I Fixed Famous Breakfast Brands Logos
Vložit
- čas přidán 3. 04. 2021
- In this video I'll be redesigning some famous logos and turning them into high-end, premium brands. I'll be changing their target audience and diving deep into redesigning famous logos. Hope you enjoy the process!
How I can help you ⬇️
👉 Wow your clients with easy-to-customize templates
www.abiconnick.co.uk/templates
👉 Transform into a highly-skilled, confident logo designer
www.abiconnick.co.uk/pencil-t...
👉 Elevate your biz with these FREE resources
www.abiconnick.co.uk/free-res...
👉 Where I get all my mock-ups & fonts:
1.envato.market/abidesign
👉Free weekly tips, advice & exclusive videos:
www.abiconnick.co.uk/newsletter
----------------------------------------------------------------------
After more content from me? ⬇️
Instagram: / itsabiconnick
TikTok: / abiconnick
Disclaimer: some links in the descriptions of my videos may be affiliate links which means I receive a small commission. it is no cost to you to use the links, it is totally free.
How I can help you ⬇
👉 Wow your clients with easy-to-customize templates
www.abiconnick.co.uk/templates
👉 Transform into a highly-skilled, confident logo designer
www.abiconnick.co.uk/pencil-tool-course
👉 Elevate your biz with these FREE resources
www.abiconnick.co.uk/free-resources
👉 Where I get all my mock-ups & fonts:
1.envato.market/abidesign
👉Free weekly tips, advice & exclusive videos:
www.abiconnick.co.uk/newsletter
----------------------------------------------------------------------
After more content from me? ⬇
Instagram: instagram.com/itsabiconnick
TikTok: www.tiktok.com/@abiconnick
Disclaimer: some links in the descriptions of my videos may be affiliate links which means I receive a small commission. it is no cost to you to use the links, it is totally free.
For the Nescafe is she used black and gold that would look so premium and have a coffee vibe, compared to the black and white which looks more modern and futuristic
Nescafé need to pay you a fortune right now! The update is amazing and it looks like total class now! Kellogs is beautiful too in a totally different way 😊
Both brands look fyyre 🔥🔥
Thanks so so much!!
2:33 that was a "fancy" entrance lol
🤣
You're just so good! You have such a good eye for aesthetics and thank you so much for sharing your knowledge with us. Really appreciate it ✨
Great work, spot on, well done you!
LOVE LOVE LOVE!! Both rebrands are absolutely gorgeous. You've hit the mark. Both type treatments are *chef's kiss*
I wish you didn't speed through the Kellogg's logo process though. I know a lot of it is repetitive, but It's usually my favorite part to hear how other designers think and explain their reasoning behind certain design choices. I love how you go about breaking down your type choice/elimination process as well as building your compositions. Great work though! I love your videos and I look forward to them every Sunday. ♥️ 💜
Thanks so much!! I had so much fun doing that!
I’ll create some more where I just do one brand so I’m not speeding through it! Otherwise the video would be an hour long as it can take some time 🤣 thanks so much though, it’s noted! Xx
@@abiconnick I wouldn't mind an hr long video 👉👈🥺
I really loved this & the whole concept & idea behind it. Also, the premium feel just gives it a grand look. Keep Creating such amazing work!
I love seeing your process and how you can completely transform a brand that is so everyday to one that looks so premium, as you were choosing the colours for the Kellogg’s branding I thought it might look too plain but seeing it come together I actually really liked the final outcome!
Thank you!!! Yes I thought that too! I had in mind going for more deeper reds for that brand but just wasn’t vibing with it 🤣 x
Really good design buddy thank you for the tips
Cool, just admire the way this design is done.
Love your redesigning videos 😍😍so talented
great video. I really liked the Nescafe redesign , its a huge improvement and I think it definitely makes it more luxe and appealing to a wider audience. Would definitely like to see more of these videos and hope you had a great easter weekend !
Thanks so much!! Had so much fun transforming them🤭 of course, plenty more to come this year, glad you enjoyed the video x
Wow Abi they are both gorgeous!!!
First things First...you are the realist! These look great. Love your process!
🤣🤣 thank you!!!
LOVE these videos. Its so interesting to see someone's process :) Can you please make tutorial videos as well?? I am still learning and would love to get more insights and tips :) I love your videos
LOVE LOVE LOVE X
Thank you! ☺️
WOW what a transformation! Love them both but Kelloggs is my fave! love the minimal boho vibes
Yay! Thank you! Appreciate it 😊
Although, I´m certainly biased towards your upscale designs, I enjoy all of the projects you´ve shared. You´ve reignited my love for design and then deepened it. In fact, I listen to you while I work, and then rewatch in my free time!
I definitely have learned a lot from you both technically and mentally.
Thank you for everything you do here on CZcams.
I love hearing this! Glad my videos have been able to help bring back some of that creative spark! Appreciate you 😊
Amazing job!
Thanks for the video. ^_^
I told you aloooot , but I really looooove your work 😩😩 it's amazinggggg!!1👌🏻 you make me thinking OUT OF BOX 😍💕💕 keep this talented going!!!❤️😁😍
I really like the redesigning of Nescafé, it's my favourite ! Your videos really inspire me and give me courage to download Adobe Illustrator and give it a try again ahaha
This is lovely! You really hit the mark on both of them! I wish you would have slowed down the video. I think we're all interested in the process as much as the final results! You can use chapters for anyone who wants to skip out on certain parts.
grrl once again you hit it out of the park. for somebody so young you really have an amazing talent. i'm 57 and i learn something from you with every video of yours that I've watched. you're going to go far! i'll use your envato affiliate link when i eventually start my acct over there.
You are so kind, thank you so much!! Glad you're learning something new on each video!!
where you get fonts, abi? your incredible i love your confidence
Love them both! Nescafe was bomb!
It’s very nice thank you for sharing your process! For the second logo I think that I’ll see it for Sepcial K cereal brand! I don’t know in the UK but in France their current communication could absolutely working with your redesign’s Kelleggos! Thank again and see ya 😘
Ohhh God!! Abi this is insanely awesome . I loved Nescafé rebranding is much more refined and professional And I absolutely loved Kellogg’s it has this stylish vibe . You’re amazing ! Definitely one of my inspirations in life and design .
You’re too kind!! Thank you so much 💛 such a fun video to make and go towards a more minimal and high end look (compared to my normal style) x
I must say " It's Awesome! ".. taking inspiration from you girl..
More power to you!
Love from Pakistan
Thanks so much, that’s lovely to hear! X
It’s the Saks Fifth of coffee and cereal.
Feel like I’ve learnt so much just watching this video ⭐️
Yay I’m so glad!! Thanks for the lovely feedback 💛
you can disable ligatures in your character panel rather than manually using glyphs :)
Looks chic
Thanks, had so much fun turning them into more elegant brands 🤭
This was phenomenal. What was the Nescafe font?
At first I thought no way...not that font, please...and then at 5:41 I'm like omg...that's really beautiful. Loads of inspiration!
Haha 😂 Thank you, I appreciate it :)
love this video, very inspiring! Can you let me know which font you used for the Keloggs type? Thanks!
I think it was called greyst or greyest off the top of my head!!💛
hi, where do you find you're mock ups? btw love you're work!!
Its really nice this company must pay a lot of pound for Abi 💰really good work buddy thanks for this tips
Thank you very much! ☺️ no payment unfortunately 🤣 was just a concept design for the video!
@@abiconnick ❤
Hello Abi! I been fairly new to the channel and just wanted to say as an up an coming graphic designer, your videos are really inspiring! Keep up the good work! P.S. I’m shocked you don’t drink any coffee or tea you seem so busy and productive,I would have guessed you down a couple cups a day lol!
So great to hear, thank you for leaving this comment 😊 haha never been a fan of either! I'm more of a pepsi max or diet coke person 😅
Do you think the light brown color on white is accessible and practical for production use?
I love your process and what you do with the material, somehow this time I didn't find Nescafe transforming into a premium version of what it is now. Sorry.
Thanks so much for your feedback 😋
This turned out sooo cool!!! Out of curiosity, but where do you get the photography you use in these? Looking for some new photography options when it comes to branding lol
Thanks so much!! They turned out better than I expected!! And I get them from unsplash and pexels - they are free and can be used for commercial use. They’ve got some talented photographers on there!!💛
Kellogg's cereal 😅 has an expensive look
Do you use a standard size for your artboards and when uploading to social media like IG do you have to make adjustments?
What font you used for Kelloggs please?
I like the direction you chose for Nescafe. My only comment is that the legibility is not clear when you decided to combine the "e" and the "s". This way the "e" looks more loke "f". I think i would be more legible if "c" and "a" are together. What do you think?
Great job Abi! I love how you made the Nescafé logo into a modern futuristic style. Personally not a fan of the colours. I think brown and gold or even black and light brown will stand out more and show that it’s a high class coffee brand.
Thanks! Yes I can see that, appreciate the feedback 😊
@@abiconnick 😊
How do you make a mood board on the iPad? Without using illustrator procreate maybe
Love the rebranding.. how did you apply the logo on top of a video?
I did that in after effects! X
How name new nescafe logos font plsss say ??????
Hello Abi
I really love your videos, I just wanted to ask, how do you select the font to use.... I have serious issue getting it
Hey, so it can take a lot of trail and error, but I use envato elements for most of my fonts so you can download and try out as many as you want! I'll make a video on it soon 😊
You need more Kerning
Nescafe vibing 🤑😎
Turned out extremely well 🤣
How do you resize the patterns and move them about with out going back into the pattern its something i seem to always struggle with. Any hints or tips or reel idea??
if you double click the select tool there's an option to enable/disable 'transform patterns'!
@@sagramoure2 aww ok thanks i will try that out thanks
@@sagramoure2 Omg this is amazing used it this morning thanks so much for answering my question
Abi i am fan of your desing in future please i wish i also become little bit to you
Kelloggs definitely premium brand good improvement to the original, as this brand has been going on for years never thought of changing it yes you are right it's more targeted for younger generation need to be open to all ages the brand. I might have some breakfast myself lol, keep up the good work.
Thank you!! So different to what vision I had in my head for it 🤣 but it turned out so well!!
*I got a kellogg's commercial*
it’s... très luxe
Hi Abbi. I have a question. How do you fit the pictures in the previous squares? 🤔
Hi there! To do this you use a 'clipping mask' the keyboard shortcut is Command, shift, 7. Hope this helps😊
What app under Adobe is this?
Just found your channel 💯💯💯🌈🌻✨
Wow... I think the premium brand of nescafe is nespresso used a very simlar use of the N 😁
Didn’t notice that before!
It's too bad the capital N for the type called Bruney - I think - came like this, cause the N reminded me of the coffee bean with the little S shape we often see and could have worked as a stand alone, on app icons/favicon
Edit : I love to see your process btw
Hey, Abi. I am wondering, is there any theory for choosing a typography in design? Like a particular packaging for milk product. How do you pick them in terms of the brand style (eg. modern, fun, sparkling, etc)? I find its hard
Hi there👋 Yes there is theory behind choosing certain types of typography and fonts. You want to choose fonts that portray some sort of emotion to the audience you are trying to target. A lot of my font choices has come down to trial and error and seeing what works and what doesn't. Experience comes with repetition, so keep working with fonts and doing your own passion projects where you test out different fonts! I'll note down to do a video on this sort of topic! 😊
@@abiconnick Seems I have to scroll over hundred of my fonts. Ty, Abi. Looking forward of the font picking breakdown and other stuff. Much love
Can you help me some pont beautiful for Designer?
I only have watch your videos two days ago and I watched more then 10 video and they helped me to renewable the way I was thinking about how to start and finish the project
I'm sooo new to the work and the business I ask if you can make a video help us (new worker) how to began, how to make a good CV & portfolio and how to start work as free lancer(how to marketing our work and gets clients who appreciate what we do)
I would really appreciate it 🙏
In addition : I live in a country where we don't have a promotion to pay by the paypal or any other internet pay way and access many online websites...
Glad to hear the videos have been helpful 😊I will note down your video suggestions!
@@abiconnick you're really kind 😊❤️
OMG did your family disown you when they found out you don't drink tea? haha
😂😂 British and don't like tea... or coffee!!
Both of them are amazing but the Kellogg's one just doesn't scream cereal, looks like a handbag company don't get me wrong I would buy those products cuz I'm a sucker when it comes to amazing branding, just thought it was far from what the original brand is.
idk… for me the 2nd brand looks like a shoe brand
UNLESS I'M PAYING $30 FOR A BOX OF CEREAL THE LOGO DESIGN THEY ALREADY HAVE IS FINE
It's just for fun :-)
trÈs Luxe. Wrong accent on your sweat-shirt