How to Segment your Market

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  • čas přidán 28. 06. 2024
  • Now that you understand why segmentation is important it's time to explore the options to begin your segmentation strategy. At the core, segmentation is about understanding your consumer. This video reviews geographic, psychographic, demographic, and behavioral segmentation. To download the PowerPoint and learn more about segmentation visit my Sophia.org tutorial at www.sophia.org/market-segmenta...

Komentáře • 42

  • @NutriTalkInspiration
    @NutriTalkInspiration Před rokem

    I have been searching for months for someone that could make segmentation clear and relatable to sales, and I finally found the person. Thank you! 😃

  • @tracysample6942
    @tracysample6942 Před 3 lety

    Really good explanation of the difference between psychographic and behavioral. I have a much clearer understanding after watching this video. Thank you!

  • @Sterlingfenn
    @Sterlingfenn Před 5 lety +1

    Excellent teaching, thank you for the details, and understandable real-world style scenarios where these tactics apply.

  • @unburriedtalents599
    @unburriedtalents599 Před 5 lety +1

    Very helpful content, thank you! The way you explained segmentation helped me a lot. 🙏

  • @SanjeevBeekeeper
    @SanjeevBeekeeper Před 9 lety +1

    Thank you! this is very clear.

  • @zubayrmac2571
    @zubayrmac2571 Před 9 lety

    Very well put together! Thanks

  • @maggievanfleet5968
    @maggievanfleet5968 Před 10 lety +1

    I get to understand the explanation better the way you did.

  • @spookseo5244
    @spookseo5244 Před 10 lety

    Very well said! What can I say about your explanation? This is the kindo of video that we should be watching, very clear, precise and straight to the poin. Definitely we will all succeed with our online or offline marketing we will follow this. Thanks alot! Hats off for you...

  • @ananenadovic7697
    @ananenadovic7697 Před 4 lety

    Thank you for explaining everything so clearly :)

  • @lloyddixon4124
    @lloyddixon4124 Před 11 lety +1

    many thanks for the video, very helpful

  • @SomaxDatta
    @SomaxDatta  Před 11 lety +1

    Jean-Marc, thank you for your kind words. If there are other topics you'd like to see, let me know.

  • @luisc4288
    @luisc4288 Před 11 lety

    Your videos are great! Thank you for sharing them :)

  • @SomaxDatta
    @SomaxDatta  Před 11 lety +1

    It's back up! I hope you find this video useful.

  • @altheaking9180
    @altheaking9180 Před 10 lety

    This video is great! Thanks allot.

  • @ZiggyLu-og3zp
    @ZiggyLu-og3zp Před 2 lety

    These are very helpful. Thank you.

  • @rajaasam
    @rajaasam Před 9 lety

    your voice and example are very clean and understanding

  • @dhengeollegue1904
    @dhengeollegue1904 Před 11 lety

    thanks for this video it helps me a lot :) I really appreciate it.

  • @mokauroots
    @mokauroots Před 8 lety

    Thanks for that. very helpful

  • @VikasAryalogy
    @VikasAryalogy Před 11 lety

    Videos are very helpful for students. I recommend , if you use more of examples. very well explained concepts. Keep posting more videos on Marketing.

  • @edrees1423
    @edrees1423 Před 11 lety

    thanx it is very helpful and easy to practice

  • @maryrosealmalvez2190
    @maryrosealmalvez2190 Před 6 lety

    Thank.you so much I learned a lot

  • @sp-pi2jj
    @sp-pi2jj Před 6 lety

    Thanks a lot.

  • @tushar_g7796
    @tushar_g7796 Před 4 lety

    Can you explain the whole development cycle for market segmentation? From setting segment goals to data mining and them deployment of the same and evaluation.

  • @bdevaraz
    @bdevaraz Před 8 lety

    Thank you.. I understand a lot.. cheers!

    • @SomaxDatta
      @SomaxDatta  Před 8 lety

      +Billy Devaraz It's my pleasure, Billy.

  • @pallavishinde9754
    @pallavishinde9754 Před 3 lety

    Superb, loved it

  • @SomaxDatta
    @SomaxDatta  Před 11 lety +1

    Thank you. If you have suggestions for other topics. Please let me know.

  • @pushpenderrrsingh
    @pushpenderrrsingh Před 7 lety

    thanku so much

  • @saeedbasabain4188
    @saeedbasabain4188 Před 7 lety

    thanks

  • @maximilianamtenga2663
    @maximilianamtenga2663 Před 10 lety

    its owesome I get u to the maximum thanx

  • @maggievanfleet5968
    @maggievanfleet5968 Před 10 lety

    Better explanation

  • @adamal93
    @adamal93 Před 11 lety

    Product, price, place, p

  • @masmasoo
    @masmasoo Před 3 lety

    Learn market segmentation
    @

  • @mahletbewketu4375
    @mahletbewketu4375 Před 11 lety

    where is marketing mix?

  • @knishification
    @knishification Před 10 lety

    Healthy Cheetos. Way to go USA

  • @daysenchristensen9106
    @daysenchristensen9106 Před 4 lety

    Great info without all the unnecessary left views thrown in there. I don't care about your global warming beliefs and weird opinions on gender and race. Just teach the content or go into politics

  • @frankpatron868
    @frankpatron868 Před 4 lety

    Homogenous

  • @TahjDaniels
    @TahjDaniels Před 4 lety

    How did they come to the conclusion consumers who bought chicken noodle soup, also advocated for breast cancer awareness?

  • @saeedbasabain4188
    @saeedbasabain4188 Před 7 lety

    thanks