A Beginners Guide to Coffee Tasting

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  • čas přidán 7. 08. 2019
  • Get the Tasting Guide pdf here: bit.ly/HoffmannCoffeePDF & get 2 months of Skillshare Premium for free here: skl.sh/jameshoffmann2
    I hope this video is useful - I look forward to your feedback!
    Music:
    "Nothing Scares Us (Instrumental)" by Super Duper
    Get 30 days of free music from MusicBed here: share.mscbd.fm/jimseven

Komentáře • 864

  • @davyboyo
    @davyboyo Před 4 lety +2703

    James, your videos matter. For someone trying to find their own way in coffee, you are a great ally. Thanks again.

  • @MissPoplarLeaf
    @MissPoplarLeaf Před 2 lety +502

    2:17 Aroma
    3:21 Acidity
    6:12 Sweetness
    7:58 Body/texture/mouthfeel
    9:50 Finish
    10:57 Skillshare
    11:57 Flavor introduction
    13:12 Flavor - Fruity
    15:35 Caramelization (aka things that have gone brown and are now delicious)
    16:20 Flavor description tips
    17:02 Scoring
    17:36 Bitterness

    • @kg-Whatthehelliseventhat
      @kg-Whatthehelliseventhat Před rokem +2

      Your the best, thank you. 😊

    • @PositivelyNice
      @PositivelyNice Před rokem +6

      Aroma - intensity, quality
      Acidity - bright and crisp and fresh, not sour, not to be confused with bitterness
      Sweetness - no simple sugar sweetness, more complex
      Body/Texture/Mouthfeel - like skim milk and whole milk and did you like it?
      Finish - what are you left with after swallowing the coffee

    • @GCAT01Living
      @GCAT01Living Před 10 měsíci

      Bless.

  • @MminaMaclang
    @MminaMaclang Před 4 lety +1028

    This is a weird side effect of James' videos taking off in popularity: the strengthening of the Filipino coffee community through online groups and how it's starting to reach a wider audience outside of the upper-middle income folks who typically frequent third wave coffee shops. I'm seeing so many people in our local community learn more about coffee, and purchase their very first pour-over kit, and many of them talk about your video as soon as it gets uploaded. No doubt your videos have offered a sense of accessibility and inclusivity for coffee that was once viewed as the rich snob's hobby. Thank you, even if you don't know that this is where it led to. This is great. Keep going.

    • @user-nf5js7ho2p
      @user-nf5js7ho2p Před 3 lety +48

      I'm a filipino and yes this is a fact. The wonders James have done without him knowing. I started off as just loving the taste of different coffee beans in coffee shops. My love for coffee have led me to search groups about it online. In there I found a heartwarming community just sharing and educating each other. Thus, it led me to french press, to my first pour over and now on my way to buy an espresso machine. And yes, I'm still learning. I feel like it's a never ending learning process but I love the journey nonetheless. The community and inspiration that James have brought to us filipinos knowing little to nothing about coffee is just breathtaking to me. From the deepest corners of my heart, thank you for bringing us together through a cup of coffee. ❤

    • @almansouri100
      @almansouri100 Před 3 lety +18

      This is such an awesome comment. I love it.
      Love from Sudan
      🇵🇭❤️❤️🇸🇩

    • @adamundaneedge2472
      @adamundaneedge2472 Před 3 lety +8

      @@user-nf5js7ho2p Filipino brewer here too! I've only recently started getting into pour over and I was wondering, what was your first kit and how it went? Asking for reference since im sure you (probably) know how hard it is to get brewing equipment here in the PH~

    • @user-nf5js7ho2p
      @user-nf5js7ho2p Před 3 lety +7

      @@adamundaneedge2472 omg yes! My first set was a hero stainless steel cone dripper bought from a local coffee shop, a good ol kitchen scale, and a gooseneck kettle from Japan surplus. true. It's really hard to source coffee equipment. I remember the days when I haven't joined those facebook groups that saved me. But trust me, japan surplus stores and daiso will always be your best friend

    • @adamundaneedge2472
      @adamundaneedge2472 Před 3 lety +3

      @@user-nf5js7ho2p Awesome, Will definitely join some brewer fb groups and check out the few JP surplus' here in baguio~ Thanks for the helpful advice!

  • @HululusLabs
    @HululusLabs Před 4 lety +654

    For the sweetness you're referring to; in Chinese we have a phrase called 回甘 (huí gān) or just the word 甘 (gān) used to specifically describe a non-sugary sweetness, a sort of pleasant and sweet lingering aftertaste typically associated with tea.

    • @ilikehoodies1658
      @ilikehoodies1658 Před 4 lety +8

      哎呀!就是这个!可是我从来都尝不出来这种回甘😭

    • @HululusLabs
      @HululusLabs Před 4 lety +7

      @@ilikehoodies1658 我以前也是,但现在找到好的豆就有了!

    • @ilikehoodies1658
      @ilikehoodies1658 Před 4 lety +6

      HululusLabs 真的嘛?!我现在在墨尔本 去好多有名的咖啡厅喝过各种产地的各种处理方法的豆子做的手冲、batch brew 或者奶咖 唉还是喝不出来那些丰富的风味

    • @fy0013
      @fy0013 Před 4 lety +5

      Rosie my love 我也是在墨尔本,只是觉得墨尔本的咖啡好好喝,但具体都说不上来😂

    • @Neubulae
      @Neubulae Před 4 lety +3

      after-sweetness.

  • @zhehaoleong5754
    @zhehaoleong5754 Před 4 lety +607

    after V60 now this? God i am in heaven.

  • @TheFloatingBartender
    @TheFloatingBartender Před 2 lety +72

    I’m a cocktail bartender and a professional barista.
    I literally watch your videos over and over again man, they help me not to forget pieces that I may have unintentionally.
    You have struck a perfect deliverance of amazing content that appeals to both novice and pros alike.
    You literally are a guiding light for pretty much everyone in the coffee industry and home baristas alike.
    I think I can speak for everyone, thank you sir, we must protect you at all costs.

  • @noisy99_
    @noisy99_ Před 3 lety +398

    me: *sips coffee*
    also me: hmm tastes like coffee

  • @SimonsShed
    @SimonsShed Před 4 lety +219

    Ah yes, my favourite food-group "things that have gone brown and are now delicious". 😋

  • @GadgetViper
    @GadgetViper Před 4 lety +131

    My local coffee shop/roaster (they have the roaster inside the shop) do free monthly cupping sessions, it's been amazing for developing tasting skills. The last time I went, there were six coffees, 3 from Ethiopia and three from Columbia. Having the chance to taste from 6 different cups was great. They're actually fairly close to you (Hertford about 25 miles north of London) if you're ever in the area, you should visit. The shops called the Bionic Bull coffee Lab. They do V60's, Aeropress and batch brews. Ps I'm LOVING your V60 method, I was brewing in a kettle then transferring to the Hario gooseneck, I still do, but now I'm bringing it to the boil before pouring. The swirl is also a great addition :)

  • @KohakuNoBaka
    @KohakuNoBaka Před 4 lety +86

    A huge thank you from a person who was intimidated out of existense by people who tried to explain flavours. It always seemed to be like "this roast should taste like yellow fruit and maple syrup and doorknob and how on earth can't you tell". The way you explain things makes me want to experiment more and find out what things actually feel like!

  • @Konspiracyjna
    @Konspiracyjna Před 4 lety +105

    Sir, I could listen to you talking about coffee forever! Really grateful for all the content you put out, the world of coffee can sometimes seem so difficult and your perspective allows me to just enjoy and try it.

  • @rickkent6314
    @rickkent6314 Před rokem +22

    Soooo glad you touched on the sour/bitter confusion. After quite some time, I came to the conclusion that what I was perceiving/describing as bitterness, was, in fact, acidity.

  • @ivand4894
    @ivand4894 Před 4 lety +27

    Very informative as always James. A great starting point to tasting.
    It kinda reminds me to the many wine courses I had long time ago. You learn to develop smelling and tasting the coffee smell and taste, trying to dig deeper if possible... The result comes always to personal taste and flavours. Thanks!

  • @ddgrunau
    @ddgrunau Před 4 lety +25

    I’m a coffee professional and still find this to be useful. You present and teach in ways that make it seem so much simpler than when I started out.

  • @ejschiro
    @ejschiro Před 4 lety +11

    I’ve seen 100 ads for skillshare before, but this was the first time I wanted to check it out. Thanks for the great content!

  • @blazecoffeemarketingdepart8961

    Really enjoyed the complete breakdown of the process. I also found it refreshing when you give us your take on how you do things different from the community.

  • @ryanzspaulding
    @ryanzspaulding Před 4 lety +1

    I’ve really loved watching your videos, especially with the recent topics! I love being able to hear about the intricacies of coffee from someone who is a professional in the field, not just a guy who likes coffee and has a camera. Thank you for your time in making these videos, they are incredibly helpful and exciting to watch!

  • @angelabuenafeYT
    @angelabuenafeYT Před 4 lety +21

    Been rough lately and from watching your videos for consecutive days ( as anything about coffee brings me so much relief ), there is one detail in your contents/ videos that actually I want to point out: Your tagline,
    " I HOPE YOU HAVE A GREAT DAY. "
    I just realize now how very, very simple but to me the most sincere.
    So yeah,
    I hope we all do.

    • @73alfayellow
      @73alfayellow Před rokem

      I hope you’ve had many great days since!

  • @MrParkHello
    @MrParkHello Před 4 lety +3

    I just adore the fact of your personal approach to coffee cognition. That is an essential matter and aspect often excluded by people experiencing coffee tasting. I just want to thank you for the work you’re doing out here. Thank you, James.

  • @robsreality
    @robsreality Před 4 lety +6

    I'm just getting into home roasting, and generally appreciating coffee more.
    Just wanted to let you know that your videos are fantastic. You're the helping hand I was looking for
    Thank you!

  • @jameswhitaker2804
    @jameswhitaker2804 Před 4 lety +5

    James, thank you so much for these helpful videos. Coffee is a very new hobby for me and I simply can't get enough of learning as I watch and listen. This video in particular is so helpful as I have always struggled with tasting things and being able to describe what I am tasting. Thank you for giving us permission to taste and to try and to work at it little by little. You are incredibly inspiring. Thanks so much for what you do. Peace and good.

  • @Pokebear25
    @Pokebear25 Před 3 lety +3

    I'm from Guatemala and your videos got me interested in coffee at a deeper level, thanks a lot for opening my eyes to many topics on everything about coffee

  • @neoreoscar27
    @neoreoscar27 Před 3 lety +7

    Your channel is my new obsession. It’s refreshing and exhilarating to hear someone so intelligent and knowledgeable talking about something passionately but without being pretentious. I could listen to you talk about anything for hours! Thank you. 😊

  • @nicoengelbrecht2509
    @nicoengelbrecht2509 Před rokem +3

    James, you have a very special knack of breaking down complex knowledge into easily digestible bites (especially for true beginners like me) and making it highly entertaining at the same time. I am convinced you could explain the process of paint drying and make it riveting. All jokes apart, I truly appreciate how you share your passion for and vast knowledge of coffee with us. THANK YOU.

  • @RagsToRichesFilms
    @RagsToRichesFilms Před 4 lety +6

    Just got my first job as a “Coffee Manager.” This is super helpful for me to explain to my barista how this stuff works. It’s so hard for me to put into words sometimes. Thank you!

  • @willshakeyou
    @willshakeyou Před 4 lety +170

    Goddamn you are a charming individual. It's sp great to hear your balanced, selfaware, thoughtful perspective on this whole taste thing. This is lovely to watch!

  • @arna437
    @arna437 Před 4 lety +15

    You're spoiling us mr Hoffmann! Great content as usual.

  • @amandaprzada5823
    @amandaprzada5823 Před 4 lety +1

    Thank you for this channel, James! I’ve been watching your videos daily for almost a week now and they’ve been so knowledgeable. I’m dreaming (and starting the process of planning) to open a coffee shop locally sometime hopefully in the near future, and this channel has truly been my go-to for coffee knowledge and skill. Thank you.

  • @healthymonkeyful
    @healthymonkeyful Před 4 lety +1

    Thanks for this James. This video has confirmed a few things, but I’ve learned a few things too.
    Really appreciate the level of detail in your videos as a whole. I haven’t found many (any?) people regularly going into this kind of detail about coffee on CZcams. Find it all really helpful.

  • @mikasaa6143
    @mikasaa6143 Před 4 lety +4

    The books, and videos from you are my motivation on my coffee journey ! Thanks James !

  • @LadyTigerLily
    @LadyTigerLily Před 4 lety +2

    James, these latest videos you've put out, and indeed, all the videos that help a novice or beginner in the coffee world bridge that gap between the professional community and the widely available commercial atmosphere are so, so important. I can't thank you enough as someone who has aspirations to open a coffee education/information center one day. Accessibility is key to reminding career baristas and lay people alike what we're doing this for, and who we're doing this for. Honestly, thank you for all that you do for our community and for being a source of challenge and inspiration so that we might, as the SCA says, "Make Coffee Better."

  • @marvinduncan5832
    @marvinduncan5832 Před 4 lety +31

    You call this a beginners guide but I'm developing strategies to use for Brewer's competition next week as an experienced barista from this.
    This was amazing and I'm really grateful for the time and effort you put into your videos.

  • @danamacarilay2774
    @danamacarilay2774 Před 4 lety +50

    This was wonderful! I just started trying coffee and was feeling like a failure or an idiot when I couldn't taste the blueberries, jasmine, lemon, toffee, etc. that was noted on the bags... With your two videos on how to cup and taste coffee, I feel a lot more confident about, well, being a beginner! I really appreciated how reassuring you were in this video, and how accessible you made specialty coffee to people like me. Thank you! Definitely subscribing!

    • @Kudlaty771
      @Kudlaty771 Před rokem +1

      It's always a process of training your senses. Musicians are the same way, you train your ears to hear nuances in sound that most cannot hear

  • @alyssagutie302
    @alyssagutie302 Před 3 lety +1

    James! I love this! I’m a coffee lover and never truly stopped and thought why I didn’t like a coffee or what I loved about it and your descriptions are so helpful!

  • @xploshan
    @xploshan Před rokem +1

    Been binging your videos this week as I found a newfound passion for making coffee and all the parts associated with it. Thanks for producing elegant and informative videos!

  • @AndSendMe
    @AndSendMe Před 4 lety +2

    Thank you for the ambitious informativeness of your videos, and the obsessive information-seeking that has informed it. You are my favorite vlogger on any topic.

  • @mztahkenkoy30
    @mztahkenkoy30 Před 4 lety +13

    THANK YOU SO MUCH FOR ALL THIS FREE KNOWLEDGE!

  • @lukesmith3147
    @lukesmith3147 Před 4 lety +62

    10:30pm here in New Zealand and a perfect way to nod off dreaming of that morning coffee 👌🏻

    • @matthewrisley9070
      @matthewrisley9070 Před 4 lety

      6:01am here and a wonderful way to wake up

    • @ruthiecoltrane6640
      @ruthiecoltrane6640 Před 4 lety +1

      8:10pm here in New Zealand and clearly I missed the notification 21 hours ago 😆

    • @Jmax2018
      @Jmax2018 Před 4 lety +1

      It’s 11 at night where I am and I’m drinking a nice cup. Why wait until morning?

  • @mahyator1552
    @mahyator1552 Před 3 lety +1

    I’m not a coffee drinker but your channel made me to become more curious about it .I love how passionate you are about it and I think your love for coffee makes me like it more.

  • @zachend6218
    @zachend6218 Před rokem

    I’m a few years into my journey as a weird coffee nerd and James you were a big part of it. I think what you do is great, your videos allow people to get into coffee as hobby who might not of because of the intimidation and the pretty high cost and I think that’s just really great. So thank you!

  • @chuck1804
    @chuck1804 Před 3 lety +4

    Just taking a moment to appreciate how you articulated such an abstract concept so well.

  • @floorpizza8074
    @floorpizza8074 Před 2 lety +3

    Thank you, James! After reading all of the terms used in cupping coffee over and over again through the last 15 years, I *finally* understand what they mean.
    My green coffee supplier cups every batch of the coffee he sells, and his scores and descriptors never meant anything to me; I might as well just flip a coin to decide what I purchase. Thanks to this video (and a few of your other videos), I can now choose my coffees more intelligently.

  • @fattoamanowoodwork3638
    @fattoamanowoodwork3638 Před 4 měsíci +1

    Good man, this is one of the nicest, clearest yet very pragmatic videos about taste I’ve come across. I’m a nutritionist and I’ve seen a few on the matter.Really massive thank you. You have already change how I see coffee and brought a world of difference to my daily brew. Thank you.

  • @shikhayadav9355
    @shikhayadav9355 Před 3 lety +1

    I’m not a barista. Will never be but watching your channel has given me so much information. I want to try and note down all the flavours I feel. Thank you. This is something I definitely want to try.

  • @jabetzler6145
    @jabetzler6145 Před 3 lety +2

    Thanks for doing this James. I had a cupping at home. I used several coffees that I bought here in California, and a few farther away. Your explanations were 'required' viewing before the event. It all worked quite well in my household. Thanks!
    I pretty much gave up on coffee about 5 years ago; I was a hot chocolate drinker and an occasional coffee sweet milk drink. During lockdown I discovered your videos. Now I am drinking coffee again; mostly black. Thank you for the vocabulary to communicate the different tastes of coffee. I have a bit to go to get all of the tasting notes. I have a better appreciation of: acidic, sweet and bitter. Hoping for more range later.

  • @robinhill4907
    @robinhill4907 Před 3 lety

    Watching this just now, learning so much and building the knowledge but also the love for coffee. Thank you for your channel.

  • @cameralabs
    @cameralabs Před 4 lety +36

    Excellent work, thanks!

  • @neerajskcreates
    @neerajskcreates Před 3 lety

    I have been through so many coffee cupping videos. And this one made the most sense to me as a total noob and beginner. Thanks a lot for making this video.

  • @Patback22
    @Patback22 Před 4 lety +3

    These uploads are the exact content CZcams hasn’t had in a while. You’ve done an excellent job.

  • @edwardwood6127
    @edwardwood6127 Před 4 lety

    Thanks James!! All of your vids are 💯 #1 coffee educator on CZcams and possibly the world. Keep up the good work

  • @tonydesanto3238
    @tonydesanto3238 Před 2 lety

    I started with your espresso videos and your World Atlas of Coffee, but as I am trying new coffees I wanted to find a way to learn them in a very basic way. Then, compare and contrast different brewing methods to accentuate what I like about that coffee (e.g., Turkish, V60, French press, americano, or espresso). This video and the cupping video are fantastic tutorials to get one back to the beginning…to a foundation to build on. Your ability to transfer knowledge, while focussing on the aspects that bring the most fun and make the process accessible, is invaluable. Thank you for the gift of knowledge!

  • @angelicareyes791
    @angelicareyes791 Před 3 lety +2

    This made me subscribe to your videos. I have always been intimidated about the whole idea of cupping and describing the taste notes of coffee. But you make it seem like an invitation to try because there is no right or wrong in describing what you actually experienced in that cup. Thank you sir for this very pleasant and easy to watch video. Took off a lot of insecurity in my head. Now I’m excited to try it at home!

  • @patmisc
    @patmisc Před 4 lety +6

    This video is super, incredibly, remarkably helpful. Haha. I personally think you discussed the things I was confused about tasting or sensory for the longest time. I cannot thank you enough for helping us break it down more or make it sound less complicated and intimidating. I am still suffering from bitter-sour confusion. I usually mistake sourness or saltiness even for bitterness. 😅
    Thanks again James! 😊

  • @ashkanforouzani944
    @ashkanforouzani944 Před 2 lety

    James, I have learned so much from you over the past year that I haved started watching your videos.
    They are incredibly helpful and full of insight and expertise.
    I love your way of talking (and it's not just because you have a British accent 😁😂) and how you easily articulate your thoughts, it actually reminds me of Allan Watts.
    You have intensified my love for coffee a thousand times more.
    Thank you very much for being so amazing at what you do.
    Wish you bliss, joy and health.

  • @nicolasbusse
    @nicolasbusse Před 4 lety +35

    Let's applaud this for guy, and let us note that he's gotten around 19k subscribers over the last 5 days. Trending !

  • @xccude
    @xccude Před 4 lety +3

    2 awesome videos in a week, we've been blessed!

  • @samuelvieira6368
    @samuelvieira6368 Před 2 lety

    I’m setting up my first home tasting tomorrow. Can’t wait to evaluate the coffee of my beautiful country of Colombia. Thank you for making these videos approachable. All the coffees are from my home region of Antioquia, one of them from a farm in Santa Barbara, and three of them from farms near Jericó.

  • @BrandynMakes
    @BrandynMakes Před 3 lety

    I wish every CZcams coffee video could be recast with James Hoffman. The best coffee teaching and soothing clean coffee vibes. You make me want to drink another cup right now.

  • @joejamesphoto
    @joejamesphoto Před 4 lety

    Your channel is my knew favorite obsession! I have spent 5 of the last 24 hours studying your videos! I feel like I never knew anything about coffee before!

  • @rtp737
    @rtp737 Před 4 lety +3

    I’ve always been a coffee lover, but by watching your videos I am discovering a whole new Coffee Universe. Thanks.

  • @jessicadayla
    @jessicadayla Před 4 lety +4

    Taking the snob out of coffee snob, and leaving just the good brew, I love you (in the wholesome sense)

  • @enginucar1135
    @enginucar1135 Před 4 lety

    It is truly a joy to watch your videos. All of them are top quality, pleasing and informative. It is also great to learn via your guidance..

  • @musixmylyfe
    @musixmylyfe Před 4 lety +2

    I’m so happy you said that a lot of people find those descriptors frustrating! I’m really into pour over but I was never able to taste the “cherry cola, 3 day old oak barrel during a full moon etc..” I’ll keep working on it though. Today my coffee tastes like plums/apples. I think it’s good to hear these being listed off as you drink. Well anyways, thanks so much for this channel and keep up the amazing work :)

  • @xrquancq
    @xrquancq Před 4 lety +1

    Just right in time when I’m wondering about coffee tasting! Thank you!!!

  • @sina4909
    @sina4909 Před rokem

    In all the years since the inception of CZcams that I have been consuming content I have rarely ever felt compelled to leave a comment or even click on the like button (privacy freak) but you sir produce such an immensely useful and educational content that I can’t not complement you for it. I have been binge watching your videos for some time now and I have learned so much from you. Thank you!

  • @stacypacker8415
    @stacypacker8415 Před 4 lety +1

    Love your videos. Definitely helping me make a better cup of coffee. Planning on doing a tasting when I start roasting my beans this week.

  • @scottfletcher1956
    @scottfletcher1956 Před 3 lety

    These videos are def refreshing to me. The host has a thoughtful presentation that's easy to digest. I bought my first espresso machine 2 days ago and I'm feeling a bit overwhelmed at the moment, these videos help, a bit (lol).

  • @andrewjones4277
    @andrewjones4277 Před 4 lety +6

    A cliffhanger?! DAMN YOU!
    Love this. The wife and I did our first home cupping the other day with 3 dramatically different coffees. It was loads of fun!

  • @adrosjp
    @adrosjp Před 4 lety

    Wow - what an amazing video! I love all things coffee but have never done a cupping. Part 1 and 2 of this video have inspired me to finally make it happen this weekend! Thanks for the excellent content!

  • @yengsabio5315
    @yengsabio5315 Před 4 lety +23

    "Coffee is a moving target."
    It is indeed! As such, it brings forth diversity of experience having sipped coffee out of many cups.

  • @chuck1prillaman
    @chuck1prillaman Před 4 lety +14

    We have a civilization. I appreciate Mr. Hoffman's reminding us of that reassuring fact.

  • @oscarvalle9508
    @oscarvalle9508 Před 4 lety +41

    Didn't even watch the first 3 seconds of the video, but decided to click the "Like" button. That's just James Hoffman for ya!

  • @LSC10563
    @LSC10563 Před 3 lety

    James, you have changed our lives! No longer can we just drink coffee... we have just completed the first round of our cupping experiment. Round 2 & 3 to come.. Great fun. We have learned so much. ☕️

  • @JoshThrives
    @JoshThrives Před 4 lety

    Came across this video at just the right time. Just got an aeropress and chemex and have been getting really nerdy about coffee. Love it!

  • @kenrod4
    @kenrod4 Před 4 lety +1

    Thank you for the tasting Guide,I am ready to put it into good use. I really enjoyed the video, you have answered a lot of my coffee tasting questions.

  • @boira31b60
    @boira31b60 Před 3 lety

    It's a pleasure to watch your videos, you can feel your passion! Thanks!

  • @JesusGreenBL
    @JesusGreenBL Před 3 lety

    I just tried this process for the first time comparing a couple of types of beans I just bought. This was great. Made it so much easier to actually tell which one I liked better, and also made me take much more notice of the little nuances of each sip. As someone who always confused bitterness and acidity, the sides of the tongue tip helped so much. Also this tasting process helped a lot with that, because I used a medium and a dark roast for the comparison, and the dark roast was clearly more bitter, and medium roast more acidic - so having those two tastes right next to each other it was much easier to differentiate them.

  • @lukemperez
    @lukemperez Před 4 lety

    This might be your best video, and it reminds me of some Gary Vaynerchuck’s old Wine Library TV videos in that it democratizes the categories and flavors. I learned how to cup 16 years ago when I worked as a barista at a shop in LA. Rarely do I cup anymore but having learned to describe what I taste, ive been able to enjoy premium coffee at home or out so much better.

  • @annesabe1549
    @annesabe1549 Před 3 lety

    Hi James! Happy to have found your channel! Just starting out, you have paved the way! Thank you so much! ❤️

  • @amamacademy01
    @amamacademy01 Před 4 lety

    I needed to meet you long time ago James, but still not late as long as I'm alive, the only CZcams channel with notification alarm on. keep teaching us.
    Last thing, I think specifically this video helps me in rchitectural criticising, how, by translating perceived info into feelings and measure them.
    Thank you.

  • @100skinks
    @100skinks Před 4 lety +2

    Great video. I wanted to add that in terms of body there are actually very many teas with a thicker, "chewy" mouthfeel. Many of the newer oolong styles like Taiwanese High Mountain Oolong can have a very soft, pleasant texture along with crazy floral flavor. Those varieties/teas produced with that method actually converted me to exclusively drinking tea for a while! Now I'm mostly back to coffee with occasional tea. I was just astounded by how flavorful properly brewed loose leaf tea could be. Going from bags to high quality loose leaf was like going from supermarket pre-ground to single origin, well-roasted whole bean coffee.

  • @byronsosagt3224
    @byronsosagt3224 Před 4 lety

    James, you are simply awesome. You have this way to easy understand what you mean by simplifying it. Thanks for sharing your knowledge. Cheers from Guatemala.

  • @samueldusek70
    @samueldusek70 Před 4 lety +1

    Again! Very nice video. Thank you for the effort and work you are putting in these videos. 🙂

  • @danielbarber9920
    @danielbarber9920 Před 2 lety

    I swear you are the only person on this planet I would be starstruck by. Thank you for your unpretentious guide to espresso, and thank you for taking away the intimidation. It made me take the plunge into buying an espresso machine and I’ve discovered a love for making coffee as well as drinking it!

  • @Patsesson
    @Patsesson Před 4 lety +1

    These videos are so valuable to beginners who are into coffee :) !! Thank you!

  • @liamvictor
    @liamvictor Před 4 lety +8

    This is how I imagine a fireside chat with you James!

  • @sofronio.
    @sofronio. Před 4 lety +3

    Have been into specialty coffee for a while, how to taste is soooo hard to learn from text. Love your video!

  • @danh.owdoyoudo
    @danh.owdoyoudo Před 4 lety

    Not a lot of this is new, per se, but it's good to be reminded about a lot of these points. I also like the fact that I can use some of these pointers for things like Scotch, beer, and hot sauce tasting. Great video again!

  • @wawah1st
    @wawah1st Před 4 lety +3

    I just loved the way u explain coffee. *Cheers from Indonesia

  • @teletubbiestunetwister9570

    This was a great video. Totally set us straight on the difference between bitter and acidity. Thanks.

  • @na3420
    @na3420 Před 3 lety

    You are just fantastic James. Thank you very much for taking me in the coffee world.

  • @pauloamw
    @pauloamw Před 4 lety

    Great stuff as usual, really the only coffee content worth watching. Very elucidating words on what sweetness is. I would say that a coffee is sweet when other flavour attributes - bitterness, acidity - are not predominant, a bit like the difference between a very dry crisp white wine and a more balanced one.

  • @royjenkins9681
    @royjenkins9681 Před 10 měsíci

    Very helpful video.
    Mr Hoffman is so lucid, so easy to listen to.

  • @martiescoda
    @martiescoda Před 4 lety

    Great videos James! keep on posting this kind of content! As a wine connoisseur I just found so many similarities with wine tasting, specially the importance of acidity!!:)

  • @princimalhan1497
    @princimalhan1497 Před rokem +1

    There are only a few people in this world who are comfortable with being ok with how so ever one feels about anything. Afterall in the end its all about finding the coffee that is your soulmate. James I must admit you give the confidence of finding what really matters rather than chasing definitions. Thank you so much for your videos

  • @TheBoomKing29
    @TheBoomKing29 Před 4 lety +1

    Love your videos! They're always so informative and helpful :)

  • @mhsfootball2006
    @mhsfootball2006 Před rokem

    Thank you for bitter and sour comparison - I’ve struggled with this and now feel much more confident

  • @oscarbarajas3610
    @oscarbarajas3610 Před 3 lety

    Ooh, myyy, maaan, I'm sad I saw your video until now. I really loved it. I dont know i havent had a chance to see this and the previous one about cupping. I really was widely open to your knowledge. Thanks for sharing too much humble through out your channel. You make a difference in my life how I see coffee and love your point of views. If some day you're in Mexico I'd be pleased to meet you. Thanks man. The best for you. Thanks again.

  • @KnightetOfCydonia
    @KnightetOfCydonia Před 4 lety +1

    I feel like I’ve found a friend to help me on my barista journey. Thank you

  • @nathanfisher3707
    @nathanfisher3707 Před 3 lety

    Thanks so much for this overview. Doing my first home cupping today!