Avoid These Common Mistakes When Deciding on a Name

#BusinessName #BrandProtection #TrademarkName Choosing the right name is crucial for correctly designing your business and protecting its brand. This video provides in-depth expert tips on how to select the perfect trademark name so you are legally protected and stand out in the market.
00:00 - Intro
00:11 - Why Descriptive Names Are Not Legally Effective
00:57 - Examples of Businesses That Use Descriptive Names
01:07 - Short-Term Advantages of Descriptive Names
01:44 - Disadvantages of Descriptive Names
01:53 - The Role of Your Brand Name
02:30 - Initial Guide When Choosing Names
03:08 - Case Study: Tesco's Clubcard Mistake
04:31 - Protecting Ideas and Business Models
05:36 - Types of Names: Acronyms And Initials
06:06 - Downsides Of Using Acronyms
06:55 - Types of Names: Suggestive Names
07:25 - Benefits of Made-Up Names
08:10 - Example: Oatly vs. PureOaty
08:47 - Drawbacks of Suggestive Names
09:23 - Types of Names: Dictionary Words
09:49 - Ideas In Using Dictionary Words
10:18 - Types of Names: Invented Names
10:46 - Why Invented Names Are Excellent For Brand Protection Services
11:37 - Drawbacks Of Invented Names
12:00 - World's Top 3 Most Valuable Brands And Why
13:09 - Another Examples Of Distinctive Name
14:17 - Types of Names: Proper Names
14:42 - Examples Of Proper Names
14:56 - Using Your Own Name: Pros and Cons
16:40 - Business Continuity For Proper Names
18:44 - Combining Brand Names with Descriptors
19:44 - Advantages of Combining Brand Names with Descriptors
19:57 - Naming Checklist and Due Diligence
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#BusinessName #TrademarkTips #DistinctiveNaming #BrandProtection #NamingStrategy #Entrepreneur