How to Set Up Your Prefect Instagram Profile for Your Real Estate Account
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- čas přidán 6. 07. 2024
- Did you know that in many cases, your Instagram account will be a client's first impression with your business? For that reason, you really need to take into account how your bio is set up. Often times, I will see real estate agents who make some of these simple mistakes that really makes it difficult for prospects to know whether the agent is a good fit for them. (Most agents don't even have their market area identified on their profile!! Yikes!!)
I break down what you need to know about:
- Profile Picture best practices
- Formatting the "Name Field" for clarity and keyword optimization
- What to include in your bio (who you are, where you work, who you serve etc)
- What to include in the "Link in Bio"
- Tips for better Stories Highlights
- Leveraging all the power of the Instagram platform in the pages section
- And sooooo much more!
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I'm the OG Systems Gal, or rather, the real estate agent & founder behind the Market Authority. I've learned a bit after ten years in real estate-right in the action and guiding folks like you. My tried-and-tested methods have helped agents double their deals (or more!) and find that sweet spot of work-life balance they never thought possible.
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Hope you enjoy this in-depth walkthrough of perfecting your Instagram Bio. I suggest going through this process 2-3 times a year to make sure everything is updated and on brand at all times!
Thanx for your help Stefanie, adding what you do and where you do it, is so valuable. Looking forward to implement what you teach!
I'm just now launching myself into social media and getting my IG account set up properly for a new real estate business. You did an awesome job of delineating all of the moving parts and how they work. You make it sound and look so easy, I'm super excited to dig in and make it happen.
Keep making videos. Either great editing or your a natural on camera
Its real fruitfull . ❤
really thank u for help
You are most welcome!
Hello! The information was great!! I really thank you for this. I am new to the business and I am trying to get on top of the social media area. I am not that young anymore but I do believe is necessary to move with the time! I had an idea about the hashtag. I was thinking to hashtag everyone that is involved with some areas of the housing businesses. As per example decorators/ staging/ loan companies/ contractors/ bankers… do you think it makes sense? Let me know your what you think! Thanks
That can certainly be an effective approach!
It appears you get have more words than I can get in mine before it starts putting a negative number. How did you do that?
🙏🙏
Do I do a personal Instagram or business account?
Doesn't matter either way so much. I'd just choose one and stick with it! I like the Creator option which is one of the professional accounts. You can convert an existing profile to any of these through the settings.
@@StefanieLugo thank you so much for helping me. I am so happy that you can make these videos and teach others.
If you want the ability to track data on ads you run, you will want a business account. If you want more music options, choose an influencer. Both of those profiles will not allow you to make your account private as a personal account can. There are many videos about the difference on CZcams so check them out.
Can the link in bio be changed or is it a once and done?
Can you please make a video regarding the Interior Designing marketing strategy through Instagram. I think that's also a part of real estate.