might have an era just like when there was mining crypto on the gpus.
9:32 - at least the R9 290X was competitive with the GTX 780 , and aged much better than it too - even if they woefully underspecced the coolers for those ;) Not sure you can say that with the 7900xtx v the 4090 tbh - even though the price is much better on the Radeon card , it's not nearly close enough IMO.
i undervolt my amd card (rx 580) and have better performance than stock settings.
Last nvidia card i owned (gtx 770) was a jet taking off also.
Seriously, AMD is in the best financial position they have ever been in. They're rapidly approaching 50% market share in the data-centre/enterprise market and their mobile revenue is expanding rapidly, both areas in which Intel is in decline. Yes Nvidia are also doing really well but AMD has never had more money to be able to spend on R&D. I don't think there is any real danger of AMD vacating the graphics market during an AI boom... or anytime in the next few years as things currently stand.
yes, but since we are talking about gpus on desktops, those numbers tell nothing to us desktop users
nvidia and the rtx bs pushed harder than amd
i doubt they will disapear, but things will not be like when amd was gpu king for a long time
Yep, AI and graphics processing overlap too much to abandon. It’s why Nvidia is making so much market headway while Intel is not even in the picture. Ditching Radeon would be imbecilic, and the incessant harping on about AI we keep hearing from AMD confirms they are 100% aware.
Remember, they have to spend money on R&D for GPUs and CPUs. If you compare it to what Mvidia likely spends on R&D one is amazed AMD is doing as well as it is.
Fun fact Nvidia outsells AMD and Intel combined by 4x more net worth lol
@@betag24cn AMD was never the gaming GPU king. Not for market share, not for performance. ATI is a different story. The one AMD card that actually beat a Titan was the 290x. So yeah, no. They've never actually been on top for any meaningful amount of time.
They competed pretty well in the mid range for years, but even that is beginning to evaporate if you throw Ray tracing into the mix.
power efficiency is important.
I bought a 4070Super due to this.
I paid a bit more ~£540.
Great video, I didnt think of the fact that AI R&D means AMD, Nvidia and even Intel will have to keep making GPUs. With it looking like AMD are going to be doing a repeat of the 5000 series with RDNA 4 and only releasing mid to lower tier GPUs, my worry is AMD wont price them aggressively enough as they dont actually appear to want to sell loads of cards as it would take wafers away from high profit products such a the AI chips. But if they where to release 7900xt performance at $500 they could do pretty well I feel, but I as usual AMD will probably screw it up by making them $600.
i like power colors coolers for their amd cards cause they kinda over build them, my gpu runs at 60c at its hottest stock settings
I should have bought a graphics card two months ago. They're actually going up in price in Canada by at least $30. Kind of annoyed at that.
ASRock AMD Radeon RX 6600 Challenger is $190 from Micro Center
@@michaelsoutherland3023 We don't have Micro Center in Canada. Plus I wanted to upgrade from a RX 6600 XT. Thank you though. 🙂
I hope they are fine. I love my ASRock 6950XT. It's best AMD gpu I had in 20 years of pc gaming. It was not too expensive, it's fast, and very efficient with next to none tweaking. Also it is the first generation that I consider stable and ok to recommend to general consumers. The experience is night and day compared to RX580.
It probably doesn’t help that game companies are pumping out trash these days. I can’t remember the last time I was excited for a game besides Tears of the Kingdom. I have no urgency to upgrade my gpu at this point.
Dragon age 1 up to 3 try them and d 4 is coming 2 ❤
@@Oliver-sn4be sure, I’ll give them a shot
@@matthewschneider8075 honestly dragon age one savd me when I was in dark time 😅 pretty good story in game 🎮
@@Oliver-sn4be it’s good to have something like that in your life. Mine was Majora’s Mask. A story about a kid who goes around making people happy to combat a malicious evil spirit.
happy with my 6600xt and 6700xt
Gotta love some Tech Yes investigations.
Most accurate view on the AMD graphics card sales decline (Looming recession or depression). Thank you for this!
Embedded sales crashing isn't surprising as gamers know that a new console generation isn't too far off. PS5 and Xbox Series X are going on 4 years old now and both manufacturers have stated they don't want the same gap in new console releases as we saw with the PS4 Xbone.
Nvidia is just better products with more skin in the tech game. Sad part is competition breeds innovation and a monopoly stifles. Hopefully AMD stays around!
AMD 7900xtx seems to be a coveted card, if something better is made by them I'll get this card used.
Not really coveted by gamers. I mean its basically an overbuilt professional card they can get onto store shelves.
Case is different per region, most of gpu used here in asia are AMD due to Nvidia prices even for older gpu are ridiculous, like 4-5 year old nvidia gpu cost almost same as 2 year old or even 1 year old amd gpus.
They just need more time for RDNA5. They are focusing on their CPU department now, se we just need to wait for thw GPU department to catch up. Accoring to leaks the 5000 RTX series will be a mislabelled generation drawing insane power and cooking your rig, so they have time.
I'm wondering why they dont skip RDNA4 all together if it tops out at 7900XT performance.
@@BlackJesus8463 because the silicon used is small for real good mid cards.
Interesting video as always, loving the MegaMan remixes you've been using recently.
I really wish amd would be consistently good drivers. Software could help with sales. I literally just upgraded my GPU and went with Nvidia for software features
amd has better software features and its not close
"Intel is basically putting all the bad selling stuff with the good selling stuff" spot on lol.
The interesting thing is they still seem to be roughly breaking even, but they are trying to hide their mistakes.... Which is a company can't do if they want to get back on track. I'm glad they split off their foundry earning for example because now we know they are losing money on that and they need to get clients ASAP
I'm actually worried about keeping Intel on life support. Their last 2 "generations" of CPUs have serious problems from power consumption to failures in use. I hope their Battlemage CPU makes it into discrete cards, rather than just a mobile part. I want every competitor to succeed so they keep each other honest.
I went thru 3 7900xt boards from Amazon that all had faulty vram problems. Made me regret it. I'm sure this is a common occurrence...
You know that amd doesn't make the vram or the pcb right?
Gta 6 probably the only game worth upgrading a card for.
This
even used 3060 are the same price as brand new ones here in denmark!
I honestly don't see how this companies think they would hold pricing power on the cosumer forever. The reason why prices stayed high was this stupid AI movement cost a lost and companies still seem to be delusioned to spend on AI and cut their workforce in the industry I work in but this isn't panning out so well.
Companies should focus on their product instead of adding shit that consumers don't want. So to point out the problems with each associated with the technology sector:
- Game companies that focused heavily on live service model and gambled on it multiple times are rightfully failing hard. Just take a look at Microsoft, Ubisoft and Warner Brother...
- Companies who focus on AI saw some gains but there is an floating article that adding more data is leading to a cap to performance.
It was a study done by stanford that was ironically supported by the companies that promote AI and heavily downplays the limits of it.
- People in USA are realizing they actually don't have enough money to keep spending like idiots or are finally coming to grips on what it really costs to just keep borrowing money
Antics with pricing and VRAM increases makes prospect8ve buyers lukewarm
The markup is too much here, which makes no sense when they have the smaller market share. Why would I buy it for the same or more if it does less.
bryan they were there with the efficiency, RDNA 2 is actually more efficient than RDNA 3, if you compare ampere with rdna 2, rdna2 is more efficient, 6800 xt vs 3080 stock TDP frame per frame, you can do that video.
rdna 3 is 1st gen MCM, idk if RDNA 4 MCM is cancelled or not, but whatever new comes out, will fix that efficiency problem.
AMD selling thesame card (6800xt/7800xt) two generations in a row for 500$ and thinking they can get away with it?
6800xt is highly discounted older card
Some other people have said that AND just isn't going to compete at the high end in the future.
I wouldn't even be mad if AMD didn't bother competing at the high end.
I only went with a 4070 because my power supply only had 1 8 pin power plug left
Their stock price is tanking too. But I agree with you. AMD will have to outsell NVIDIA on each GPU tier massively to win more marketshare. Being a little bit cheaper alone is not enough. Also I think GPUs are selling less coz crypto mining is ded and most people bought a GPU post pandemic now.
Just make the damn things stable. Do something about the constant black screen crashes. That has literally been a problem with AMD graphics cards for going on 8 years now. I want to buy an AMD graphics card I'm just scared to.
Excellent video thx. I agreed with your points. AMD is not going to give up on GPUs and they have survived through much much worse times. But am really hoping Radeon would bounce back like their cpu division and give us gamers a great alternative to arrogant Nvidia
If you have an RX 580 and AMD does not support it with new drivers anymore of course, the next time you will choose Nvidia that still supports with new drivers the GTX 900 series gpus. I don't like the high prices of Nvidia, so i bought the intel ARC A580 for my new 1080p gaming PC.😃
it doesn't help AMD when shops like PLE only stock XFX AMD cards but stock every single brand of nvidia cards.... if had more options for AMD you would see very different sales figures
I've been happy with my RX 7800 XT 16GB AMD GPU. It does what I need it to do on my 1440p build & delivers a quality gaming experience for me. No complaints here.
In my opinion, AMD's biggest mistake was not replacing the entire 6000 series with monolithic 6nm GPUs. AMD should have used the same CUs as the 7600. In particular the 6700 XT should have been replaced with a 6nm 7700 XT with 48 of the same CUs as the 7600. The 6700 could have then been replaced with a 7700 with 40 active CUs and a full 120bit bus. The 7700 XT should have had the same MSRP as the 6700 XT did, and the 7700, which would have had more performance than the 6700 XT, should have had the the same MSRP as the 6700 did.