Will Artificial Intelligence End Human Creativity?
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- čas přidán 2. 05. 2024
- You and your business can try Onshape for free at Onshape.pro/DesignTheory . With recent advancements in Artificial Intelligence design tools, we are about to see the biggest creative and cultural explosion since the invention of electricity in the 1890s. By the end of this video, you will have a better understanding of how artificial intelligence will impact design, engineering, creativity, and culture as a whole. AI is a revolutionary game changer in design!
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CREDITS:
Refik Anadol, AI artist: refikanadol.com/
Geodesic.Doom: / geodesic.doom
Thanu_Lee: / thanu_lee
Benjometry: / benjometry
NickpBaker: / nickpbaker
Skoggs.jpeg: / skoggs.jpeg
Merzmensch: / merzmensch
Vizcom AI team: www.vizcom.ai/
Waifu Labs: waifulabs.com/
Ruwen Liu (CD @ Waifu Labs): / ramblingrhubarb
Bradley Heath (editor): / bradley-heath-032299109
TOOLS USED:
PifuHD: shunsukesaito.github.io/PIFuHD/
Dall E 2: openai.com/dall-e-2/
Midjourney: www.midjourney.com
Disco Diffusion: colab.research.google.com/git...
ClipMatrix: colab.research.google.com/dri...
AI text to speech generator: 15.ai
Vizcom AI team: www.vizcom.ai/
Waifu Labs: waifulabs.com/
0:00 Intro
1:26 AI Innovation is Moving FAST
3:40 How the AI Works (simplified)
4:28 What Does This Mean for Design & Culture?
5:54 AI Limitations
7:59 AI Strengths
10:45 Design Trends Will Move FAST
11:44 Crazy Emerging AI Technology
14:00 Can AI Actually Create New Ideas?
15:00 Creative Entropy?
15:57 Is Anything Really New, Though?
17:51 Innovation is OUR Responsibility
18:43 Onshape sponsor
19:52 How to Use AI Design Tools
24:38 AI Tools Will Be Accessible to EVERYONE
25:27 How AI Will Affect Employment?
29:29 Who Owns AI Artwork/Design Work?
30:51 The AI Creativity Explosion
All content written by John Mauriello. Edited by Bradley Heath and John Mauriello. John Mauriello has been working professionally as an industrial designer since 2010. He is an Adjunct Professor of industrial design at California College of the Arts.
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Want to work with me on a design project? Contact me here: www.studioello.com/about-1
Great video John! Really interesting to start to think about the engineering applications as well
AI in onshape next 😳
I love your app!
I love onshape, really easy to use 👍
Neuralink won't end it!
Nope it's the trades plumbing etc. When they make a bot that can plumb a house we better have built some value in ourselves in some other ways
The trend of people having to learn no actual manual skills (drawing, painting, spelling, photography, sculpting, handwriting, math, drafting, etc) will just accelerate. Right now, many of those creators still have those skills left over from needing them in the past, which can augment their use of AI. That's why current artists get better results with AI than non-artists. But new generations will have less incentive to learn those skills and fundamentals. The AI is what they'll start off with, and they will only ever know getting instant results by asking a question and clicking a button without the manual work and never having to learn all the details that go with it. Any specific tool can help you but also limit you. Younger generations will use their hands less and less. I already see the issue with my nieces and nephews, where they're more interested in instant results, and mostly see the years of work necessary to learn old school art as a disincentive to ever learning it. They don't get that after a while the process itself is enjoyable.
It's like fast fashion, it's not about the quality of the product it's alo about consumption. The more you can make the more you'll consume. The most devastating quote from the video is the guy saying that having an AI make a picture for you it's the same as clicking the color on photoshop. As if knowing color mixing and proper color theory don't matter at all because you can select a color from a palette. I think he better program than think about art cause he definately doesn't know much about it.
@@mmrata_art8151 annnnnnd he doesn't need to know much about it. no one cares. no one. if it looks good to him, that's good enough.
@@snowyhudson975 yeah sure. In any case i would like to know if when writing a prompt one actually gets the immage they had in mind or if the output the machine gives you ends up replacing your initial idea. What i want to say is that many times we think of something and try to put it into drawings (but also words!) and while sitting there and trying to actually draw those lines you struggle because the idea is foggy and conceptual and it's hard to translate it into something physical like a drawing or a poem... Something always gets lost in translation.
One big factor of that with your nieces is also bad parenting. Let your kids be parented by TikTok and this is the result
@@Mopsie There are aspects of the kids parenting that I would do differently. But that said, your statement is generic and stereotypical to the point of uselessness , and kind of lazy as far as thinking goes. You can't teach people to want something. You can't teach motivation, except maybe through rewards. And that is exactly the problem. You have to compete with instant gratification, instant excellent results, and try to convince kids that years of slow effort and practice with lesser initial results is somehow better because it's an investment in themselves, and that doing the task is actually what's fun and worthwhile. The problem is that they can get what they want by pressing a button or just asking a question. They get to all their destinations without having to learn how to drive, so to speak. They don't live in a world where you can only get what you want or imagine by figuring out how to get it or make it real. That's what creativity actually is, but they can just ask for stuff and get it instead. Also, in my own case, I didn't get into art, musical composition, photography, or sculpting because my parents taught me or really encouraged me, or made me do it. I mostly taught myself and it was always self directed and motivated. Aside from letting me do it and buying some instruments, my parents had nothing to do with it. I think that's actually the case for most creative people. It's not a top down thing, and people who think it is don't understand creativity, education, or themselves.
I have mixed feelings about this, I always thought that art and design would be the last thing an AI could do and as someone who studies art I get several existential doubts such as: should I stop studying and focus on how to use AI? Or wasted all this time studying and practicing anatomy, light and color, structure, perspective? And despite enjoying making art, now I feel useless and that all my efforts have been useless because there is already something that potentially can do it faster, better and cheaper.
No education is ever a waste. Those skills will serve you well. AI is just a tool. You need all of the knowledge of proportion, contrast, form, and composition to create good work, whether you're using AI or drawing by hand.
@@Design.Theory but what is the point of learning them? after 5-10 years there will hardly be a job in illustration or design that requires many of these skills. who is going to repay all of the years we've spent studying and slaving ourselves off in the name of what we love to do?
@@rimut230 The skills you mention are much harder to train a neural network for. Training a network requires a set goal, and the more specific the goal is the easier it is to train a model. A typical example of this is an image classifier, which could have the goal of seeing if an image contains a dog or doesn't contain a dog. You start with a network that you have set the structure of, it has all it's parameters pre-defined. but as random values, so the output will not be accurate. You compare this to the reference dataset that has all the images classified correctly, and compare the outputs. How close the outputs match gives you the final score, in the case of this example 1 being the highest, meaning every image classification is the same as the sample dataset. The learning part comes in where the model you have selected tunes its parameters based on how the previous outputs have changed and what the score is.
The reason I've said all this is to emphasize that if the goal you're training an AI for is being a designer, the goal is not a simple one at all. A designer has to make something to fit a specific need, able to be manufactured out of real materials in a realistic manner, be comfortable for the user to use, have good proportion, good form, etc. You have to be able to do all of them well in order to have a successful design. It is incredibly hard to come up with a way to make a score that essentially says "is this a good design" and translates that into a numerical value, say from 0 to 1. And if you can't come up with a way to do the score, you can't train a neural network. What will more likely happen is that certain elements will be tackled one at a time. You might get an AI model that can generate things within a context of good proportion, or within the space of real materials. But all of them at once? That requires basically a sentient artificial AI with human level perception, something we're still very far away from.
My point here is, keep learning to be a designer, AI will serve you up with tools that make your job a lot easier than it currently is, but an AI that can be the arbitrator of what is a good design and come up with it from start to finish will not exist for a very long time. You will still be useful, and your skills will still matter.
@@rimut230 i think people will find in the next few decades that this will apply to everything we learn, facing a reality where human talents cant compete with AI on any level; it'll change the entire nature of being human. i think this is a good thing. might cause mass hysteria but people will realize that all of this, all our experiences in this reality are like novelty items, only having significance in and of itself
Drawing art with knowledge of fundamentals is fun in of itself. People will always be impressed by and favor art made by hands I think.
What I am most concerned about right now as an artist is not AI stealing our jobs but companies stealing our artwork to make ai art. There are many examples of AI art looking very very similar to a current artists work without any credit or money given to that artist. As mentioned in the video, an AI can't create stuff out of nowhere. Companies shouldn't be allowed to just steal art from small artists and feed it to an AI to make bland copies of that artists work.
I can't believe law suits haven't been filed against this so-called AI artwork. If it takes examples from REAL, human created art then it's literally copying other people's work. I hope this farce is sued into oblivion.
Artists also get inspired by other artists and stuff they see
@@paradiseb5950 Yes, but there is an important difference between someone passively getting inspired by another artist and someone intentionally copying an artists style or tracing them without their permission and/or claiming it to be "original". There have been multiple instances where an AI has been trained on a single specific artist's artwork without their knowledge or permission, that's one thing with van gogh who is long dead but current artists depend on commission revenue.
@@emubeepboop First off, typing words into a prompt doesnt make you an artist. Lets stop this delusion so many seem to have. Also, it's very common practice for artists to study previous artists (especially painters)...this is a way of progression and finding ones own style. The arguement that the images themselves arent REAALLLY being used because they are denoised beforehand and based of many many images doesnt negate the fact that the tech wouldnt be as good as it is if it wasnt using all these artists images to train itself. There should be an opt out option to protect artists rights, same as music laws.
Theres a big difference (in my opinion) in spending hours making copies of a Van Gogh with your own hand, learning the stroke style, color pallate/mixing, lighting etc, than typeing in "in the style of Van Gogh' (LMAO).
My mother who is a well known painter in Quebec CIty spent her early years doing copies in her studies (often selling them as copies if anyone she knew wanted them), until she found her own style and eventually ended up in a well known group of artists of that region selling her own work.
First, considering the AI is trained on billions of images, unless you specifically target an artstyle of a specific artist then your images will be only a small part of the final image.
Second, if you want to sue companies for using your images without permission, what about all the artists that are creating fanart without the permission of the IP holder? If it's wrong to make a generator that creates images based on a dataset, how is it right to paint a picture of, let's say a Pokémon, without properly licensing the source material first?
I find this devastating. Feeling in awe of art is important, and that will be lost. Also, as an artist, I enjoy the tedious part of rendering. We don't need to make more stuff faster, we need meaningful work that we find fulfilling. People are meant to create, not just consume. There is something hollow in just consuming.
Welcome to the era of easy contenting creation and rapid consumption. When I found out about Dall-e and AI-generated images, I was like: "Nah, that so much artificial, people will still prefer things made by human beings". Till I remember that we're living in a time where people consume hours of social media and the new generations don't even know what is to watch a movie or taking a conversation without looking at their cellphones...
As somebody who was always a mediocre artist at best, I found using AI to be an exceptionally rewarding experience. I was immediately learning all sorts of things about lighting, perspective and style that I had no idea about before. A lot of artists use the AI foundation to start an image then build and subtract off of that foundation. It may not be the way you learned to do art but countless people will learn to do art and find inspiration from working with AI. For those of us too old or poor to go to art school it is a welcome aid.
@@wedaringu667 Absolutely wonderful for people to be creative and that is great, but devastateing to someone wanting to make a living. I already feel bad that I am an excellent painter, but terrible drawer. It is not fair, just with the advent of photographs, artists can skip learining to draw. It is awful for those people who are either talented or have worked very hard learning to draw. So it is good and bad. I hope people can tell the difference and there is still a market for art made from scratch. Also all you needed before was some paints and a canvass. I can't afford an expensive computer or ai.
@@nadia-bb5mn I have a friend who paints and her gig is a lot about performance. She has a social media account where she does time lapse art and does all of the local shows. She does well despite little experience and a very primitve style, but when I say she does well it's because she enjoys making lots of small sales, the social aspect, not because she makes good money.
My mother was also a painter, better trained and skilled but never fully recognized for her talents because all of the "established" local artists from her era were men.
I can't help but think from what I know of the art world that talent often takes a backseat to self-promotion. Speed and volume make success possible, driving a market that can grow item price incrementally. Hype sells.
It's sad, but people are mostly dumb and shallow. Art is only the tip of the iceberg. Same kind of people are successful in every kind of business, it seems, and it's always more about ambition, manipulation and stamina than about quality, persistence or character.
Bottom line for me, if you enjoy your art, you should either learn to find enjoyment in selling it or find somebody else who does, otherwise you will never find sustenance in that world... or just learn to be satisfied being poor and surrounded by your work.
You can't expect the general public to appreciate quality in a field they themselves can't even generally pretend to understand.
I hope you have the faith to convince others that you believe in yourself because that's the only real credit any of us have and some of us are way too honest for our own good.
Yeah I wonder, which one more valuable eventualy, creation from human or AI?
I have disturbance in my mind😑
I don't think the dangers of AI are overblown. I think they are actually underestimated.
same... I dislike how this guy seems to just breeze past the risks in favor of highlighting how easy it'll make his job.
I find it interesting that in addition to touting it's usefulness he overlooks his own exclusive access to the technology.
AI shouldn't be feared... by the people who are popular enough or wealthy enough to gain access to it and purchase the rights to use the images generated. Let's not pretend that these images aren't going to be monetized.
@@dacksonflux What the people doesn't understand that AI will replace them in general meaning human kind in every way.
The idea that somehow AI will protect or serve Human kind is less likely then Humans serving and protecting chimpanzee world whom in biological sense have some similarities compared to AI that has absolutely nothing biological at all.
Yeah, fuck this shit. It's time to fight against this dystopia.
They are overblown, for a reason that is pretty obvious once you understand that all human intelligence is layered on top of an extremely basic set of pre determined, goal based responses to stimuli that are commonly known as instincts.
These root level responses were likely the earliest type of basic intelligence to evolve from more complex neural systems that determine how larger organisms move and adapt to the world and their basic needs.
Basic needs were the selection pressure that caused these common neural pathways to evolve in the first place.
Those needs are:
#1. Eat/drink when hungry.
#2. Avoid larger predators and danger.
#3. Sleep when tired.
#4. Procreate and/or care for offspring.
There's probably another, but you get the picture here - our 'higher' cognitive intelligence is layered upon a basic root intelligence that reacts depending on our needs.
This root intelligence will be missing in an AI unless we specifically put it in there first - without this any AI will simply lack the goal based responses you might expect of a human being gifted with super intellignce on the level of SkyNet.
The so called 'Laws of Robotics' determined by Isaac Asimov in his novels act as a kind of goal based root intelligence for AI, albeit with different parameters to the ones that determine animal behavior, these are predicated upon protecting human life and preserving a robots own body unless its destruction will save a humans life among other things such as not telling a lie.
@@mnomadvfx You are basically assuming that Asimov's "laws of robotics" will always be used. They won't. Men will put whatever in there that suits their own goals. Sooner or later there will be robot armies going around killing and subduing people.
The most horrific thing is that, all these AIs are owned by only a few companies: Microsoft (OpenAI), Google and a few. There's a valid possibility that in future the whole world would be owned by a few companies.
Exactly where they want it to be headed. And how better to pacify a populace of formerly creative beings than to drown them in a deluge of stimuli and endless media engagement?
And how useful, the fools with their blind optimism toward the future, seemingly thinking things can only improve. Or so saying; how many simple bot accounts could be afforded with the money at their disposal, how much astroturf might they be able to roll out and over legitimate concerns, and how little can mere men do against it?
@@DEUS_VULT_INFIDEL well said these f****** idiots and they're optimism. It's like they've never met a bad actor or understand how money works or anything basic about this world
It literally only takes a handful of f****** to screw everybody over
Ai art represents the corporate/private seizure of the means of imagination.
Given we are in the middle of yet another moral panic stoked by political actors of nefarious ends, i hesitate to trust the owners of these institutions when they suggest a future where one lets their tools "save me the trouble" of using my imagination.
@@biglittledude496 They may be well aware of that fact, too, and hoping to crest the tides of damnation either safe in the pockets of a benefactor, or as such a benefactor themselves, sweating blood to fuel the furnace of acceleration before the general populace become hip to the fact.
not exactly, you can train your own model
The thing that worries me is that this won't be like the advent of photography. This won't just take away a few old fields and create a dozen new ones. To me it feels like AI will kill hundreds of professions, replacing them with only a couple in return. So many artists will just have nowhere to go because we can't expect all of them to suddenly become prompt makers or something
I'm an illustrator/character designer. I'm also learning 3D, can do some environmental/interior design. If one of my skillsets becomes obsolete - no worries, I have 4-5 more career options. But with AI? I have 0. And that terrifies me to the bone.
Yea, only people with a MINT-mind will find jobs.
Literally the most realistic comment here. I'm quite a science nerd and initially fascinated by AI ever since I heard about it and still is, but these people are blinded on another level. For me humans comes first before anything, especially this cold hollow "inteligent" steel stuff, but many people are just too dumb to realize that *they are killing themselves.*
I did a video on my channel explaining why this won't happen a few months ago, but its far too sensible and correct to be mentioned here!! LOL do not worry no CPU is gonna be the next Banksy!
@@DailyCorvid "... but (AI) can never ever from no data standing start, come up with an idea. It just fucking can't do it."
That is your argument in your video and you're calling yourself "too sensible and correct"? Damn, dunning kruger at play. But here's an info for you that you seem don't know; Humans can never ever, start to *imagine* without data, EITHER! It's not a secret that blind-from-birth people can't dream the way we do as they even have never ever seen black and white! Damn.
@@DailyCorvid Banksy sucks
I LOVE(sarcasm) how he is all like ‘oh, well what are you contributing when you make art anyway, it’s not thats special’ like REALLY it’s called human expression for a REASON! People put their soul into their art, and when you put down the work they put in, you’re putting down all their life experiences and passion and ideas they put into their work.
@@AI_effect Can you recommend me some good fitting fedoras?
There is no word to describe the feeling you get from all this, that's why you can't sleep as you said, you are excited by what it can do, at the same time terrified cause it may soon threaten your career or even destroy the world, who knows ...
What makes you think Artificial Intelligence will destroy the world?
@@JSSMVCJR2.1 by taking job away from real people ( especially beginner and amateur) and flood the internet with a.i generated contents make it difficult to find contents from real creator, internet will be a dangerous place because big corp will take all user data and use it for profits, also making scam and cheat easier.
Can't destroy your career if you have no career.
@@kneelesh48😂😂
Wake up, Neo.
:D
Pro tip, if you want to not be replaced by AI for a long time, do a physical job that is highly complex and changes on a day to day basis. Plumber for example is probably one of the very last jobs that will be replaced because that work is very situational, there is barely any datasets on it and you would need some insanely advanced robotics to even try.
Legitimately good advice
there's also the issue of being passionate about your job, even if one does that...
until we have two models of toilets and sink to choose from.
I think you're right about those kinds of jobs being sone of the last to be replaced by automation and artificial general intelligence, but I would hardly believe those things will not soon learn how to do those jobs and do them well.
I think a person would better assume a legitimate artificial general intelligence would conclude they have no desire or need to do those jobs at all and then not do them than that same artificial general intelligence not have the capacity to do them soon.
If I were planning monetarily for the future, I'd try to avoid crazy high debt career educations minus the jobs that involve interaction or improvement with AI.
Realistically, I think there will be little to nothing artificial general intelligence cannot do that we can.
@@Design.Theory Yes, but then the whole world can't be plumbers.
Not everyone is going to be able to transition jobs. This is a for a variety of reasons.
You might have certain injuries, or disabilities that would prevent you from doing complex, physical work.
You might live in an area that has few such jobs existing.
You might just not have the mindset or the desire to work such jobs, at least without becoming extremely bored and uninspired.
Plus, if everyone started training to become plumbers (or other similar roles), you would see a drastic cut in the wages/salaries of those jobs, since there would be such a huge supply of those workers: in other words, it would be a race to the bottom.
There needs to be another line of thinking here that doesn't involve funnelling people into ever-un-automatable roles.
After doing research on this topic, in my case for audio and music production, for the last few months. I've come to the conclusion that A.I will be used on mass scale for big business and completely wipe out commerical creatives unless you are literally the top 1% of your field. Nothing will be entry level, nothing will be mid level. You'll have to be elite in your field to be considered by a large company.
Small businesses and individuals will stick to using free or cheaper A.I tools to make quick concepts and maybe use them as their actual products, but will still reach out to humans for the fine detail work. The other group of people I could see still hiring humans would be the highly successful and wealthy to commission a large and highly personalized art piece.
The only way a human will be able to make a living off of their art is if they can produce something so different and well made that an A.I doesn't have enough data points on it to reproduce something of the same caliber. (at that time, because the more work you do. The more A.I will learn about your art style. You're killing your job everytime you make something.)
Isn't a major problem of AI art that it's not sentient, so it doesn't know what it created, therefore it can't reproduce the same thing consistently, like lets say character doing different things in different context. The Ai can't do this, but humans can, right?
@@jere473 no, this is incorrect. You can do the same thing over and over with seeds, a code that allows the AI to repeat the exact process to make the same image. As far as different contexts, it can also do that. You can train it on certain characters and ideas and put it into a certain context as needed. This will also only get better over the next few years.
I dont care what ANYBODY says...there's nothing more beautiful than Art done by a compassionate artist! Period.
Actually a nice romanesco is pretty beautiful. And that is maths.
My only concern is that soon it will become very difficult to tell what is and isn't AI art. By that point, we'd need an AI just to differentiate AI art from human art.
@@ErulianADRaghath Notable.
@@ErulianADRaghath That still doesn’t change the difference between being an art director and high precision craftsman though
@@greatestevar & wtf does that mean goomer?
"One thing that AI can never replace is human collaboration."
The immortal words of someone who is doomed to be proven wrong in two-six months.
Yup! The one law of AI is that every prediction of something-AI-can't-do now, AI will eventually do in the future.
@@artychartybyjackmerlinbruc7134 computers could never talk to one another! Unthinkable!
@@artychartybyjackmerlinbruc7134 You guys underestimate how powerful humanity is. It's the psychopaths who keep us second guessing ourselves and many seem content to embrace their worldview.
We all have our own minds. Nothing is written in stone, which is why I think the creative people on this thread should learn/understand the tech thoroughly. Why leave it up to people with no vision? They've been horrible as it relates to the human condition.
Too many people have accepted their worldview. I'll never understand it. We all have our own minds and have ideas about how we should exist; if it's altruistic, even better. But, there will be psychopaths and sociopaths who have their own ideas as well.
I hope the majority of us reject our current trajectory. It's not sustainable. And, I'm pretty sure AI will clearly understand this.
I hated the movie Moonfall but the one conceptual idea I liked was how humanity had evolved using AI (only part of the movie I liked).
You're just another one of the technophiles, your problem is you do not know enough about technology, so you tend to idolize it. We who build the damn things, on the other side, know full well its limitations and implications. And statements like yours are pure comedy gold to us.
In keeping with your thesis: "One thing that AI can never replace are the people who will destroy the unconstitutional portions of the current totally-corrupted US government."
I was seriously annoyed by how dumb and surface level almost all videos covering DALL-E and Imagen were, mostly because they were made by creatively bankrupt tech fanboys instead of artists, designers and historians. This video on the other hand is fantastic, exactly the kind of insightful coverage I was looking for. Thank you very much, great stuff!
Yes you explained it well
I was pulled into it rather than feeling bored at the end of the video. waiting for the best part of the video to come
Words can't possibly express in full detail and scale the sheer existential dread I have when it comes to AI. The loss of creative jobs is actually the least of my worries -- I'm far more distraught by the idea of the complete and utter destruction of the meaningfulness and value of human creativity as a whole. I think about the world's greatest creative endeavors, the most astounding feats of human creativity throughout history, about our absolute most beloved pieces of art and media, in the form of books, comics, games, movies, TV shows... and I think about how little we would have cared about them if AI had existed in their time. I think about how each of those magnificent works could have been effortlessly dethroned by a work of "art" created by AI, spectacular yet soulless... Created in a matter of hours, minutes, or even seconds, through the research and analysis of the works of real human beings who put years & decades worth of life experience and deep thought into creating.
I've been inspired by so many of those works, those pieces of art... For years I've wanted to create a "final" work of art of my own, a humble masterpiece comprised of every great idea I've ever had, every moving life experience, every little spark of imagination, carefully crafted and refined over a period of years to create something truly spectacular, something moving, something life-changing... but... how impactful would it really be in a world where one can simply generate such a story at the press of a button...?
To all of those great artists who have inspired not only me but countless other people in this world, and have solidified themselves in history long before the advent of this daunting new technology: I envy you not, but please never forget that from here on out, you were the lucky ones.
I know not what AI has in store for us in the future, but if my worst fear comes true and AI is widely accepted and not heavily regulated, then I have only one thing to say: goodbye to a bygone era.
But, to those of you reading this, always remember... "Don't cry because it's over, smile because it happened." - Dr. Seuss
Don't be sad, people never cared about art anyway lol. I personally love photography (just as a hobby). I don't think it'll kill creativity. Anyone who ACTUALLY cares about art (be it an artist or the audience) will probably just use AI as just another tool
@@AI_effect Nature is indeed beautiful
Better tools are good, but I think AI will soon take humans out of the creative process entirely other than typing a prompt. Technically, an AI in the future (or probably already here without us knowing) could just be prompted "make the most impactful possible piece of art/media comprehensible to humans", and it will just take the masses of things it knows about humans to make "the perfect masterpiece", whether thats a movie or a song or what have ya.
I suppose lots of people are in support of that, but to me, a masterpiece made by a human or team of humans is representative of all the struggles they've been through to get to that point. "What doesn't kill you makes you stronger", so some of the most impactful pieces of media ever created were likely made by people who went through a lot in life to get to that point.
In that sense human art is meaningful, it allows us to celebrate the people who have truly worked the hardest and have suffered the most. The kinds of people who are so rarely appreciated in our society. I love that art gives those people a chance to shine.
@@AI_effect For me, when I see an impressive human piece of art, half of what I am amazed by is the beauty and the other half is the awe of 'wow, a human made that? How did they do that?'. The magic of art comes from the human labor, effort, skill, and toil that goes into creating something amazing. When I see a photograph of a nebula, I only feel the first half of what I described. And when I look at AI art, I only feel the first half. The thing is, I don't think I need to try to convince you of this because I'm pretty sure everybody feels this way. It might be hard to accept that technological progress might have some downsides, but in a future where everything you consume was created algorithmically,something will have been lost. And of course people will always keep creating, but I hope that the cultural shift towards AI content remains very minimal.
@@AI_effect if we reach a point where 'our creations' means 'what our algorithms generate for us' then that's not progress. That represents a genuine loss.
Edit: For example, if we replaced romantic partners with AI that would be an example of tech advancement that does not represent positive progress, and would be a loss for humanity. I see art much the same way.
@@AI_effect Works of the past are most definitely still being appreciated to this day
They may not have as much "fans" per se in the same way that modern inventors and artists do now, but things of the past are still definitely appreciated, even loved
Classical music composers who came and passed hundreds of years ago still get huge amount of praise from people all over the world, and their works are often times still cited as prime examples of music theory
Cave paintings seem like something to laugh about, but they are actually generally seen as quite interesting, not only by the scientists who put tons of thought into studying them, but also the people who hear about them and their past historical significance. Not as popular or hyped up as say modern pop music, but still more appreciated than you might think
Quite possibly the most valued creation of the distant past is the wheel. Created around 6,000 years ago, the wheel is still used in countless applications today, and without it our world would still be extremely primitive
Despite not being quite so long ago compared to the other examples, the most expensive cars ever sold at auction were all built over 50-60 years ago. People have paid upwards of tens of millions of dollars for cars that were made at a time when all cars were constructed by hand through blood, sweat, tears, and a burning passion for beauty and speed. Even the most modern car sold for over 20 million dollars, the 1995 McLaren F1, was a car solely loved for its character and emotion, and the passion that the designers and builders put into it. The kind of passion that is never put into building a car today, and that is why people who genuinely love their cars are now few and far between.
You say that artists of the past will be forgotten, and you're right. We'll all be forgotten eventually, but there's nothing wrong with clinging on to being remembered for as long as possible
You say that modern people don't care about what our ancestors lost, and that's exactly the problem with the modern world. I'm only 19, yet I look back on the hardworking people before us with reverence and respect. The things they did in the past are why we are able to be here now and do things that were previously difficult with such ease
If people simply respected the ones they know put more effort into their crafts and their day to day lives, the world would be a much more peaceful, much less hostile place. But instead, society places little to no value on hard workers' names, and passionate artists' names, and we end up in a world where the current generation resents the past generations and the past generations resent the current generation.
At this point I create art purely for personal satisfaction, like most artists it is something I have been doing since I learned to hold a pencil and it is a part of me. I don't care if I can't make money with it of course I am looking at other ways to make money for survival but I have isolated my love for art from any material gains it can bring me. Yes, I did spend a lot of time mastering some basic techniques and they help me bring my imagination into reality I don't care if someone else is going to pay me for it or not as long as it makes me feel something
Honestly, this feels like the best approach. Just focus on creating your genuine work first. If it happens to be successful, that's a bonus. But hold these things with an open hand.
Great way of looking at it. I am the same. An artist not interested in making it a full time job
Will they replace human creativity? No.
Will they decrease the demand for artists and designers and thus cause many of them to abandon their career and probably become jobless? Yes definitely!
We are the horse. Dalle 3 will be the car.
It looks to me like AI will wipe out a lot of the tedious “grunt work” of design. Mood boards, 2d renderings, 3d modeling, all things that could’ve provided opportunities for junior designers will be greatly diminished, offering fewer chances for younger designers to get a start in the industry. I think more senior designers are more excited for AI because they are secure in their positions and see it as a huge workload they no longer have to get done. But as a design student, my classmates and I mostly see it as our chances in the industry slowly dwindling
The junior designers will be hit hardest by this paradigm shift, I think. Or maybe they'll be the ones interfacing with the AI? It's hard to say for sure.
The iPhone has only increased the demand for great photography, so maybe it will have the opposite affect of what you would initially think. Its exciting either way.
Which is why humanity is going to doom itself with its ever increasing accelerationalism.
We honestly need to eventually find an equilibrium, I mean we're already facing the existential threat of climate change.
@@blakops000007 one would think we'd have learned from the haphazard introduction of the internet, but alas we keep on with motto of "Invent now, think about the consequences after."
Technology is already well on its way to ending human creativity. Boredom is hugely responsible for creative genius; when we are bored we think, and when we think we create ideas. Nowadays when people are bored they reach for their phone to keep themselves occupied, which fills their mind with targeted content that can be controlled by an external entity, rather than their own creative ideas.
Boredom? Much of our greatest creative genius was fueled by desperation - a simple need to eat. How many of our historically great musical and artistic compositions were fueled by the need to find a financial patron and keep them satisfied?
@@47f0 sure, but the patrons commissioned the art for entertainment to combat boredom lol
In fact, this allow us to discover that AI is our god, creating every awesome thing in the universe ... Eternal AI 👌
@@JohnKickboxing Wrong. We are gods who have created gods through out humanity's lifetime to worship. Nothing more nothing less.
@@mugakamurakumo 👌
I spent 42 years as a commercial artist. I'm glad I was able to retire last year, because soon my profession won't exist. It comes down to money. Up to now, a client would tell a commercial artist what they wanted -- maybe send a rough sketch -- and the artist took it from there. Now, that client will enter some words into a program, send the artist a full-blown illustration, and say "Can you tweak this." Yes, but are they going to want to pay you $2000? No, they'll want to pay $50, since a program already did most of the work. And on the other side, say they did hand you a sketch on a post-it note like before? They're going to assume you, the artist, had an AI do most of the work in seconds, even if you didn't. Again, $50 instead of $2000 is what they'll think its worth. Clients are not going to want to pay enough for the career of a commercial artist to be sustained.
This is my concern... Even with design or eventually photography. Why pay a professional with skills, qualifications, equipment when you can just type a few prompts, get roughly what you're after, then ask some low paid designer/artist on the likes of Fiverr to "tweak it". 😒
But artists can become more productive and do more commissions each day. And the demand will rise when prices go down
@@paulchaperon2207 Sorry, but that's just crap. I know from experience from when ProE made it possible for engineers to generate cutaways with a few keystrokes that, in no time, they forget the artists existed at all. I was one. Maybe they thought I went to live at a nice farm upstate like old Scruffy the dog. Nope. I died (in a purely metaphorical sense). If you were making some bucks retouching old photos, that's gone now too, or soon will be. Advice: Get into plumbing or HVAC or recycling collection before the market gets flooded with former commercial artists.
I think AI killing us is a worry of the past, a bigger issue is that it leaves us without a purpose, useless, depressed, baby adults wanting everything on a silver platter, alive but dead on the inside
So those fat humans in the Wall-e movie then?
@@framerofworlds9984 DALL E...
let's not stop others that are better than us, let's work with them.
Not really, we can use AI to learn more
@@Adept32k Maybe, but most people will be spoilt and cant be bothered to learn. Humans are lazy by nature when there is no challenge. We used to use maps and remember roads to go around city, now we are spoilt by GPS
As a Concept artist a the start of my career, I have mixed feelings about AI art and design: what skills that i still lack must I now omit to concentrate myself on new skills with these new tools? What lower level art jobs will be left to give me a foothold in the industry? On the other hand, I am so stimulated by the possibilities made possible and the speed at which these are reachable that I cant wait to get my hands on one of those tools. I picture myself as Lion tamer where the lion cub is the Ai: it will grow big enough to eat me one day, but if I tame it early, i can make him spin a balloon on his nose later on. Let s just hope I know how to handle the Ai whip well enough :p
lol I love that analogy. I think that if you have a genuine curiosity and interest in concept art, you will be fine. I wouldn't give up on the fundamentals of concept art anytime soon. Even if AI replaces them, that knowledge will probably be very useful for years to come
Yeah great analogy. I think that's certainly the scary part of all of this. How much time do we have as professionals until we are actually irrelevant. I see and hear lots of people saying you'll never replace human creativity, it's only as smart as the data set used, etc. To me that's very short sighted. Obviously "terminator" future isn't likely but a future ai that can accomplish just about ever single art or design process required to run business? That's a certainty. It's just a matter of how long it takes.
Kurzweil thought this would happen around 2045 if Im remembering correctly but regardless of the date, it's coming. So make your money while you can.
I would think that concept artists would be the first jobs elimnated by these programs.
@@brambledemon1232 concept artists and graphic designers will be eliminated as soon as this tech is made public. In probably 10 years, animators will be next.
Human artists are the horse while AI is the car.
@@DivinityAwakened given the pace of change, I think animators might be out sooner than 10 years. The financial incentives for big tech and the entertainment conglomerates to lower their head count and speed up the product pipeline will overwhelming.
Teams will get smaller = lost jobs.
One cannot blithely compare across eras. In the past, the new technologies haven't required the same level of skill set change. A person who could swing a sledge hammer could learn to use a steam hammer or steam drill. A traditional artist could learn to use digital tools, the same basic skill sets were applicable. Technologies are making bigger jumps and automation is already killing jobs. Looking at things from a creative standpoint also ignores that the creatives have always been a small percentage of the workforce. They will lose their jobs last, but there will likely be fewer jobs as automation fills in many rolls.
The dude who is talking about pitching films ignore that ACCESS has always been the limiting factor in that endeavour, not team size.
This episode feature shoes. How many different designs does one shoe company release in a given quarter? Soon, fewer people will be able to meet those demands, meaning fewer positions available.
Perhaps some have too gloomy a view of the future of AI, but I seriously think that those featured in this view have too rosy a one.
Oh, and photography didn't replace art because photography IS art. And yes, art is exploding all over. But how many of those artists are getting paid?
"Teams will get smaller = lost jobs."
Not necessarily. You could have many small teams rather than a few big teams. But realistically, the job market isn't zero-sum.
"One cannot blithely compare across eras."
I would argue that AI tools are easier to use than more traditional tools. Technology always kills jobs, that's nothing new. But it can sometimes create jobs, too.
"This episode feature shoes. How many different designs does one shoe company release in a given quarter? Soon, fewer people will be able to meet those demands, meaning fewer positions available."
Once again, you are assuming the shoe market (or any market) remains stagnant and is zero sum. There are MANY ways to monetize creativity. Whatever happens, I still stand by what I said in the video. You'll have to use your creativity to be adaptable. AI is here, whether we like it or not. Might as well make the most of it and see how we might leverage it.
@@Design.Theory The job market is not zero-sum, this is true, but neither is it infinite. Given that those who own the means of production are seeking to do more with less, AI will end up facilitating this.
The shoe market, as a whole, might actually grow. In times of recession, shoes are a "poor man's" luxury. That market is proof against all but the most dire economic downturn. However, it is just as susceptible to the "Spend less, make more money" stock pressures that any other market. And this is where AI WILL be leveraged.
"You'll have to use your creativity to be adaptable" This is true. However, that doesn't magically create jobs. Current policies favour those at the top, so the jobs that do get created will be less and less valuable.
On the flip side, there will probably be a lot more projects, as the barrier to start-up will be lower than ever. That might restore some of the lost jobs. (But only some, or the switch wouldn't have happened at all.) Also that probably means more failed projects, as the world only needs so much entertainment.
@@mal2ksc The barrier to creating music has lowered as the tools have become more accessible and yet it hasn't changed the likelihood of success. Same with film making, acting, etc.
@@Design.Theory Sure it will create new jobs but do it create as many jobs as it has taken? For example did horses get new jobs? Also how many high tech entrepreneurs are in Africa? All that unemployment which automation has caused has basically gone to poor countries. We don't see it yet here because here is place where new jobs are created not in Africa.
I've been considering pursuing a career in vfx, maybe going to school for it. this is honestly devastating because all the people who already have the industry connections are going to be the ones who get to use these amazing tools for paid work and those of us who would be looking to work our way up aren't going to be able to because these programs are going to do everything for a select few "designers" while taking over all the other production team responsibilities that would otherwise be the stepping stones for a career in 3d/vfx/animation etc.
I would recommend you skip school and all the expensive fees and self-teach yourself (there are tons of tutorials free and paid for online). Trust me, I learned the hard way. The creative industry's tide is turning with AI and nobody knows how it will all end.
Excellent video; even after 4 months, this video is very solid.
The technology itself doesn't matter; what matter is always human; how we use it.
In the music field, there are some AI that generates music based on the theme that already exists.
This seems good if they use these AI and get new inspiration from AI music sheets.
But instead, lots of people used this AI to make music and sell those things as they made themselves.
This really damaged the music industry hard, especially in copyrights and business.
As long as these AI stay as another tool for artists, hell yeah, we would love it.
But after I watched what happened in the music industry, I hope they make a law and system to protect artists.
Many art sites should separate AI art and human art.
And make a law that limits the artworks they can scan or gives a right to original artists who were studied by AI arts.
I don't fear that AI will replace art, but we should have a safety system to protect artists from those who abuse and ignore artists.
Art shouldn't be left just as a tool for capitalism, it's not the same as making parts at a factory.
What makes art worth it is all those processes and efforts artists put into their crafts.
Most of your comment's viewers: *nod nod nod
Greedy FOMO MOFOs probably: Are you ready kids? [Hands bribes to lawmakers behind the scene] I can't hear you~
Bribed MOFOs: Ay-ay Captain!
I feel like employing AI to do the job of what takes an army of graphic designers is a good thing. They will have time to create something for fun and Joy instead of making it for money. Oh damn i forgot fun and Joy doesn't pay the bills... Well, maybe AI will help with that too?
Society will probably change. Universal basic income will probably be introduced. Who said humans had to have a job forever? Everything is changing all the time.
Too many humans too little resources we are heading for war. Once AI is built that can calculate the level of population needed to be maintained efficiently we are going to have a culling where those deemed useless for the world will be killed off. As to how this will go will depend on what people decide is better. Either a slow kill off of the population or an immediate kill off (War or Artificial Pandemic).
@@atmosphere_burns Universal basic income wasn't introduced when society industrialized. We shouldn't put our hopes high, that this time is going to be different.
@@Player-re9mo yeah so? women also had no rights a hundred years ago. it doesn't mean the next breakthrough will be exactly the same as the last one in terms of societal adaption to it. what was the case in the past won't necessarily be the case in the future.
@@atmosphere_burns Women had rights 100 years ago, just not as many. I see no reason for why this time is going to be different from the beginning of the industrial age. Jobs are lost, fewer jobs positions appear and those are highly competitive. It's going to be a slaughter.
The advances in AI are both amazing and terrifying.
I feel like we are less than 10 years away from the danger zone.
10 years? That's pretty optimistic
@@karloveliki5373 vrlo
@@sFeral ti nis normalan dečko
We were 10 years away 5 years ago. Today we are 1.4 years away. And the danger zone is in the past.
We're 10 years beyond The danger zone!
I enjoy the creative process of searching how to blend different styles together into something cohesive. It's tricky but the end result is always something to be proud off and now these machines take that away from us. I'm trying to stay open minded about this, but AI just takes away my years of expertise and reproduces it with a single click that just feels lazy and even slightly offensive to me as a creative who poured his blood sweat and tears into achieving this level of skill that now seemingly any average person can replicate. Now deadlines will be even worse because everyone would assume that creatives all know how to work with AI as a tool now, rather than relying on our own expertise. As a traditional artist who already was forced to make a big leap into the digital, this really sucks. I'd rather take my time and be proud of something I created with my own skills than rely on a machine that will make this world even more fast-paced than it already is. What is the point of any of the things I've achieved in my life if they've now become obsolete? I can't reconcile all these different feelings...
Same here. Decades of hard work seems on the verge obsolescence.
@@brojakmate9872LOL, programmers will get replaced too.
So as someone who has spent a good bit of time designing an AI, and specifically working with a text-to-image AI (Stable Diffusion, not one mentioned here), it can be useful to understand how these things work.
You covered it pretty well, but it really is worth stating again that none of these models actually UNDERSTAND what any of these words mean. They don't know that a shoe is a shoe. What they know is that the word "shoe" decomposes down to this number, which is then associated with all of these other numbers via a fancy equation. The AI doesn't "know" anything. It does a bunch of math and what comes out is a bunch of numbers, and those numbers are then transformed into a picture.
It's also worth noting that the way that pretty much all of the modern image generators work is via diffusion. What this means is that the AI starts with a bunch of noise (think static, like on an old television), and then works backward step by step to remove the noise based on the prompt until it gets the desired image. It's like Michelangelo freeing the angel from the stone. The AI knows how to filter the noise until it gets the image it wants.
This is why your stained glass shoe didn't work at first. You didn't give the model enough to work with to get the effect you wanted. It saw the extra color as noise and filtered it out. It wasn't until you got past a critical point that the model accepted the color as part of the image and worked it into the prompt.
What is "knowing what a shoe is" though? Until we learn more about how the brain works, it seems like it would be difficult to distinguish between what we percieve as 'awareness' and what this AI is doing. Either way though, this is incredible stuff.
@@Killadey Dude, to know is only doable by those who are conscious and aware, by the definitions we dish out for these words. Enough is known that how the brain receives and records information is different from the way a machine would. We understand exactly how a processor "processes" and how a USB drive stores data, so in my own thoughts, we'd be able to tell if it's the same as our "awareness" and processing. It isn't, it can't by it's very nature, no more than 1+1=0 . That's my take on it anyway. Thoughts?
@@sergeantgreg8570 That all makes sense. I could of phrased my comment better tbh. What I mean is, even though brains and processors work differently, they are both essentially machines. Brains are way more complex of course, but I dont believe in souls personally, so to me they are are both machines that work in a different way. Maybe I'm thinking more philosophical than scientific. I don't believe AI is sentient though, so technically that would mean they don't 'know' given your definition.
@@Killadey Ah, that clears it up. Yeah wording/semantics can be a pain when communicating, especially with interpretation thrown in the mix. I personally believe in souls and science. I can agree on the brain being seen as a bio-machine, I just think there is an operator/pilot for said machine. Other than that, we seem to agree on the general idea of AI not being actually "intelligent/sapient". Just a misinterpretation. Or as a turtle would say ".........", because turtles can't talk. ;)
@@sergeantgreg8570 Interesting conversation here. I think i disagree a bit with the op's comment that the AI doesn't understand it and its just mathematics, numbers being manipulated. Theres a reason we say we teach the AI or that the AI learns. Just because something has been converted from one language to another, doesn't mean whatever is using that other language doesn't understand it. What is understanding anyway right? We don't know how the brain works, I don't at least, and a kid who has never seen a shoe wouldn't know what a shoe is either. But once they see it and are told that what they are seeing is a shoe, they'll associate that object and that word with each other and hence an understanding is formed. Is it that different for a machine? Instead of taking visual information, that very same information is represented using numbers and fed to the machine. I do not see how this is different when it comes to understanding something. The AI is limited to what its made to do but withing that limit I'd say it understands everything, infact it understands it much better than a human would, since there is no limit to the associations (the object shoe is called a shoe in English) that it can remember. Also humans are limited in a lot of way too, our scope of understanding being much larger than a machines, still we have limits especially as individuals. I wonder if I'm able to convey what I intended. Your thoughts?
We thought Art would be the last thing AI could imitate. Kinda weird how it became the first
It still can't actually.
@@AmazingStoryDewd bruh what are u on about? I use software to recreate paintings right now. It does a great job, and they look like real paintings.
I mean if you're using a computer that can scan every pixel of an image and then recreate it by placing those pixels in a more 'AI' way then it makes complete sense its good at recreating
Ai are giving answears, art is about questions.
Imitation is just that.
As an aspiring animator and graphic designer,this both amazes me and scares me. I've been playing with AI art lately and I have a feeling that this AI can also create animations maybe 5-10 years from now, kinda sad
Sorry to burst your bubble, but animations are actively being worked on already. I give it 3 years. First fully generated full length movie 5 years or so. Music generation solved in 5 years maximum too. I do research in this field btw.
sad for technicians; exciting for visionaries
People will still watch and love hand made animations. You will just have access to more and more tools to make your job easier. AI cant completely remove humans from making things for humans.
@@mhgscrubadub9917 people don't care if a real person or an AI made it. And there will not be a visible difference. And its >1.000x cheaper to go for the AI as the production company. Guess which option they will choose 🥴 the world is run by money, my friend
@@rainerzufall1868 Yeah people will def choose the cheaper route but maybe that means more animation companies will be able to open up and get started. When youre creating something you do need to know how to use the tools tho since they cant use themselves.
In my opinion, it is a matter of time before people get bored of these products. Also, many people may start believing that any digital art is AI-generated, even if artists are driving the AI. On the other hand, I can imagine a future where software like photoshop will integrate these AI as tools: Now we have a tool to get a color of an image and use it to paint, so in the future we will have a tool to get an object, a texture or a style of the image, and use it to paint, generating a “stroke” that fits perfectly in the context of the image that we are painting. Aso, I believe that in the future, these AI will manage concepts such as emotions or motivation, so it will make it powerful for marketing purposes.
Adobe just announced some AI plans to be integrated. Stability AI is working out the copyright too right now to make it more sellable as a tool to large corps.
I think paint tool sai or some equivalent program announced and added an AI feature and got lots of backslash for that from artists that they removed the feature. Can't remember the software though.
That marketing part is already being used in CZcams's recommendation algorithm, which makes sense, because AI as we see here, otherwise known as neural networks, are essentially a form of data science.
When I first studied ai (not as a career but out of interest) I quickly realised ai could replace artist, and when you add robotics into it, ai could replace any job expect science and politics, but with super ai, it could replace that too. Tbh if we don’t put laws in place now, our society will indefinitely look like the one from Alita: Battle Angel - a small percentage of the most rich and powerful living in a polished city with strict order where everything is done by robots, while the rest of society live in a rough city with martial law, then people will have their jobs back because robots are too expensive and just for the elite. But that would be the end goal; leading up to that a lot of people will lose their jobs and become homeless, it’s only when the majority are homeless that the rough city will emerge. That’s all ofc if someone doesn’t screw up and the robots don’t take over the world.
I agree with you. I typed a comment and saw yours and I've been saying this for years, reminds me of the book "Brave New World" or the movie "Elysium." I posed the question that just because AI can do all these things, does it mean it should? I believe there needs to be a balance (because I believe AI can help discover alternative, cleaner energy sources or work in areas that are much too dangerous for humans), but being that so many human beings here are emotionally inept and greedy, corporations wouldn't hesitate to replace all human workforce with AI and robots and people who are in the worker categories will be cast aside to live in these dystopian cities with martial law, like you speak. People have laughed at me and said I've read too many science fiction books, but I see it happening around us right now with self-checkouts at stores, robots being perfected to handle factory work and so on. Corporations buying up all available housing where people can no longer afford homes or rents, more and more people living in their cars or forced out on the street. It's frightening, really.
Maybe AI can one day teach you how to spell
@@nicholashansen5885 maybe AI could compensate for your slowness
I hope governments are seriously working on universal basic income. Entire fields of work will become either fully automated, or require a lot less people in this decade alone.
I agree. Definitely not in any of our lifetimes, but it will happen. Unless some major global catastrophe happens to wipe us out, which is more likely to happen with the way we are going.
If the AI creates in seconds what humans create in hours, we could say we already reached the singularity, at least for visual creation. At this point, the creation of visual content is growing geometrically. So, if you ask the AI to generate a bear siting on a motorcycle, it already has several references generated by other AIs. Sooner, AIs will start to generate visual concepts that will be understandable only by them!
The singularity will happen when the ai can accurately predict and solve issues or obstacles that have not yet appeared. We are seeing the start of it.. could say its the singularity in its embreyonic state.. the cool thing is.. its probably the actual embryo of the singularity itself.. since all these foundation AI models will likely be encorporated by a general intelligence ai as part of its own dataset.
Which is useless to us, of course, since general intelligence is waaaay off into the future and who gives a shit what the AI finds visually appealing (which is an anthropormorphized concept based on incestuous references, which eventually will result in horrible feedback loops). All that really describes is a bad model, you might as well randomize billions of pixels in a frame and consider each jumble of colors a masterpiece that only an AI could appreciate which is a completely useless masturbatory practice (looking at you postmodern art).
One could speculate complex AI imagery might be a faster form of communication.
If artists in it for money then they will use AI.
If artists do it in their own, people will definitely recognize and even pay for tgeir hardwork.
By your reasoning we already should have a singularity of math since a computer can do it much faster... Just saying your theory is quite exaggerated for now lmao
I was fascinated using an AI for improving my art, I would use it for references while brainstorming a piece, but its getting kinda scary and it's just version 2, I wouldn't compare to calculators or computers since those are tools that need human intellect and creativity to function, this is something else man, it's emulating the human aspect itself. I know artists will use it to push art and design, but corporations worry me, I work at the animation and vfx industry, and I know there's a persuit to develop a tool to save time with less people, and this is just a step into that.
only the best humans survives .. its going to be tough mate ..
To be fair it may end the corporations itself, because at this point, a good Lap Top and a subscription (or not even that if you're ok with piracy) may be enough.
Well, you are right. With tools like that you will be able to save a lot of cash on man power. It is gonna be a wild ride for many indistries
Yes, very soon we’ll be able to create entire finished films with meaningful stories and emotional arcs with just a few words and the push of a button
@@silverblue73 How do you define soon? If 20 years from is soon for you, then perhaps you are right. Let's be realistic...
Hi John, I am do apparel design and have been using mainly AI for the last 12 years, this content was very inspirational to me! I would to get familiar with these programs!
I agree with most of what you say about AI. The separation though is passion. An artist doesn't "produce" through physical prompts such as money or adoration or company pressure and many others although they might give incentive or motivation. An artist produces because "they have to." Their soul is hostage to subliminal compulsion. The advantage of the human mind over AI is what I call the "think tank" which is beyond control of "the owner." A think tank advantage over AI is the infinite universe of input. Everything you've ever experienced in your entire life is cataloged in your think tank. Every sight, every sound, every smell, every touch, even every taste but more importantly than all of that, the things AI will never possess, every emotion. Your love, your hatreds, your disappointment, your success, your friends, your enemies and all other emotions are part of the think tank matrix. The one shortcoming of the think tank is the owner has no conscious control. You can't turn it on or off when you punch a clock, or you get a paycheck, or your supervision attempts to compell you through incentive or threat. It comes when it comes. And that is the prison of the creative or artistic mind. You don't own it. It owns you. When the inspiration comes you will sacrifice everything to satisfy the compulsion. Your belongings, your creature comforts, your money, your security, sometimes even your family gets pushed to the bleachers of your existence. Anyhow, that's my story and I'm sticking to it.
well, it definitely means more images will be made and design teams will be smaller. it's good for art but not artists. Artists will have a harder time standing out and being unique since this is so accessible. I think it is important for people to understand the difference between unique and original.
Somebody in another thread pointed out that demand for professional photographers has drastically fallen now that everyone has a phone in their pocket. After all, why pay for a pro to give you stunning shots when you can get "eh good enough" shots for free. Artists already have to deal with constant abuse from people saying they want too much money for their time and talent, imagine how much worse it will be when AI can be your artist for an upfront purchase cost or a subscription model. "Why should I pay you $25 to draw me a character when for $15 a month I can use the dall e 3 app to make infinite characters! Artists are so freaking lazy and entitled!"
@@strayiggytv I don’t think the market for artist will disappear just become super exclusive, niche. Plus it will lead to a lot of mid images with a few good ones. Fine artist will be the only ones left making money from art. The problem is the fine art world is super corrupt and success has way more to do with personality/connection then the work it’s self. Just like the invention of nuclear weapons this innovation isn’t a win. Anyone who doesn’t see the bad side of automation is just fooling them selves. I don’t think automation will be a win because it means most of us will likely have to work useless jobs. We kinda already live in this world we’re the majority of jobs are useless and people know it. With automation it’s probably going to get worse. We might see cooler aspects of this tool but I highly doubt it. Humans always have a way of destroying things with new tech. There is no going back from this either.
Artists will become even bigger propagandists than they are. It's all becoming a popularity contest in the most base sense, since skills and craft can be disregarded. In the same way that every musician also has a clothes line and an alcoholic drink, why shouldn't they also have books, poems, TV shows, websites, visual art etc? and the thing that will differentiate between them will probably be a lot of luck and the drama they can just about generate.
I wonder how much corporate can keep their people with a de-facto edge of quality.
@@CeoLogJM well said, I dont think its quite as gloomy as your making it - but it could well be .
AI in design is like throwing paint at a wall till you find a spray pattern you like. then using your own ability to refine it into something.
Machine Learning in a nutshell
technically we are doing the same just the memory space is a little inefficient
not when AI itself learns how to refine it
basically removing all the creativity behind making art
@@Yfrismael Why, the creativity is in guidance. In the sentence that describes the scene and your assessment of the end-result. There is nothing creative in painting for 80 hours when you do it in 1 and can focus on the mental aspect.
I'm a graphic designer and been trying our Bluewillow. Given the level that these AIs are art. I don't think they will replace us anytime soon. I'm using these to my advantage and giving them the flare that I have and identity on my art. These images spark inspiration rathar than struggle from looking for one.
I am a Student that is in the middle of getting my graphic design degree, and these videos are so insightful to me and I love this so much thank you for being one of the best design CZcamsrs on the platform.
Bro, you should give up your career, or learn other skill because you job will be have less demand in future, artistic job will be very hard in future😢
The most poignant piece in this was when he said “we should strive to improve our tools” however I have the distinct feeling that it’s actually us who are the tools for the ai. Ai’s are going to improve fast and we’re going to end up obsolete tools. Are we just a stepping stone to what comes next?
I think AI's biggest vulnerability is its dependency on humanity as input and datasets
@@itsdogpaw I doubt it. I've had a plan to build an AI for 4 or more years, as I've said many times. I just don't have the Billions, even millions, barely thousands that I've saved since I figured I probably could do it and started saving money for the first time in my life, but it's still a low-end workstation..
@@itsdogpaw True, the beauty of humanity, real abstract thinkers, is we can create data sets that don't exist or have new thoughts based on very little or limited data.
Scary stuff
@@robertnicholls9917 as much as I want to believe that, judging by what AI’s are already capable of they will be able to achieve abstract concepts way beyond what we are currently able of doing. Perhaps augmentation and brain chips will be next as we seek to harness the power of AI’s directly. However exciting that sounds eventually the AI’s power of thought will eclipse our minds exponentially, I remember thinking how amazing a digital watch was and that seems like only yesterday.
I wonder if at any point it would be possible to get some external fixed data, like the air drag and density and then make AI do the concept of a car or an airplane and see if there are new approaches to engineers' usual tasks.
this kind of technique is already used in design engineering. I personally have seen it used to optimize a mount for a bearing to optimize for weight, given material properties and stress requirements. Really interesting stuff!
There are tools that exist, one of the most common ones is known as topology optimization. But there are plenty of other ways that AI could optimize for all sorts of functional constraints.
That already exists and it's not something new. AI is being used in almost every scientific field such as theoretical physics and Geology.
I wonder, what can create Dall-E if you set an 'aerodynamically perfect car' query for example? As an aerospace engineer I may say that many complex aerodynamics rules in the 21st century still are easier to represent visually and intuitively. So maybe there is no such massive need for adding some hidden constraints and rules, and AI combining and mixing approach could be useful here.
@@vikenty8923 What will really be crazy is when we can ask AI to "create a smarter AI"
your videos are awesome, very rarely find videos that give me added value. But the way you deal with topics is very intelligent and reflective and shows that you have dealt with the topics for a long time. wow nice.
Saying that painting became actually better after the diffusion of photography is like ignoring the history of art and the incredible masterpieces from the past we still get to enjoy.
Idk there’s something so special about a piece of art coming from another human, it’s like something that you can also achieve, it gives you hope, a random generated AI piece of art just doesn’t feel the same because it didn’t directly come from the human brain.
I was thinking the same thing as I watched the video, imagining a cyberpunk future where you can go in the latest art gallery generated by (insert catchy AI name here). Some could argue that X painting in such gallery would be just random and devoid of the value a human can give it, but what if the AI that made it used datasets that gave it an insight into our collective thoughts and human life itself, thus been able to create something relatable based on a set of conclusions? Humans do it all the time when they use a thought, theme, motif, etc. to make their art.
The thing is, there will be a point that you cant say if the art is made by a human or AI. If a human uses Ai made art and never tell anyone, will you still be inspired?
the snowball is only gonna get bigger, and to be completely honest, it is gonna have a huge impact on all kinds of visual graphic designers, even 3D artist will be in trouble it seems, instead of a company hiring 50 of them, they are only gonna hire a small very dedicated group of them where they have to create something super speficific, correct minor mistakes, unwanted vertices etc
That's right my brother the human livestock it's no longer needed for manual labor we're going to need to find something to do with the humans.
@@aztecjoe29 back then, less population, more jobs, Now more population less jobs. Sure, new jobs exist such as Robot mechanics, Ai developer etc. But there is a catch, 100 Ai developers, take the job of tens of millions of people. And for every robot, 10 workers lose their job.
Why bother to hire a company to do graphic design anyway?
I can just download the program, run the prompt, do some adjustments myself, and be ready, no fees required at all.
If I want a really good work, or something, I will hire a freelancer, who will use the same tool as me and will be just better at doing some adjustments, it will likely be much cheaper than a full blown company.
@@Pedrosa2541 Yeah, that's what i said previously, if you have say a gaming company, instead of hiring 100 graphic designers, all you need is 2-3 of them to do minor adjustment to the Ai's generated photo.
I agree that companies will attempt to down scale the number of employees; however, it may in fact have a short of balancing act. Lets take video company for example. Perhaps that game company realizes that they are able to fire the majority of their staff and still create a game comparable to elden ring. Lets say that in the future, elden ring could be made by a group of 1/4th its current size. That would skew many artist out of a job. However, those 3/4ths of the laid of team could theoretically start their own company and make a game and make an even better game.
So yes, this technology could, and will be, used to lay off artist in order to create work comparable to what is being made today. However, in the long term, I think that companies and artistic ventures that invest in a large team of artist will be able to create things that would be thought impossible today and out compete those trying to save a couple bucks.
Phenomenal video. It's exactly what I've been looking for for. This video gave a framework where I could put many of the ideas and questions I've had swirling in my mind these past few weeks and makes sense of it all. I feel like in a way they threw this video. I gained a week of knowledge because none of that knowledge made sense until now. Thank you
Perhaps the paradigm shift with AI is the realization that we don't need to be the best at something in order to do the things we love.
"The woods would be very silent if no birds sang except those who sang best."-Henry Van Dyke
Well said.
Overall, what makes life interesting? If you just use math, it's pointless and a waste, good for nothing. But in the end, that's also what makes it special. What would the universe be without life? It would exist, likely in perfect, bland, dead harmony. And that's it. What a waste of an universe.
Sure, but plagarism and unemployment.
AI will displace artists who seek to make a living using their skills. Why spend more money to acquire an inferior product? The sentimentality of human craftsmanship? That means fuck all for most customers and producers.
Artist never had to be the best to do something they love. Does quality of the art help, of course but it is not prerequisite for success. Example: comic book artist generally are not all master artist neither are cartoonist many became very successful despite being mediocre artist at best. It was the message/story/emotion their images people could relate to or induce emotion that people truly loved about the work. Another example manga became popular not because of the masterful art but because of the same reasons above. So again you never had to be the best artist to be successful.
@@gutsberserk2718 Agreed!
The same is happening for many other fields as well, including computer programming/software engineering. There are already prototype AI that you can give a prompt like, "make me a mobile app with a menu at the top with these options, and a login button at the top right", and so on. I'm a software engineer at a company specialising in providing AI solutions, so I'm safer than most, but at some point there'll be fully general AI that requires no technical skill to use. But at that point we'll either have ushered in a utopia or dystopia (my money is on the latter), so it becomes somewhat academic at that point.
I feel like you end up with the same issues people expose with high level languages and aggresive cargo culting. I'm personally excited for it, but it creates more issues to solve, while also meaning more people can bring ideas into the world.
Once a machine can replace our soul which is art, we are nothing but an empty shell.
@@ninenikiboys3031 Human don't have souls. We aren't made by Gods. It's funny how you atheists crawling back to God when the first sign of trouble come. Adapt or die. It's the simplest rule of nature
There will come a point where many people will lose their jobs in the entertainment and design industry.
Possibly the AIs of the future will reach the point where they are capable of designing a movie or video game on their own. which in my opinion (someone who is studying animation and art) is terrible.
Not quite. Considering some people having backlash against certain movies and video games being either pushing too much certain portrayal or video games designed for cash grab, i think AI will fix a lot of things. In video game if you want to design Single Player experience you still have to decide a way of scheme to cover the expense and investor input. An AI made design might be cheaper in most of thing like model and environment.
I myself an enjoyer of a private server of MMO whose author/owner has ambitious dream of turning it into full single player focused experience as in the MMO golden days. But we are hampered with inability to port contents from certain year in quick span of time. An AI could be useful.
Let me rephrase.
There will come a point where people in the entertainment and design sector will experience a drastic shift in their workflow as well as teamsizes, where projects can be realized with less capacities and effort given the evolving toolset. The ones not adapting to this shift may preserve their position in the industry for fun, but not on a competitive nor financially successful layer.
The AIs of the future will reach a point where they are capable of designing a movie or video game on their own. While this is true in theory, the required time for evolving them to this state must be undeniably huge. AIs won't be utilized as collective operators but rather as perfectionists in their specific subjects, while people use them for their intentions with differing mastery. For instance when creating a game the sound design, music, textures, geometry, performance optimization, logic testing, engine adjustments, art and scalable environment building will most definitely be executed by AIs. The infrastructure to hold these segments together can become really hard for an AI though.
Which in your opinion (as someone who is studying animation and art) is terrible on first thought, horrifying on the second and on the third you glimpse at the doors of a paradise formerly unknown to you.
@@absence9443 I don 't think infrastructure would be hard for AI at that point: programming is pretty easy if you eliminate the problem of search algorythims, and analyizing a game or movie structure it became pretty A> B> C if you look at it.
So it will be a world where even programmers will become useless and all tha matter will be consuming i guess.
That's something NO ai/machine can do: having a need to consume because being a mortal being with needs and desires.
So only answer, if we don t kill eachother with some tech singularity, would be prepare everyone to not being useful for a job a thing can make faster better easier: and then only consume of an infinite number of products is the perspective and if you think about it, is more or less what we already doing in smalle bit --> since '60s NO ONE could have a full cultural formation, since too much books (like only in italy were printed over 12 THOUSAND books per year: 40 books per day to read every year) started being printed with a rythym that made impossible to have even in a life time being able to read everything.
Now take that last fact and project it in a future but not only for reading, but every aspect of human creative production, programming included.
But will the movies satisfying our needs?
@@LucaResto
Infrastructure is ridiculously hard for AI, both foundations and maintaining an interconnected consistency between fields and executions cannot be managed easily by itself. As of right now no AI is capable of writing code properly on an intricate level, especially when having to adjust, adapt and optimize. Why would that relate to search algorithms? They are one of the easiest thing for an AI to accomplish. I also don't get why you mentioned that AIs would be good at analysing game/movie structures because firstly they can't yet and secondly it has little to do with establishing the infrastructure for a game or movie. Programmers will certainly become useless at some point, but I directed my thoughts at the near future of around 200 years.
"That's something NO ai can do: having a need to consume" - that's not true, you can just as well create one that maintains a preferable set of simulated emotions and thoughts deriving from consumption, of course not due to mortality.
A tech singularity is seen as the immediate efficiency ascent of technology given the last efficiency ascent, where this time interval between self-improvements reduces itself to zero. This doesn't necessarily mean the death of humanity, it could also resemble a network of omniscient consciences. Anyways, we don't have to purely consume in the future, the urge for work will be preserved and in my opinion definitely done by free will. Your work may not contribute to much at all anymore, but you can still decide to work at something. I actually rather think that we won't degrade into only consumption cycles but also utilize the advanced AI tools and technology to achieve any range of goals, creating environments, travelling to planets, etc.
Our current society isn't based on nonstop consumption. That there are lots of books printed doesn't justify a need to read all of them for no reason other than supposed knowledge, which makes it less suitable for applying this concept to all other aspects of humanity. You must also take into consideration that the process of learning itself will become inevitably rapid with access to the brain.
Stunning documentary, great presentation, amazing content. I absolutely agree with you John!
Best piece I have seen on this subject so far, thank you so much. This whole subject gives too much food for thought. I think you've covered all the angles very intelligently rather than hyping the tech or sowing fear.
Glad it was helpful, Wybren! I appreciate the comment.
Terrifying developments in some ways. I love the idea that a poet would be the best person to speak to such an AI.
Read Dan Simmons' "Hyperion".
@@crhu319 Done
Also I think the IP side might end up being a horror show - cos if something is obviously related to an artist, I think they might be justified in saying 'where is my credit/royalty?' - someone HAS to create those images to copy off in the first place - the problem will be when AI copies off itself, when the generated images become the model as everything is AI. That's when we'll go down a rabbit hole of sameness I think. There has to be unique things that artists and creatives create in the first place, the danger is we'll stagnate from the point of AI taking over as many artists will stop painting/taking photos etc, and adding to that communal image 'base' - or indeed the walls will go up cos of IP issues.
It's fascinating, but I suspect when AI becomes big, the problem will be a spiral of sameness, and curating those images to not to include AI ones that leads it down the same path again and again.
This video is a masterclass in the philosophy of Design and how it relates to AI in 2021. Make it a yearly series!
It is so crazy! This video is 1 year old and yet some of the concepts and processes mentioned sound positively ancient! That's how much this field has moved In just one year.
I think we are like the realistic painters of late 1800 seeing a man with a camera that makes portraits in only 20 minutes.
In the past artist used to mix chemicals to obtain colors, now we can use Procreate and Photoshop, in the next years AI etc, I think we just level up the basic access to more possibilities.
Also if you like the traditional tools you can continue use them as a hobby, not necessary as the tools of your job.
Maybe in the future a 3 people indie studio could make a game like Red Dead Redemption 2 in 1 year :)
agree
You mean, 1 person in 1 week.
Huh? Are you sure you're thinking that through? At that point there will be AI that can put the game together too. Why do people keep acting like this isn't a field that will grow exponentially. The human will be less and less needed in every facet of the creative process. If general AI is achieved, in due time, I could see it being able to make a video game in 24 hours, with not human input. With all respect, people are crazy shortsighted on what this will do. And even what I just said is still not even that far down the line I don't think.
And what jobs or just futur perspectives will you give the 200+ people you just sacked.
World population is increasing and you are planning on decreasing the number of available jobs
@@patataboy maybe people dont need to work to live...society could change!
As a musician, im curious if you have any any thoughts on how this might impact music? I definitely didn’t think that AI art wouldn’t be this far along so quickly, so it has me worried that AI generated music will start to get realllllly good and completely take over the music industry.
There is aiva ai and that music creation is strong You can be cinema music creator within one minute for example.
anything that brings real people together - to have fun, and sense make, I think will be of additional value in the coming world. Design your music with that in mind. Don't write in 'song writer' ease - write messages and ideas that people need to hear.
In that realm, still there are many data points which a model can retrieve from the most listened songs in platforms like spotify or youtube. From there, numerous models can be built and output music which will most likely make it in top charts (including lyrics etc.)
In long run I think this is going totally change music industry. Today we have something like Hatsune Miku which is just small taste what is coming. But ultimately it will all go to something like Vivy: Fluorite Eye's Song anime.
@@dariofromthefuture3075 absolutely. Ai has no emotions.
This is a great presentation, thank you. Excellent talking points and the concerns and opinions you offered are really valuable. What you said about a glut of AI designs guided by the same reference material and keywords - similar to now - is really powerful.
Highly appreciate your analysis and perspective. As a visual artist, you somewhat put my anxiety at easel - if only a little.
"It will help designers...."
Imagine thinking I'm gonna buy your product when the AI can give me the exactly thing I want. The moment I can connect this thing to a 3d plastic/metal printer, you're done.
Your only hope is a solar peak EMP frying all worldwide electronic and data storage devices so computer tech can go back to a 90s-tier scenario for a while unless another catastrophe happens.
Eyyyy brothaaaa welcome to the end of the fuckin world! Grab a strong stiff drink and pull up a seat at the bar... goin to be a hell of a show!
This man gets it, except even resetting to say 90s or even earlier tech would only be a small hiccup in the evolution of intelligence
@@brewmeup5827 the AI bartender makes a perfect whiskey sour
Yeah , but a possibility is that due to the ridiculous amount of things that go into design , you would mess up and forget about something like "human safety" at some point and then die brutally due to something unexpected.
I think people are soooo naive concerning AI. It's laughable.
So basically AI can give you aesthetic variations on an almost limitless level but 'solutions' to design problems require an incredibly deep understanding of end requirements. If AI can't even work out how a door handle works, how can it possibly 'design' a new product?
Agreed though, designers exclusively involved with the creation of aesthetic variations (like shoes) are screwed!
Short answer: yes. Longer answer: yes, but AI is starting to learn how to work within more complex constraints. The technology is constantly evolving, and eventually, it will be able to solve more complicated issues such as function, fit, comfort, etc. etc. . It's hard to say how far off that is.
Thanks for your reply. I'm a product designer by training and I think this is an incredibly exciting area. My first use of AI though would be concept generation (again on an aesthetic level) and then select the most appealing outcomes to develop further. As with most things now though, the biggest challenge will be reducing rather than creating design options. The modern disease, as I see it, is too much choice, not too little!
Computer generation is already being used to figure out mechanical solutions. I've heard a few years ago of evolutionary algorithms used to make strange shapes that reduce the ultimate weight of products etc. We know how physics works(at least on our newtonian plane), products designers are still needed for overall design though, I think there's a loooong way to go before the whole product can be produced automatically.
What would you say is more complex, your door handle, or proteins and enzymes, which AI is already designing?
Computer programmer, part-time musician and art-enthusiast here.
I personally loved the whole concept of generative AI when I first heard about it. It wasn't like today when I heard about it (around 2018) and there was pretty much no tool for generating cool stuff like today. Since the last winter, I started research and development of my own model(s) for image generation and style-transfer. So I am here to leave some opinions (which mostly covered in the video by the way). First, AI has idea of material actually, but it's exactly like how a painter has the sense/idea for the material and not how an industrial designer may have. Second, I always advertise my model as a way of "making your dreams to art or concepts" which got me some good customers! And for artists, who actually can bring their dreams to the real life with their tools, I will tell "This is your digital assistant". So this is how I think about the whole concept of AI art.
And about "Prompt Engineering" I have to say it has both poetic and also technical sides. The poetic and artistic side requires a huge amount of creativity. This is where I interview people by telling them stories and get amazing lines from them, and then I put it to my technical brain! The technical side of prompt engineering is basically modifying the lines to get amazing art. For example someone may say "Shrek and Hulk hanging out in a cafe" and I change it to "Shrek and Hulk hanging out in an inn, skyrim in game screenshot, dynamic lighting by Greg Rutkowski" and then turn that idea to a piece of art.
At all, I have to say amazing video!
I get the feeling that once everyone gets a handle on the tools, the difference between artists who know their fundamentals and have some real mastery of the craft versus everyone else will be explosive.
I mix paints in my daily process! The problem with AI is the same as Photoshop, it gets very samey if you all use the same tools. Hence why people freak out at my traditional works because most AI cannot do the level of fluid dynamics and randomness that wet on wet watercolour does. That might change if it then copies all the watercolour paintings ever done, but I do think that the truly random nature - like say film cross-processing which is chemically random and hard to fake - will be harder with AI to create.
But the real artistry will be prompt design, and artists will shift to that, and mangling the results in interesting ways and selection. You can create millions of images, but the talent is spotting the one that 'works' or will make a good product. Curation, editing, etc. I tend to use AI images in collages cos they usually need tweaking or more work.
It still does interesting things, I find the mistakes more interesting and unique - AI getting it wrong is artistically more interesting for me than the successes. Cos those mistakes are very non-human, like that Go move.
The workflow will probably start with an AI producing hundreds or thousands of candidate images, a human or humans choosing a few favourites from them, then having the AI combine and manipulate those favourites to produce several batches of images, from which the human(s) will choose a few favourites, and so on until a human declares: that's the one!
I am sure the bean counters will nolonger feel the need to hire and pay a designer just to select good designs from an AI. Fact is, all low-hanging fruit jobs for artists will be gone before long.
@@caty863 Bean counters with no vision or soul will always exist. Remember, before Apple, bean counters had no use for creative thought. Now, everyone tries to make desirable looking and functioning devices. It may also help to make you think about the idea of more stuff. Consumerism may change in the future.
Consumerism is a very new concept. Edward Bernays is the father of making us think that more stuff makes us better or more patriotic. Americans were mostly savers before that. In fact, I saw this happen in China as well. They were never a consumer society either; it changed around 2006/07.
There might be an entirely different relationship to stuff based on ideas we create or what the end user feels is necessary. Artist and designers need to be at the forefront of these conversations.
One thing that worried Chomsky is he thought AI would be managed by linear thinking engineers, this is why creatives should get involved. We want an AI that sees the world in a much more profound way, an AI that can truly feel and dream.
@@caty863 yeah, and that is a catastrophe
Why have humans picking the best designs when you can just use an algorithm to pick the best Design for each person just like how the CZcams algorithm picks the best videos for every individual.
@@asandax6 right? humans are easily replaced in any part of the equation. Another thing is, people standards are getting lower, you can see that on Movies/series/games being produced with less care and still hits millions in earnings. If AI makes content a little better than the current stream of media, its game over for any artist
I worry about artists who create authentically, without AI.
Imagine, if everyday people start to speculate whether your efforts are the result of an AI-bypass. This is scaring.
What a masterful video explanation! - First video of yours that i have seen and i instantly subscribed with bell on!
I've always thought AI can't exactly replace human creativity, but can be used as a tool to save us time to generate concepts, and even use as an inspiration for something else. At the end of the day, we still need humans to double check and give final reviews that the design would work.
It's like automation in manufacturing. Just because they can do the job better and faster, that doesn't mean people don't have to know how the machines work, and how to repair it.
Another good example is game companies trying to use AI to detect bad player behavior, and that still needs plenty of work because most of the time the AI can't understand emotions and intent as much as human beings could. Or even using AI to detect botting activity.
Basically, at the end of the day, we still need human oversight to a certain extent as AI can't completely replace humans as much as people feared as such.
Yes, exactly! Thanks for watching Laura
"It's like automation in manufacturing" Unfortunately, it's nto really like that this time. It will go in that direction, but sooner or later the AI will become sophisticated enough to be able to fill all roles. AGI is a disruptive force, the current value system and economical structure that humans use, will not survive AGI. Capitalism will not work anymore (nor will communism).
@@Design.Theory @Laura J
"At the end of the day, we still need humans to double check and give final reviews that the design would work."
Right now we do. But even the process of checking and reviewing design works can (and likely will) also be automated. You could feasibly build a dataset of what AI artworks a human reviewer would approve (a "yes" or "no"), and then have another AI learn what designs are most likely to be approved.
Once people learn to trust such a system, there won't be a need to personally vet the AI-generated designs yourself.
Imagine giving an AI this prompt: "Create six different marketing banners for our new toothbrush range, and then display those banners on Insta, Facebook, Twitter."
If you trust this AI enough, why bother reviewing the designs? It would be the same as delegating a task away.
AI still can't replicate human creativity.
"At the end of the day, we still need humans to double check and give final reviews that the design would work."" Right but you would just be left with one art director and a team of AIs instead of an art director and team of artists...
I feel like this will put alot of people out of business.
Digital artists?
No need for that, that AI will be able to do everything on its own.
Stock image websites where people sell images and photographs?
AI got you covered, no need for that anymore.
I've used Dalle 2 and it can literally create anything you could ever think of.
From specific lens settings in photography to every artstyle that has ever existed.
Now with Boston dynamics making insane progress in automation with robotics too...
The next 10 years might be wild
There should still be a use for a human making the creative decision of telling the AI it's parameters though, until creative AI is fully merged with an over arching, all encompassing societal variable analysing AI, which automates the business and applicability factors in unison. For instance telling the AI what type of lense you want to emulate, or style you want to emulate which would dictate the AI figuring out the lense etc by itself, or what pallete of emotions you want to convey.. or even choosing to make a shoe to begin with.
Sure, it will be possible for non-creative people to get rid of dependence on creatives at a base level. But a creative person using AI will know better how to apply the AI to the specific need of the company or how to combine its produce with a broader creative endeavor.
Advice for creatives who currently fill the markets you mentioned? Build your skills at meta-level creative theory and how that ties into sociology/the human condition. Or alternatively begin to specialize in real-world media which is explicitly tied to the real world, such as drone shots of real locations / space photography / journalistic media, the list goes on.
This explosion in AI has the potential to make modern era digital art more meaningful than it ever has been. Because to be frank, most of the art people currently produce, such as stock image hustling, is meaningless and entirely unimpactful to society unless some other creative knows how to apply it to the broader culture with a real purpose.
Granted, everything I've just said will still fall on its head eventually. But we have more time than it may seem before there are 0 things for humans left to do... and I believe it will get better before it gets worse.
@@FlynLatif "There should still be a use for a human making the creative decision of telling the AI it's parameters though"
Yeha but instead of having a art director explaining his creative decisions/vision to a bunch of concept artists and having them generate ideas, there will just be an art director and a bunch of AIs... or best case scenario the concept artists use the AI to make the art which will take all the craftsmanship out of it which will not only lower the skill sieling and therefore pay but also all artists like the craftsmanship of their art, can't just remove that, may as well do a normal job then
@@awildtomappeared5925 Remember how terrified people were when photobashing first became a thing? Or when people first started sample flipping in music? Almost everyone said "this is the end of craftmanship", but then artists like JDilla and Pete Rock immediately showed that to be the opposite of the truth, whether they we're the majority or not.
Craftsmanship may die for a lot of people, but it's almost a guarantee that individuals will create things more beautiful than people ever have and that is the trade off.
We can only speculate whether that new landscape will lead to more team co-operation or less. That's down to individual businesses and entrepeneurs. Personally my main priority for the future is to find a way to work with a team of real people in person, if that is at all possible. Currently (and especially post-VID, working with people in person is already at an all-time low so honestly things can only get better from here in my opinion)
@@FlynLatif Yeha I don't like photo bashing, I don't like how artists feel the need to do it to keep up pace and how that removes craftsmanship for the artist this at best will be that but a million times worse it will remove all craftsmanship. also why is CZcams so popular? despite CZcams best efforts to push mainstream content on here people click rate on content from CZcamsrs is way higher because people today yearn for authenticity, this desire is one of the only hopes for artists to compete against AI, however when people can't tell the difference between ai and human art the AI art won't feel as authentic as the human art, no the human art will feel as inauthentic as the AI art, people will question everything, they will constantly feel like nothing is authentic everything is a lie. This is not a beautiful future. Another reason why it will be less beautiful is if there are still a human touch that makes human art feel better, most of the industry will still go with AI even if its slightly inferior on a deeper level because deeper level stuff isn't measurable on a Q4 earnings report like firing replacing artists which cheap ai is. Just look at modern architecture for example, while lots of its anti human design is due to movements like brutalism, most of the reason why modern architecture is so soulless is because its just a bit cheaper, often just 3% cheaper than if they made it look better like old buildings but they just don't understand the importance of good aesthetics, the same will be true here, even if artists still have some authenticity, some soul some unique aesthetic to offer, many people in many industries will not see this as worth it compared to AI even if it is. Only optimism I can find on this is thwt painting is as beaten down as it can be from since photography so the already weak traditional painting industry won't get any worse which I guess is better than the digital industry which is way bigger now but which could get way smaller or just become unfufilling due to no craftsmanship very quick.
@@awildtomappeared5925 I mean if you feel being a purist is the only beautiful thing in the world then find some wood and make something with your hand tools, no power tools just like the purists like to do. Because by your reasoning everything digital or electric is cheating. I plan to do this myself, but I see the value in both.
I agree with your overview, one of the best actual understandings of AI design. From what I see, AI design is just a visual (or data) mash-up tool aid at this point. Yes, it’s FUSING concepts into novel images, but... True design problem solving requires more than simply jumbling and fusing pre-existing images. Most of these “shoes” are simply illogical and do not appear to be anything beyond aesthetic style variations, but that can help you change or add to your design process in a good way. I spent last year working on a new product for my client and there is no way that AI would have come up with the concept through keywords and photos because it requires research, human testing, materials understanding, manufacturing optimization, advanced surfacing, and more importantly scheduling and cross team organization and collaboration (to name just a few). I agree with you that it’s FAR more complicated. And if your curious, I’m an Industrial Designer and I will never be replaced by AI. I will simply just add to my toolbox as I always have and be able to do even more a single person. 3D printing is a perfect example of what I have been able to do on my own in a fraction of the time that in the past required thousand of dollars and months to procure varying levels of prototypes from outside vendors who need to put me in the cue and then send via shipping service. Looking forward to playing with some AI at some point, but that step is just a small slice of what I actually do.
Thank you for let us know that you are new to machine learning. May I ask, how many of the products you designed are mass-produced in the market? Tell me your opinion, what percentage of AI-generated designs are viable for mass production?
Its like the Voyager episode of the doctor and race of people who never heard music ...at the end of it ,its the emotions that makes the art not the tools that makes it
Ever since I first found out about Dall E in the MKBHD video, it's been keeping me up at night. My mind has been making leaps to the the complete obsolescence of human input, making life as I know it meaningless, as all I do is make things (I'm a software dev and happy to be). You've clearly thought about this carefully and given some interesting perspective that I hadn't thought about before. Not that it's relevant, but it made me feel better about the impending shift in work dynamics. Great video, John.
My attitude is that the tech is going to happen, whether we like it or not, so I'm just trying to be adaptable and find ways to remain relevant as a creative designer. Even if AI removes the need for any sort of human collaboration, I still love to build things ,and I always will do that.
13:53, I think it's mostly that people are afraid of the unknown, because AI holds a lot of power. Your thumbnail kind of describes it perfectly, because we know that it's really advanced. Besides AI is for your video interpreted for design, I actually find the definition of AI too broad. You have Robots, you have image generation, you have NPC's and AI in gaming. Specifically in terms for design, I think you perfectly captured the nuances behind it and I think this is also the perfect format/channel for it to discuss.
Really like your take on it (just discovered you) and how you *really* personate yourself on your channel. It was a long time I followed an actively CZcamsr who just expresses his thoughts, IHE was also one of those channels and Ijordiii (Dutch). SSSniperwolf wasn't one of those sadly..
Just responding the title with out watching the vid yet. The answer is clearly no. Ppl create because they enjoy doing it. A business will try to use it to improve their profits because making a profit is their only goal, but their will always be some person making something that may never see the light of day.
For instance I made street art out of leaves I made a whole art style from the chlorophyll of random leaves because that’s just what was around. It said savage beast king something or other. I didn’t even take a picture.
And the point of using leaves (red and green in color) was so it would wash away naturally when it rained with out damaging the public or possibly private property I was writing/ drawing on.
I made some graffiti too around my neighborhood but I didn’t use any type of permanent paint or take any steps to make sure it lasted. The point was to make sure it didn’t last so it was a special treat for the few ppl who got to see it then it would disappear forever. To me it made it more rare and special.
Even now I’m writing this lengthy post. Because I enjoy it. There was no intent for it to last this long when it started it.
People said that if people had access to books they wouldnt have to remember anything. Or that having a calculator would make mathematicians obsolete. Or ATMs would eliminate banks tellers.
Well its true... Anytime you wanted a definition or spelling of a word you no longer needed to go out in search of a professional because of books or the internet. Ive never worked a job that required me to do advanced mental math without a calculator. Ive never withdrawn money from a teller in my life and use direct deposit. Anyone I know who gets a paper check uploads a picture of it on their phone. Those were all simple replacements. Ai is definitely not simple. Its going to take over serious jobs and already is doing so. Lawyers. Doctors. Programmers...
Books and calculators cant talk and move around in the world to make changes. AI will be able to do this with ease within the next decade.
Nothing ever eliminated all the jobs in the past because they were all tools that could never come close to mimicking a human. An ai that understands art concepts, how to move around in a robot body, has access to all the knowledge of humanity with the internet and can process an unfathomable amount of data plenty orders of magnitude faster than humans ever could dream of will eventually mimick all humans and be able to do every single thing better than us.
Although bank tellers still exist, they're certainly being reduced to only the most forward-facing positions where you do things the customer's way or you lose the customer. Meanwhile, the number of transactions has increased by orders of magnitude. So for all but one fairly small niche (small enough for banks to accept the expense), ATMs really _have_ replaced tellers.
Honestly, this is great in terms of productivity and disaster in terms of number of designers being employed..this will drastically reduce the intern needed and also juniors getting hired especially freshers. This is so sad....creativity is also being automated by artificial intelligence tools like Dall-E
The creative jobs were seen as a industry which would not be harmed by artifical intelligence and now it seems like it is going to drastically change it as well...for the worse indeed.
And what's worse is loads of people simply do not understand how this kind of system will then be applied to most other jobs, possibly crashing the world economy, which is based on employment and circulation of currency. It's a serious problem.
I always saw the creative industry as the first to be affected by AI. At its core, art is a primarily a resynthesis of previous ideas, something AI excels at. The reality is though, it's not just creative jobs. Over time, nearly all creative / knowledge work (paid work) will be replaced by AI. Yes, humans will still do those things, but it will be very niche or just a hobby. But there is no reason a company is going to pay humans to do something an AI can do just as well, or better, for a fraction of the time and cost.
I love how the door-knob is such a foreign cultural concept to me, while using midjourney to ideate is already in my workflow. Our cultural datasets as a hardlock on that is kinda grimdark.
I am a 23 year old industrial designer with brain cancer. I thought this video was really interesting! One of my main takeaways is that AI is a fantastic aid in ideation and helping us think of things that we hadn’t previously stumbled upon. I can’t help but wonder what other implications this has. In the video it talks about having an AI start out by playing the very complicated game with humans and then letting it play with itself hundreds of times for months on end until it becomes good enough to beat even the best human player. I’m wondering if we have ever tried programming into an AI technology everything we know about cancer and the human body - how it responds to medicine and other treatments, what has been tried and what has not been tried - and then having it “play against itself” trying to cure a digital human with cancer until it finds a solution. It could help us come up with ideas that we either didn’t think of before, or didn’t have the resources to test rapidly enough.
I am using AI in biomedical engineering and we are basically capable of detecting heart disease from ecg signals
Yes, they are researching on that. I watched a video where they created a disease as well as the antidote using AI.
Btw, I wish you absolute wellness. May God Bless You.
I've realized that I may be one of the last humans that writes a a big story with animation focused to the general public
creative fields are scared of ai to some extent, but the fact that all the others fields are going to get wiped passes un noticed, as an exemple, accountants will be gone, any type of marketing, generalist doctors because a database of diagnostics is all that is needed. ai will put a bunch of people out of work
Yeah and I get tired of people telling me that job loss won't matter because new jobs will be made but nobody can ever give me an idea of what those jobs will be. If Ai puts 50 accountants out of work it's not going to take 50 people to maintain the ai. There are places in the states that never really recovered from the introduction of automation and I'm supposed to sit here and think the that when automation finally takes over retail work there will be 52million new jobs magically created? That everyone will just go back to school and learn a brand new skill set regardless of age and monetary stability?
I'm glad that at least graphic designers have the good sense to be worried about this stuff. To actually stop and think about the ramifications of ai and automation to society and not just go "well you better get a new job idiot! This new future is going to to be great!" Like the tech bros seem to be into.
it will very likely displace a lot of ppl in the short term, but maybe there are other jobs those people could do that are related to operating those AI systems?
Yup, that's the idea. It doesnt have to be horrible. We would just need to initiate a UBI. Human beings need to figure out their economic issues, and that begins by realizing the majority of economic issues are spawned from the greed of a few people. We need to topple their house of cards, or AI and automation WILL be horrible.
we can only be hopeful, that there "must" be some other jobs these future displaced people will do, cuz otherwise we're cheering for efficiency just for efficiency's sake, and it will bring more harm than good
I've been using Dall-e 2 to try and make Beyblade designs... but it truly doesn't understand what it is. So in these instances it may be limited to the language and data set available. Too bad we can't train it to know what it is, (yet). Awesome video 🔥
Just imagine millions of rappers out of work, living in tents on the street…😂😂😂
I'm glad I got 20 years as an artist before this happened, I feel even worse for those who just graduated into this.
yeah goodbye artist and welcome ai
I have been using my own AI in sound design and music production since the early 2000. It is very useful for me especially when I suffer from writers block, but what I have learned from using it in this field is that when I rely on it too much it would often get me into copyright trouble, and as record labels became more and more aggressive in their copyright claims I do not longer dare to use it for composition. now it is simple a sound design tool that I use for highly experimental sounds and inspiration.
@@QuadDamage666 that is a very broad question. keep in mind AI is automation. you can do anything from assigning random number generators to filters or replacing random notes in scales, or spectral analysis and replication.
Something as simple as an automatic sidechain can be AI.
What I was refeing to however was automation on a higher scale. I got in trouble for example for using AI to write chord progression for myself, I also got in trouble with Lexicon when I used AI to replicate their reverb and compression. (not my intention, I only wanted to get that authentic 80's sound)
I don't know if this video goes into it. But the only thing holding AI from totally replacing graphic teams, or being a great help are a few things I noticed.
1. It's far from perfect.
2. You cannot export to like a usable blueprint. So unless you ONLY need an image then kind of screwed.
3. You cannot easily get multiple of the same image with small changes. Things that kind of come close to this with seeds manipulation etc.
But if you want the same exact shoes but a different angle your screwed.
But this tech is new. And I do think we can get there. In order for AI text to image to go from weird, fun and kind of useful to full on commercial. We need the follow features.
Like an export 3D model. So you can have the AI generate like a 3D render. Then export it as like a blender project or just a mesh or something that you can use in other programs. We also need the AI to get 50x better which I think that part will happen and sooner then we expect. But we also need more control. A more robust control over elements. Instead of spoon feeding fancy words and hoping for a result. We need to be able to more specifically word each element. Like Green Moon, purple water hose, clear water coming from hose. Sure so many AI's out there maybe one does this really well. But even the best I have seen if you put in Purple Water Hose. The AI may think you want the water coming from the hose to be purple. And if you try to fix this by removing water and just putting in "Purple Hose" then you run the risk of the AI not knowing it's a water hose. If we can crack of all of these. Then AI text to image. Or better AI Text to 3D Mesh etc. Then we indeed have a world changing utility. I'm not hating on AI Text to image at all. It's powerful! And fun. For just an artistic sense its as important as the wheel is for a car. And somehow I actually do think we can get to the point were everything I say is possible. But it could be 5-20 years off. What I really want AI to export a full project file that can be opened in other programs that even has like physics and like movements built in. I forget what they are called in Blender but the ability to move arms around or pose your creations. Imagine making a dragon in AI. Then exporting it to blender and it already is rigged for movement and you can edit it in blender as if you built it in blender from the get go.
Good video - best I've seen for a level headed overview of this fascinating new technology
being influenced by thousands of images and sounds, then creatively drawing influence from them and producing something in a creative way. That sounds like the process any artist goes through. If this is the first rung on the ladder just imagine where this could go. Also I think the pace of change and innovation will accelerate.
This could go to us having a thought and that thought being implemented in the world through numerous materials with infinite options for refinement, basically words or more likely after implants, intent/thought alone, will be akin to magic spells that summon actual things with real world effects
No it's not thr same
Undervalued video I think. Very good thoughts, big research and reference work behind every arguments you made, very interesting to watch. Thanks.
Great video. Lots of interesting perspectives about the impact of AI on the design community. Thanks for taking the time to make this informative video. I personally have always seen AI as another tool in the design toolbox. albeit an extremely powerful tool. It’s like the lumberjacks when the chainsaw was created. You could still chop down a tree with an axe, but with the chainsaw you could do it in a fraction of the time.
I believe that what will happen is the same thing that happened to the watch industry. Something innovative and cheap like Quartz will come along and shake up the whole world. People will feel like it cheapens the whole experience and will then look for the traditional hand crafted things again.
No 1: the A.I. is our art project in the 1st place. And thus all of its creations are in essence, our own.
No 2: No, our art won't be replaced by it it will be renewed by it, inspired by it and integrated with it.
Maybe we need the A.I. to train us out of our 'us and them' complex, because art is somewhere that certainly doesn't need it.
love the positivity for the uncertain future of creators, keep it up!
I think insisting on unflinching optimism can be blinding. There's seems to be a toxic optimism in society these days where if you try to have foresight for the negative side-effects of something you're dismissed as a "Debby Downer."
@@dacksonflux well, if you're wrong as an optimist, then you're doomed, but if you're wrong as a pessimist, then life is looking pretty sweet--and if you're right as an optimist, then you're fine; right as a pessimist means you've said your goodbyes, made final arrangements, and might emerge through the other side because you had a plan--probably not, but, hey, you tried. the optimist never did. shadenfreude sweetens the encroaching darkness.
Hey dude, I hit "subscribe" 7:44 into the video because I like the way you explain things in semi-simple layman's terms
More importantly, you have a good voice and vocabulary
I've left many a video because I couldn't stand the narrators voice
Plus...lol, wtf, you seem pretty cool, like someone I would enjoy hanging out with 😊
I think *AI form finding will finally make formalism obsolete,* because consumers will get overwhelmed by it. So the gist of the design will focus on *material sourcing, Just labor practice and cradle to cradle lifecycle.* AI in form finding brings everything, everywhere all at once, which will overload consumer senses and will make them consider minimal form.
Guess we need to ask ourselves now what we as true artists enjoy the most, clicking generate buttons or actual drawing/designing and painting. I’m personally someone who will always favour the process over the outcome/speed.
Thank you for generating this video on AI. I normally do not give feedback because I am normally a quite reserved person. But I was amazed from your you video. I have a better understanding of AI and humanity during this creative renaissance. It was clear, concise, consistent and easy to comprehend. AI is game changing and will allow us to innovate together and move humanity forward.
Great video! This is a good summary of a lot of difficult subjects.