Why Data Sharing Is Important & How the Internet Works Without it | Beth Egan | TEDxUCSB

The world these days is a scary place, but we shouldn’t have to be scared of the data that we create throughout our lives. In fact, our personal data footprint can be a tool for good. Egan provides insight into the many ways that we rely on data sharing to help create a functional internet, and the impact that sharing has on the greater world. In doing so, Professor Egan eases our fears by walking us through the many misconceptions we have, rooted in scientific understanding and her valuable career experience in the advertising industry, about data sharing and privacy. Beth Donnelly Egan is Associate Professor of advertising at Syracuse University’s S.I. Newhouse School of Public Communication. She is author of Media Planning Essentials, an online media planning course. She also writes and consults on issues surrounding data privacy and regulation. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at www.ted.com/tedx

[@ma-T-oxic]

Beth's story about her indoor herb garden is so inspiring! It's a reminder that sometimes all we need is a little attention to bring something beautiful back to life. 🌱

[@regissanford7104]

She raises a valid point about the importance of data sharing for democratization of the internet, it's interesting to think about it in that light.

[@Blans1]

The world needs more speakers like you.

[@kooj-nq1vl]

This talk should be required viewing for all.

[@user-cf3nn8be3h]

Great talk. Thanks for sharing your in-depth knowledge. There was a lot here that I'd never thought about.

[@bethegan5451]

Thank you, my goal is to educate so I appreciate your comment.

[@MikeSmith-jf7nj]

Interesting connection between offline and online experiences as well as context on how the online ad world works

[@bethegan5451]

Thank you Mike!

[@markwolly883]

Great stuff! People need to better understand how the web's content is subsidized by advertising, the inherent value exchange of ad-supported media, the controls users have available, and how data gets safely anonymized

[@bethegan5451]

Thank you Mark. Education is definitely key.

[@A5-ty4ys]

“I’m so grateful I stumbled upon this talk.

[@user-vk7uu9qw1j]

Great talk Beth. I am "rethinkng" my settings as we speak!

[@accountnotforuse-im9pf]

I can’t wait to share this with everyone I know.

[@fortnite2344-jk6cz]

I’ll be rewatching this for sure.

[@Team-Cozy]

Hats off to Beth for shedding light on the evolving landscape of online advertising and privacy. It's a topic that affects us all, and her insights are valuable.

[@bethegan5451]

Thank you! I hope it encourages people just to stop and think.

[@MicheleSardinia]

Thank you Beth for sharing your knowledge and insights. Extremely helpful advertising thought leadership.

[@adam-cooper]

Interesting insights on the Bader Meinhoff phenomena and how it relates to our online experiences. It's fascinating how our attention and confirmation biases shape what we see online.

[@bethegan5451]

Thank you Adam. Our biases always come into play, right?

[@kjhtreedfghj6230]

This talk is a gift to humanity.

[@unholydeath8460]

You’ve left me speechless with your insights.

[@ariyankhananis3798]

I’ll be watching this again and again.

[@denniskinsey504]

Super interesting. Made me think differently about sharing my information. Great presenter, too.

[@hunihenrr9325]

You’ve impacted my life in a profound way.

[@user-zr4mj5og6b]

Great job Beth!!!!! Love your outfit too:) 👏🏼👏🏼👏🏼

[@asasik]

This talk is pure gold.

[@katarinabloom]

I can relate to Beth's coffee shop analogy. It's nice when places know your preferences. But, I'm still not sure if I'm comfortable with online tracking.

[@bethegan5451]

I'm so glad the analogy resonated with you. The main takeaway is think about what you are comfortable sharing and what you are not. Knowing what kind of coffee I drink is different from knowing what medications I take.

[@afm5-ct9wy]

Your wisdom is a guiding light.

[@shshhgghjhhbjjdhdbvvvg7769]

I wish I could give this talk a thousand likes.

[@nazeertanoli2355]

Your authenticity shines through.

[@SAb-hg2yr]

This talk moved me to tears.

[@WINCHESm54-qt5of]

You’ve given me a new perspective on life.

[@helloitsme3808]

This talk is a masterpiece of inspiration.

[@lolipopboboy-fh7lm]

You’ve opened my eyes to new possibilities.

[@vasanthik327]

You’ve given me a new sense of purpose.

[@totallyfakefun_stuff-fd9xm]

Your passion is contagious!

[@askcesar]

Brilliant Beth! You crushed it!

[@detudoumpouco2467]

I’ve never felt so motivated!

[@Bari-nu2oi]

Your words are like a warm embrace.

[@ff1-eq8jq]

Your passion is palpable.

[@lol555-ld7cz]

You’ve touched my heart deeply.

[@footballgames284]

This is the talk of the year!

[@chasesevern7224]

This stuff is really interesting. I know my algorithm is off because my girlfriend uses my phone to search for things she wants - starting to suspect she does it on purpose so they come up in my suggested ads.

[@bethegan5451]

I love that! Smart girl ;)

[@BabanNanan]

I’m inspired to take action after watching this.

[@sawrold-topic9770]

Your message resonates on a profound level.

[@amazingvideostm1579]

This talk is a treasure.

[@sa-mj2gh]

This talk is a game-changer!

[@thinknetwork3614]

Great talk - very informative

[@gyangamingisback6765]

You’ve given me hope for a brighter future.

[@subsuheihip7299]

This talk is a masterpiece.

[@DanishZehan-qj5xt]

Thank you for sharing your wisdom.

[@Samo1Svigelj]

Your words resonate deeply with me.

[@bhjgfh634]

Your words are a gift to the world.”l

[@ZNATEZ-wp2gz]

Incredible talk! So inspiring!

[@FGHJ-oc3if]

I’m motivated to make a difference.

[@muhammadhassaanmalik5633]

You’re a true inspiration.

[@aperuta]

A good take on a position you don't hear that often.

[@bethegan5451]

Thanks Adam - the more we know the more we know :)

[@user-cd8fb5nb4u]

I feel like a better person after hearing this.

[@Youneese-dc8zt]

Absolutely mind-blowing!

[@user-mz4ss6xo4u]

This talk has made my day.

[@Yhshsh67-xf6lg]

Your message is so important.

[@A42-sd6qp]

You’re a true visionary.

[@freer5-zh1bc]

You’ve given me hope.

[@dwasdwasdw-om8om]

I’m inspired to be a better person.

[@sabahachim]

I had no idea that's what cookies actually were!

[@mateidinulescu8390]

You’ve reminded me of the beauty in life.

[@micdaskel3313]

Am I missing something here? Information about me has been on file [somewhere] since before I was born. Does it matter and is it accessible to potential employers, partners or hackers?

[@TheSoundOffNow]

While Beth argues for the benefits of data sharing, I can't help but worry about how our personal information is used without our consent. It's a trade-off we should think more about.

[@bethegan5451]

I agree that transparency is the key. It's always a trade off and one that should be made carefully and knowingly.

[@ILoveWildBling]

@@bethegan5451 And that's why there needs to be more end user accountability. If more people read the fine print, we could ensure that the regulations imposed were catered to help us, not hinder us.

[@ILoveWildBling]

I laugh when I get adverts for things I've been googling. It feels good to know I've given some computer algorithm something to do.

[@sepchaster]

I'm not sure what specially it is that upsets people about data sharing. Unless you're involved in illegal activities what do you have to hide?

[@jacksonthemanoliver]

I'm not entirely convinced that targeted ads are a good thing. It feels a bit invasive knowing that companies collect so much data about us.

[@sebastianroseter]

in a perfect world, defintely. but we don't live in a perfect world.

[@xanderselester]

hmm, not sure about this, if I google tractors I don't want to see ads for tractors for the next few weeks. It's overwhelming

[@kogordanuk]

I still don't like cookies, don't like being tracked

[@bethegan5451]

Exactly, that should be your option.

[@IndaMoment]

Ok, so you're 11 and you're using your computer to look at online gratification.... It's the family's computer used by everyone. Now I can understand your paranoia that this information will be shared and they'll know what you look at.

[@elisabethbuffard2159]

Excellent example of bad faith. How to convince people that advertising based on stealthily grabbing their data is good for them.

[@jonathansaindon788]

TLDR: Give away your data so that content creators can get more money from you…
No thanks!

[@artthomas8017]

That's true only if you then buy something from them. Giving access to your internet activity doesn't automatically give them your money.

[@squishybug-kr8uy]

This talk should be required viewing for all.

[@MrAEAE-kj9fq]

“I’m so grateful I stumbled upon this talk.

[@dowhat-gq2qh]

I can’t wait to share this with everyone I know.

[@FuhaidAlajmi]

Thank you very much Professor Beth for the sharing and knowledge. It’s very informative.

[@bethegan5451]

Thank you for watching Fuhaid!

[@dbfhbthbtb7194]

You’ve left me speechless with your insights.

[@JosephL.Romano-id1zp]

I’ll be watching this again and again.

[@ceoofracism5493]

This talk is pure gold.

[@amitshrestha2170]

Your authenticity shines through.

[@podo-eu4hj]

I wish I could give this talk a thousand likes.

[@newer-en9jp]

This talk moved me to tears.

[@lina424]

You’ve given me a new perspective on life.

[@Ibefked-mb7lm]

You’ve opened my eyes to new possibilities.

[@freshmind5080]

You’ve given me a new sense of purpose.

[@ggy5198]

Your passion is contagious!

[@SEHRAWAT-tn4pl]

Your passion is palpable.

[@RoyalKids786]

Your words are like a warm embrace.

[@ylemowove457-mk8xd]

I’m inspired to take action after watching this.

[@user-cp6vl1qs1u]

This talk is a treasure.

[@janiecebrintnal6842]

This talk is a game-changer!

[@elcortaunas-fu7fh]

This talk is a masterpiece.

[@movies_scenez]

I’m motivated to make a difference.

[@1z-se5kl]

I feel like a better person after hearing this.

[@user-tu7do6qu7f]

Absolutely mind-blowing!

[@facetinh4084]

You’re a true visionary.

[@PixieFromVenus]

You’ve given me hope.

[@squishybug-kr8uy]

I’m inspired to be a better person.

[@arooba_naaz_6]

This talk should be required viewing for all.

[@ladynigg-sf7lt]

“I’m so grateful I stumbled upon this talk.