PUMP! Underwear - E Racer collection (2023)

Underwear has always been a product where Marketing the Rainbow comes into play: after all, when showing the articles, you put them on a model. That model is near naked (and let's say "aesthetically pleasing"), and thus more easily appeals to gay men.
PUMP Underwear is a distinctive underwear brand from Canada. The collection consists of briefs, boxers and jockstraps.
"E-Racer is designed to encapsulate the energy and perseverance of the electric performance racing series. An underwear collection that will give motorsport and PUMP! fans both a fresh and sexy look all the way to the finish line. It features favorite styles refreshed as part of the racing-inspired collection: two brand new Access trunks, two jockstraps, two touchdowns and two completely new briefs."
www.Wearpump.com/collection-e-racer/