Tooth Sensitivity | MOD Animation

xvivo.com/examples/listerine-...
Continuing our long working relationship with Johnson & Johnson, XVIVO created an animation for their Listerine Sensitivity mouth rinse, to help dental practitioners understand the science behind mouth sensitivity and the rinse’s efficacy. Tooth sensitivity occurs when surfaces of the tooth, dentin, that are normally covered become exposed. This animation showcases the interplay between the detailed physical structure of channels in the dentin called tubules, the fluid flow inside the tubules, and the signals that propagate from the connected nerves when they are exposed to a trigger such as a drink that is hot, cold, or acidic. The calcium oxalate crystals that form after rinsing with Listerine Sensitivity resemble snow falling on the textured surface of the dentin, that accumulate and block the tubule openings.
Learn more about our other Listerine animations in our blog: xvivo.com/blog/wash-your-mout...
Visit our website: xvivo.com/services/

[@iskass6813]

This looks like it was filmed by a tiny camera crew. Fantastic

[@hero_triple3796]

One of the best ad I have ever seen.
I’m sold

[@rfarevalo]

Great product. Easier to apply than tube gels and will not numb your mouth or tongue.

[@filipinoguy2k6]

That's why, I currently use Listerine Total Care Sensitive

[@lavandelaa]

lumine!

[@Astreon123]

Why does our body have to hurt

[@kripteks12]

Subhanallah

[@dr.kishorkumar7695]

Prevention is much cheaper than cure....maintain your oral hygiene properly with proper textured tooth brush and vertical stroke and flossing.