Employ Negative Partisanship: Rachel Bitecofer (Full Podcast Episode)

Rachel Bitecofer is a political scientist and election forecaster turned political strategist. Her most recent book is Hit ’Em Where it Hurts: How to Save Democracy by Beating Republicans at Their Own Game. We discuss why it's time for Democratic Party candidates to embrace negative partisanship in their campaigns.
Half of America’s electorate doesn't vote - even in the most consequential elections - because they aren't interested in politics. The Knight Foundation took a very large sample survey of non voters and discovered that the most commonly cited reason for not voting is lack of interest. The US has raised and created a political culture that encourages lack of civic participation and views politics as dirty. Turning the tide on disinterest and bolstering American democracy must include fixing the civic culture.
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Credits:
Host: Mila Atmos
Guests: Rachel Bitecofer
Executive Producer: Mila Atmos
Producer: Zack Travis

[@donabolt3079]

Rachel Bitecofer is awesome! Will see her in PDX in September on tour with Stephanie Miller 💕

[@tomparlo9510]

I’m listening to Rachel’s audiobook, “Hit ‘M Where it Hurts “ eye opening and I highly recommend you listen to it.

[@johnbarker5009]

Rachel B has explained what I knew intuitively but couldn't make the best argument for with my background and experience. If the right move is to always grab for the swing voter, why Republicans keep winning? Their entire brand is built around emotionalizing every issue and painting Democrats as extremists while the GOP is constantly racing toward the extreme right. Democrats try to be the responsible ones in the room, spend enormous amounts of effort building rational arguments for elaborate plans, and waiting for the voters to realize the Republicans are too radical. It's the exact opposite of the Conventional Wisdom regarding what should work.

[@courtneybrubaker9738]

I hope she’s working with Biden getting these out

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