Ralph Williams Bayshore Chrysler-Plymouth 1968
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- čas přidán 10. 07. 2017
- This "gag" commercial never aired of course. The pitchman was well known in the San Francisco Bay Area in the 1960s-70s. While taping commercials for the dealership in 1968, the pitchman made this gag take to poke fun at his boss. Ralph Williams owned many California car dealerships and had quite a notorious reputation.
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As someone who sold cars for 15 years this is awesome! A commercial like this in today's world would actually increase business!
I’d buy a car off this guy. At least he’s telling you the truth!
Yes, a business model still in practice today (it’s 2023 and, if they don’t gitya in the showroom; they’ll make up for it in the Service dept).
Must have been this guy's last day on the job. Fucking hilarious!
"Take a FUCKIN' car like this..."
The moment I knew this car commercial would be unlike any other I've seen, before or since! 🤣🤣
especially when he said 'this prick will spend the money IN THE CITY of Las Vegas on Prostitutes etc.
🤣🤣🤣🤣
The most honest commercial ever!
Let's face it: none of us searched for this video but we aren't complaining
I did lol, it’s a classic
I searched and I found
I did lol
The pitch man in this commercial is a guy named Chick Lambert. Infamous in Los Angeles dealer commercials. Matter of fact, at dealerships he managed there supposedly were sales contracts with the ter m SSFC as a $25 add on as part of the purchase price. SSFC stood for silk shirts for Chick.
The one dog on the hood is barely interested and the other dog is sound asleep. I love this video.
I don't know what's funnier. The mock ad itself or hearing the crew in the background losing it too.
laughter of the camera crew lol
also this is now a Honda delaership
also if its 5 year payment of $100/ month, that would amount to $6000. $44k in 2019
That gets me every fucking time 😂
For a $1,900 car!
100 dollars in 1968 is roughly 775 now lol. Most hilarious thing I have ever seen
Most cars today are 300 a month car payments back than only 100 or little more.
@@Bradleehage average payment is around $700-750. If you have $300 that’s blessed
The thing about it is that car is only 1866 and he sais: You can pay 100 a month for 5 years (which is already 6k) and still dont get even :.)
I knew Ralph well. He and my dad were at USC together and remained best friends for their entire lives. Ralph was at one time the biggest car dealer in the world. He was the biggest Ford dealer and second biggest Chrysler/Plymouth at the same time - the clout he had. His daughter Jennifer told me a story of even Lee Iacocca showing deference to Ralph when Ralph and Lee were with Ford at the same time.
I love reading made up stories. Please continue
Can you confirm or deny the hyperbole in this video?
I take it you didn't go to USC because one of the is followed by plural...it can't be one of the if it's just one.
this is from 1968 but it couldve just a likely been 1988 or 1993 or 2002 or now. I grew up around guys like this and they're all the same.
Finally, a good quality version. Thanks for the real story behind it.
I remember Ralph Williams commercials very well living in the San Fernando Valley in Los Angeles. I even remember the salesman's name. He is Chick Lambert.
And his German Shepherd Storm...
Thanks for the name -- I was trying to remember who he was. I also watched him from the SF Valley in the 60's.
This is Chick Lambert and his dog Storm. Legendary car salesman Cal Worthington was parodying Lambert with his "dog" Spot, which was anything from a tiger to a chimpanzee (but never a dog).
As a SF Bay Area kid in the 60s, "Ralph Williams" was a household name. LMAO seeing this.
God damn, this is a masterpiece.
This is the best video on CZcams
Imagine all the fun you can in the back
I too am old enough to remember these "Ralph Williams" TV commercials. I remember this pitch man on TV also. This is a class and thanks for the memory.
I'm 61 and remember them
I would definitely buy a car from this guy!!
Brings back memories from my days in the TV commercial business. Lots of funny off script gag reels around.
I'd love to see more off script/funny outtakes of older commercials like this.
I love this commercial, I have watched countless times, so funny because I work for an automobile dealership
the prequel to BIG BILL HELL'S motors
BIG BILL HELL'S was the response to this one /s
*FUCK YOU, BALTIMORE!*
And Kunkelman Chevrolet
@@MeatGuyJ *IF YOU'RE DUMB ENOUGH TO BUY A NEW CAR THIS WEEKEND, YOU'RE A BIG ENOUGH SCHMUCK TO COME TO BIG BILL HELL'S CARS!*
0:59 - The Master himself almost lost it! 🤣🤣
Most realistic commercial ever!
Absolute gem!
Funniest commercial I have ever seen. Thank you so much for posting this.
ROFL I needed this today!
Big Bill Hell and the Winnebago Man had a love child, and his name is Ralph Williams.
I guess it's kind of randomly asking but does anybody know a good place to watch newly released series online?
I have a car bought brand new on this lot at about the time this was filmed!
Nice!
Reminds me of the Firesign Theatre's Ralph Spoilsport commercial.
After selling cars for over 20 yrs …this had me on the floor rolling over laughing. 👍👍💯🇺🇸
I couldn't love this more, if I tried 😂😂😂
the great Bayshore HIghway! I even downloaded this add!
Still funny decades after I first saw this.
I remember watching Ralph Williams commercials as a kid in Los Angeles in the late 50's and 60's. I of course remember this announcer. I think this is the best satire car commercial I have ever seen. Thanks very much. I will be watching it many more times. Also The Firesign Theatre used this type of satire and they are one of my favorites. Thanks again.
Glad you enjoyed it
Ah, yes. Ralph Spoilsport Motors in the city of Emphysema...
Yes, in LA- Chick was on All da Time & I Luv'd Every Moment & As, you may recall, 'They Was many great Car Sales Hucksters back then..... 'Many! But, Only 1 'Chick Lambert'......
How can you be in two places at once....when you're not anywhere at all!!!
I as well recall Ralph Williams & Chick Lambert from growing up in Los Angeles as a kid in late 50's & 60's & 'particularly liked 'Chick's style & parody of hawking used cars for Ralph Williams 'often for Late Nite Movies.. or whatever the programming was 'back in da Day' .....
If you liked this, everyone should check out Used Cars (1980) with Kurt Rusell and directed by Bob Zemeckis. They have a scene almost exactly like this!
Great movie
Yes! Classic.
We are blowing the #$^# out of high prices
That was the most honest assessment of buying a car that I've ever heard. Too bad it was taped the year I was born and not when I bought my first car with my enlistment bonus. In the 80s there were no "veteran's discounts". They tried to screw us out of every penny they could and nobody, nobody thanked us for our service.
I love the dude absolutely losing it in the background 🤣
LMFAO i wish they were like that in 2024
Super clean rip of this...looks like an original print.
This is from a 2” quad dub of the original 2” quad master tape
I sent this commercial to my father and he replied: "Your grandfather bought a brand new Mustang from Ralph Williams Ford in Encino when it was introduced. He upgraded the cheap tires that Ford put on the car, ordering five of the more expensive tires, the fifth for the spare underneath the bottom deck of the trunk. Sometime later, he got a flat tire, and was going to swap it out for the spare in the trunk. But -- there was no spare tire - no wheel - under the trunk floor. Ralph Williams Ford not only charged him for the more expensive fifth tire, but they stole the entire wheel. I can’t remember how the situation ended, but sometime thereafter Ralph Williams Ford got accused of a whole lot of things, including others who found they had no spare wheel. Eventually that dealership was closed."
Great story, thanks for sharing!
Born and raised in SF and lived in/around the Bayshore. I'm sure that life in 1968 SF, especially Bayshore wasn't as dire, congested and blighted as it is now.
Nowhere in the damn Bay Area is as bad as is now. Fucking *Hollister* gets traffic jams.
That's because that bald-headed son-of-a-bitch got his hands on every man and woman in Bayshore
Yes, thats' right , that fucker Ralph Williams fucked so many people into so many cars for so many years that the whole metropolitan area only knows how to fuck itself.
@@SpaceWolfCoastToCoast You beat me to the punchline
@@supermansdaddy7019 No, I was talking about the housing situation and the cost of living. Housing and the cost of living in SF/Bay Area and especially the Bayshore wasn't as dire, congested and blighted as it was in 1968.
0:38 - I lost it with this!
That is AWESOME Kris, thanks for uploading it!!!
If Ralph Williams were alive in the age of CZcams he'd probably be mortified to know these spots are now accessible to the public! lol
This make me laugh like hell what a great sales pitch when was fun back then
That's fantastic!!!! LMAO!
I'm not sure how I ended up here, but I'm certainly glad I did.
I'm almost 75 now and remember many Ralph Williams TV ads. He was quite a talker. I can't remember who replaced who but another guy named Leon Ames took over either before or after Williams. Both were charactors. I think the ads I remember were in Long Beach or Los Angeles.' and usually ran at night. There was also Stanley Chevrolet and Felix Chevrolet advertising around the same time. Still remember one "jingle" was one one nine eight o East firestone Stanley Chevrolet !
This is so awesome!
Love it. An honest car salesman
Hilarious, I was only 4 years old in 1968, classic up your ass boss commercial, saw this vid years ago, and it’s still funny!!
Wow,I’m lost for words!
I’d buy off this guy, he’s the only car dealer that’s telling you the truth!
one of the funniest skits I've seen.
5 years payments if $100! I'll take that LOL
You do realize that's expensive. $100 a month in 1968 is equivalent to about $752 a month in today's terms.
I had no idea those phrases were used back then.
Here's the same announcer making another gag commercial for a Ralph Williams dealership in Seattle. czcams.com/video/DK6BksCzTKs/video.html
They spoke that way in the 50s, too...
czcams.com/video/4LOGfX06ecg/video.html
@@Watcher3223 Oh, thank you for posting this video.
@@DTD110865 It's not my video, but thanks.
And this is why you only fire the guy AFTER he makes all the commercials.
Absolutely great
I guess Ralph Williams was the OG of mega-brand car dealers? That was a funny outtake, btw! 😂😂
To bad it was a take, band wasn't live, and didn't actually reach the people... That woman laughing in the background laughing was good tho lol
"Don't worry about the equipment. Imagine all the fun you can have in the back." Now THAT is how you sell a car.
That 1966 Ford Country Squire Big Six station wagon got 16 mpg. That's going to hurt once 1973 rolls around.
There is an engine size emblem on the lower part of the front fender if you look closely at about 35 seconds into the video so it was probably a 352 or a 390. Probably more like 12 mpg LOL.
Might have gotten 16 MPG with just one occupant cruising at 55 down a subtle grade and a tailwind.
I remember my parents having a station wagon back in the early 70's that likely got something like 12 mpg. Complete piece of shit vehicle, of course, as basically everything coming out of Detroit was during that period.
still love this.
$100 a month for 60 months on an $1800 car lmao that's robbery😆
You can't get even. Lol
Ripoff!
I'm pretty sure it was stuff like this that caused the government to ban certain loan practices as rightly being usurous.
That's all used car dealers.
My kind of commercial!
California was a more beautiful place when it was men like this running things.
I love it reminds me of what I do on a daily lol.
Tells it like it is and no bull---t!💕
Fantastic- now find me one on the Price Slasher-
Just a hackin
And a hewin
I wonder if this gag reel might have been the inspiration for the 1980 movie "Used Cars".
That's the original "Dog Spot" which Cal Worthington parodied with all the different animals! Ralph Williams commercials started it!
Cal Worthington, wow thats a name i havent heard in a long time. Great commercials
that was Chick Lambert and his dog Storm
5 years payments of $100.00 each...You can't get ahead! LOL!
Perfect. The only honest salesman I've ever heard! A real credit to his semi-profession! Nowadays, he would be treated like Julian Assange! Damn whitleblower!😂😂😂😂😂
Mr.Norms Grand Spaulding Dodge,3300 West Grand and Spaulding 🎉 my old man worked there when I was a kid😊
Omg that's so funny 😆
I remember Cal Worthington Dodge, then Ford and Cormier Chevrolet in L.A. and Maywood/Bell Ford. Robert at 68.
I wouldn’t be surprised if it aired on channel 36 from San Jose.
just for that I'll give you a sub!!!!!!!!!!!! I remember that guy on TV but I can bet you all I own that commercial was never aired on TV
Correct, it was never intended for air and never aired on TV
This is really funny because back in those days commercials were done live because the cost of recording equipment was so expensive. So this was actually aired live if I remember correctly.
Never aired. The “slate” at the head shows this is a videotape recording. They taped a batch of commercials every few weeks. This one was purposely shot as a gag “roast” to show Ralph Williams. It never aired.
@@Volterrific I see. I read someplace that’s what happened but I stand corrected. That’s funny as hell though.
Funny , I had a group of car salesmen come into my restaurant more than once . Sit at the bar an disgust how they F-- everyone over thinking that they were getting a bargain.No one gets a bargain but a corrupt local politician .
Ralph Spoilsport Motors, of Firesign Theatre fame.
How it feels like to buy a car nowadays. Especially with dealerships markups.
How is possible this ever aired back in those days
Jerry Harrell it never aired. While the crew was taping commercials this was done as a gag
I think he's trying to sell the Family Truckster to Clark Griswald!
I would buy a car from this guy! He's honest!
'Chick Lambert' was the Best 'Television Car Salesman' 'Nobody Could Touch Chick' !!......
Violet Beauregard’s dad LOL
He should've became a comedian 🎤
He said the " F " on television in 1968 ??? !!!! WOW!!!
Where was the FCC?
Epic !
5 years, $100 a month is $6000, yet the car is only $1866. No wonder you "can't get even". LOL
lol wow i just noticed that
Those prices... Wow! A 2-year-old car for less than 2K. We had that wagon's younger brother NEW in '68,
in the same color too. It was $5,500 in '68. Inflation is/was horrendous.
it ain't inflation. it's that those cars were pieces of shit. When is the last time in a modern car you ever had to go in for a "ring job"? Have a tire blow out while you were doing 60 on the freeway? wind up with no legs because somebody t-boned you in an intersection and took the front end of your car, and the back end of your body, off with it?
Interesting to see how the F word had already evolved well past just a verb meaning 'to copulate,' and how liberally it was sprinkled through some peoples' speech by 1968.
Hell of a deal 🤣👍
he spent money in my city, Las Vegas
I wonder if he ever saw the movie Used Cars ?the sales people in that movie were slippery!
100 bucks a month for 5 years....on a car that cost 1800....now that sound like a great deal to me.
Didn't Johnny Carson do a parody of the salesman in question on the Tonight Show regularly? What a wonderful skit!
Art Fern...lol.
0:48 Dog is like, 'me? Trying to f me out of this car?'