Boutique hotel | Faranak Askari | TEDxNeshatStreet

Faranak Askari, a pioneering hostel creator, delivered an insightful speech at TEDxNeshatStreet on the topic of boutique hotels. In her talk, Askari explored the unique characteristics that define boutique hotels, focusing on their personalized service, distinctive design, and intimate atmosphere. She shared her journey of establishing successful boutique hostels, highlighting the importance of creating a memorable guest experience through attention to detail and a deep understanding of hospitality trends. Askari's speech offered valuable lessons on innovation and customer-centric approaches in the hospitality industry, inspiring the audience to rethink the conventional hotel experience. Faranak was born in Shiraz, Iran, and raised in Canada. She is a management expert, who holds different degrees from different Universities in Canada and states . In the past decade, she has used her keen business sense to launch different, successful startups. Faranak lived in Canada, the US, UK, and UAE before returning to her fatherland to use her passion for Iran, business experience, international expertise to revolutionize the country’s tourism industry. She is the visionary founder behind toiran.com, Iran’s first online tourism platform, cultural website, and information directory. She is currently working with her team to build the technological side of Iran’s tourism industry. Having lived in different Middle East countries, she realized the tourism potential of Iran for Middle East travelers as they can travel to Iran for ski trips and historical tours with just a short flight. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at www.ted.com/tedx