Toyota CEO Reveals ALL NEW $10,000 Pickup Truck & SHOCKS The Entire Industry!
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- čas přidán 11. 09. 2024
- Today, we're excited to discuss Toyota's historic announcement about the all-new $10,000 Toyota IMV 0 Truck. This finding has sent shockwaves across the car industry, disrupting existing conventions and altering market affordability.
In this video, we'll look at the IMV 0 Truck's important features, such as its astounding cost and quality, as well as its possible impact on other car manufacturers and models in the industry. Toyota's move is expected to transform the automotive landscape, with competitors such as Ford, Chevrolet, Ram, Nissan, Mitsubishi, and Volkswagen closely monitoring and reviewing their tactics in reaction to this disruptive pricing strategy.
The IMV 0 Truck's $10,000 price tag is a major changer in the automotive industry. We'll discuss how this affordability affects automakers' typical pricing tactics and redefines consumer expectations for low-cost vehicles. This decision has the potential to restructure the competition and drive competitors to adjust to a shifting market scenario.
Toyota's reputation is built on quality and dependability, and we'll look at how the IMV 0 Truck intends to uphold these standards. Toyota's commitment to providing a dependable and durable vehicle at a reasonable price is a unique offering, and it will be interesting to watch how this resonates with buyers and impacts other automakers.
We'll also discuss the IMV 0 Truck's potential influence in emerging nations, where economical transportation solutions are in high demand. By making dependable transportation available to a wider audience, Toyota's product has the potential to alter lives and boost economic growth.
Another critical factor is environmental issues. We'll look at how Toyota intends to address environmental problems while maintaining sustainability within budget limits. This approach may push other manufacturers to prioritise sustainability in their low-cost offerings, boosting the industry's environmental ambitions even further.
Ford, Chevrolet, and Ram now dominate the truck industry in the United States, and we'll discuss how they might react to this disruptive pricing model. These manufacturers have a history of creating high-quality vehicles, so it will be interesting to observe how they adapt to the new landscape.
In addition, we'll look at how the arrival of the IMV 0 Truck might affect consumer choices both inside Toyota's own portfolio and beyond the industry. Could this shift the dynamics of what people demand from their automobiles, and how may other automakers adjust their tactics to account for this?
Finally, we'll look at Toyota's global expansion and regional variances in order to make the IMV 0 Truck a success. Different markets have different needs, and Toyota will need to modify the vehicle to fit these varying needs while remaining affordable.
Join us for an in-depth conversation as we dissect Toyota's $10,000 IMV 0 Truck announcement and how it will reshape the automobile industry. Stay tuned to our channel for more updates, analysis, and insights on the newest developments in the automotive business. Don't forget to like, subscribe, and click the notification bell to remain up to date on anything automotive!
Some people just want a reliable vehicle to go from point A to point B. I’d buy one in a heart beat.
Me, too. Get rid of all the nonsense and ridiculous electronics go back to basics. I'll take three of them, please.
Local Govt's will introduce hoops and hurdles to aid local manufactures, Chicken taxes , more environmental regulations,
anything to prevent owners from getting a reasonable priced vehicle. They get higher taxes with higher prices.
@@gus892 Hopefully, they don't do the same thing to this truck they did to the S-10s and Ford Rangers.
@@gus892 toyota builds there trucks in america and canida were the rest of there manufaturing is for north america exempt from the chiken tax
Me too, Richard.
So, when will this 10k truck be available here in the states? I'm sure, NEVER. If it does become available, I'll buy one right then and there, I like it!
It'll be killed by safety issues
Won’t happen
Just wait till congress gets it's call from the big 3 to squash it...
It's already been announced... not available in Canada or the US.
@@jerryjeromehawkins1712 Did the public ask for all the BS that we are forced to have on our cars? Like the CARB in CA, the feds have a load of overpaid rich unelected bureaucrats who delight in making our lives miserable---" for our own good." (Just ask them).
What we have all been asking for for decades. Japan listens to its customer base…thank you
What about the chicken tax ?
@@johnengland8619 What the heck is "chicken tax?"
@@DickGozinya-zl2bd tariff on truck imports
it would still be cheaper and more reliable than ford or gm
@@johnengland8619
You can't get one here. Buy a used Kei truck. Its under 10g, 2wd or 4wd, most are standard trans, and are proven tough trucks.
I look forward to seeing it for sale in Canada , i'm a retired truck driver and not interested in buying what the big three are selling . I'm about getting back to basics and at a reasonable price .
By the time the truck lands here in Canada, the government and the stealerships will have pumped it up to $45,000.
Unfortunately... this beauty will not be available in North America.
I had a couple of Datsuns back in the 1970s. I drove a 1977 extended cab one to Alaska in 1979. They were small and did the job. Now I have 3 Chevy Pickups, but if they ever made a small inexpensive truck again I’d buy one. The small trucks now cost almost what a full size pickup costs.
Love Toyotas small trucks,had a 87 and loved it that truck could climb a tree.would buy one from Africa even if it had bullet holes in it.
We’ll never see it in the North American market.
IF it makes it to the US it will go from 10k to 15,20,25+ due to high demand. Don't expect to ever see it for 10K in the USA EVER!
🫵🏻You’ll NEVER see one in your life only here on CZcams! Period!!!!😡😡
@@campbellmarty36 I Ordered 6 from the factory, $5500.00 shipping fees, i have 3 sold for $17,000.00 each plus shipping cost approx.$900.00 each, i should have them by xmas.
The IMV 0 is not slated for release in the United States, primarily due to slim profit margins on the base model, import tariffs, and the need for legally required safety features.
@@billruss6704I believe you are right. We regulate ourselves to death, mostly unnecessarily
not even close, 5k import fees, 2k taxes and registration, and then add on profit. 21k minimum
Japan has been making 10k cars for decades, they don't pass out standards so we cant import them intil they become antiques
Thay are called Kei cars
The big three selling prices are way beyond ridiculously overpriced. It’s kind of refreshing to see that someone doesn’t only go by their profit margins. Too bad none of the big three can’t get their minds off of their profit margins and build a reasonably priced truck again.
By big 3 you mean Ford, Chevy and Dodge or Nissan, Honda and Toyota?
Yes
@@maelo3582All! Even Toy. $60-85K for a Tacoma is lunacy!
@@byronharano2391 Holy shit
@@maelo3582 Got a former Dodge Auto Sales Manager working at a Toyota dealership as a friend. Yes. I agree with you 💯! A midsized pickup!
I would be interested in one of these as a third vehicle. As long as its not electric and has a 4 cylinder gas or diesel with a standard shift transmission. Even an 90 hp turbo diesel should get 40 to 50 MPG easy unloaded. Something needs to be done to reign in the ridiculous vehicle prices we are seeing these days. Thank you Toyota for offering up some sanity. Hopefully the others will follow suit soon.
Bingo PAL 💯🤙🏻😎
Of course, it's going to be a four-cylinder motor for $10,000 & I'm just fine with that. I only need a truck to haul my dirt bikes or four-wheeler & I prefer the most fuel-efficient motor possible.
It's not going to be a turbo-diesel for $10K.
What else do you want for 10 grand? 500hp V8? Oh oh wait, an INSANE infotainment system? How about some chrome 22s?
You can either have a cake to keep or a cake to eat... YOU CANT HAVE BOTH...
The IMV 0 is not slated for release in the United States, primarily due to slim profit margins on the base model, import tariffs, and the need for legally required safety features.
Make small trucks great again🥳
Yes!
Just goes to show you what a truck really costs to make. I bought my last truck (still have it) in 2013, at that time in the US a full size truck (no frills) cost the mfg under $11,000 to make, that was it. This vehicle will never be sold in the US, not with the Federal Gov't forcing $55k+ EV down our throats. You can buy a lot of gas for $40k
Well said re: our Government being the problem.
We'll never see this truck for $10,000 in the U.S. by the time you add all the additional fees, dealer charges, and the "commodity surcharge" it's more likely to be double the MSRP.
maybe toyota could consider selling it directly to consumers.. dumping all the useless dealers. :D
They have Toyota plants in America now, so they should be able to still bring it here for 15,000. I will buy one…
No car maker beats Toyota for reliability - and thankfully they are making smart moves regarding sideling EV's.
They made the American car makers toe the line in the early 90’s. We would still be driving crap for cars if it weren’t for Japan.
search BYD fires in China.... they're speshul.
The environmental impact of evs is going to be horrible. It already is. Look at the slave labor in Africa and here in the USA. They claim they want to save the environment. Liars! They are actively destroying it.
The non EV stuff is Fake News. They would be burying themselves.
I would love to see a plain Jane truck comeback 😊
I;m with you, I hate carpet in a vehicle. I miss my old chevy, no a/c, no power windows.
Yeah,Manuel windows don't f. Up. In the first month. We need new trucks that replicate no b.s old trucks.
Honda, Mitsubishi, GM, Ford, Volkswagen, Suzuki, and Hyundai better be taking notes, this kind of thing is what a whole lotta people want and need.👍
never going to happen, japan has been making 10k cars for 30 years, they don't send them here
@@johnmonk66 things change
you think prices come down? never happen@@calvinskithepolishamerican7524
they can't do to EPA regs, if they make a small truck it would have to meet EPA regs for a small car, thus making it useless for everything but driving.
@@graywolf2694 Toyota and most of the other manufacturers have good engineers, they can probably work it out to meet the governments "standards"
Reintroduce the old school
1983 Toyota 4x4 truck that had basic simplicity and was tougher then foot leather ! Best truck that I've ever owned hands down by far
Yea, ld love to have an 80,s Toyota truck. Toughest little truck on planet Earth 😊
Them and the dodge truck with the 4.0 straight six that engine was amazing.
100%!!!!!
The 22r! Rock solid inline!
That's exactly why they won't bring it back
The problem is north American dealers will jack the price 2 to 3 times because they are greedy, just wait and see
Perfect timing on these trucks, things are heating up in the middle east and toyota know their customers
😂
Smdh lmao
Does it come with a RPG mount ? 😮
Trump ended ISIS reign of terror! All bets are off with Chou Baidung!
As long as it’s not an EV I want one!
Finally, and affordable vehicle! Ten thousand is plenty for a new car. Also, most new trucks cost $100 K and above. Not sure where you got the 30-70 thousand prices. That is way off.
In many Latin American markets, the cheapest new truck is around $30k
It has already been announced that this truck will not be available in the US or Canada.
its in U S dollars then add exchange rate and TAXES and shipping
30-70K are used truck prices these days
It may not be a looker, but it'll definitely get the job done. And with the basic look of it, customization is gonna make it stand out.
i actually thik it looks cool since its different from all the other boring looking cars/trucks out there.
For 10-15k for automatic transmission version that one looks fantastic to me ❤❤
I drive a 2000 Toyota sienna. 220k miles and still the most practical and reliable vehicle that I have ever owned. Cars have come and gone over the decades, I've never considered selling my van.😊
I have passed on Toyota vehicles twice due to the price, going for a competitor because they offered the exact same thing, but at nearly $10k less than Toyota. It would be awesome to see Toyota rein things in a bit and offer something with a better, more affordable price.
Back in 2010 a bought a chevy because the toyota was almost half again more expensive.
Not uncommon to get 300,000 miles out of the Toyota EASY. My 89 has 155,00 and doesn't burn a drop of oil and as strong as the day it was bought. And another 06 Tacoma with 370,00 and with that replacement frame they graciously gave me it will do easy 500,000. Just saying
M dealer sold me a 23 Sienna at cost. Of course I waited a year for delivery.
Up front cost may be more. My brother has an 07 Tacoma he bought for 28K in 2009 used. He has basically done zero to it outside of fluids and brakes. Could likely sell today for 10-15K. Domestic? Probably a different outcome. Just saying.
It won’t meet CAFE standards. We’ll never see it
It won’t meet environmental and safety standards in the North American market.
I'll buy an IMV Toyota truck 😊 as long as its not a hybrid or EV. 👍 Toyota is dependability and quality.
This is exactly what I want.
Is there a waiting list or down payment program ?
Thank you Mr Sato for offering an affordable and practical option for American poor folk !
Sincere thanks
Unfortunately, this truck will not be available in the US or Canada for multiple reasons.
- It’ll never be for sale in North America it won’t pass safety and emissions standards .
Probably not make it's way onto US market. Listen to the market they are aiming at.
Can thank the chicken tax to make sure this truck will never be in North America. I would love to have one but it'll never happen.
Yeah, just thinking about all the modern safety equipment new vehicles are required to have here, there's no way they will be able to sell them that cheaply here in the USA.
Why bother to tell us!?! We all know that it will NEVER be sold in the US!!! So who cares we will continue to be burdened with over priced crap. Besides they are moving quickly in the US to take the personal car or truck from the average person or family. Just Saying
Toyota: We want to make mobility accessible to everyone.
USA: We don't.
I moved 4 hours away from a bone breakingly violent wannabe chuck norris right winger type of older brother, and his friends are too enabling of sociopathy. The sociopaths that merely pretend to care, are incapable of willingly seeing the right to mobility within the right to affordability for anyone that isnt them. The costs sure do add up accordingly given such enabled frameworks, and small practical vehicles are no exception if we keep electing manipulative marginalizers in sheep's clothing.
In 2001 I bought a New single cab long bed Ford Ranger for $12,000. I drove it everywhere for 11 years. I REGRET selling it. I honestly never thought the auto industry would make a Truck for that price again. I would buy one of these without a second thought.
I'd love to see these in America.
It’ll never be for sale in North America . It won’t pass safely and emissions .
For $10k I'd buy one. This is what I would do if I ran the marketing division for an auto Maker. Nobody is going to give Ford or GM $60k+ for a new truck. They'll go out of business of Thier greed gets the better of them
Definitely,, this truck is all I need.The other manufacturers seem to offer big High priced trucks that far exede the needs of many buyers..EV's aren't the answer either . Toyota their selves says this about EV's . Hopefully will see this vehicle come on the market in America. 🤞
This is the kind of truck i have wanted no frills and not fricking massive and good on gas
Don't hold your breath.
I hope these Ute's come to Australia because the biggest selling vehicle in Australia is the Toyota Hilux from its single cab rear wheel drive aluminium traded Ute to its high spec double cab 4X4 and at $10000 probably a bit more depending on the exchange rate its a single cab rear wheel drive Ute and it will be very basic no frills which is good l own a 1997 Toyota Hilux a extremely basic Ute has nothing no ABS traction control no efi manual windows which make it reliable the only electronics is the radio cassette player the less you have to go wrong the more reliable a vehicle is it has air-conditioning but this new Ute will be bought by trades and businesses that need a basic Ute
That would be a great farm truck or a better alternative to using a side by side. I live out in a rural area and that would be great instead of using my full size 2500 hd truck.
This has been needed for a LONG time. GM, Ford and Chrysler should respond with challengers. I own a 2013 Toyota Tacoma base line and its a great little truck.
Is it just me or does that thing look sick? I would love to drive that little thing around
SOMEONE IS TRYING TO BRING TRUCK PRICES BACK IN LINE AND AFFORDABLE AGAIN ITS PAST TIME
10K, now that is more like it!
That's why I just bought the 2024 camry, toyota not only is the best, but the best thing about Toyota is the Beautiful Japanese Individuals with a conscious to help those who can't afford the runaway prices of the GREEDY manufacturers that please only the ones with dollar filled pockets.
Toyota's consciousness has always been something special to me as they represent excellent engineering with products that offer superior reliability mixed with great consumer respect. Ofcourse there's so much more to speak of positively about the Beautiful Japanese culture. We Love you Japan. The USA praises you as always!!!!
Don't hold your breath...this will never be sold in the U.S.; if by some miracle it is, it will not be $10,000.
Even if they got it below $20k in the US, they'd sell a ton.
I own and am holding onto my 2013 2wd tacoma regular cab base truck as that is what I like . A low easy to get in dump HD runner . All the auto makers need to make these again . I am very interested to see this truck .
American companies won't allow Toyota to do this. I'm sure we never see this.
EPA fuel economy regulations is what will prevent Toyota from selling this truck in North America not the big three auto makers. If those regulations did not exist the big three along with Toyota and Nissan would still be selling compact pickup trucks in North America.
In 1996 I bought a brand new Ford Ranger, 2WD, 2.2L, 4 cylinder, 5 speed manual transmission, AM radio, manual windows, no AC for under $10K and I loved it. ❤
The new Imv should offer a four wheel drive model also
It will have a diesel variant and different trim models, with one of those offering awd for a bit more$
4WD will be a $25K option.
Don't worry.... We won't see these here in America. Too bad
We need these in America, we really do us poor folk need affordable and practical vehicles, thank you Mr Sato!
I'd buy one with the flare bed or a bed that can be modified with attachment options like trailer ramps tool boxes anything to make it interesting use for personal and mobile repair service for small engines like mowers etc and mobile bicycle repair and maintenance
This model is not for American market at all. IMV 0 was developed in and set to be built in Thailand. The base model of Tacoma equivalent Hilux is currently available starting around $16k USD in Thailand. The base model Tacoma in the states starts around $28k USD in the contrast. IF this model was ever made to meet DOT, EPA and all other regulations required to be sold in the states it would be nearing $20k USD mark possibly more.
Unfortunately, like various other type vehicles made by Toyota, and a lot of other (Foreign Automakers), we will never get these in the USA. Our Government, and our “big 3” will never allow these compact/economical vehicles to be sold in America. It would severely damage/change their business model.
How to talk about a vehicle without actually talking about a vehicle? You nailed it!
About time someone challenged the CAFE boondoggle that favors behemoths.
?? This vehicle is not available in the US or Canada because of strict crash testing and also smog regulations.
Yeah, the behemoth makers don't want small vehicles. They'd rather sell the $$$ gas guzzlers that CAFE regs beget. Twenty year old people sized pickups are bringing top dollar. Behemoth makers cry all the way to the bank.
Owned a 1985 Toyota single cab long bed R22 2wd pickup with 5 speed only option was air conditioner and rear bumper; paid $6200 tax, title, and transportation cost; bullet proof engine and transmission pulled my 16ft Hobie cat and was best vehicle I have ever owned. Son was involved in major accident that totalled the ole girl in 2006; would buy a no frills Toyota pickup in a flash. Currently own a 2001 Toyota Tundra Limited with 200,000 miles and appreciate its luxury but would still purchase a bare bones truck for run about and small boat towing.
The main part of a truck is the suspension. It must be able to handle more weight than a car does. Can it deliver? All types of companies need a strong suspension.
Three sedan adult passengers outweigh 95% of the loads small utility trucks usually carry.
The tires look like they wouldn’t hold much, but maybe they’re 8 ply.
I Would Like Too Have ONE !!!
Put a 22re or similar in it and make it 4x4. It’ll be the perfect outlander platform lol
As a 30 year master ASE certified mechanic, I don't understand how people will spend $70,000 on a new truck. I'd buy one of these Toyota's in a second.
A long drawn out narrated video, with about 2-3. Minutes of new information about the upcoming truck.
I agree. This video was blah, blah, blah, blah, blah, blah, blah, blah.
But, if the presentation doesnt reach 8 minutes in total, then the presenter wont get paid for advertisers on this billionaire owned porthole to the dark web. And not only that, but homelessness frostbite and starvation and pollution and bomb sales never really sends the victims to a fancy happyland in the sky, no matter what manipulative scumbags $ay.
I'm 75 years old, I remember dad buying base model American cars and trucks, were even a heater was an option.
Sometimes people just need a utilitarian vehicle, without all of the so-called creature comforts.
Seems a lot like the kind of truck I really want, sadly it will never be sold here in Denmark/EU I think.
But gives me a bit nostalgia for when I had a Nissan D21 extended/king cap, pretty simply thing but I would get one again right now if I could find one!
I want one as soon as possible. It's about time things get back to normal. And god bless Toyota for thinking about the everyday hard working blue collar people
Car dealers in the US will undoubtedly mark up the IMV 0 truck to the $30K - $40K range, and they will get that price. The only thing more certain than the greed of American business is the existence of idiots from places like California who have more money than common sense.
It has been announced that this truck will not be available in North America.
I'm absolutely flabbergasted that the script writer told us what they were going to tell us because they've been so trained by college papers to tell us in the intro what you're going to tell us.....😊you're not in college anymore just tell us the information we need to know!
When will it be available in the US? Will the price still be $10,000?
No, most places have tariffs on imports. But it will still be sub 20k and maybe sub 15k
It has already been announced that this truck will not be available in North America.
@@jerryjeromehawkins1712 What might be the reason for not selling it in a country known for paying much more than that for basically the same thing? A country ran by lying mafia that says if you dont believe them then you will be forced to walk on a lake of fire for all eternity? Gee, wonder if the willful ignorance involved to allow that to happen has anything to do with the sales model.
I find it hard to believe that they can create a pickup truck without a dbx theater system and built-in ice cream maker. The only people that are going to buy this thing are those who don't have $98,000 to burn in the fireplace, namely almost everybody. The replacement price of a tail light on one of these new Ford trucks I hear is over $5,000. Toyotas have a good quality, you could buy five of them for the same price of a single Ford. They will probably outlive the computerized speedometer and meter screen plagued with wiring harness issues one comes to expect with their new vehicle. The four-wheel drive only malfunctions when you use it, keeping the dealer busy at Ford.
Third world countries only probably . Dought we will every see this . Hope I'm wrong .
Will the Toyota IMV 0 be sold in the US?
The IMV 0/Hilux Champ will be the equivalent of about $10,000 when it launches in Thailand. And no, there are no plans to sell this truck in the United States, although it will be sold in Mexico.3 days ago
Can we add anti-aircraft guns on the back? Asking for a friend? 🤣🤣😂😂
Don't count on this coming to u.s. due to the chicken tariff. 🇺🇸
Im a Chevy Man! But if this becomes available in the States im buying one definitely.
Well If they really ever have them to sell without the long term order system they have now it will be great.
How about standard equipment, like Wind up windows, offering a truck without A/C or electric seats. A truck with a small low tech engine and 3 or 4 speed manual transmission that could be a challenge to the gadget filled rigs. Cost will be a strong factor, but if a manufacturer sees a way clear to produce a low end offering, it does not mean the end of fancy trucks, it just gives an option.
Ok....which one of my children do I have to sell to afford this?
If you are lucky, all of them. Hah!
Dont sell them. They are capable of producing many many hours of manual labor, only sell the labor and then you get to keep the kid and get a bonus truck as a direct result, unless you can't handle the savage torture involved in raising a child and hold an estate auction.
This would be a very good affordable option for people that are on a tight budget and I can’t exactly afford a new vehicle. It seems that nobody cares about people that are on budgets and can’t afford a new vehicle. And this would be a very affordable truck for somebody that’s not looking to do any heavy pulling just have a light duty pick up truck and they’re absolutely right it’s going to create a situation where other automakers have to rethink the pricing strategies.
I need this truck! Please come to the USA for people who couldn’t otherwise afford a truck. Sweet innovation by Toyota! 👌
Not for sale in US. Got to buy it in Mexico and drive it across the border.
We NEED these in the US.F the big three with their stupid 80k to 100k limo trucks.
We need that here in the US, many of us will buy it! Car prices are getting crazy, 50k for a new average car hell no
I've been harping on this exact thing for years, Now Toyota has done it, and at $10,000 all kinds of more people can afford a Toyota, they won't have walk anymore. If the gas mileage is good, then everybody is going to want one.
I will believe it when I see it......I called a dealer, and they said they would add 10 k to the sticker price of this truck as soon as it arrives......they are so used to price gouging consumers they will not quit until Toyota Corp begins selling directly to the consumer to eliminate these greedy scammers !!!
If it arrives in the US as advertised, I'll buy one.
Seeing multiple comments about it not going to be available in North America…. How do we make this happen for us?
Would not be 10k dealers would mark this thing up ten fold
We need to understand some important factors when it comes to pricing. So here's how it will probably go. $10k from factory with base model consisting of just 2wd and a 3 cylinder/4cylinder gas engine, automatic transmission. If you're going to want 4x4 add another 5k, thats usually the average amount to add it. Standard or automatic trasmission will affect the price, a standard transmission model will add up, probably another $1k to $4k. If this is available with a diesel engine you're looking at another $5k. So with all those options in which most Americans are going to want you're paying anywhere from $21k - $24k. Now when you add dealer mark up along with supply and demand this will affect pricing. When it hits the market in the USA (and Toyota will not be able to keep up with supply and demand) you will see prices between $20k - $50k. Remember a basic truck either diesel or gas today goes anywhere between $20k to $80k. Toyotas goal with this vehicle is based on it being as basic as possible, then the customer buys the add ons. Which will still be cheaper, just without all the fancy gadgets such as modern trucks have. I'm thinking if we get an off road camper special it's going to cost you $50k-$60k, and I'm being lenient on the price.
Just think of 5 guys burgers. You buy the burger for 10 dollars. To add the fries and soda it will cost you more.
People werent demanding a bells and whistles pickup. Car manufacturers kept putting them in there thus making them luxury pickups. This would be good for the person that just needs utility.
A realistic $20k real practical truck has to happen, my 2020 gmc will be my last modern unhinged price tag truck
This truck is not gonna be 10k, not at a dealership It isn't. All the markups, add-ons, interest rates, and fees may as well add another 5-8k
But that's because of always always voting for manipulative debate evading liars that habitually take advantage of the maliability of the willfully ignorant, in a country known for it's having yelly grifters that market mythology in mega cults that sell bombs like the one that politicians say produces happy cheerful smiley after lives and that somebody actually walked on some water.
Sure we could talk about that, but notice how few actually are willing to publicly do?
I build seats for the Toyota Highlander, and they have told us that in about 3 years, we will start building seats for this truck
This is great, more companies should follow suit
GREAT machine. LOVE the engineering. My gift to Toyota is: the fold down rear tailgate blocks the lights when in the down position. This is actually an unnecessary danger for drivers parked at the side of the road doing delivery as it blocks the hazards. Simple solution: CUT OUT rectangles in the tailgate that show the lights when folded down. Less steel in the stamping = savings as a bonus. You are welcome.
Very well written and top quality A.I. narrator. Yes, this will disrupt the cozy manufacturing-govt. regulation stranglehold propping up prices on unwanted mega-pickups. Toyota is that big.
we lost the small truck years ago. it will be great to see an affordable truck in the market again. 10K i can afford 30K i can not.
America stopped moving forward when everything is made a luxury rather than a necessity. We're so caught up in bureaucratic BS we can never move forward as a country. This would help immensely.
If they make them available they will move like hotcakes on a Sunday morning. I would buy one 😎
My 1995 Tacoma has 302000 miles with original motor and transmission. I would love to have one of these.
I don’t think we’ll see it in North America. For one, I’m not convinced it will pass US crash standards. The second reason: US CAFE standards are base in wheelbase and track width. A truck that small would have to get 45-50 MPG to avoid CAFE penalties. That’s why new trucks are so big. The next reason is car manufacturers seem to view North America, particularly the US, as a huge cash cow. Toyota will be able to sell as many of these as they can build without sending a single one to North America.
10k customizable truck, with a 5speed manual transmission? If it comes to the states I’ll be heading to my bank to pull out a loan that day. “Shut up and take my money!”
The big three have been shoving their full size, premium trucks down our throats. It'll be nice to see them choke on their own irony for not listening to their customer base who need more affordable cars.
I’m going to buy one of these trucks as soon as they are available
i worked in dealerships for 43 years back then i never had dream back then that i car would be worth 10.000 in the 70's but it would be nice to pay 10.000 grand for a new car today i buy one
I've never really considered buying a truck before, but now I want one.
Millions would love a car or truck with the American basics , automatic trans ,
A / C , power steering , windows / doors and that's
it , all the other B. S. , Not
needed at all 😊 ❤
"The IMV 0 is not slated for release in the United States, primarily due to slim profit margins on the base model, import tariffs, and the need for legally required safety features" That sucks.
I'd buy one now
I have been a Toyota buyer since 1976. If this comes to the U.S. I would buy!
It's been decades since an affordable vehicle has hit the market.
Well, instead of a 200,000 mile used truck for $10,000- um - a new truck for that price is a no brainer ......
What the big three missed?
If you have to still make payments AND repair bills, on a used truck this new truck at that price point is a game changer.....