A VISUAL DIARY - The Range Rover Campaign
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- čas přidán 29. 06. 2024
- What a journey this has been. A behind the scenes experience of my leading role in the latest Range Rover 'City That Shaped Me' campaign.
Tears are rushing to my eyes just typing this. I was raised in the projects, a place where vivid dreams often go unheard, unfulfilled, unwatered, and untouched. Since I was a child, my favorite car growing up was a Range Rover. From my family and I sitting in nearly empty living spaces, I’d proclaim “One day I’m going to drive a Range Rover”, to calling Bingo on them when my cousins and I would see them on TV - I realize now what I was truly proclaiming, was hope. It was my dream that my mom and I talked about. We equated what we envisioned as luxury and freedom to this vehicle, and never did I imagine that what seemed as a pillar of an unfathomable desire would take the shape of this absolute honor.
The city that shaped me, New York. I had never been to New York before moving here. I have never been on a plane before moving to New York. No family, no friends, no financial backing, I moved to New York on a foundation of hope. At 19, you’re not sure of many things, but for some reason, I had never been so sure of something. That for some reason, I was supposed to be in New York. Molded, trimmed, bare, and refined I stand grateful of the human New York has uprooted within me.
This honor is so much larger than just me. It’s so much larger than just the experience, than the accolade. This moment is for us.
Range Rover, thank you for this honor.
May you dream endlessly, may you dream vibrantly, may you dream.
There were multiple moments on this set where I found myself stepping away quietly, just shedding tears. Shedding doubts spoken over and within me, shedding the limitations on possibility. And more powerfully celebrating the beauty of patience and intention. To everyone involved in bringing this to life, the most genuine thank you. To those who watched me silently along the way, championing this kid, thank you. The love is forever felt and cherished.
16MM DP: Derek Matar
BTS DP: Furkan Cetin
Stills: Yannis Mastoros
Make yourself comfortable, take a moment.
Chapters:
00:00 Intro
03:40 "Hi, my name is Deon."
09:38 Shooting Day 1
14:05 Shooting Day 2
19:10 Range Rover 2024 Evoque Commercial
Thank you for being here, I hope you're well.
instagram - @okdeon
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tiktok - @okdeon
subscribe for more videos - / deonhinton
Deon finally getting a few of his well deserved flowers.
All flowers, in their time :) So much love, thank you!
The happiness I feel for this complete stranger is insane, CONGRATULATIONS!! You deserve every bit of what you've achieved and everything that is on its way. You're endlessly inspiring
Range Rover has good taste and they chose the best one. You SO deserve this. Congratulations!
Deon, I've watched and followed you for a while. I teared up with you. Congratulations, you are so deserving of this and what an advert! Loved it. Your hard work and gratitude for your world makes you a pleasure to watch, always. 👏
Deon thank you for being you and yes we do SEE you. Thank you for sharing your story and I can identify with everything you have gone through. I'm still trying to have acceptance of my own being but you and your videos and story have given this middle aged black man hope for his future. You deserve every blessing and success. Thank you you have no idea how timely this video was for me. 😊😊🙏🏾🖤🖤
I just wondered about you this morning.
MASSIVE congratulations🥳!! Found myself smiling big for you this entire video💯 Finding yourself living in your prayers is the greatest gift😇
We missed you so much. Your content inspires for us to push through.
This is beautiful. Thank you for letting us in. Watching your story unfold is just inspiring and to many more life changing moments like this one for you 🤍✨🥂
Deon you are everything that is good in this world. Your outlook on life, even with everything you’ve experienced if that’s good or bad, always is beautiful. You truly see the beauty in this world and it reflects in you. So proud of you and can’t wait to see where your life takes you.
I wholeheartedly believe that you deserve everything good in life
I really love how you are able to express yourself and be gentle with your emotions and feelings❤
So thrilled for you, Deaon. Some small part of your victory is a victory for us all. So glad that you went the distance. Keep your wits about you.
wait !!! cause I was just watching one of your old videos rn, wondering when you'd post again then bam!! you just happened to post omg!!! i'm screaming!!😭
Deon this is so beautiful 🤍 sending you so much love from Ireland 🇮🇪 only what you have worked so hard for and deserve ✨ thank you for sharing this moment with us!
CONGRATULATIONS Deon. I am SOOOO HAPPY for you 🥰
I'm so happy for you and you are so deserving of this and more! Range Rover is truly so lucky to have you
Deon. No words. I am so happy for you and you inspire me. All the very best and God bless you!!
Congrats Deon!!!! So happy for you!!
I think i cannot mention any other content creator that is so far away from me but yet feels so deeply personal everything that they do or publish. Your accomplishments and millstones go all the way into the my happiest and purest sensations. You are one of the brightest persons I've ever seen, and I say it with regards of the word, Deon, you are light.
Congratulations, you deserve it,
I love his videos, they give me hope, peace and motivation to make my dreams come true
Congratulations love I'm super proud of you even though I do not know you at all but it's just warms my heart it really feels like a best friend is achieving their goal and it's truly amazing❤🫶and the tears are def flowinggggggg. My dream car is also a range rover and best believe your vid and space is truly is my motivation to work harder
Deon stop them tears and relish in your greatness…. YOU DID THE WORK & DERSERVE THE REWARDS! We all could learn from your example. TySm for returning to YT, IG doesn’t give this same perspective imo so this is nice yk.
XO,
Emily
I so appreciate the way you share these scenes from your life. SO TRHILLED for you, your family, and this opportunity to be recognized in this way. The commercial turned out beautifully
Well done, Deon.🙂 You deserve it all.
Deon, we see you ❤. Thank you for all you do Deon. Congratulations you deserve ALL THE FLOWERS! ❤💫 Keep shining bright like the superstar you are! You are your ancestor's wildest dream!❤
Awww, I’m so proud of you. When I first saw your ad, I was like 🗣️”hey, I follow him” I was so excited and happy for you as if you were a nephew of mine. Enjoy, all your hard work and the flowers that precedes them! Many Blessings are to come. 💖
Congrats Deon! I see you and you’re beautiful❤
Really shows that you can achieve anything through hard work and dedication 👏
Thank you for being so authentic and sharing ❤🙏🏾. Your Range Rover ad has appeared in my feed a number of times and although I don’t know you, I feel a sense of pride watching it and seeing your journey from way back when. The best is yet to come! OK Deon!
wow congrats Deon so happy for you
Congratulations Deon!!👏🏾👏🏾👏🏾
I liked the video and I'm not even through the intro yet-- so happy for you!
Let's goooo bro!!! I'm so happy for you, your success, your now and your next!! Blessings
I'm a stranger, and I'm so proud of you. You got me in tears just the first 5min cause I relate as a creative fighting for my family to have a better life. Thank you ❤
Been with you since the bottom,love you bro❤👑💐🙏🏾🍾
Deon is an earth angel, pure and rare ❤️
Congratulations Deon Hinton , to you and your family !You deserve all the goodness universe has to give.
Loved, loved, loved seeing your ad at the cinema!xxxx
Beautiful inside and out I love this for you great work 🦋 🦋🦋
emotional for you! you deserve this and more. and may much more come to you.
Deon Hinton, You truly deserve these Blessings and more. Watching you refine your craft has been an absolute pleasure, and beautiful to witness. The amount of diligence you manifest into each and every project, the way you carry yourself and reflect God's love has been so inspiring to watch. May God continue to cover you 🌻Love from South Africa🌍
We've missed you, Deon! I've followed you recently and have fallen in love with your work; you have a beautiful soul. Congratulations & yes you deserve all the flowers! God bless you
FELT THIS. Congrats!
such a bright soul
Congratulations Deon
Great job, you are such an inspiration! I am a fan. Stay grounded.
Congratulations, you deserve it
This is so beautiful Deon.
Listening, seeing, loving ❤
This is awesome Deon, so inspirational bro! Keep doing great things.
this is amazing! thanks for sharing the journey with us
When I tell you this brought me nothing but immense joy and happiness for you 🥹 seeing you take up space in such an intentional and meaningful way is why I love what you do. You’re a star 🌟 and a true inspiration to not only me but so many others in this world. You’ve made your younger self proud 🎉
So much joy for you!
SO incredibly happy for you deon, so deserved x
love your openness
This video made me cry .. ❤
Thank you for sharing and trusting your viewers with your truth. DH we got your back! You deserve all good things. Missed your videos a lot the past few weeks.❤ BTW...congrats on the Range Rover campaign!🎉❤
congrats on this wonderful opportunity! God is good, well deserved for you in this season of your life.
I get emocional too, AMAZING
Duuuuude this is crazy! You deserve this and more! Congratulations ❤❤❤❤
Congratulations 👏🏿👏🏿👏🏿
Seen a video of yours in my timeline one day a long while ago. I was so mesmerized by your beauty so i clicked on the video and been a subscriber ever since!❤ I see you and I love the beauty you bring to the world. Keep being you please. It gives me strength more than you know.
Love you! You deserve this so much
this is so beautiful.
truly proud of you deon.
You are a class act! ❤
BIG UPS DEON!!!!!!
amazing content, luv ur work! xoxo
That is so cool.
Congrats 🎉 you deserve it !!
Today I went to iconic magazines in NYC and I saw your ad in the Vogue Uk March 24 ❤❤ I was so excited for you 🎉😊
Damn! Deon I love you bro❤
I hope you know and understand the impact your "content", more your art has on people. On their hearts and souls. 🧡
So deserving 💐😍
we see you, and recognize the workings of your mind..
Congratulations 💪🏽
Congrats Deon! Not you on my big big tv screen in the UK! You did that! 🙌
I’ve seen the ads and it’s great 🎉
F A N T A S T I C!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! ! Congrats Deon
congrats x
Congrats Bro ☺️
wow, congrats, you deserved it!
congrats 🤎
You meet yourself when you get there.
❤❤❤❤
❤❤
❤❤❤❤❤❤❤❤
Miss your videos. Hope you are well. 🏙️
We see you, deon
you are such a beautiful person
Quite beautiful on many levels, and did you get to keep the car
🎉🎉🎉🎉
I'm so pround of deon 💌
I love u soooo much
💐💐💐💐💐
😊🥰❤️!
i need the name of the instrumental playing during "shooting day 1" 😭😭😭