The Ultimate Status Symbol of Luxury Travel | Behind The Hype: RIMOWA

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  • čas přidán 21. 08. 2024
  • Brought to you by the All-Electric Acura ZDX, the latest installment of Behind the HYPE investigates the rise of luxury luggage and travel brand RIMOWA. Founded in Cologne, Germany, in 1898 by suitcase-maker Paul Morszeck and Heinrich Görtz, Rimowa started as a manufacturing company specializing in wood trunks.
    Across its collection of duffles, backpacks and suitcases, RIMOWA's subtle, sophisticated aesthetic - recognized by a unique, grooved shell - has transcended ordinary luggage styles, becoming a coveted accessory for discerning travelers.
    Read more about the RIMOWA:
    hypebeast.com/...
    View more HYPEBEAST videos:
    hypebeast.com/...
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    www.hypebeast.com
    #rimowa #behindthehype

Komentáře • 33

  • @junito1008
    @junito1008 Před 3 měsíci +13

    I felt like this video was at least 15mins !! 😁

  • @typedx
    @typedx Před 3 měsíci +28

    Barbadian businesswoman Rihanna SCREAMING

  • @Sovnarkom
    @Sovnarkom Před 3 měsíci +4

    I had no idea it was a status symbol. I was just looking for an aluminum case and there aren’t many options available.

  • @PocketUau
    @PocketUau Před 3 měsíci +5

    TSA still gonna fuck it up

  • @Omar20v
    @Omar20v Před 3 měsíci +4

    Why only 4 min? It should had been 30

  • @HoganChua
    @HoganChua Před 3 měsíci +1

    Has anyone tried the Blu341 rimowa luggage covers?

  • @Hotspur62
    @Hotspur62 Před 3 měsíci

    It was always pricey, but it became obscenely so after LVMH bought the company. 15 years ago, I bought a new carry-on for about $500; currently, same case is selling for over $1,000.

  • @shantanumenon7234
    @shantanumenon7234 Před 3 měsíci +22

    Ain't Rimowa owned by Louis Vuitton's Owner Bernard's son(the richest man in the entire world)?? . And you named all famous celebs that are sponsored by this brand, They were given money to promote Rimowa by the Rimowa company. Doesn't make the brand cool. This hypebeast video itself is a promotional ad for thr company. Nothing is natural nowadays, the Supreme, Bape and Richard Mille hype felt natural, this is forced promotional ad. Trying to subliminal fool us into thinking this is a cool brand. Bruh thi shit is MID.

  • @franciscocosta2328
    @franciscocosta2328 Před 3 měsíci +2

    At this moment Rimowa quality, is an issue and for the high price point should be more talked about. I understand marketing and the status symbol but come on... FPM Milano probably even the superior version of status symbol luxury

  • @tcim_productions
    @tcim_productions Před 3 měsíci

    Like always an amazing Video.

  • @schnibbyy
    @schnibbyy Před 3 měsíci +2

    “Barbadian businesswoman, Rihanna” lol

  • @geekyhennessy
    @geekyhennessy Před 3 měsíci +1

    I recently got the Classic Trunk & Crossbody Bag (strap for the crossbody was mfken 220 💀).
    Honestly, it's great if you have the cash but it's not much different from $200 luggage you can get at Macy's. Like I definitely appreciate the form factor of the trunk and how easy it is to pack it to the brim and then lock it shut vs a normal luggage that opens right in the middle, still aint worth it though. I'd say go for the alternative brand like MVST or Level8.

  • @FIGURINE00
    @FIGURINE00 Před 2 měsíci

    MAKE YOUR DREAMS A REALITY WITH FIGURINE 📈💫

  • @jonathand827
    @jonathand827 Před 3 měsíci +9

    Yea, they raised their prices, and their quality dropped. The company doesn’t care about their workers. They sold out.sad.

    • @polosei7797
      @polosei7797 Před 3 měsíci +1

      They're a business? What did you expect for them to do, go bust? 😅 Their primary objective is to turn a profit.

    • @jonathand827
      @jonathand827 Před 3 měsíci

      @@polosei7797 from reducing the wages to quality control issues, when the collaborations Started coming in, quality started dropping ever since.

  • @V__RR
    @V__RR Před 3 měsíci

    this was an ad

  • @dfu7474
    @dfu7474 Před 3 měsíci +1

    the quality aint worth it trust me

  • @RA-ui8yw
    @RA-ui8yw Před 3 měsíci +6

    Ah Rimowa, breaks after a few uses like every other suitcase

  • @calvienchan
    @calvienchan Před 3 měsíci

    Jay Chow Yun Fatt is also ambassador

  • @anderbeau
    @anderbeau Před 3 měsíci +3

    They’re flimsy, cheap painted plastic with a good ad campaign. Go with FPM Milano instead for real quality 😉

  • @emercycrite
    @emercycrite Před 3 měsíci +1

    What an awful narrator

    • @jvmyrvh
      @jvmyrvh Před 3 měsíci +2

      i agree... i cannot really grasp the information. it's just "hype" and a bunch of aesthetically pleasing b-roll