Superstar Barbie 1977 Reproduction Doll - A Childhood Controversy
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- čas přidán 29. 08. 2022
- Superstar Barbie 1977 Reproduction Doll - A Childhood Controversy. I was 10 when this doll originally came out and it was a very difficult adjustment, LOL!
Welcome to My World! My pronouns are she/her and I am a 53 year old mom who believes no matter how old we get, we never need to grow up! I rule here and it's all about dolls, speaking from the heart about real life and trying to shine some light into the world. I make really long videos becasue I feel like I am hanging out with my friends. So get some snacks and enjoy!
I collect Barbie, Monster High, Ever After High, Rainbow High, LOL OMG, Na Na Na Surprise, Disney Princess Dolls and so many more! I love fashion dolls and I believe that dolls are the best toys for people to improve empathy and to explore their creativity!
Thoughts and prayers with you, Melissa. Bless you for taking the time to play-for yourself, and to share with us. Your mom was a shining star in the “What the thrift” videos. Proving once again that you’re never too old to play (with toys, dolls, or with your friends and family). 💕💕
I turned 10 in 1985 - and my the first Barbie I remember getting for Christmas was Peaches and Cream Barbie... so to me the Superstar face is "THE" face. She was so stunning in that dress, that I had to hold my tears back! :) I do think the older ones look cool, but my heart will always belong to superstar Barbie, because she was the essence of my childhood. :) - and Melissa? Thank you for being just as silly and fun as I am at 47 now. Its nice to see someone like you - loving dolls too. :) Not many people understand the obsession! :D
I recently bought the doll in box!! You should totally buy one for yourself, I never realized how absolutely beautiful she was until I got her.
Same here! I’m an 80’s child so the Superstar mold is THE face of Barbie.
I was born in 82 so the superstar Barbie/face is all that I knew. That was Barbie to me. I always thought the faces before her were not Barbie and looked weird. I guess it has a lot to do with when you were born and what you had as a child. I did just order her since I have the repro Christie too. Thinking of you and your Mom! Hugs.
I’m a 1982 baby too, and I actually got the special Christmas Barbie one Christmas or birthday, the one in the velvet forest/dark green dress with the red, white and green gems on the bodice. I had no idea at the time, I wish I had kept her in her box now!
I was born in 84, so the Superstar face with bent arms is my favorite type of Barbie. I guess most people don’t pose their arms right since they are supposed to rest on her hips or her hair, not like she’s carrying a tray. I love the face , it’s like a sweeter version of Farrah Fawcett, and I believe is the first Barbie made with long flowing wavy hair.
I was born in 2003 and the 80's and 90's face were always Barbie for me, not even the ones from the era I grew up with.
Love love love her. I am also 53 and I adore this face. Especially compared to the faces of barbies now. Superstar barbie is a must for me. So sorry to hear about your mom.
i'm so so sorry to hear about your mom. she'll be in my thoughts. thank you for still making content despite the current hardships you're going through. always make sure you're taking time for yourself as well
My favorite was Pink n Pretty doll. I still remember winning her in the school raffle in 3rd grade. Superstar Barbie is gorgeous! I'm hoping to ger her. I'm so sorry you're going through all of this with your mom. Love watching your videos. You are so sweet!
Ahhh, the days of writing Christmas lists out from JC Penney, Sears and Service Merchandise catalogs! I had and loved this doll so much. I probably got her and Star Wars toys that Christmas and still collect both. 😆 And hugs to you and your family during this time. Just take care of each other and cherish every moment. ❤️
I guess it all boils down to which one you grew up with 😅. I was born in 1990, and for me, that's Barbie's face.
Sorry to hear about your mom, btw. I'm glad you've been able to spend time with her. Love your videos. 💕
It’s so good to see you again, Melissa. Right now, with so much stress and sadness, it’s more important than ever to take a little time for yourself and do something else, like play with your dolls. I’m sorry to hear about your mother’s struggle, and yours as well, but it’s great you can spend time with her. So don’t worry about making videos; we’ll be here.
Now, I’m almost 43. To me, Superstar Barbie is Barbie. I love her face, even if it is a bit vapid looking. I wish Mattel would do more with the mold rather than use it for reproductions and retro collections. I think with a little imagination from a great artist she can be made to look modern. To me, she’s sweet and certainly more unique than Millie (not a fan!). I understand how change can upset some people. It rips you out of your comfort zone, and the older you get the harder it is to accept change. So maybe for someone Millie will always be Barbie. Maybe the original face will be Barbie, and that’s okay. I love them all because she is a reflection of our history and also a reflection of who we were as children.
Best of luck to you and lots of prayers for your mom and your family and you!
I was the same age when she came out, but I think I got her for my tenth birthday that November. It was totally the opposite for me. Superstar is who made me fall in love with Barbie. Up until then I mostly played with the Hasbro "World of Love" teen dolls. Barbie and Ken in the early 70s just looked "old" to me, even Malibu Barbie (though I did love my Malibu PJ), so they always played a mom and dad role to my other dolls. But Superstar Barbie and Superstar Ken became my all time favorites. And I had a good laugh at the I Dream of Jeannie comment--my sister I always pretended our Barbie's were genies because we loved that show so much! And thoughts and prayers about your mom. I've been there. It's not easy . My heart goes out to you.
Omg - I am in the UK and collect Sindy and remember when they changed her face in 1986 after 23 years... my heart quietly broke in the toy aisle as I gazed upon the new face.... hated it! So I totally relate to your story!
I totally understand what you're saying about the face molds. I feel like everybody has their favorite era for barbie, and it's usually the one that they grew up with in their childhood, or the one that made the greatest impact in their life. For me it was definitely the Superstar face mold, but not the 70s or 80s. The '90s Barbies were my absolute favorite. Those were the ones that I always wanted when I was a kid and was never allowed to have, and now that I'm an adult and have my own money I'm buying them off eBay for my collection. LOL. I think the generation girl face mold is very beautiful, but I wasn't into collecting dolls as much at that time, and of course today we have the Millie face sculpt and though I think she's pretty and I have nothing against her, I kind of feel the way about Millie the way that you were talking about the Superstar face mold how it's super generic.
Hope the last times you spend with your mother are full of Joy, and that you always remember the good times with her
I watched you constantly when I was around 8 years old and you practically raised me. tysm for that
This is one of the classic barbie, so im excited seeing her reproduced.
Thanks for posting this!! I remember begging my dad over and over until he caved! I don’t think he could even afford it at the moment but could listen to me anymore! The necklace and bracelet that I got to wear was my most prize possession. Thanks for the memories.
Hi! I just came across your channel today and I just love it. I also got this doll for Christmas in 77 and my Birthday is also in December. ❤ 😊
I am FOREVER grateful for this review. I would have NEVER gotten Super Star Barbie, as a gift, if it wasn't for this upload. Thank you so much. 👏👏
Thanks for making this video despite what you’re going through, you comfort all of us and I wish we could comfort you too 💕
Laughed out loud at the superstar face sculpt slander 😂 I love that sculpt but it’s so funny hearing your reason for hating it as a kid ☠️😂
This is so timely to see for me because my own grandmother I am guessing is around your own mother's age - or rather was as she just passed on the eighth of August - and our celebration of life ceremony for her will be in the morning. Hearing you talk about your mother always made me think of her and how hard it is to have to accept a love one's declining health and try to brace yourself for the inevitable. Sending lots of thoughts, prayers and good vibes your way 💕💕
As far as Barbie goes the original super star is a decade or so before my time so I don't have that particular memory but whichever headsculpt from the 90s that was used as the Jewel Girl doll is my own childhood 'barbie' face to me so I get that being such a shock at least lol.
Thank you for posting video. I got a reproduction Super Star Barbie for Christmas this year. I like both the Barbies you show in the video. I wasn't born yet in 1977.
Sorry to hear about your Mom. I'm 46 and I lost my Mom in 2018. I'm sure your Mom has lived a long and fruitful life. I may have to see if I can find these "What the thrift" videos. Peace to you and your Mom.
Melissa, I truly appreciate you and your content. You’re a queen amongst the stars. Lots of love and good energy to you, your family and your mom. 💜♥️💜
My heart goes out to you & your mom. When I was 10 my cousin got super star Barbie & while we were playing with her my aunt made the comment to my mom that Barbies face looked shallow & vapid. I later looked up those words only realize that must be my aunt didn't like Barbie, lol. I then used those words on the playground to a girl who was being mean to another child & got yelled by the teacher for being rude. It was a simpler time back then :)
I was born in the 80s so the superstar Barbie style/face is all I knew so I would have to say I prefer her.
It was nice hearing your story! I appreciate all of the comments about the fashion and how monumental this Barbie is! I grew up with three hundred different Barbies before I turned 10 in the 2000s to early 2010s. And I loved them all, but my fav was the Superstar Barbie mold!
I’m so sorry to hear about your mom. I don’t know what to say but it’s a blessing you both have each other now. Reminiscing is so valuable and I love doing that with my mom too.
Ok about Superstar Barbie… I BOUGHT THIS! I DID. I DID. I DID. I was born in 1975 and my earliest memory of my older sister, her friends, the babysitter’s daughter etc… they all had this Barbie. She was / is total disco 🪩 and a staple of the era! I’m not a Barbie aficionado but this one just takes me back and I love her 💕! I also loved Superstar Ken so perhaps he’ll get another release. I’m not sure, maybe it was the perceived Farrah Fawcett style or something… I agree and didn’t know Superstar Christie existed. Never knew that either 😢
Another great video!
I'm sorry that your mom is not doing well😢! My mom is elderly too & it's so hard to see them deteriorating right before our eyes😔. This was a fun review👍! It's funny that even though we're only 2 years apart you actually remember Barbie from before & my only memory of Barbie is the Superstar face since that's the one I grew up with 😆 I love Superstar Barbie so she's my favorite & can't wait to get this one 😍 one of my favorite Barbie faces is the Mackie face & I love the modern Steffie face too❤
Been keeping you and your mom in my thoughts this last little while. Everything will be okay. ❤
You and your family are in my prayers ..I am glad you can spend time with her and share memories My sister and I care gave our mother through her illness and during her final day on earth .That is time I will never forget since it was the most valuable time I have spent in my life .I share many of your memories since I am around your age .My memory of Supersize Barbie is wondering off to purchase her while my mom was shoe shopping ..She was so bappy shoe shopping she didn't even notice I wasn't there .I had fun playing with her while my mom shoppecI still have her .She is wearing a crocheted wedding dress I made for her when I first learned to crochet .Dolls have always bern a form of therapy for me .No helmet and errands Yes, I remember those times .Also playing outside into dark anc we were called in for supper .
I got my Superstar Barbie in 1977 for 9th birthday and I LOVED her so much!!! She was my favorite doll and still is to this day. I'm so excited they've brought her back because I have to get one. I thought she was very glamorous compared to the other dolls I had. I didn't have very many "barbie" barbies though. I didn't like all my dolls looking the same. I had a couple of malibu barbies and some skippers...all of my other dolls were Tuesday Taylor, Tiffany Taylor, Dusty dolls, Charlie's Angels dolls, Donny & Marie (Mattel though) Cher, Bionic woman and such. And most of the dolls, even Barbie, only came with bathing suits...no extra clothing. So when Superstar barbie came with the gown, boa and jewelry, I thought she was so glam! And I loved her new face....next to malibu barbie she was so much prettier. I even got the Supersize Superstar barbie (18 inch) for Christmas that year. Maybe you could do a video one day on the childhood dolls you had...that would be interesting. Prayers for you and your mom. ~Christie
Thinking of you as you go through this with your mom. hugs. It's tough, but enjoy your time together and take care of yourself. 💖
Now, as for my thoughts on Superstar Barbie... Growing up my favorite Barbies were Malibu and Superstar. I was so excited when I realized that this was a Superstar anniversary year. I even ordered 2 so I could have one in box and one out. 🤣 I guess I should go back and order another Malibu trio so i can take them out, as well? 😂
I Love UR videos your so Fun & Honest in them. You have such a Shining & Happy personality.
I'm so sorry to hear about your mother :( It is good that you can be with her and cherish all the moments though. I wasn't able to be with my mother before she passed and will always regret it. She passed a year ago three days before Mother's day and it was really hard this year when her anniversary came around. Nothing compares to spending the most quality time with your loved ones while your have them and being able to know that you let them see your love while they were alive
I completely agree with you! I love the way the superstar barbie looks, and she looks SO GORGEOUS, but the face is just... meh. Also, I did NOT grow up in any of the early barbie eras, so I don't have that kind of attachment, but I do think that from just looking, the silkstone barbie's face or the older dolls in general, have a more fiercer face. I know it sounds weird, but with the half open/half closed eyes, the side glance, the pursed lips.. just radiates elegance lol. I am so sorry about what's happening with your mom, and I'm sending all the positive vibes and prayers. I'm happy to hear you are spending some time with her, and hopefully she will get better at some point. 🤧❤🙏 Thx for another great video. 🤗❤
I was 7 when i got her under the tree as my Santa gift. in her pink dress and the jewels, she was Christmas magic to me! i remember she had a few outfits with the jewelry too. She was my favorite Barbie doll. i just found out it was rereleased and i will be getting her back. Thank you for posting!
I am so sorry about your mom. These are hard times and please know we are thinking of you.
I am 57 so a bit older. I grew up with the older Barbie and was in 7th grade (and still played with my Barbies) when SuperStar came out. I didn't like change then and try to not let my fear of change rule me now. My main Barbie was a blonde Barbie that was maybe 1969 with a tightly flipped up bob. My sister or cousin had Superstar and I grew to love the face mold. I started to refer to the older molds as monkey face Barbie with the pout.
I'm sorry to hear your mom is still sick I hope she gets better soon
I'm so sorry Melissa, it's times like these where it's not easy to impossible to be with loved ones ( thank you covid) especially in times when they are I'll or not 100%. I am very glad that restrictions have gone down and you have been able to visit your mom and have mother and daughter time, and enjoy each other's company. ( When things here in Seattle was very restricted we had a friend who we couldn't see very often. We had, had a falling out before covid and we're reconnecting when it hit. Even when quarantine was over and restrictions still limited things, we tried to hang out as much as we could. He had a heart attack last year and during this whole early days of this horrible plaque, we only had four or five get together events in a two to three year range. had covid not hit we may have had more time. So it hurt really bad when he past. I am glad restrictions aren't extreme for you and you can have as much time with your mom because covid didn't allow us, and it's twice as painful to not have that time with friends or loved ones who have been sick. So again I'm glad you both can see each other with little to no restrictions. I really love this reproduction, The hair color on the Christie one is so cool. I wish Mattel would revamp and reproduce all their dolls from the past, even the ones they already did and give people a second chance to get those, like the mod era Barbie set with Barbie, Christie and Stacey. Maybe some of the fashion packs too. A year of bringing classic Barbie back would be nice. To bring back memories of childhood, love and days long before covid was even thought of or ever existed. A time when the adult doll collectors were kids and had these dolls. I think it be a good idea and something to help many escape from the reality of a plaque that's possibly never going to go away and has caused so much pain. The memories and happiness is one thing it cannot take away.
I'm sorry to hear about your mom's situation. Prayers for you and your family🙏🏽
Happy to see you. Take care ❤
I’m so sorry to hear about your mom love. Wishing you the best 💜
Your blue shirt really pops against the pink wall. This doll actually matches your wall lol 😂 sending love and healing thoughts for you and your mom.
The superstar barbie face is what I grew up with in the 90s. The snap knees the posed arms, the hair, the smirk. I didn't know of silkstone until my mom gave me one of her dolls and I told her, that's not barbie
I’m so sorry about your mom. 💖
Thank you for the great review! Team Superstar Barbie here ;-) I thought she was so pretty when I got her way back in 1977 💗
Sending love and peace to you, your mom, and the rest of your family.
beautiful video. thank you.
All the best and prayers for your mother!
love your take on super star barbie! LOL. but i totally understand. Im pretty use to change as well. When G3 started creeping into social media.... people went crazy. Its hard for people to understand that "its not your time" right now. and they get caught up in their feelings. for me.... im just grateful that there is even production! on MH. and i hope it never has to go away! Like barbie!
Sending thoughts of strength and love as you care for and cope with your mother. I'm older than you are... So, of course I love the og face! I bought the silkstone beauty but passed on superstar. My first Barbie and Ken were the 1962/63 versions. They still adorn my shelf.💕
My thoughts and prayers for your mom,u and your family. Don’t lose hope and prayer is magical!
I just got this doll as well. She was one of my first Barbies. She is awsome! I Also have and love the reproduction of the Malibu PJ from last year. Now all I need is a reproduction of the Ballerina Barbie, the one in white, with the crown and rose. She has the older Barbie face mold you are talking about.
I'm your age but I like the Superstar Barbie because it was "my Barbie" and I had no other Barbie before. Later, when I saw the older ones, I found their look strange. My Mom died in July after few days in hospital because of pericarditis when we where on our summer vacation. We hoped she would recover and couldn't even say Goodbye. Enjoy every Moment with yours. I know it's hard.
So sorry to hear about your mom...
The 70s and early 80s - I remember hanging out with my friends during summer from 10am in the morning until it was dark at night, and nobody questioned where we were or what we were doing! It was the real time of freedom!
How sad and hard to come to the time your mother is going to leave you. I hope you will still have beautiful moments with her and for later have beautiful memories. She will live on in your heart. Enjoy the moments. And for superstar Barbie: I had the one with the silver pink dress and white fuzzy boa. I still have her, but not her dress and boa. Thank for your videos.
I'm just starting to unbox all my vintage barbies and i have a question you might be able to answer. Barbie that has a ring that has 2 stars on it?
I'm sorry about your mom ♥️♥️♥️
I’m so sorry hopefully she gets better and you get a lot of fun together
Have you heard about Barbie cutie reveal series 4, jungle theme? And the Chelsea cutie reveal series one that matches?
YOU LUCKED OUT!!!! this one is actually pretty!! And her features are well painted on and she actually looks like what she's supposed to.
Barbie had that face in the 90s when I played with her so it is my favorite and what I imagine when I think of her!! 💕💕💗
Barbie hasn’t changed her face since 7 years and it’s really bugging me •_•
Are there any plans to review the new Rainbow High Robin Sterling Spider doll? 💖💞🌈Your videos bring me so much joy!👍💐🙏
Oh! And I was a latch-key kid too!
Superstar is gorgeous
That Barbie face molds compostite at 6.22 seems to be missing Mod Barbies from the late 60s/early70s..unless they used the wrong photo for 1966 and put in the Color Magic by accident instead... Sorry to be pedantic...Mod is MY Barbie face!
Prayers for your mom 🫶🏻
I was born in '84, but I LIVED for the JCPenney Christmas catalog every year!!
The 80s face mold is my favourite
Watching your videos makes me want to go to my parents' house and dig out all my '80s Barbies. The Superstar face is the one I'm most familiar with. Yes, she looks vapid but she's my Barbie. I got my first Barbie Christmas of '77. I was four. I got Quick Curl Barbie, Malibu Ken, and Donnie and Marie Osmond (I loved their show. 😆) Eventually I let them go in a garage sale; Quick Curl was one of the only Barbies I had that was pre-Superstar. I bought a used Ballerina Barbie at a garage sale once, and a Malibu Skipper. But most of my Barbies have the Superstar face. Kissing Barbie and Tracy (the bride) didn't have that face but they shared the same mold. I stopped playing with Barbies when I was 12. I put all my dolls back in their original outfits (except for Golden Dream because her outfit unraveled -- thanks, Mattel!) and carefully stacked them in my doll cases. I haven't looked at them since. Even though I don't have room to display them, I think it's time they came home to live with me.
Those stands are very good for people who do stop motion for sure I like them a lot for that reason but I can understand for a collector it’s not the best choice
I hear ya about the 1977 face mold but I love it most because I associate that face with happy childhood memories.
I had this barbie too as a kid, but since I'm younger then u I couldn't appreciate her the way u did so she was like expired, poor girl 😢 (her shoes immediately lost as well as her jewelry, her dress, boa and star shaped pedestal given to my neighbour and the doll probably was given away by my mom when I was growing up) so I re bought her, an original one (second hand ofc due to the hight prices) because I wanted to get back a toy of my childhood, but only a simple question (just asking), why you didn't got an original one instead of the repro? Btw I was in love with her pink shoes and her face to me it's unforgettable with the smile and her turquoise blue eyeshadow and the star shaped pedestal was amazing! 💖
It is so interesting(&lovely) how depending on our generation we feel like.. "this is my barbie" ♥︎ Mine was CEO/Generation girl face mold♡
I’m waiting to hear what you think of MH G3 and the black and white dolls coming out in October.
I love Superstar Barbie. It was my first fashion doll ever. I had just moved to the US as a child and lost my heart to her. I was obsessed with her. I bought the original 77 doll as an adult after graduating from College and getting my fist job. I still have both, and love, love, love them. 💕
I'm sorry to hear about your mom. I know it's tough when you have to take care of parent. I'm doing it as well
i got this Super Star barbie when I was a kid also. I will for sure be getting her. My thoughts are with you and your mother.
God bless you and your mum sending you hugs
Hoping your mom gets better ❤️❤️❤️
I was born in the 2000s so I used to find Barbies before that weird 😅 but they've grown on me and I love them now it made me know more about how Barbie was originally and I wish Mattel would make more reproductions of Mod-era Barbies and Kens I mean imagine reproductions of the talking Barbie and friends dolls, Ken had his first makeover in that line and Christie and Brad were introduced in that line too
There are new style series disney dolls can you take a look at them
You and your family are in my prayers. God bless your mom. My mother is in later stages of dementia. It’s hard to face these types of changes. All we can do is hold them close as possible and know the love we give is the best thing. I love collecting Barbie from the 70’s and 80’s originally but being a boy I had to be creative on how to get them. It wasn’t an acceptable situation as a boy back then for me in the south. Thank god she-ra broke the barrier some for me. But I had certain Barbie’s I obtained by helping relatives clean out garages and barns and secretly bought a tropical Teresa in 85 with allowance after riding my bike to Roses alone to get her…. I would flip out if my child did that today. No o e even knew I was gone most the day. The times were so different then
Since I was born in 1985 I am more attached to the 80’s and 90’s barbie dolls but I still very much enjoy the previous and original dolls. My sister who is older had this barbie but the dress was white, was there a white version too at some point?? I remember as a kid noticing her barbie doll looked somewhat different than most of mine but I could not fully realize why lol
Prayers for you and mom 🙏
I grew up with the Superstar face, so I’m very partial to it. I don’t like the previous faces, they look sort of prehistorical to me.
Sending you all my love always ❤️
I was born in 1989, so I grew up with the Superstar face mold for most of my childhood, but I never had many Barbies until they changed to the CEO/Generation Girl face mold in 1999. Before then, I owned more Teresas, Midges, and Kiras because I preferred their faces as a kid. I started to own more Barbies when they moved to the CEO face, but I "outgrew" dolls a few years later.
I love superstar Barbie because she’s amazing quality it’s what Mattel used to do years ago Compare superstar to today’s basic Barbie it’s a day and night difference because superstar Barbie used to be a basic Barbie
So.. I googled Stigmata.. Did not expect that 😱
I was a lach-key kid too. I was 7 in 1977. I agree the Barbie face mold was traumatic for me too.
❤️❤️❤️
At least you have an understanding mother.
Godbless you and your mum ❤
I also got her for Christmas in 1977 when I was 7. I absolutely loved that doll. My youngest sister accidentally broke her years later but I still have her head 😅
I got Superstar Barbie for xmas in 1977 too.
Love both the SilkStone and Superstar! Am biased for the Superstar mainly because as a very young child my mother would play with me with her old Barbies from the 70s-80s so that face is nostalgic to me especially about the good times with my mom.
Am thinking maybe the fact that you had other changes going on made it upsetting for you with the Barbie change. Not to seem rude but maybe you were struggling to adjust to the change of growing up and seeing Barbie change reinforced that idea to you?
WOOHOO!
I was also 10 in 1977 and had Super Star Barbie as well. My very first Barbies were from the Mod era when I was 2 years old, so I was already upset that they had changed her face to Malibu Barbie, who I thought was ugly beyond belief. When Sper Star came out, I was initially excited because the face was a major improvement over Malibu, and I loved her glamorous outfit (despite the fact that I really don’t like pink), and I marveled over her jewelry too. But I ended up HATING the perma-bent arms becoming they limited play and posing, and ended up not really liking the face very much either because it wasn’t nearly as pretty as the earlier “Barbera Eden”-esque look. Most of the Barbies I had from the late 70s-80s ended up given away or heavily modified. Last new dolls I bought were a few of the Rockers, and after that, it was only used/vintage until the early 2000s when better looking dolls started being made again.
I’m very sorry to hear about your mom. Many hugs to you both.
I was a 90s kid, so "the face" to me was the Generation Girl face. When her face eventually changed, I was so freaked out.
I'm glad I'm not the only one who doesn't like the Superstar face! So many people say this is their favorite face, but I just don't like it.