Small Art Account - Why Your Social Media Isn't Growing
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- čas přidán 24. 06. 2020
- Hey creative people! Feeling stuck at few hundred followers? Is it too late to start an Instagram account or CZcams channel in 2020? Today I want to talk to you about your social media art profile.
Several artists told me that they struggled to grow and reach their target audience. After months of consistent posting, original content, they only got a few new followers. Sometimes even less than the amount of posts! What could be done to boost your social media influence? What's hurting your growth? You might be doing those 7 things wrong on your social media.
#Instagram #artaccount #artchannel - Jak na to + styl
there are artists that literally have three posts and have like 500 follows already like what °_°
Ikr, ITS SO FRUSTRATING
Some delete their posts
Ikr
some buy followers; like bots
@@makumanga9434 yeah with real money
This video's spot on! Artists need a strong visual identity. That's why I've been loving boost app social. It gives my content a unique twist, especially with those AI writing tools for captions and bio. Keeps things fresh!
No way! I've been on boost app social too. My stories and reels are on fire now!
Nice video
1. Have your niche. (Remember: Jack of all trades and master of none)
2. Have strong visual identity ( people should recognize your art)
3. Don't shoot too many blanks ( if you can say in one post that is it)
4. Engagement ( want to reach new people)
5. Storytelling
6. Catch your momentum ( check which of your work is most trending)
7. Don't show too much of your personal life
3.
Another thing is that number of followers isn’t always what is important, it’s more of a question of engagement and what the purpose of your social media is to you. I run a small animation studio and despite not running ads and having less than a thousand followers we still get clients and other opportunities from our social media. Depending on what you want to do with your creative career you might not need to go viral.
👋 If you can find quality client with a small following, you don’t need to scale up. Being small is also a nice choice in this uncertain time.
Do you DM them or do you let them come to you?
@@ClickerFest a bit of both but also I can’t speak highly enough of word of mouth clients. Some of our early clients were friends of friends who found our social media via conversations. I know a lot of other creative folks who started in a similar way. it’s really valuable just to be nice and to make sure your friends know about your business (I’m not saying to be pushy to your friends, just to make sure they know about what you are trying to do...you never know where an opportunity might come from). Now days I also ask clients to recommend us to other people, we specialise in music videos and musicians tend to talk to other musicians.
Edit: just to clarify I think a social media presence that accurate communicates your art in a pleasing way is super useful in word of mouth because that’s where potential clients are likely to be sent...even if they weren’t sent by the algorithm
@@Anastasia_Sever that’s actually kind of why I made my first comment. I’ve always struggled with getting followers and likes but still had some good opportunities. In terms of the friends thing it’s not really that my friends are particularly supportive it’s just that you really don’t know who could give you an opportunity. As an example someone I barely knew from University showed one of their friends a project my studio worked on and this led to a client for us. Not all creative businesses and artists work in the same way but that’s the whole point, maybe you get success by going viral, maybe you cold email the right person, maybe an acquaintance recommends your art to someone who wants to buy it...the point is that social media is one element of getting opportunities, something else might work better for you.
Do you know how to use blender
The full quote is, "Jack of all trades master of none but, better than a master of one."
😄 Also best to be the “master of all”! If we could live up to 150 years of age, we could be so much more competent!
I never knew the full quote! ❤️❤️🙏🙏❤️
i love putting this kind of videos in the background while drawing
Same!
me with my 7 art post and 34 followers watching this to grow: 👁👄👁
X2
Same heree
We should follow each other then🗿🗿
I have like 60 something posts and I'm stuck at 117 😩 I don't know what I'm doing wrong
mee
I was very upset today because I posted some new art on my ig, thinking that maybe my engagement would get better, but I totally fell flat on my face. Your video helped me see what I'm doing wrong, and I think the problem is that I don't have a strong visual identity and a target public. At the moment, I'm very lost as an artist and don't really know what path I should take. But anyway, thank you so much for the video. Even though I'm kinda lost, I know what I should do now.
Hi Ana, thanks for your message. Growing a social media account is time consuming. Even the new post you did was good, the results probably won’t show immediately. Plan to give it 4-6 months, in the meanwhile work on other projects like your website/blog.
I’m 16 and I just started my art acc a month ago. I guess I’m just really way too behind it🤧 and my art acc doesn’t grow😢 I guess just like you at last, but I’ll just keep practice drawing.Btw great video and thank you for the tips, it is very helpful.
Hi Zhenyou, thanks for your message. You are only 16 years old! You have all the time in the world to learn and grow! I see you don't have any videos published yet. Perhaps you can upload a video on CZcams and link to your IG ('About' section).
My to😥😥😥
What is your instagram??
I am 16 too and I only have 148 followers on some 103 posts 😢 I am trying hard
I love this video because you also say that 'sometimes it's not you'. There are so many great artists out there and I wonder why some get more popularity than others. Anyway, thank you for not making people feel bad about small growth. 🙌🙌
That whole thing about having a striking/specific visual identity is very true. Thanks for the video!
🙋🏻♀️ Hi there, I think you are doing a great job making your profile striking/eye catching. Now there are millions of artists creators online, publishing the amount of visual content we could not see in a life time. Getting the attention first (and retaining later) becomes a must.
This is a fantastic channel. Thank you for all the tips.
Amazing point of view and beautifully expressed. I’m surprised this channel isn’t bigger. I’m just starting to learn at an atelier and all I’ve don’t before is just draw on my own. I’ve questioned wether I should be more open because I was a street guy growing up and have a rough past and I didn’t see myself as fitting in but I’m starting to think that my perspective is unique and perhaps it will be more appropriated than I think.
All excellent advice! Thank you so much for this video. Hopefully taking this advice to heart will help my growth.
Thank you, for these insights. With everything going online now, these strategies couldn't be more pertinent. You are a gifted communicator.
Hey Paul, thanks! I'm learning about how to get my message across people from different cultures. 😇
Really appreciate you for so much well researched and comprehensive information on the topic.
I love your channel sooooo much!!! Thank you so much for ur help
Thanks for the effort and message with this,
Hi James! Thanks. Sometimes we spend more effort than the results we get, but I'm ok with it! 😇
Thank you for the insightful video. That story at the beginning really put things into perspective: I have about 200 posts, and about 700 followers. I can’t imagine 900 posts and only 500 followers.
A mindset that’s helped me lately is that I won’t grow if my art isn’t unique and good. I need to focus on my art first, and growing second, because as my art improves, so will my account.
🙋🏻♀️ Hi Isani, thanks for sharing! Now with everyone coming to social media, the competition is more and more fierce. Having an unique visual identity and personality are essential. The first thousand follower is the hardest, but you’ll get it in no time. However, don’t forget to also grow your personal website! It’s a better tool than your social media account! 😊
Good for you! Never ever rely on external validation and now more than ever in this coockie cutter homogenized society where an introvert is told to not be himself so he/she can get likes. You do you. And artis creates because he feels the need to ,not for likes.
That's me, exactly my Ig account...yes.
@@VeryPrivateGallery hi! Do you think art web portfolio is important nowadays?
@@sweetrebeldy Definitely! Because Instagram might shut down one day, but your own artist website will always be there.
I really needed to hear all of this ❤️ thank you
😄 Glad to hear it!
That was the most insightful guide I’ve watched in a long time ❤
Sounds like good advice to me. Thank you. I have subscribed because I want to grow my social media presence as an artist and begin to sell my work.
You are the best! Thank you for your helpful content!
Thank you for sharing! I just got my passion in painting and this content comes in at the right time!
Hi Steven! Thanks for watching!
I love to listen to these videos while I’m painting. thank you this is a lot of great content 💖
Thanks for your message!
I'm enjoying a lot your channel and content, thanks a lot for sharing and for the effort.
The full saying “A jack of all trades is a master of none, but oftentimes better than a master of one”. Your an artist to be yourself, don’t put yourself in a box
OMG I love this video. I have watched so many videos on this topic but yours is the one that really handles the problem I am facing. I have about 177 posts and only 372 followers. Initially I was really inactive but since lockdown, I became so much more active but it hardly made a difference. Your video really tells me what I needed to hear. And I love how kindly you talk . Thank you so much!
Hi Shubhra, thanks! 177 posts for almost 400 followers is not bad at all. Keep posting and you will see results. Apart from IG, you could also try YT and your own website using SEO strategies (it’s free) to get more traffic. Eventually you will convert your fans into collectors!
@@VeryPrivateGallery thank you so much for this advice 😍
thank you for being so encouraging. i will try to take you recommendations into account!
Hi Milk...flavoured (cute name!), You are so welcome! If you enjoy watching art videos, you can make some too. CZcams is a good platform for artists, even better than IG in many ways.
That thing that you said about capitalizing on trends in your own art really hit. I had a huge streak with one post and I never capitalized on it and I was like wow. I really dodged an opportunity
🙋🏻♀️ Don’t worry, trends come and go like waves. You will see a better opportunity next time!
@@VeryPrivateGallery definitely true
It's not late, you can still do something similar right now 👍
Can relate to that. 😅
love your posts.
Thank you for being on youtube, love your videos! Greetings from Sweden 🎨
Hi Konstnär, greetings from frozen Beijing!
Thanks for your insights and perspectives....they are precious .......👍😊
This is such a quality video. Thank you for this!! 💖
Thanks for dropping by!
I love love love your approach to this
Hi 🙋🏻♀️ Jen, thanks for your message!
Thank you for this great advice!
Fabulous yet again! Thanks so much and best wishes to you!!!! 🙏😊
Hi 🙋🏻♀️ Thanks for your message! I will be making more videos, see you around!
Always great information. Keep doing your thing 👌
Thank you! Will do!
SO this mean, as an artist who likes to do digital, watercolour, acrylics, marker art means I am just fucked? I can't just settle on one medium. I want to use them all.
Also, when I look at people's instagram and all they do is draw birds or just 1950's children faces, I wonder how do you not get bored of that????
You can use different social media accounts to make different kinds of art. I want to do videos in Chinese, English and Spanish but it would just confuse people, so I started another channel in Chinese language. My content would be better targeted at people I want to attract this way.
I feel like I’d rather grow slow on social media than limiting myself. I sometimes post realism portrait , anime, digital. Making 2 accounts would be even harder to grow in my opinion
I just love her, how easily she talks. very firendly
Your channel is so helpful. I think your art also needs to be good for people to follow. The best way to grow (according to my experience) is to follow and support growing artists like yourself. Just stay consistent and don't follow/unfollow. Keep commenting, liking, following.
Thanks for sharing! Yes, supporting other young artists and learning from each other is a very important part of growth.
That's exactly what I'm doing. It's also helpful to follow and engage with people that inspire you. Example: I'm writing and illustrating a nordic-themed story that has a viking and a mermaid as main characters. So I go hunting for people on instagram who reenact or cosplay vikings and mermaids. XD
Im trying to grow my IG account. Its my first accnt way back when Im still on college. Used to be just my art compilation but now I started to have commission bcoz of it, So I decided to be fully serious on my accnt. Thank you for this video & now I have now an idea😊.
Ohhhh you have English version channel!!
I like your very gentle way of speaking and soft voice make me feel comfortable :)
I really enjoy my time to learn English speaking and art knowledge from you!
You are totally deserve more fans.
Thank you again 💕
Hi Jelly, nice to see you here too!
Thank you, in combination with other more specific growth videos this is the perfect long term strategy for growing on social media😇🤗🤗
Social media is important, website is essential too. If you have a website, consider using SEO strategies to boost your influence.
My Art posts are more than my followers 😌
I really need this tips thank you so much 🙂
You're so welcome!
A lot of these videos have almost the same msg. I just started with IG last month so I've been watching a lot of these. I'm happy to say yours is actually a lot better and a lot more intimate with the problem. Thanks a bunch! This might be irrelevant, but I also think you have very pretty fingers❤️
How well are you doing after 2 months?
@@shiningskies47 Welllll.... Im just up to 150 followers but I have an average of 70 likes per post cos i try to interact with the art community and support growing accounts like mine. Oh yh Im a 'sorta artist'
Very insightful video
This was very enlightening. Thank you 😍
Hi Tatiana, Glad it was helpful! This month I will make another interview to interesting professionals in art. See you soon!
Thank you so much mam,,,very inspiring!
Good job girl!
It is so great to listen and watch at you! I don't know you. My first video of you I watched was yesterday, you were at an art show in Madrid. I really liked it. I'm going to see the rest of your videos to learn a lot about art and selling etc. I'm a beginning artist, so I could use some good and honest advices. When I will have enough art work, I will go public. And I have a feeling we'll meet someday. :) I look forward to it!
Hi Susan, it’s certainly likely we will meet one day. In fact earlier this afternoon I came across someone who said: “Hey, do you have this CZcams channel?” - and it was a nice coincidence that someone came across me in the middle of ARCO art fair in Madrid.
@@VeryPrivateGallery So kind of you to answer my post! Well, such a coincidence indeed! I'm from the Netherlands by the way. :)
This is really helpful thank you!
👋 thanks!
Thank you so much for the help! Sadly all the 7 reasons was related to me haha... Well, it just means my art is not bad, I'm only bad at social media - for now. I will work on these reason, thank you for making this video, really!!
Social media is like dating. You need a mixture of personal charm and consistency, perhaps some luck as well. It's as rewarding as dating, when you form a long lasting relationship with your fans. You got this!
This is very helpful thank you 🙏
thank u so much for this video really opened up a new perspective on me. good night
This content is very helpful! Thank you!
Glad it was helpful!
Very educating ! Very interesting!
Thanks for watching!
This is great! Thanks.
Glad you liked it!
Great information, thank you❣️
Glad it was helpful!
Amazing tips thank you
WOW YOU HAVE A LOT OF FACTS
I LIKE HOW YOU GOT SO MANY EXPERIENCES AND EVERY TIME YOU GAVE A TIP YOU TOLD A EXAMLPE FOR IT WHICH YOU SAW OR FACED
THANK YOU NICE VIDEO !!
Glad you enjoyed it!
@@VeryPrivateGallery yupp i did
actually what i liked is your experience
🥰🥰
Great stuff!
Glad you enjoyed it!
The visual identity is something that I struggle quite a bit since I like to do different styles depending on the body of work. But the advice is on point.
@runiih I watched a recent video where the guy painted the same thing every day. Maybe this could be something you could do to tie all your work together. Consistent subjects in a variety of art mediums?
@@ArtySubu this kind of things pissed me off. Please do that do you need to do, not the market trend or something like this. You can had a "corporative palette of colors" and "corporative lettering" to ad in case do you need some cohesive visual image. Artist didn´t need to be a fashion label. Need to do art for themselves first.
I thought I could be a lazy artist focusing on just my art…all right…lessons learned…thanks!
“A jack of all trades is a master at none , but often times better than a master of one”
Full quote 🤗
THANK YOU! I prefer being myself, happy and healthy doing different things, than being depressed by doing one. I think my versality is special and valuable. I´m a better teacher because of this. Maybe art world didn´t recognize this, but I do now!
It was really helpful. Thank you
Love your profile photo!
That was awesome! So conscious ! So good info , responsive ! 🙌🙌Had figure most of 5hose lately ! You go farther to really underline very imp aspects! Thanks lots ! Just suggestions a bit of Visuals.. share snapshots! , like that!, 🙌🌺
Glad it was helpful!😇
Thank you for your advise! I’m planning on an art account and I’ll consider these points for sure!!
How is it going? Have you started out on Instagram?
Thanks for the advice. I started my Instagram account when lockdown started and I thought it'd be a good opportunity to showcase my art to get feedback and improve as an artist. While I don't care too much about having a huge following, it does make me wonder if my work is lacking, especially compared to many artists within my niche.
Glad I could help! Keep posting, keep making new art!
Me with my 54 artworks and 6 followers: OTL
same we should follow each other bestie😩🤝
Whats your instagram I'll follow you!
I feel that!
I feel you other frustrating point is when you spend almost a month to make a great painting and you got barely 3 likes and 0 follower 😣 we should build an engagement group so we can boost ourself up
@@hollyguacamolee9694 love that idea! 😍
It's really sad how some people base every artist by their popularity....I got my first IG too last year it only has 30+ post but my followers is nearly 4K (not bad at all) ive met so many hardworking artist before ....iam so sad cuz among population of artist around the world only 10% or 20% get the chance to get featured while the rest are not being able to get what they deserve ..
We also judge women by their weight and judge men by their wealth. This problem you mentioned is not an isolated issue. I don’t think I can change the world in my life time. What I can do is to help artists get more exposure so they have more chance of making it. If someone comes up with a better solution, I’d like to consider too!
I get more engagement on my draw this in your style entries...from what I'm understanding from this maybe I should keep doing that type of artwork? Basically fanart. None of my original pieces get as much engagement. I hate that about instagram.
good stuff! thanks
Hello, I used to post my art on my personal channel, but now that I decided to sell my artwork, I created an account for my pieces. All my paintings are abstract with different styles. I posted my first post today, but to be honest I’m kind of scared of failing and not being able to sell my art. I don’t know I’m trying to grow my account before selling obviously, but I just hope it does. Thank you for your tips!
Started watching the video somewhat interested (my instagram kinda got stuck), but after watching it ended up incredibly depressed. Well.. I guess that's also an acceptable reaction. I'll go back to the drawing board and trying to figure out what's going on with my instagram.
💖❤️💖❤️💖🙏 Thank you!
You are so welcome
Jack of all trade, master of none.. this happened to me, and I tried to post all in my talent in one social media, but I was stacked.. a lot let my page.. before I created another handle for my other talents.. But I couldn’t handle the both, I had to disable the handle and focus on my art handle, and have been growing .. and my reach has been getting to a lot engagements.. this vid is helpful
I needed this video earlier but I couldn’t..
Hi Liams, thanks for your message. Sometimes you can use an autopilot strategy. We run some secondary Ins accounts that are growing on its own. It's not as fast but we don't spend so much time.
Very Private Gallery how do I get to it
@@liamsjr3726 You simply start an Instagram account that is a niche, not just about your art. For example, you start an account called 'Street Art Paris' (just an example!!!) then show some reposts from street artists in Paris. Maybe take some photos of street art you see when you visit Paris. Then this account will grow on its own with very little maintenance. You do need to curate some good content, and post some original stuff.
@@liamsjr3726 Many artists don't like this idea, because it's not directly about their art. But growing the niche you are in, isn't a bad idea either.
i have this issue. went to bed with 200 followers and today i woke up with 152. i think insta is deleting my followers.
Thankyou this video motivated me to keep working and then people will notice my art😅😢❤
Thank you so much for your enlightenment! Just started my account on instagram 3 weeks ago and really glad to hear your points, thank you!!
Very helpful, especially #6. Do you recommend adding a photo from an art exhibition?
I make 3D assets for video games, and it surprised me so much that the things that have the most 'likes' are the 'half-finished' stuff or things that show how unfinished assets looks like! trying to figure out how to build on that!
Very useful video, thank you. But my advice is add some illustrations like screenshots to be more understandable. I'm from Russia and I am very interested in your content. But I have some problems with listening because I don't know english enough. And some illustrations can help me with this. I hope I didn't sound boring :) I just don't know language constructs that be more polite. You're awesome and as i said your videos are useful and interesting. Thank you again!
I like how you addressed points besides posting consistently or connecting with a lot of other artists. For a while now I've observed how most of my favourite popular artists have stayed on the app for years, but I didn't hear about something like that other than here when you pointed out being born in the wrong time. For me, it was accepting my art enough to show it to the world too late. I won't say my progress is bad but not really favourable either, my art has progressed enough from practicing that now I get comments telling me that they would love to see more of style. I'm at about 30 posts with 450 followers and i show a lot of OCs and sometimes their stories and little comics. My biggest fear is spending months on instagram with little to no progress. (Sometimes comments saying you're underrated can be embrassing or even painful to read lol 😅)
Hi thanks for sharing your thoughts. If each post can bring you more than 4 new followers, that is already better than my growth rate. There is no mathematical equation to calculate how many followers you will get from posting. Just think each follower you get without paying, is something you’ve got for free :)
@@VeryPrivateGallery really appreciate your positive outlook on it. Thank you!
God your gorgeous! Thank you for sharing your information I’m a artist I’m going to affect millions of people with my work!
The struggle is real in this art space. 😅
you have to be patient
True it’s not meant to be sometimes
I'm completely off Instagram right now 😳. I feel that I can use my time in other things like learning about art on this channel.
If you use IG as a marketing tool instead of social media, it’s alright. Your time invested will eventually return as sales.
I dont understand disliking an artists that post different things. Its variety
Great video! Everyone who wants to be an artist or similar have to see this :)
Thank you
Thanks for the tips! I have two art accounts for two different art styles, but sometimes they crossover and I want to post the same post to both accounts. Is that bad, and will instagram somehow sense that I'm reposting the same artwork to two different accounts?
And also, if I have a final artwork but I also want to show the process video behind it, is it better to just include it all in one post or make a separate post? A lot of times my first post has no traction so I want to make another post to try to get more views on that one. Hope I'm making sense!
Hey Stephanie, I think it's better to show behind the main image if you don't add any other things (voice, editing etc). When you add enough value, you can show it separately. Adding more value, I mean to add voice over, music and b-rolls. When it becomes a separate 'product', like a tutorial or 'story time' vlog, you can publish as a separate post. It will attract different kind of viewers.
Personally I don't think posting the same content twice is good. You can add variations like the way to present or edit your image. IF you really need to post the same, you can do a repost. This is just my personal preference because I think you will attract more quality followers if you can provide original and unique content.
I don’t know if I completely agree with what you said about “Jack of All Trades Master of None” because that’s only a part of the phrase the whole phrase is “Jack of All Trades Master of none, but still always better than a master of one!”
Haha yes. In the past if you have several skills you might be the most popular person in a village. Today art becomes more and more niche. People would like more to see a specialized and dedicated artist who isn’t doing anything else. Like when Paris Hilton told the media that she is becoming an artist, she received quite bad press. If she had been doing art and only art all her life, I am sure she could receive much better feedback from the public.
One of the good way to promote your art brand is to separate all the different skills you have, and make different profiles for each of them. This way you can have several sources of income. Many brands like Inditex (largest fashion textile brand in Spain) is doing it this way.
Hello again!
Great points! While watching the video I just jotted down some thoughts:
I just wanted to say that the fastest way to grow your art on social media at the moment is tiktok. You can go from 0 to 300,000 overnight. It is one of the best social media platforms for art!
Other things you can do is utilize places like reddit to advertise your art, and be smart about what you post! EVERYONE loves a good realism piece and if you create a really good one and share your other social media platforms through reddit then people can see the art that you truly like to make!
You can also take advantage of holidays, national events, etc. To get on trending very easily.
Hi 👋 Yes Tiktok is good, and it’s from my city Beijing. However, I wouldn’t personally invest too much time on Tiktok, because the policy issues. After all it’s a Chinese company. Like Huawei, Chinese companies can be banned in some regions of the world. It’s not fair but it’s like this.
If anyone is willing to share their art w/ me, my instagram & twitter is @pjredpill -
I'm more than willing to repost & support. ❤️
DM Me.
I'm trying but...nope. still tiny. 😂😂😂
I study animation and work at an animation studio here in Vancouver. When I am not doing assignments (that many times are not even that exciting to look at), I am working on NDA stuff that I won’t be able post in at least one year. That sums up to around 10-12hrs of work a day and at the end I am just too tired to do any more drawings, especially now that I went back to the gym.
What should I do? Although I can totally spare some time every now and then to draw some stuff for myself (which I do) It’s often just sketches and I need some time to recharge my batteries so I won’t burnout. Should I just wait until college is over to start thinking about what to do to grow?
Hi Matheus, Thanks for your message. I experienced similar struggle when I was working for an institution with NDA and I had to sign off my copyright as well. For a few years, I had no work to show. But the job taught me a lot when I was in my 20s. I think you can start a CZcams channel and post videos about “life as a professional animator”. I am sure younger artists who are still in school would like that. You don’t need to show your works, just show your daily life and talk about the projects you are working on (without showing graphical content of your project). Like “working on a new Pixar thing”.
not me thinking why i am not getting more followers with my 3 posts 👁👅👁 ty for this!!
What do you think of Fine Art America?