Ather Energy | The Hosur Factory
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- čas přidán 6. 09. 2024
- 9 months of planning, coordination and building (in the midst of a global pandemic and lockdown)
123000 sq. ft of the latest technology and production techniques.
10000 scooters every month (with potential to grow that number exponentially)
One electric growth story ⚡⚡⚡
Our mega-factory is up and running in Hosur, Tamil Nadu.
We need electric bike below >100000 price range
Me too
❤️
Pkr or inr
@@jay-babbasi9056 inr
Yes
Another company choosing Tamil Nadu...New manufacturing Hub in India ❤️👍
Head office in banglore
@@The_Alpha_music Factory also close to Bangalore
Yes almost all companies are choosing Tamil Nadu and Gujarat for manufacturing.
do you know the side effects of it?
@@dushyanthkandiah3943 Do you mean Negative effects...like pollution?
this is what truly made in India stands for..proudly Indian!
But what use every middle class man not bye high rate ather vehicles so cost of bike 70000 to 90000 perfect every indian
Insted of giving 100rs per petrol per day ithink it is best to middle class peoples... But we are looking and developing new strong alternative to lithium ion battery which is cheaper and efficient.. #Gogreen
I loved it but sadly only assembled in INDIA. Not manufactured.
@@ranjithKumar-lj5hr it's their first vehicle, cost will come down once they start scaling up the volumes. Plus u have fuel savings and service cost savings. Just hold on, the future is bright!
Bruhh batteries are imported from South Korea.
wow happy to see this factory in NAMMA HOSUR tamilnadu 😍😎
Yeah am also a hosurian
Very proud of it
Bruh tamil.nadu is land of manufacturing
@@SuperiorCake386 ok brooooooooo
@trilok 22 leave it showroom TN has manufacturing unit ,we has brain of this product man😊
1) regenerative braking
2)long range
3) more agrresive pricing
Ather should work on these
Whats the price
@@Anurag2400 almost 1.70 lakh on road
Nice
@@mohammedfahad2549 too costly
But dude the 450x has the no. 1) and 2) of your list
Hosur is emerging as Detroit of India..From Citroen cars to Ather Electric...
@Sohrab The Socialist exactly lol
Do u want to know what happened to the Detroit company 😍
why all are saying other nation cities nick name. ours indian cities have own pride. do you know chennai and hydrabad larger than detroit
@@sargonofakkad7997 no it's not
Pune: am i joke to u?
Bring the ather 450x more affordable for a common man
Great thought but it's not going to happen any soon because we import cells from outside and government is not so serious about it ... कियोंकी सरकार को पेट्रोल से टैक्स का पैसा जो मिलता है देश चलाने के लिए वो किधर से मिलेंगी😀🙏।
@@santoshwhy2943
Imported from South Korea. Thankfully not from China
@@santoshwhy2943 India's 1st Lithium refinery to be set up in Gujarat soon. Hope it may initiate the Battery manufacturing in India,so we shall see some cheaper electric vehicles in near Future.
Slowly Slowly we will develop.......achaanak se hum bahaut developed ho jaaye aisa toh nahi ho sakta...but no doubt we will soon
At present e vehicles are expensive but you can also see the competetion is growing for e vehicle...very soon price will come to affordable price
Best electric scooter of the century
But available only in few citys
So please make it available in every corner of India
Looks like star wars' stormtroopers in multiple colors :D
Exactly
you mean weak and brittle?
TN - truly the manufacturing hub of India ❤️
Also the reason why India is now Copper deficit and have to import Copper from countries like China.
@@QueenGurmehar do you know why people stopped the production of copper??? without knowing nothing don't blabber.
@@QueenGurmehar please invite that factory to your home state 😌
@@santhoshanvelmurugan3324 NGT cleared them after thorough investigation. There might've been a few incidents, but it was the crowd that turned violent and then it became an ego thing with political overtones.
@@QueenGurmehar without knowing anything don't comment. I am from that place only.We were not opposing all industries. In sterlite copper starting onwards lot of problems when they propose expansion only people started to protest. if u really want to know about that issue think like local people if not you don't get it. In india compared to Tamilnadu lot of states economically backward why don't you encourage industries in that states.
Give credit to the filmmaker! What an effin' video. Kudos to you man, whoever shot this.👌🏻
True!!!
Copying Tesla thats all..
@@RoamMeYo No problems with that.😉
@@RoamMeYo The Autopilot (not the full self driving) source code of tesla is available for public, and they appreciate others if copied! At the end we must be good to nature! Thats the motive of tesla !
Happy to say this was color graded by me. But didn't get chance to meet the DOP
Impressed by the video... The editor needs a raise🔥
poor selection of music.
Happy to see such a wonderful company chose Tamilnadu... Welcome to our State...
@Nandan Pavithran It is not near the Tamilnadu, it is inside the Tamilnadu. Also can be said near Bengaluru/ Karnataka.
@Nandan Pavithran 😂😂 Electronic city extend agi agi jaaga illde TN olag hogbutirbeku bro
Tumkur kade bega develop agella andra yalla automotive projects Hosur kade hoguthe
@@bhargavnreddy5397 It all depends on State Govt rules nd regulations nd offers given for companies for setting up factory...ex TESLA
@@vikasgowdaa yes that's true
But Bengaluru will face land problem
We can't expand towards south any more, less land is left(maybe for 10years max). State Govt has to push other boundaries towards other direction.
Bengaluru might create Dehli like situation (gurgaon). Which is unnecessary if we push other border. Atleast business remains in Karnataka.
Govt is not taking necessary measures
EPIC!
Silent factory in the world ❤️❤️ #antherfromindia 🔥🔥🔥. Come on mini rocket to on world. Love from telangana
I never thought a video of a factory could give me goosebumps!!
TN will transform india into a global Manufacturing Hub. EV companies like Ather,Ola And Now Ampere. Electronic Companies like BYD, Pegatron,Tata Electronics, Luxshare Etc have set shop. ❤️🇮🇳
Add Foxconn...
Please leave something for North too 😩😩
😂😂.... You forgot silicon valley of India......IT capital of India Bangalore....Ola flipkart wipro infyos & many more start-ups are from here.....& ISRO HAL DRDO & MANY more headquarters in Bangalore......
@@akashnv7403 talking about Manufacturing Hub. Bengaluru is the IT hub.🙄🙄
Stupid governance in Karnataka to be blamed that the stratups that gain traction find it easier to start business else were than in Karnataka
Welcome to Tamilnadu!!! You born in karnataka but married Tamilnadu. Still you will go global. All the best!!
born in tamil nadu, do not forget it was conceptualized and incubated in IIT Madras, Tamil Nadu.
@@vickykrish95 agreed mate.. I meant production. Especially Bangalore people have more environmental clarity than Tamizhs.
@@vickykrish95 Yeah bro:)
From the initial days to today .. Congratulations to Ather (everyone behind this journey) .. Hope Ather caters to the North Eastern part of India soon . Eagerly waiting to be a proud owner of the Made in India product and Go Green
Mind blown, the best advertised product; produced out of the Indian market till date. Seriously underrated.
Cannot wait for a new product from Ather!
Hats off to each and everyone working on the back-end to bring it to life. Keep going and getting the best products made in house!
I do not want to compare it with any company, from where they were to where they have reached and heading towards. These people are gonna go big and boom soon.
Welcome to Industrial city Hosur,
proud Hosur’ian 🤜🏻🤛🏻
Government has given customers subsidy to buy this scooter but it has been benefiting the company indirestly by increasing the base price of the scooter, so preferring a cycle is a best option, So proud to bee an Indian.
If there is no affordable model people like me can't buy it,
anyhow factory looks awesome.
Tesla strategy, first sell expensive cars, roadster, model X and S, then affordable car like model 3.
You have a 70,000 rupee buyback guarantee after 3 years, so you're basically buying the scooter at 1,60,000 - 70,000 = 90,000 rupees.
@@apexpredator2118 So do I keep the scooter after the buyback.? Not at all. So that's definitely a stupid calculation.
@@SoibT2166 Yeah, but that's less than 2k/month of rent and for a scooter like this, that's insane.
@Dharmic Science I know its the resale value. But its pointless. The issue here is people talking and promoting 'buyback' like you get a lot, you get the product for 90k blah blah... Seriously? Thats crap. I would agree with the idea of buyback guarantees if it works after 10 years or the avg lifespan of the scooter.
1. Double the Range (Minimum), Bigger Battery Pack
2. Wider 120 Section tyres
3. Faster charging speeds and charging network or OTG interchangeable battery packs
4. Regenerative Braking
5. An Ultra High Res Sturdy display panel will be better than a Low Quality LCD 7" TV.
6. Integration of a USB music system - could be first in the class ( cuz android support is already present and all vehicles do have a speaker for the horn, just saying... ) It could be a cool party trick....!!! The cherry ontop !!!!
Will you be willing to pay double the current price for all these features? You won't so don't complain.
Ather turns head very well💯😍❤
Great start ups from Namma Bengaluru 😍
COMEDY
I went to buy ather 450x
After knowing it cost 1.82 lakh After 29k subsidy
I bought car
Thanks ather for encouraging me to buy car😊
🤣.. says the kid who cant even afford a bicycle
@@OmFreeRadical yup cant afford Bicycle just one cruze and one Baleno saaad ....
I am into Two Wheeler Finance as Leadership role in the Rajasthan. Worked with almost all the OEMs..... Believe me, Next Era would be E-Vehicle, Specially Two Wheelers. Ather is going to be No.1 EV manufacturer and seller in next 5-8 Years.
Only waiting for infrastructure development by Govt.Support.
The Manufacturing Plant is giving clear vision to me that Ather would be No.1
Will definitely join to work with this company if I get the opportunity. Best of Luck Ather 👍 God bless you 🙏
Ather please drop some price while lunching in Bhubaneswar Odisha
In fact for all common people in India...Then ather will rock the India market
Tamil Nadu infrastructure is required in different states too. 💞💞
Near world busiest sealane
It is expensive, bring down prices...I will definitely buy it
When simplemark 2 will come price will get dropped..
No Competition that's the reason..
Increase your income.
First non rebranded e scooter of india..... Proud.. To be india
The power of IITian startup ❤️
Power of Indian Startup
Power of Capitalism
@@Mr.Mister420 Sahi kaha...
It's amazing to see women also in the workshop!!❤️❤️ Way to go guys!!
Piece of an art😍❤
*Proudly From Hosur* ✨
Hope one day everything is dynamically configurable like in cloud instance elasticity horizontal and vertical scaling. Imagine ather with this type of configuration like i will pay for 2x better performance but dont care range or vice versa.
💯
I don't get it ! could you explain this (detailed) or anyone else can?!
@@7spsycho206 in simple words i am saying soon in future it will be like macbook laptop you chosse ram storage and processors. For bikes as well i can choose xyz motor, abc battery , def body kit and then submit for building the vehicle
@@ka01vlog got it.. thanks
Always used to look out the window while I was on my way to school and see the ather office near lifestyle in Victoria layout. And wondered why it just had one scooter in there and what this company was about. Fast-forward a few years and it's the best e-scooter company in India.
Indian Tesla ♥️
Ather is Ather not Tesla in anyway
@@shrin210 dude many indian automobile journalist calls it "The Indian Tesla"
@@ChaitanyaArige wow, just wow! Model S costs 60 lacks and you are saying that its affordable! People who say its not affordable should understand that this is business first of all and not charity service. Plus battery and motor costs are a bit on the higher side right now and you should know that the latest technologies will cost a bit more, thats how it works.
@@mehulshyam404 I meant it is not affordable in india..but in usa it might be affordable..I am not sure ..but to me ather was too costly yo go ahead... I got Honda activa or Tvs Jupiter at 70k approx...and TVS iqube should also be too costly?
I want to buy one bike for me ...but our budget won't allow if the bike is costlier when compared to similar ones around ...like the activa or Jupiter
Love the product! Been a user since 14 months! Just continue the great work! Hope this plant brings down d waiting period !
Proud Hosurian !! ❣️
Really appreciate u guys, when electric scooters were shut u came up with something which brought new hope to the future India
Proud of Tamilnadu, it is truely the Detroit of India
It doesn’t matter if it’s in any state ।
The fact is that we are Indians and we are proud🇮🇳
happy to see this at Hosur. Go Hosur.
We need thousands of factories like this throughout India in each and every product. India should become next factory for the world. Youths should acquire these skills instead of trying for government jobs. Only industrialization can shed the poverty and bring economic prosperity.
Wtf... Thts amazing 🤩🤩
Can't wait to get my hands on it
Watching this video from italy, proud to be indiano
After bajaj, seeing the ather electric scooter plant. 👌👏
I am glad that Ather is an Indian company. Congratulations to the founders.
Waiting for the Ather Car to drop 🔥♥️
❣️💥
Yup.
Thanks CZcams for recommending me This🇮🇳❤
It felt like tesla on 2 wheels 😂🔥
What tesla...its a crap design...look at it
Yep, Tesla design is not that kind of....
Just Today watched someone driving it , omg it doesnt create any sound and runs absoluty smooth.
Can you please launch something affordable. By removing lcd screen, and providing normal battery without fast charging below 1 lakh 🙂
Ather 450 costs just 1.18 lacks now bro
@@mehulshyam404 it costs 1.7L in hyderabad
@@prashanthkunati6418 use it for 3 years, give it back to ather, have 85k with u. Whats the ownership cost then? Just 85k. U can buy a petrol scooter say an ntorq(since its so popular nowadays) for around 92k on road. The cost of services can range from 1k to 3k if im not wrong. Fuel costs are around 100 rupees now thanks to this government. Suppose the scooter gets a mileage of around 40kmpl, you need 2.5 rupees to travel a km whereas the ather 450x needs just around 10 to 20 paisa. So have a thought about it. Dont forget how much pollution gets reduced!
@@mehulshyam404 well I would rather build a diy using qs motor save
@@prashanthkunati6418 its not as simple as u think it is. It wont look good first of all, plus you wont get registration for that. And in case you didn't know, you need a registration for any electric vehicle which has a motor of capacity of more than 250 watts and which runs at more than 25kmph. And if u dont care about registration and wanna build sonething under this spec, well its better if you would get a cycle cause that thing can go even faster.
The quality and fit and finish of this scooter is unmatchable.
please do implement regenerative braking ,will be awesome
Following the footsteps of the great tesla. 💯 adapting the best and rising the standards 🔥
Crazy it looks!!!!! Eagerly waiting for my 450x :)
Feeling proud seeing such an advanced product now being produced in our own country..
Wow lot of scooters! Is this vfx 🤔 Because you didn't start delivery as promised yet 😜
Pride of India 🇮🇳🇮🇳🇮🇳
Keep doing good stuff ather
Now, we need a lower priced scooter from you before Ola disrupts the market.
Competition is always good.
Ola is also an indian company, so win-win
@@kanekiken2002
It's good for customers but not for businesses
Indian company...
We will give you all support ❤️❤️❤️
Need a showroom and charging stations in Kollam, Kerala.
😍😍😍
Also in Malappuram too
Love u guy's... U r the true entrepreneur of India... U r india Tesla.... Hope one day i drive your brand electric car too....
Not worth the pricing, too expensive
Totally worth the pricing tbh.
@@mehulshyam404 no
@@piyushshukla3812 umm if you cant afford it, there is no other way than to wait for maybe 10 years more when the battery and notor prices would possibly come down. Many people have already bought em.
So amazed to see this high tech automated machines in indian manufacturing company
Ellam ok, superb,
Price eppadi irukku thriyuma, 35₹ petrol ku 55₹ tax pole unga price, Tooooomuch
Rate evlo bro
@@typicaltamilan4578 1lakh
On today news ola started constructing it's worlds largest e bike factory in housur, Tamilnadu., and expected to bring product within two months..... Ola investeting 2500 crore which means mass production so definitely they bring e Scotor at competitive price range equal to combustion engine
Common man con't afforda this..
Reduce the price....
Absulatly Cool Vedio...👍
I like Young Generation Working Heard....👍👍👍
Jai Hind Vandemataram 🇮🇳
Annual production capacity ????
@atherenergy !! Man love to see this.. I can see the patience and many years of struggle behind this scenes of those masterminds!!! Mind blown completely. Hatsoff and kudos to the team #ather
If banglore is the silicon valley... tamil nadu can be the lithium valley.
Actually silicon valley depicts the software field only. Now lot of investments were flowing into Hosur for manufacturing of semiconductor chips. So technically Hosur will be the silicon valley😷
I am not a scooter guy...but this looks pretty....eagerly awaiting for a motorcycle from your staple.....Love from a Petrolhead!
If u put a branch in Madurai, then you'll have covered whole of Tamil Nadu
Ather is an iphone in electric two wheelers, feels proud as indian brand. we should all use electric two wheeler only, because we have to save this planet as we don’t have another planet to continue life.
Ather: pls come to trivandrum
Very nice wonderful electric scooter Puri India mein uski Takkar ka dusra scooter Abhi Tak nahin banaa hai iske pickup power energy maintenance har chij mein yah scooter number 1 per aata hai
When was our ather showroom opened for hosur,
Manufacturing plant
The tesla marketing strategy, Simply beautiful
Thora price kam kro sir.....to activa se jada sale hoga.👍
100%
Proudly Made in India bikes 🤟🏽🤟🏽🤟🏽 waiting to book one now
THE Ather
For the average indian consumer, range is top of their priority. Gotta love the crazy acceleration and speed but if you guys can dial down that part a bit and bring out more range, it'd disrupt the market. I think you guys have to make a variant solely for the range. Don't want it to be a sloth though (like those electric scooters that were available in the market)
Seriously,, over priced for this range 😒😒, waiting for simple energy!!!
This is what we need for younger India
Bring some affordable utility scooters for delivery services.
I am amazing by the advance technology factory start-up
Guys please work on increasing the range, but I’ve already booked my ather.
❤️bahut dil jeet rahe tum log. ye iska model 3 kab ayega, ki kewal snob chalayenge EV.
But it's too expensive
I can buy a second hand car for this price
Think about petrol rate...
@@gokulgk189 batter is not like engine
U have to replace it after using for 4 years
It costs you 40k
Budget : Low range, Mid range, High End, this is Key of success...
Everything is k bt price 1.6 ...oh my god too much high price..
You guys are doing an excellent job. Would like to see more Athers on the road with varied body types.
High cost 😂 how to buy Ather mileage is very less for the cost
Do you know how much will you save over 5 years of ownership? The money you spend up-front is nothing but savings - no unstable fuel costs, no oil change, no air filter, negligible service charges, 2X more reliable, a Carbon Positive Transport Vehicle. If you can barely afford an activa this is definitely not for you.
Tesla strategy, first sell expensive cars, roadster, model X and S, then affordable car like model 3.
I dont think anyone drives a scooter more than 50-70km in a day.. except delivery drivers i guess.
@@MAC-vi7fy I usually drive 100km/day 😂
@@swamys745 mee too then we should call ather energy guys to pull from back 😂to cross balance 20km 😂
Really proud of ather which is our area
Considering the brand it is very overpriced
even if they don't buyback....I got ather 450 for 3 year's....I saved 65k on petrol and I still have 86% battery life after riding 34,000km....my wife had owkinowa and her battery life is 40% after riding about 30k km....now I gave ather 450 to my wife and I'm getting ather 450x....3 year's I will save 90k rs for sure and I need 34k for petrol itself keeping price of rs94.......ather is only one whose speed was good and battery life was good...... overall cost of ather 450 was 60k after savings on petrol and as I have 86% battery life....I'm sure my wife will save 60k on petrol in next 3 year's as we have plans to keep bike for 7 years.....my savings is 90k on petrol alone in next 3 year's.....so cost will be 80k..... affordable for me.....80k with good battery life,speed like Tesla is good..... that's y Tesla is costly because they have good battery life,speed and its smart also