Google Analytics Beginners Tutorial 2023

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  • čas pƙidĂĄn 13. 06. 2024
  • In this video, I'll give you a quick overview and beginners tutorial of Google Analytics.
    By the end of this beginner style tutorial, my goal is for you to feel confident to be able to view and understand your website traffic.
    While Google Analytics can be very complex and overwhelming, the basics are quite simple to understand and view. I've learned that there are 3 main areas you'll typically look at which are:
    1) Audience (WHO) people are doing on your site
    2) Acquisition (HOW) they got to your site
    3) Behavior (WHAT) they're doing on your site
    In this video, I'll what you through the very basics of each section!
    View the full post with links and resources at:
    👉 joshhall.co/google-analytics-...
    Video timestamps:
    00:00 - Introduction
    00:28 - What we'll look at (Who, How & What)
    01:42 - Overview of the dashboard
    02:27 - Behavior (WHAT people are doing on your site)
    07:54 - Acquisition (HOW people got to your site)
    10:05 - Audience (WHO is looking at your site)
    12:09 - FREE resource to help you get started in web design
    12:37 - Bonus: How to add users to your analytics
    13:28 - Recap
    ----------------------------------
    Related helpful resources:
    Getting started with Google Analytics:
    support.google.com/analytics/...
    How to set up Google Analytics in Divi (with no plugin)
    ‱ How to Set Up Google A...
    ----------------------------------
    If you'd like me to help you get started in web design and grow your business, head to:
    👉 joshhall.co/getstarted
  • ZĂĄbava

Komentáƙe • 131

  • @Safestill
    @Safestill Pƙed rokem +56

    Watched this whilst eating my breakfast. Didn't know anything about Google Analytics, now I know something about Google Analytics. Thanks for this great video.

    • @Keishazi
      @Keishazi Pƙed 7 měsĂ­ci +1

      Same haha

  • @danielhardesty6530
    @danielhardesty6530 Pƙed rokem +17

    This video is helping me prepare for an interview tomorrow for the biggest career move of my life. Thank you so much!

  • @LenaBecker-jz5ky
    @LenaBecker-jz5ky Pƙed 13 dny

    Thanks for making it not boring! Very easy to consume your tutorials without feeling sleepy!!

  • @MallorcaUnderTheSun
    @MallorcaUnderTheSun Pƙed 2 lety +11

    Hi - I'm new to your channel, and after 2 years of not looking at Google Analytics (in my last job), and now having built my own website, this is super useful. Wonderfully explained and crystal clear. Thanks Josh!

  • @serviceallies
    @serviceallies Pƙed rokem +2

    Great stuff. Love how simply you broke it down. Thank you!

  • @lindseyvagnini1568
    @lindseyvagnini1568 Pƙed rokem +3

    Great video - very clear and easy to understand! Thank you!

  • @thembelihlemngoma2847
    @thembelihlemngoma2847 Pƙed rokem +2

    You are a godsent 😭. So simple and straightforward.

  • @jameshanbury232
    @jameshanbury232 Pƙed 2 lety +1

    Super clear walk through! Thank you.

  • @tamicaphillips332
    @tamicaphillips332 Pƙed rokem +1

    Thank you! Your tutorial is very easy to follow. Your tutorial has been extremely useful for my introduction to GA!

  • @elzzbyASMR
    @elzzbyASMR Pƙed rokem +1

    Thank you for this video! I love how you kept it concise and fast paced :) blessings

  • @addbue8540
    @addbue8540 Pƙed rokem +1

    Best google analytics tutorial yet, thank you!

  • @GillianLarmond
    @GillianLarmond Pƙed rokem

    Awesome!! Thanks much Josh. I agree with Samantha that this is crystal clear and very thorough. I appreciate you!!

  • @samd9196
    @samd9196 Pƙed 2 lety +11

    This is a great beginners tutorial, thank you! Crystal clear and very thorough 👍

  • @vintageretromanmusic_official

    Excellent in both content and tone Josh! Thank you!

  • @WismaSoran
    @WismaSoran Pƙed rokem

    Thank you, Josh. Great video. crystal clear explanation, and very useful for us.

  • @robwoodcomedy
    @robwoodcomedy Pƙed rokem +4

    I’ve worked in sales for 13 years, and have been wanting to find a new career for a while now. I’ve finally been offered a role in conversion rate optimisation, and this video is my first learning opportunity! Thanks for the video!

  • @mariamayub212
    @mariamayub212 Pƙed rokem +8

    That was a really helpful tutorial! I was recently going through an online interview and being older, I did not know what Google analytics meant. But now I understand because this used to be called Web trends! I had several websites and used the service all the time to track where people were coming from and how long they were on my site and remembered unique visitors versus complete page visitors and page views. So the name has changed and the platform but basically I really clicked with this video once I realized what it was. I will have to check out your channel because being an older person returning to the industry as well as visually impaired, a lot of things have changed LOL thank you again!

  • @CCreative365
    @CCreative365 Pƙed 2 lety +1

    This video was engaging and informative! Much appreciated!

  • @kwamehutson5460
    @kwamehutson5460 Pƙed 2 lety +3

    Probably one of the best tutorials I've ever watched on CZcams, Thanks Mate.

  • @sonakhachatryan2181
    @sonakhachatryan2181 Pƙed rokem +1

    Thank you very much for the nice video. Everything is clear and useful.

  • @michellehy
    @michellehy Pƙed 7 měsĂ­ci

    Thanks so much for making this video, exactly what I was looking to learn!

  • @beautyhunter9006
    @beautyhunter9006 Pƙed rokem

    Fantastic! Loved this tutorial.

  • @juliettebrown1420
    @juliettebrown1420 Pƙed rokem

    Oh my goodness. Just realized that Google Analytics is where I want to be. I LOVED this brief tutorial. Thanks so much.

  • @anbalaganramu8454
    @anbalaganramu8454 Pƙed rokem

    Simply a superb explanation. Thank you.

  • @rohans1823
    @rohans1823 Pƙed 2 lety

    Thank you really helped me out!

  • @dcfavorite
    @dcfavorite Pƙed 10 měsĂ­ci +2

    Excellent length on the topic, hitting all the points without going on and on, this is really helpful!

    • @JoshHallco
      @JoshHallco  Pƙed 9 měsĂ­ci +1

      Now to have to redo it for GA4 😂

  • @meryamle6270
    @meryamle6270 Pƙed rokem

    Great tutorial! Thank you so much 😃

  • @calskon
    @calskon Pƙed 6 měsĂ­ci

    Great walk through, I am working to really understand google analytics in depth so I can better guide my own businesses and future clients but the majority of the videos I have come across don't break it down into a more simple method of understanding how analytics is laid out and where to start to understand your traffic. Thanks for doing so!

  • @SriSrinivasable
    @SriSrinivasable Pƙed 2 lety

    Really appreciate the tutorial. Thank u.

  • @edwinsengooba7179
    @edwinsengooba7179 Pƙed rokem

    Thanks Josh, quite helpful

  • @jakee999
    @jakee999 Pƙed rokem

    Holy smoka’s, Google Analytics is powerful, glad that I decided to learn this! Thank you very much! đŸ‘đŸ»

  • @shepardthinks
    @shepardthinks Pƙed rokem

    Thanks for making it make sense. you are great!

  • @user-gj5ku7cx5i
    @user-gj5ku7cx5i Pƙed 11 měsĂ­ci

    Awesome breakdown of Google Analytics! Subscribed to your channel! :)

  • @TempleNirvana
    @TempleNirvana Pƙed 2 lety +1

    Really nice introduction, thank you :)

  • @janinewalsh5622
    @janinewalsh5622 Pƙed 2 lety +10

    Thank you for an informative yet not overbearing tutorial!! Google has started letting us know that they are migrating away from Universal Analytics in June of 2023. I'm hoping you will be recording and posting another tutorial on the new GA4 platform, giving us the same overview???

  • @walterfahmy4907
    @walterfahmy4907 Pƙed měsĂ­cem

    I am totally illiterate in this field; thank you very much, excellent tutorial

  • @zain7270
    @zain7270 Pƙed rokem

    Thanks for the information.

  • @atarri3494
    @atarri3494 Pƙed rokem

    Great video thank you!

  • @AmandaDeWald
    @AmandaDeWald Pƙed rokem

    very helpful, thank you!

  • @adrianayub872
    @adrianayub872 Pƙed rokem

    Dude, your a God send. Thanks

  • @malakmarwan354
    @malakmarwan354 Pƙed rokem

    Perfect!!

  • @BigHatBoris
    @BigHatBoris Pƙed rokem

    Just what I needed 15 minutes before my first GA meeting! ;)

  • @LovableMe137
    @LovableMe137 Pƙed 11 měsĂ­ci

    OMG !! This was so so helpful thanks so much.

  • @rengganis4599
    @rengganis4599 Pƙed 11 měsĂ­ci

    very nice

  • @LitCurls
    @LitCurls Pƙed 2 lety +1

    you are the BEST! I could not find any video that I could actually follow. Can you make a full in-depth version of this some topic

  • @midwestpeterbiltgroup
    @midwestpeterbiltgroup Pƙed rokem

    My webmaster was at lunch, and not available to answer my questions about GA. Then I found your video! Wow! Great explanation, very engaging! Now, I don't need my webmaster to hook me up with info!

  • @alexilee6349
    @alexilee6349 Pƙed 9 měsĂ­ci

    thank you

  • @gracemichelle1931
    @gracemichelle1931 Pƙed rokem

    This is great!!!!

  • @AnasChowdhury-hh6ir
    @AnasChowdhury-hh6ir Pƙed rokem

    Amazing Tutorial

  • @gracewilson-hi9qn
    @gracewilson-hi9qn Pƙed 9 měsĂ­ci

    very interesting video, thanks!

  • @msbeescroggins8282
    @msbeescroggins8282 Pƙed rokem

    thanks for making this easy to understand. I need resoures on resolving google fields errors

  • @improducter
    @improducter Pƙed 2 lety

    Helpful

  • @longtalljenny2937
    @longtalljenny2937 Pƙed 2 lety

    Thanks Josh, this very useful and helps a lot! (as always!) 😃
    Jen

  • @Geezeimhungry
    @Geezeimhungry Pƙed rokem

    Very good video

  • @VideoNash
    @VideoNash Pƙed rokem

    thanks

  • @pooraraj6552
    @pooraraj6552 Pƙed 5 měsĂ­ci

    so useful!

  • @gregdarlenegaines1772
    @gregdarlenegaines1772 Pƙed rokem

    Thanks Josh, I'm in columbus also...greg

  • @jjfonseca
    @jjfonseca Pƙed rokem

    great

  • @jaysendraney9969
    @jaysendraney9969 Pƙed 2 lety

    nice

  • @nigelfinance3310
    @nigelfinance3310 Pƙed rokem

    Great Video. Very informative. Thanks Josh.
    I wanted to ask, does the Google Analytics info include visits from Googles own crawlers?
    I have software installed on my site that shows Google crawlers on the site 3 time a day.
    Just wondered if that is part of the analytics data?
    Thanks

  • @wingardiun-leviosa
    @wingardiun-leviosa Pƙed rokem

    Very nice video. As for the '/' you didn't understand, the home page has no path so the "/" is used for the first page's path

  • @ibeonu913
    @ibeonu913 Pƙed 2 lety +2

    Thanks! You make Google analytics very exciting. I got two questions though. How can I insert the HTML tracking code on WIX cause the source code on Wix seems to be secured and if I had to do Analytics as a freelancer how much could I charge my clients? Thanks

  • @billhaf
    @billhaf Pƙed rokem

    Thanks a bunch! Great video. Helped a bunch! I don't see any thing under audiences - interests. Would you know why that is and how I can get that information. Thanks again.

  • @dannyvocal
    @dannyvocal Pƙed rokem +4

    I found this video a nice introduction to some basic features, but the video is about a version of Google Analytics that will no longer be used by summer of 2023. Thus, it would be helpful, Josh, if you made another simple video with the GA4 version which is the latest that everyone will now be getting in anticipation of the old version going obsolete, and then you deleted this video, replacing it with the more up to date one. For example, while I could add Bounce and Engagement rate to GA4, many of the terms you referenced are no longer in use or were absorbed into a feature called Explorations. Therefore, as often happens in this crazy digital world, your video is out of date, and needs to be updated, or I would recommend viewers finding an introductory video for GA4, the latest version. I hope Josh does it though, as I found his thinking so crystal clear, reducing our needs to 3 basic functions - that is what I would like to see but with the latest GA4 version!

  • @MaxXanch
    @MaxXanch Pƙed 6 měsĂ­ci

    Thanks for the amazing tutorial! This is so easy to digest, well explained and thorough. Just curious, do you have the updated version tutorial for GA4?

    • @JoshHallco
      @JoshHallco  Pƙed 6 měsĂ­ci +1

      That is on the upcoming tutorial list!

  • @sonlady
    @sonlady Pƙed rokem

    Thank you! I'm wondering if I'll end up on GA4 since I'd like to get a site up but I read in one of the comments that this transition will happen complete by June 2023? Any current thoughts on this for people in my position trying to put together a site within the next couple months?

  • @5thincome
    @5thincome Pƙed 2 lety +1

    when I set analytics up it shows Acquisition, Engagement and Monetisation not Realtime, Audience, Acquisition etc

  • @fennasolvia
    @fennasolvia Pƙed rokem

    Helpful tutorial. How can i upload my old annotations from uniersal to GA4?

  • @user-uu8gw2ti9y
    @user-uu8gw2ti9y Pƙed rokem

    Thanks for the intro! I am only interested in one site on our corporate Intranet. How can I save that page and be able to drill into all the other features?

  • @garyedwards778
    @garyedwards778 Pƙed rokem

    Thank you for the information. Question, I have set up a Google Ad (2023), however, it keeps saying 'my ad can show, however, there is a problem, fix it'. The problem they refer to is, a) I need to add 'Google Tag' & b) 'set up conversion measurement'. My question is, if I do not set up 'Google tag & Conversation Measurement', does it impact my AD being seen by people? I have a Canva website with a link to a Google Form for people to fill out, so not sure how I can set up Tags and conversions.
    Look forward to your insights.
    Gary

  • @aliijunas
    @aliijunas Pƙed rokem +1

    that was great but i have a question. In my home page, I can only see two stats which are "users in last 30 mins" and "engagement time" I don't have any data regarding device types, locations, or other things in your homepage. I made my account 10 minutes ago so is there a chance that rest of those data will be added later to my home page or i can add them manually by customising?

  • @maltborg
    @maltborg Pƙed 2 lety

    '-Great Video and tutorial Josh subscribing! Do you make playlists for some of your videos to link them in a good flow?
    Special complements for great pleasant diction and rhetoric.

  • @daltonk8987
    @daltonk8987 Pƙed rokem

    Does unique pageview restart if you close out of window before reopening it? Meaning that exiting out of it (but not closing it) then entering back into it 4 times is 1 unique view and 4 page views?

  • @emelianosser1285
    @emelianosser1285 Pƙed rokem

    Great video. In my acquisition data, why is my sessions by default channel group the exact same number as sessions by session default google ads campaigns. It doesn't make sense?

  • @raziarehman5096
    @raziarehman5096 Pƙed 2 lety

    Hi Josh , is there a way we can get an online one to one course wherein you could learn this concept from scratch..

  • @abstractumx
    @abstractumx Pƙed rokem

    which hosting service / host provider do you use for your website?

  • @mariembelhadjkhelifa7444

    Hello i want to use Google analytics to retrieve data from mobile app by phone number, meaning that for an app user i want to know number of its sessions, ...IS that possible with GA? Thanks

  • @katielake8714
    @katielake8714 Pƙed 2 lety +1

    Thanks Josh. This is so helpful as always. I am just wondering why my interface looks different to yours here?

    • @JoshHallco
      @JoshHallco  Pƙed 2 lety +1

      Katie they're now rolling out GA4 so that might be it. I'll make an updated version just after my updated version 😂

    • @katielake8714
      @katielake8714 Pƙed 2 lety

      @@JoshHallco Ah I thought that might be the case! It all looks quite different! Thank you so much for getting back to me! I absolutely love all that you do and wouldn't be running a business without all the invaluable advice!

    • @JoshHallco
      @JoshHallco  Pƙed 2 lety

      @@katielake8714 aw that's amazing. Thanks for the note! Yeah last time I released a GA tutorial, they changed the UX two weeks later and this time it's GA4 haha I can't win!

    • @campodayin
      @campodayin Pƙed 6 měsĂ­ci

      Yes, please create an updated version when you are able@@JoshHallco ! The interface is different and the simple approach you took in this video is not helpful anymore sadly!

  • @calihall1484
    @calihall1484 Pƙed 2 lety

    Thank you for this tutorial! One question I have... what is the difference between referral and direct under the channels category?

    • @secondstring
      @secondstring Pƙed rokem

      Nobody ever answered you....I have the same question.

    • @deonbutler999
      @deonbutler999 Pƙed rokem

      I would assume direct being a user entering the URL to his site to access it (I.E.: you coming to this video by typing "czcams.com/video/njri8_gJTs0/video.html" in your navigation bar.) Whereas referral would be a redirect to this video (I.E.: A blog page explaining google analytics with this video linked as a reference at the bottom.)

  • @LinaSty
    @LinaSty Pƙed rokem

    Hi! I don't have the audience option! I can't find it anywhere! and I wanted to check my "Active Users right now" is there any chance anyone here can help me?! The only graph I can see is the one that says "USERS IN LAST 30 MINUTES", I also did all the steps that Josh said in another video :)

  • @mrj6046
    @mrj6046 Pƙed rokem

    Is there a video on how to set up a Google Analytics?

  • @emorywitt9471
    @emorywitt9471 Pƙed 3 měsĂ­ci

    Hey - how did you get all the tabs on the left panel to populate? Is there a tutorial that shows the creation process?

    • @JoshHallco
      @JoshHallco  Pƙed 2 měsĂ­ci +1

      Unfortunately this is out of date as Google Analytics has switched to the new GA4 dashboard. I plan to do an updated tutorial this year!

  • @Aheste
    @Aheste Pƙed rokem

    How do I export a day by day break down of Google Analytics data into excel?

  • @SizzlingPopcorn
    @SizzlingPopcorn Pƙed 2 lety

    Is this for the old type of analytics or GA4?

    • @JoshHallco
      @JoshHallco  Pƙed 2 lety +1

      It's before GA4, I'll do one for that at some point as well.

  • @tefltoulouse
    @tefltoulouse Pƙed 5 měsĂ­ci

    Has analytics changed since this video? I don't see any of the left hand column.

    • @JoshHallco
      @JoshHallco  Pƙed 5 měsĂ­ci

      Yeah I plan on doing a GA4 one here Q1 2024.

  • @TheMikster95
    @TheMikster95 Pƙed 2 lety +1

    Im missing the "behavior" section in my google analytics page. Why is this?

    • @leochuks1
      @leochuks1 Pƙed 2 lety

      I thinks it's the same as 'Engagement'

  • @JovenAlbarida
    @JovenAlbarida Pƙed rokem

    The UI seems not updated?

  • @13dollhairs41
    @13dollhairs41 Pƙed 2 lety

    You should change your placements on Facebook to target Instagram. Auto placement is just forcing it to Facebook I’m sure

  • @tonylittlefield7402
    @tonylittlefield7402 Pƙed rokem

    O H !

  • @user-zh8kd9vk3m
    @user-zh8kd9vk3m Pƙed 7 měsĂ­ci

    To avoid creepy, don’t have location on mobile phone turn on and use a VPN. Also, if your internet provider doesn’t sell you out, some internet providers don’t give out information. It’s getting really pervasive with these companies using mobile apps tracking your location and hearing your private conversations. We need regulation on privacy rights.

  • @ILZEBE-I-say-what-I-see
    @ILZEBE-I-say-what-I-see Pƙed měsĂ­cem

    Me too 😂

  • @dryestwriter7601
    @dryestwriter7601 Pƙed 4 měsĂ­ci

    why is it titled 2024? it doesnt look the same as my analytics, completely different

    • @JoshHallco
      @JoshHallco  Pƙed 4 měsĂ­ci

      I'll be doing one for GA4 here in Q1.

  • @julehaven-dk
    @julehaven-dk Pƙed rokem

    du you now wey my menye ar smaler hau i get goel contakt

  • @julehaven-dk
    @julehaven-dk Pƙed rokem

    goggle 😁

  • @chester9116
    @chester9116 Pƙed 11 měsĂ­ci

    I'm literally watching this video at LA creeps me out lmao

  • @juliaaguero9819
    @juliaaguero9819 Pƙed rokem

    My analytics is not as detailed as yours. Why is that?

  • @ariela_
    @ariela_ Pƙed rokem

    Why does google keep tracking me? I excluded my IP address already and it’s still tracking me. I know cause I just made this website and no one knows about it yet

  • @clarkcant
    @clarkcant Pƙed rokem

    This was well done but it's not even been 1 year and this video is not of the current Google Analytics new users will use.

  • @WedgyBlue
    @WedgyBlue Pƙed měsĂ­cem

    Just like CZcams studio but more.

    • @WedgyBlue
      @WedgyBlue Pƙed měsĂ­cem

      The analytics part.

  • @christerhjalmarsson7497
    @christerhjalmarsson7497 Pƙed rokem

    My analytics doesnt look like that.hmm..