7 ugly beauty industry truths that will SAVE YOU MONEY

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  • čas přidán 2. 08. 2024
  • Want a dose of sanity? Want to save some money? This video is for you. Today we're unpacking 7 ugly and unfortunate beauty industry truths that once you see them... you'll basically have X-ray vision for the lies we're being sold.
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    Shop more of my favorite products here: shopmy.us/heykackie
    Join me on Patreon! / kackie
    Time Stamps:
    0:00 - Intro
    0:46 - Brands are putting virality ahead of quality
    4:48 - Brands are rage-baiting
    6:57 - Competition has K*LLED innovation
    13:23 - Venture Capital backed brands don't know makeup
    16:17 - Short form beauty reviews are trash
    18:42 - Tiktok has destroyed influencer credibility (again)
    22:49 - Insecurities Rinse & Repeat
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    FTC Disclosure: This video is not sponsored. Some items have been gifted. This video contains affiliate links, which means I may receive a commission for purchases made through my links.
  • Jak na to + styl

Komentáře • 767

  • @jeanielo2365
    @jeanielo2365 Před 25 dny +604

    “Sunscreen doesn’t need to be fun, sunscreen needs to be effective” is THE LINE.

    • @The_Viking_Highlander
      @The_Viking_Highlander Před 24 dny +22

      ...and cosmetically elegant.

    • @joannievh2071
      @joannievh2071 Před 24 dny +10

      Couldn't agree more (although the fact that I'm an oncology nurse has me biased!!!).

    • @profesorahb
      @profesorahb Před 16 dny +12

      @@The_Viking_Highlander cosmetically elegant enough that I will actually wear it (and also, please don't burn my eyes).

  • @monica7998
    @monica7998 Před 25 dny +417

    The worst are these natural make up looks that require 20 products you have to have. The other day I watched a YT vlog by a very popular and beautiful European influencer who did a super quick make up look with minimal products that she pulled from her make up bag and not from a new box gifted to her. When she was done she placed her face right up to the camera where her pores were clearly visible and said "gorgeous". I loved that. I wish there was more of that real confidence on social media.

    • @corecenteredcare6038
      @corecenteredcare6038 Před 25 dny +43

      Oooo would you share the video or her name?
      I hate the sensation of too much makeup/foundation on my face.
      I'm constantly trying to find folks that are ok with my pores breathing.😅

    • @Laura-qf6lt
      @Laura-qf6lt Před 23 dny +8

      Yeah same. Who is she?

    • @indigoscar
      @indigoscar Před 23 dny +3

      Agreed, who is this? 🙂

    • @anadelwrites2144
      @anadelwrites2144 Před 22 dny +2

      Please share the video, I’d love to watch it

    • @fcplop98
      @fcplop98 Před 21 dnem

      Id like to know as well!

  • @censoreverything8072
    @censoreverything8072 Před 24 dny +245

    Clicked for advice, stayed for the existential crisis.

    • @kackie
      @kackie  Před 24 dny +12

      🤣🤣🤣

    • @Kate.g.
      @Kate.g. Před 19 dny +7

      I love it 💛🤣 this is perfect quote

    • @Lynda_Pibus
      @Lynda_Pibus Před 15 dny +4

      I get so annoyed by TicTok particularly when it comes to beauty content. I remember the facial symmetry filter and seeing video after video where people were either bragging if they had facial symmetry or lamenting their lack of facial symmetry and how to fix it. As you said, creating a whole new insecurity for people to feel bad and use makeup or get a procedure to correct something nobody even thought about until the stupid facial symmetry filter test became a thing.

    • @jvonderbrelje875
      @jvonderbrelje875 Před 14 dny +3

      I hate everything about TikTok lately. I think I opened after months of not, and every other video is an ad. I'm not on it for ads.

    • @Lynda_Pibus
      @Lynda_Pibus Před 14 dny

      @@jvonderbrelje875 The ads are overwhelming agreed. I wouldn’t bother with it except I have a few people that I follow and try to just view their content while I’m there.

  • @starrypunk20
    @starrypunk20 Před 25 dny +415

    Can I just say, as a non TT user, how happy I am that your content is existing and thriving here on CZcams. Too many influencers have completely transitioned to short form content and I'm just not here for it. Thank you for consistently putting out quality long form content here on the OG platform Kackie

    • @lizbakeslemons940
      @lizbakeslemons940 Před 25 dny +10

      pleeeez don't leave Kackie 🤗🤗

    • @user-po7sc7jt4y
      @user-po7sc7jt4y Před 24 dny +15

      I agree!! I feel like short form content is more appropriate for hmm 🤔 like performing rather than reviewing lol

    • @user-po7sc7jt4y
      @user-po7sc7jt4y Před 24 dny +7

      Ah! No. We alllllllll absolutely turn to you!!! All day everyday. Sephora associates know nothing about customer service I’m sorry. They don’t. And it’s not even their fault. It’s absolutely Sephora itself. That said. (And believe me I WISH I HAD REALIZED THIS SOONER listen up kiddos!) aside from maybe the manager and maybeeeeee a few here and there-when you ask a question nowadays they answer with questions. Like what? I just asked you a question 🙃and then it’s like they basically make you do your own work which if I wanted to do that, I WOULDNT HAVE ASKED YOU and I wouldn’t have spent my precious gas and time going into the store... 🙂.

    • @earlgreyknits1178
      @earlgreyknits1178 Před 24 dny +7

      Agreed. I will NEVER get a ticktock. Toxicity in an app. No thank you.

    • @boco48
      @boco48 Před 17 dny +2

      Agree!!

  • @erinkoster8654
    @erinkoster8654 Před 24 dny +176

    “They don’t care if you like it, they just care that you buy it.” Exactly.

  • @amybowman9906
    @amybowman9906 Před 25 dny +207

    I'm so old I remember when Sephora opened, long before beauty insider. It felt like a luxury to shop there and the perks were amazing. Now it just feels like a trend factory for teenagers with no real perks or incentives anymore. I joke that I would rather shop at a department store beauty counter with pushy salespeople for a more quality experience.

    • @sarahevans6322
      @sarahevans6322 Před 25 dny +17

      So true. I buy from Credo if I want a one stop shop because they have way better rewards. If I want something that Credo doesn’t carry, I’ll order direct from the brand. Sephora has no place in my life anymore.

    • @Hobbesnevie
      @Hobbesnevie Před 25 dny +21

      And, department stores lack that special claustrophobic feeling of Sephora, with children running around and whining at their moms to buy shit they don’t need.

    • @eric6cartman9
      @eric6cartman9 Před 24 dny +12

      these days ill just order straight from the brands website if I want something- more times than not you'll be able to get 10-15% off and maybe a free gift/better samples

    • @user-sr1kc6jj2b-p1q
      @user-sr1kc6jj2b-p1q Před 23 dny +6

      I had very noticeable hip dips when I was younger and although there was no name for them I hated them. From looking at magazine models I thought I was not supposed to have them. None of the clothes I tried on were flattering because they were made without curves. That was the 80s, 90s and 00s. Nothing was flattering and until City Chic appeared there was nothing that could even cater to my natural pear shape. Even when I was having a nervous breakdown and dropped 2 sizes I was still pear shaped. Things were not actually better then. They were just horrible in a different way.

    • @katia.luna213
      @katia.luna213 Před 20 dny

      ❤🎉😂 I feel the exact same way! I don't have any favorites saved to my Sephora and Ulta accounts. Whenever I want to buy something next, I also want it to be a treat yo self moment. I'm looking forward towards going to my mall to the department stores.

  • @Dwynfal
    @Dwynfal Před 25 dny +134

    Media literacy and critical thinking needs to be taught at school, and at home, over and over again, from grade school to college level...

    • @maggiemurphy4092
      @maggiemurphy4092 Před 10 dny +3

      Idk about you but I definitley was taught this is every english class.

    • @nayun1433
      @nayun1433 Před 8 dny +4

      @@maggiemurphy4092the critical thinking in schools is only taught against targeted points. You’re not taught to think against school system, society’s way of working or even the lobbies that are destroying the next generations.

    • @Mrs_xixi
      @Mrs_xixi Před 7 dny

      It is taught in school but stronger things are in force here. Peer pressure etc.

    • @strgrlszn
      @strgrlszn Před 7 dny

      literally!!

  • @sea_g0at
    @sea_g0at Před 25 dny +205

    the vaping thing infuriates me. big money was like shit they stopped smoking. let’s rebrand and start fresh with this new batch of children

    • @argusfleibeit1165
      @argusfleibeit1165 Před 21 dnem

      The worst thing is, I read these kids comparing the nicotine dosages they get with different brands. And they want the most nicotine possible! That is the thing that is more addictive in your brain than heroin. And I know they're also getting as much caffeine as possible from energy drinks and strong coffees. They're all going to be busting blood vessels before they're 35, with the constricted circulation and high blood pressure. I can only surmise that Big Capitalism has decided it is way too costly to let lots of people live to an old age. None of these things are allowed to happen, unless the wealthy and powerful decide that's what they want to happen to us. Why else the expensive and hard to access health care? Why else all the guns? Why else all the stress of working and trying to survive in our society? They want it that way, and the hell with all of us.

    • @JustMe-oo3wm
      @JustMe-oo3wm Před 9 dny +1

      Exactly. Big Tobacco just rebranded as Big Vape. 😔

  • @hannikuh
    @hannikuh Před 25 dny +235

    on your last point, i’m 20 and the amount of insecurities that i didn’t know i was supposed to be insecure about until i went on instagram or tiktok… like i remember when i was like 14 and i found out what hip dips were and i looked it up, and all the search results were how to get rid of them!!!! oh my god it ruined me 😭 can’t imagine being younger than that. it still sticks w me to this day.

    • @kackie
      @kackie  Před 25 dny +59

      EXACTLY. Even when you learn that you shouldn't feel bad about something, it still exists in your mind. You never un-learn it.

    • @Hobbesnevie
      @Hobbesnevie Před 25 dny +39

      Yea, fuck that shit. At 51, I’m still letting go of the insecurities I grew up with…so just know, as you age 1) it gets better and 2) you will most likely look back at pictures of yourself at ages 20 to whatever, and think , “damn! I wasted time and had angst over looking that great?! What was I thinking?!”

    • @linseylinsey
      @linseylinsey Před 25 dny +15

      I was in my late 30s before hearing that expression. They just come up with new words for labeling our bodies. Only YOU have the power to decide how to feel and talk about your body. Many women's bodies have those curves bc of how our bones and pelvises are 'designed.' Nourish your body with food, water, and exercise and enjoy your life. Screw these people making money off making you feel insecure. Signed, your 42 year old auntie

    • @justmemimi7338
      @justmemimi7338 Před 24 dny +7

      Trust your instincts.
      You were right.
      You’re not supposed to be insecure about the range of things people fixate on, on social media.
      Reality is not as shallow as the artificial worlds of TT and Insta.
      Remember: you’re a human being, not a fad.
      Wishing you the very best.

    • @gosiakidd5646
      @gosiakidd5646 Před 23 dny +8

      Im 46. Had to go away and learn what hip dips are. Now Ive read you can get a filler to 'fix' these. WTF Some folk out there are absolutely bonkers.

  • @Mexicobeanpole
    @Mexicobeanpole Před 24 dny +44

    I think a big part of knowing you’re a true grown up is when trends don’t affect your style and especially your bank account.

  • @notes_to_elle8664
    @notes_to_elle8664 Před 25 dny +163

    For me the frustration is the unending search for the Holy Grail (in an ever-increasing number of increasingly contrived categories) and the cold hard reality that no one in the beauty industry wants the Crusades to end.

    • @kackie
      @kackie  Před 25 dny +78

      True. I've been noodling on a video like, "in defense of imperfect products"

    • @notes_to_elle8664
      @notes_to_elle8664 Před 25 dny +11

      This sounds like an *excellent* idea.

    • @CodenameKimNextDoor
      @CodenameKimNextDoor Před 25 dny +4

      @@kackie please I want to see this!!

    • @marylove909
      @marylove909 Před 25 dny +39

      I curbed my beauty purchases a whole lot when I realized I was chasing the next best product, rather than enjoying the perfectly fine products I already have. If I enjoy the blushes, mascara, etc that I have, why am I spending so much money on products that are supposedly better?

    • @electrictwilight
      @electrictwilight Před 25 dny

      😂😂😂

  • @jfpeck
    @jfpeck Před 24 dny +48

    As a mental health therapist, I want to say a huge THANK YOU for speaking out about the dangers of short form content on our mental well-being. I come to this channel for my escape and love the opinions, and most of all the honesty about all opinions being just that… opinions. Thank you for keeping us all sane!

  • @alisalavine1052
    @alisalavine1052 Před 25 dny +212

    So I'm 55 and have never been on TikTok. I think short form is a complete waste of time and my generation, GenX, is unlikely to trust a beauty influencer that only takes 60 seconds to "review" a product.
    We are much more likely to spend money on the latest and greatest when we trust an influencer. There's absolutely no way I can gauge someone's integrity in just a few seconds.
    Love you, Kackie, for being more about being able to live with yourself. I hope your channel gets that viral moment just for being who you are. ❤

    • @morgantaylor517
      @morgantaylor517 Před 25 dny +23

      I'm 50 and only watch long form content, I cannot bear short videos, especially from the creators I enjoy. Imo the longer the better. I do NOT have TikTok l

    • @valeriesjourney17
      @valeriesjourney17 Před 25 dny +15

      Ditto from this 49 year old woman. 🦋👩‍🦰

    • @gracenurse3365
      @gracenurse3365 Před 25 dny +23

      Gen X grew up with books and magazines instead of online content - so our attention span is not short enough for itty bitty TikTok content.

    • @gabriellaleone9016
      @gabriellaleone9016 Před 25 dny +20

      I 100% agree! I’m 54 and I didn’t try TikTok until this year and deleted it after only a week. It just felt like all noise, no substance.

    • @terryblevins2516
      @terryblevins2516 Před 25 dny +11

      @@valeriesjourney17 Me either I'm an old 47...

  • @giantcupofcoffee
    @giantcupofcoffee Před 25 dny +106

    My company CEO has a cyber truck and someone put a picture of Oscar the Grouch on it. But also, re: venture capital and company buyouts…the dirty little secret is that lots of people launch companies with the goal of selling in five years.

    • @kackie
      @kackie  Před 25 dny +23

      THIS IS SUCH A GOOD POINT!!!!! (And L O L @ oscar!)

    • @Himmiefan
      @Himmiefan Před 25 dny +6

      Oscar the Grouch, I love it!

    • @janice8514
      @janice8514 Před 23 dny +1

      What is a cyber truck?

    • @argusfleibeit1165
      @argusfleibeit1165 Před 21 dnem +5

      @@janice8514 That ugly, expensive thing that Elon invented. It's a real turkey.

  • @littlemisslipstick2999
    @littlemisslipstick2999 Před 19 dny +13

    Marketing skincare to kids annoys me to no end. They do not need actives! Their skin is already perfect (acne not included in this rant) and they can actually damage their skin. Although, it does seem like these companies are ensuring that they are creating future problems to then solve.

  • @BethKetelaar
    @BethKetelaar Před 25 dny +141

    I just recently bit the bullet and signed up for CZcams Premium and that ~$70 (which is, ironically (?), the upfront cost of an appointment with my shrink) and my anxiety was halved. Those commercials exhausted me, no matter if they were accurately targeted or not.

    • @baileydubs
      @baileydubs Před 25 dny +23

      I got premium too and life without ads (other than just sponsored content from creators I trust) is so great!

    • @YurinanAcquiline
      @YurinanAcquiline Před 25 dny +8

      I am halfway through and I have seen three ads. By the third ad, I thought the video was near finished. Nope.... 😂😂😂

    • @glittersloth11
      @glittersloth11 Před 25 dny +23

      I'm sure it feels so peaceful to not have to deal with ads (seriously, I can feel my attention span shrinking with each one), but I think we have to look at the bigger issue of *why* we can't deal with watching (or, in my case, ignoring) something for 10, 20 or 30 seconds. What has social media done to our brains to cause us such turmoil if, god forbid, we have to wait in order to view what we want to view? I definitely don't blame you for ridding the ads from your life - I would do the same if I could justify spending the money each month. Instead, I've decided to build a habit of doing breathing exercises whenever an ad pops up. It's like a meditation bell (just not as soothing). Just putting this idea out there in case anyone else is looking for a way to grin and bear their free CZcams.

    • @Bdhstl95
      @Bdhstl95 Před 25 dny +18

      @@BethKetelaar have had premium for a few years now. Don’t think I could watch CZcams without it anymore.

    • @BethKetelaar
      @BethKetelaar Před 25 dny +13

      When you have (recently diagnosed) ADHD all your life, menopause has sent you spinning into a second adolescence, and none of the traditional meds are working, and you have vestibular vertigo with exponential anxiety? Please don’t tell me to breathe.

  • @gabrielafonseca4034
    @gabrielafonseca4034 Před 25 dny +35

    An educated CZcamsr in a world where all others are saying "literally" in every sentence!

    • @kackie
      @kackie  Před 25 dny +6

      hahahahahaha I have annoyed myself into a better rhythm over the years I think. Trust me, I still edit out a lot of my own filler words 😅

    • @gabrielafonseca4034
      @gabrielafonseca4034 Před 25 dny +2

      @@kackie that's even more of a reason to find you refreshing. I don't even really care about makeup, but I do enjoy your content very much

  • @melbell7714
    @melbell7714 Před 25 dny +112

    You make me so happy that I don't have tiktok. Yikes.

    • @GruvyGrlz
      @GruvyGrlz Před 25 dny +12

      Same, have absolutely no interest.

    • @nickimontie
      @nickimontie Před 25 dny +12

      I've never been on it, never will be on it.

    • @aliciahicks8020
      @aliciahicks8020 Před 25 dny +9

      Same . Waste of time

    • @jackienolan9142
      @jackienolan9142 Před 25 dny +3

      I had friends try to convince me to download it just so I can see the tik toks they share with each other that are funny. I said - nope sorry if I download it my already on life support attention span will completely disappear!!! No ragrets on not downloading tik Tok.

  • @insertbookpunhere
    @insertbookpunhere Před 25 dny +60

    The fun vs effective sunscreen rant unearthed a memory of the purple and blue sunscreens in the 90s lol anyone else remember those?

  • @jkc8407
    @jkc8407 Před 12 dny +9

    I'm 40, so I grew up without internet until probably 18. AOL was all that we had. I've always picked items based on what I want, not because someone who is getting paid is telling me it's good. I do not use TT. I do love Utube for videos like this. They make me laugh! You made awesome points! I truly hope those under 30 were listening. ❤

  • @nursemallorey
    @nursemallorey Před 25 dny +127

    Kackie, that lip color was MADE for you. Your videos have been amazing lately!! I feel so inspired. ❤

    • @kackie
      @kackie  Před 25 dny +24

      Thank you so much!! Hermes really knows how to reel me in on a lip color and they ALWAYS NAIL IT, darn it!

    • @nilaphi-Living_Phi_Nomad
      @nilaphi-Living_Phi_Nomad Před 25 dny +10

      agreed. it's stunning, classy, elegant, everything. couldn't stop looking at it on you.

    • @thejulietocean
      @thejulietocean Před 25 dny +6

      @@kackieHermes makes all my favorite lips 😭 why am I the way that I am lmao

    • @drummerg217
      @drummerg217 Před 25 dny +7

      I knew there would be a comment about this! Thank you! I loved it so much, but can't spend that much on a barely three lipstick!

  • @ashleyisachild
    @ashleyisachild Před 23 dny +20

    This is actually a great reality check bc I realize that I do end up "chasing" foundations that I see on TikTok bc they look SO blurring but end up looking crusty IRL, so I end up purchasing just a neverending parade of decent but not miraculous foundations.
    I wouldn't call it "bullying" but the fact that TikTok has a beauty filter built in that you CAN'T turn off kinda makes it an impossible place to research makeup.

    • @sheriv7677
      @sheriv7677 Před 13 dny +1

      I used to do that, now I've quit wearing foundation completely because I realized it always makes my skin look worse. Now I am looking for the holy grail lip color, LOL. Baby steps.

  • @sinajasminhess5004
    @sinajasminhess5004 Před 13 dny +7

    Just finished a book called „stolen focus“ and it talks about endless scrolling, algorithms, how negativity draws people in. Highly recommend it.

    • @kackie
      @kackie  Před 13 dny +1

      Absolutely. I need to check it out. how to do nothing is amazing on that too.

  • @lindablackerby9819
    @lindablackerby9819 Před 25 dny +25

    Boomer here who loves your channel. Getting all my beauty info, advice, and body consciousness from massively airbrushed magazines with a very narrow range of models when I was a teenager was bad enough for my young and developing sense of self. But at least Seventeen magazine only came out once a month! I spent a couple hours with it and moved on to other more important and interesting activities. I truly cannot imagine what it must be like being a teenager and being constantly bombarded with all this garbage and believing it is real. (And grateful that I have no reason to have to download the TikTok app onto any device I own. I don’t trust the ownership of that app for a milisecond.)

  • @elizabethbeierle7464
    @elizabethbeierle7464 Před 25 dny +53

    I stepped away from consuming beauty content quite a while ago, but I’ve been having a great time with Kackie over the last few weeks! Thank you for bringing art math and critical thinking/commentary to the space!

  • @Alittleferal
    @Alittleferal Před 25 dny +84

    I'm equally curious and terrified just how much this virality and short form content phenomenon is going to influence kids on an emotional/social development level.
    Also, you are so right, about ALL THE THINGS, thanks for taking the time to educate and, if nothing else, validate our feelings on this!

    • @kackie
      @kackie  Před 25 dny +20

      Yes I'm telling my kid to look at birds. LOL

    • @morgantaylor517
      @morgantaylor517 Před 25 dny +10

      People in the tech space don't let their kids use social media, especially monied people. Rich tech people send their kids to Montessori school and don't let them use phones, tablets etc. Food for thought.

  • @JillKnapp
    @JillKnapp Před 25 dny +41

    PREACH!! I am so, so, so happy I never got into TikTok. I feel like I really dodged a bullet.

  • @cosfreye
    @cosfreye Před 25 dny +35

    Well-said! This makes me even more grateful that I never vibed with Twitter or Tiktok, and that I continue to enjoy my nuanced, long-form videos. You just can’t make well-informed decisions in 30 seconds or less. Give me 30 minutes or 30 days to formulate my opinions 😂❤

  • @Kokorino
    @Kokorino Před 18 dny +6

    I feel so fortunate to discover this channel. I feel like I can finally relate to a beauty influencer and have good down to earth advice instead of just having products pushed onto me

  • @lindajoy23
    @lindajoy23 Před 21 dnem +6

    I’m 65yo & since my teenage years in the 1970s feminist women have paved the way for healthier self worth & still other women have been dragging us back down the “not good enough unless you look like this” black hole! Kardashians, social media, injectables, tweakments, reality TV, TikTok, we seem destined to take one step forward & 20 steps back in our quest for self worth & self love ❤️

  • @gardenia77
    @gardenia77 Před 25 dny +50

    Nearing the end of the video now, in your last segment, and I couldn't agree more. For a generation that seems to hail body positivity, they sure are bent on all looking the same. As a 46 year old woman, I miss seeing individual character in people's faces. I hate the influence social media is putting it to our children. And, maybe random and not hitting the most important aspect of this, but I really hate the way movies now point have actors that are all "beautiful" by social media standards and so injected and sculpted and they look fake. I purposefully watch 1970s and 1980s movies with my son and point out how much more rich a movie experience can be when all the characters have character in their face. Individual features.

    • @robinhoward4204
      @robinhoward4204 Před 25 dny +5

      I'm 69 and have a beautiful daughter of 40 who still looks like most young mums (she has two kids under five). She is fortunate to have lovely thick brows and lashes and wears very little (but high end) makeup. It disappoints me that so many young women are starting to look generic - pretty but generic. It's the huge fake eyelashes and pillow lips that they seem to strive for - they are already young and gorgeous and it just seems superfluous to me. That's not to say that there aren't some lovely, natural looking young lasses out there - they stand out!

  • @aslbyweller
    @aslbyweller Před 23 dny +5

    This is reminding me of one of the first videos of yours I ever watched. It felt fresh and truly analytical and I immediately subscribed. I can’t imagine growing up in an environment where filters exist. I remember when my daughter was younger and I felt I was competing against social media platforms to raise her and bring her back to reality. Critical thinking skills are an absolute basic when looking at anything online. We better brace ourselves for the product of the generations being fed this stuff.

  • @AuroraCarlisle
    @AuroraCarlisle Před 25 dny +16

    This video feels plucked right out of my brain. I've been in the beauty community since 2006 and seeing how has changed is *wild*.

  • @midlifemom5829
    @midlifemom5829 Před 25 dny +99

    Message: don't be a gullible consumer. Thank u Kackie!

    • @kackie
      @kackie  Před 25 dny +11

      They keep inventing new ways! Thank you for watching!! ❤️❤️

  • @Waywardwindfall
    @Waywardwindfall Před 25 dny +19

    What sucks about this is we have consumer guilt. So we are aware that we are over consuming. But it feels so bad to confront that that many people are still consuming and then self loathing.
    I was emotionally okay enough to watch one anti consumerism and now my feed is pumping this content to me. This is a space that doesn’t judge you for being a consumer who is easily manipulated. This feels educational and than lets you make your own choice.
    I’m almost 40 and only now able to control my spending. I imagine myself throwing away the item I want to buy. I find it’s so much easier to buy that $65 pallet or $100 dress when you are not buying three $15 dresses as well. It’s such a simple concept only buy what inspires you, but it’s pretty hard to not buy things that make you “happy”. Happy is a fleeting emotion.

  • @terryblevins2516
    @terryblevins2516 Před 25 dny +23

    Just recentley learned that if you have makeup in sephora or ulta they dictate what makeup you put out... For instance like the new Natasha Denona palette thats why it looks similar to her other ones is bc they told her that thats what will sell... So thats why most makeup have become so bland is bc of the store not the artist!!

  • @nancylomendez
    @nancylomendez Před 25 dny +15

    This is why I love your content. Even on my 30s and growing up with youtube and being suckered into new products that will “CHANGE YOUR LIFE”, tik tok will be doing it too. It’s triggering for me, having body dysmorphia and low self esteem, it grabs my attention for the wrong reasons. It makes me sad cause I know the feeling of growing up feeling “ugly” and I walk around and see so many beautiful people.

  • @mistytells
    @mistytells Před 25 dny +31

    Imagine being a consumer and paying for all of the things. When everybody telling you to buy them, don’t have to buy them. I’m so over social media. It makes me feel ugly. It makes me angry. I can only tolerate the few.

  • @calculatedspaces
    @calculatedspaces Před 25 dny +22

    Fun theory?
    Patrick Ta may have a large supply of the duo component sitting around.
    ...pour some highlighter in that and call it a new idea.
    Like a product sitting on a retailer's shelf, space in a storage facility costs money.
    I need to rewatch this.
    What a fantastic video from one of my favorite people.
    👏👏👏

    • @willowashe
      @willowashe Před 25 dny

      Any chance they discontinuing the foundation? It comes in the same compact. 😝

  • @graceewing7714
    @graceewing7714 Před 24 dny +8

    This is a small thing, but I really love that you DIDN’T edit out the influencer’s handles/usernames. It holds them accountable. I’m tired of people scratching out the usernames whenever they critique an influencer - that influencer willingly has a public account, where they willingly post content for anyone to see. Having your username reposted, particularly if you’re being criticised, is part of the game.
    I do 100% agree with scratching out usernames for private accounts - that is a protection of privacy, to some extent - but we’re not talking about private accounts here. We’re talking about the public accounts of influencers who are wreaking havoc on others.

  • @dlj548
    @dlj548 Před 25 dny +10

    Boy did I get an education today. I appreciate how dedicated you are to presenting your channel. I wouldn't waste my time or be influenced by Tik Tok but I know many are. Thank you for what you do Kackie!

  • @HollyLuYa94
    @HollyLuYa94 Před 14 dny +2

    Did I just find my Soul Sister?! Seriously, how did I just find you!? I love you, you're amazing. You're my age, and you speak every word I truly feel and believe in too. ❤

  • @rheahalona
    @rheahalona Před 25 dny +17

    Where is the triple like button! Girl you are killin’ it with these videos. I can’t wait to show this one to my 14 year old daughter.

  • @gcal65
    @gcal65 Před 25 dny +12

    I’m not on tik tok. And i never will be. You always put out great videos. I look forward to them every week.

  • @luxlagerfeld
    @luxlagerfeld Před 25 dny +4

    Longtime viewer, first time commentor. I just wanted to tell you how much I appreciate your content. Your credibility, honesty, and professionalism. I watch your videos because I actually care about formulas, nuances, textures. Your video really resonated with me.

  • @pegbutler7336
    @pegbutler7336 Před 25 dny +21

    I’m so with you about TikTok - it’s so toxic and for lack of a better word, primitive.

  • @Kristyn.roberts13
    @Kristyn.roberts13 Před 25 dny +36

    The dose of sanity we all need! Bring on the xray vision... tired of the lies! 💯🎯💜

    • @kackie
      @kackie  Před 25 dny +6

      YES and thank you!!

  • @silverpebble1
    @silverpebble1 Před 25 dny +22

    LOVE this rant so much-yes on toast to all of this in perpetuity. I needed some salty cynicism today. Also, and I know this might sound yawn-inducing, but I adore this look...it's so natural and subtle and freckly and fresh-faced, as though you might just be off to pick a basket of apples from an orchard. Yes. Might you be able to make a how-to video for it?
    Yours hopefully and thankyou for making me smile so often x

    • @kackie
      @kackie  Před 25 dny +6

      Thank you! I can recreate it in an IG reel maybe? It's like Italian food - mostly quality of ingredients. Not so much my skills in preparation 😂

    • @silverpebble1
      @silverpebble1 Před 25 dny +3

      @@kackie Oh sure and no pressure OBVIOUSLY, but I'll say this, if you gave the loveliest makeup to me I would NOT be able to conjure the beauty equivalent of a laid back, effortless-seeming utterly delicious carbonara or arrabiatta 👀. You're super skilled with this, believe me.

  • @niki20072
    @niki20072 Před 25 dny +4

    I wanted to let you know that I just recently discovered your channel and it is absolutely, truly the most valuable and positive content that I have come across lately. I love how passionate you are! I do believe that you care about all the people watching your content and I appreciate you so much. I look forward to binge-watching more. lol. Thank you again for your insights and your care. And, just so you know, that "find your perfect red lip" video was life-changing. What I found really fascinating is that even though my lips are more pigmented than yours, my perfect shade turned out to be very very similar to yours. So cool. I am still hunting for the right lipstick to buy and try because "straight up mauve" is going to be about right for me and since I never even imagined that color would work for me I don't own anything close to it. lol

  • @EricaBassi99
    @EricaBassi99 Před 25 dny +10

    My view is that these kids will learn. The more they buy and realize the reality, the more they'll learn. And at least they're spending their foolish parents' money and not their own yet.
    Really appreciate your thoughtful takes, Kackie.

  • @susannasternberg5474
    @susannasternberg5474 Před 25 dny +12

    And all this is killing our planet for that a very few people and investors get so much money. Privatization of wins and generalization of the losses.

  • @patriciaquintero450
    @patriciaquintero450 Před 25 dny +13

    When TikTok first came out. I downloaded it to see what it was. I had it for 15 minutes and uninstalled it. It was junk and not reality. It was awful.

    • @maitesoto1953
      @maitesoto1953 Před 24 dny +4

      Apparently you really need to train the algorithm for it to show you things you'll actually like. No thank you, I am not interested in training and learning how to use yet another app

  • @iolacola
    @iolacola Před 25 dny +8

    I’ve never had a video leave me so utterly depressed yet be so legitimately entertained throughout- such a good vid!
    I think increasingly it’s become an exercise in self-delusion to not assume the worst when considering the potential damage that TikTok & social media as a whole is inflicting on the world, & whilst unideal, I’m glad I’m not the only one feeling uneasy apprehension!
    Just nobody mention AI now 👀

  • @ginadiodati1965
    @ginadiodati1965 Před 11 dny +1

    You're on point. So on point that when you're someone over 40, you know how much this industry has changed for the worse. Anything that is "viral" I stay away. Also, It's hilarious how all influencers are "obsessed" with every viral crap that comes out. Consumers are stuck in a loop of overspending on these viral products that really suck because they are trusting these influencers. Back when you tube only existed, you tube makeup content creators really gave you honesty on products, and they educated you on the product itself with hour long videos that they explained in detail. Also they showed you how to use products correctly in tutorials.

  • @xxLostInThe60sxx
    @xxLostInThe60sxx Před 15 dny +5

    behoooolldddd, a makeup-related video where I agree with every single point. These venture capitalists don't know ISH about makeup

  • @Lyvvie
    @Lyvvie Před 25 dny +10

    "Elf is the biggest culprit of it," Oh, have you met McoBeauty yet?

  • @sekkachigaming
    @sekkachigaming Před 9 dny +2

    I'm on some beauty/skincare groups on FB. From time to time I see people looking for help with their "enlarged"pores and 99% of time are accompanied by a photo of... you guessed it, perfectly normal looking pores. Some are even difficult to notice. And I'm always baffled at how much the filters are affecting the way we see ourselves/reality. And no, it's not just teenagers making those posts. It's also people well in their 20 which is always quite a surprise to me. I don't use tiktok and to be honest, I really wish it goes down at some point

  • @kimgrandy_art_
    @kimgrandy_art_ Před 19 dny +2

    Thank you, your channel is my safe space, lol. I come here and I get knowledge, solid content, and laughs. Chef’s kiss

  • @sofiahvittfeldt4407
    @sofiahvittfeldt4407 Před 25 dny +7

    THANK YOU Kackie!❤ Will save this video and share with one of my closest friends that got two daughters, a three years old and a newborn. These points are GREAT for the future when her daughters may start getting interested in beauty products.

  • @Bdhstl95
    @Bdhstl95 Před 25 dny +193

    Tati doesn’t care if she is informed anymore. She didn’t know who Isamaya was less than a month ago.

    • @kackie
      @kackie  Před 25 dny +183

      my main issue with tati these days is that all her reviews are still first impressions, and people want more than that.

    • @szilagyiangela3973
      @szilagyiangela3973 Před 25 dny +42

      My influencer banning spree on youtube started with tati. She is extremely annoying, and I hated her immediately

    • @Bdhstl95
      @Bdhstl95 Před 25 dny

      She has turned into a fear monger n is full of bad information

    • @sunnyjim1223
      @sunnyjim1223 Před 25 dny +59

      Tati doesn’t disclose properly, she’s caught up in the woowoo to delulu pipeline, and I fear she is going to become the Jason Nash of beauty.

    • @Kemanes
      @Kemanes Před 25 dny +28

      Remember when she (Tati) went thru the detox everything is terrible phase?

  • @MindiB
    @MindiB Před 14 dny +1

    You are impressively well-informed and thoughtful about so much more than makeup. I admire your content for its frankness and cognitive complexity-Smart is beautiful!

  • @Night_Stars1
    @Night_Stars1 Před 11 dny +2

    WOO! As the saying goes, "The LOVE of money is the root of all evil."

  • @tigb1524
    @tigb1524 Před 22 dny +3

    New subscriber here. You popped up in my feed and I am so glad you did! Your commentary is SPOT ON. Thank you for exposing the hideous underbelly of the beauty industry, especially in social media. I have teens with jobs, and therefore their own money, and they are constantly influenced by so many viral products, and believing that there is something wrong with themselves, even though they are unique and beautiful! I deleted TT and Insta simply to get rid of the rubbish out of my feed. As a Gen Xer, you hit nail on the head with your comments about rehashing the beauty insecurities that we all fought to destroy and accept ourselves as we are. Also, my girls are addicted to vaping - this infuriates me so much, especially since they think it is healthier than smoking! Where are the viral videos about people becoming ill, injured or dying from vapes??
    Thank you for your content Kackie. New fan here ❤ Keep doing what you're doing 👏

  • @paulahardin6002
    @paulahardin6002 Před 25 dny +19

    You just convinced me I don’t need to be on TikTok. Thank you for this!! Yes, I have insecurities and do not need them exploited.

    • @kackie
      @kackie  Před 25 dny +2

      Exactly!!!

    • @Waywardwindfall
      @Waywardwindfall Před 25 dny +2

      I picked up a hobby. Anytime I opened TT I would pull out my notebook and practice my calligraphy. A book is also a really good alternative too.
      I mean the easy option is to delete tiktok. But every app has short form content. So you need the skill to step away instead of avoid.

    • @paulahardin6002
      @paulahardin6002 Před 25 dny

      @@Waywardwindfall Good idea! I can catch up on my reading.

  • @nevermindmyname813
    @nevermindmyname813 Před 3 dny

    This is my first video of yours that I've ever watched. I'm so happy to find an influencer who still has integrity, honesty, and puts real effort into their videos.

  • @Ret2090
    @Ret2090 Před 8 dny +1

    I love when older women like this embrace young ideas.

  • @amandae7896
    @amandae7896 Před 25 dny +3

    This makeup look (especially the lip) is amazing on you!

  • @julier1295
    @julier1295 Před 25 dny +10

    I do not watch TikTok, never have never will. From the clips I've seen on CZcams it is a horrible place. Thank you for sharing

    • @nusaibahibraheem8183
      @nusaibahibraheem8183 Před 25 dny +4

      Depends on what you watch. TikTok is a mirror.

    • @CourageousDreamerAllon4journey
      @CourageousDreamerAllon4journey Před 25 dny +2

      Couldn't agree more

    • @megt7128
      @megt7128 Před 16 dny +1

      I messed with it for a bit. I liked a lot of the creators I ran across, but I couldn't handle the short form format. So addictive, and I could feel it corroding my attention span. I deleted the app and don't regret it

  • @TheInspirefly
    @TheInspirefly Před 25 dny +5

    Fully on board with just about everything said here (and thank you for saying it -- although, I do think there are some things that do fit into the short form, such as "does this show up on darker skin"): one thing about the Haus Labs blushes getting more pigmented is that the higher pigment makes them inclusive for people with darker skin. That said, to be truly inclusive, they'd have left the package the same size because even with the higher pigment, darker-skinned people would need to use the same amount as lighter skinned people did with the previous iteration of the blush, so even if lighter skinned people are getting "more effect per ounce of product" with the higher pigment level, darker skinned people still aren't getting the same proportional amount of product. But the formula update itself does have that one positive.

  • @candyking13
    @candyking13 Před 11 dny +2

    Love this!! So glad I found your channel from my suggested videos . Instant subscribe. 💕 I truly dislike Tik Tok and have personally seen the effect it has had on the younger generation. It is so sad.

  • @AstridAstreia
    @AstridAstreia Před 25 dny +5

    Moreover, influencers nowadays don't show comparisons as much as they did. It seems like there is no reasoning behind this infinite hunger for products.
    In the end, I believe people are unhappy and keep buying to have that spark of fake satisfaction.

  • @irenevanriper7285
    @irenevanriper7285 Před 25 dny +4

    I admire you so much for this conversation. Thank you. You are wise and have targeted some very important issues. Teen suicide rate is high and our children need to understand that it is their differences and uniqueness that make them beautiful. I’m a boomer in the mental health field, and it is my rant, as well. “For the greater good”, yes, thank you! ❤

  • @paampleemousse
    @paampleemousse Před 25 dny +6

    The colours of your makeup and shirt look absolutely stunning on you

  • @mariannetracy4248
    @mariannetracy4248 Před 25 dny +3

    Gracious, you have helped me! With so much of the beauty product shopping on-line now + the "information" being disseminated there being more like ad content, I had no idea why my makeup wasn't working. With your channel, I quickly and continually saw my issues (main one being contrast level changed after I let my once natural copper red hair go natural at 76). Now, I've confidently purchased new makeup to address this based on your videos. My artist friend confirmed I look ten years younger. It's also way quicker and easier to do my everyday minimal makeup look, and it makes me happy. No money wasted on under-performing purchases. Thank you Kackie, and sleep well. Mission accomplished.

  • @sea_g0at
    @sea_g0at Před 25 dny +24

    a beauty trend i like from tik tok and think it’s cute: naming makeup looks something (like the bunny tongue) and then people trying to recreate it but with stuff they already have like. the vitality of a makeup technique or look vs a product

    • @MarsBattyAngel
      @MarsBattyAngel Před 25 dny +1

      The hell is a bunny tongue????
      Ugh I looked it up and that's so random and meh. And a shade of pink I cannot wear, so bye.

    • @sea_g0at
      @sea_g0at Před 25 dny +1

      @@MarsBattyAngel how cute is that bunny though

    • @MarsBattyAngel
      @MarsBattyAngel Před 25 dny +1

      @@sea_g0at yeah the bunny is cute

  • @jadeypeach
    @jadeypeach Před 25 dny +7

    It may be an awful blush, but it is hands down the best lip stain I’ve ever used and I’ve tried most of the lip stains on todays market 😅

    • @kackie
      @kackie  Před 25 dny +3

      Sure, but it USUALLY comes from a source trying to sell you something. Not always, but Hailey Bieber loves to make a look go viral just before releasing a product that she can sell to create it.

    • @sheriv7677
      @sheriv7677 Před 13 dny

      I'm glad to hear that. I just ordered it and that's what I planned to use it for.

  • @csgn3351
    @csgn3351 Před 18 hodinami

    Thanks for your work, for being that passionate, authentic and true to yourself. We need more of that in 2024. I'm "only" 28 and I am scared of how social medias in general are evolving. I installed Tiktok to follow the account of a dog that I personnaly now, just one second after opening the app, I felt "attacked" the agressivity of those contents thrown in your face... ! It reminded me why I never wanted to install it in the first place... ugh. The word "discusting" is really appropriate.
    xx from France

  • @rubinasindhi8784
    @rubinasindhi8784 Před 20 dny +1

    Omg, I was waiting for someone to talk about this. Thank you 🙏 you are doing great work and raising awareness in beauty community.

  • @ggr9068
    @ggr9068 Před 25 dny +6

    Thank you for this content. Reinforcing my decision to not give in to the pressure of getting my children smartphones or social media before they are ready.

  • @sandymacnab3981
    @sandymacnab3981 Před 25 dny +2

    Amazing content!! I have unfollowed several content creators recently because the product they are delivering is just commercials. These are content creators I used to love but they have changed and not for the better. Love your content! It is intelligent, educational, and non biased. Keep up the great work.

  • @debs5531
    @debs5531 Před 23 dny +2

    Well said! Your/our anger, shock and disappointment about what is happening in social media and how is it influencing adolescents is justified!!!

  • @phantomthread4385
    @phantomthread4385 Před 25 dny +13

    It comes down to parenting but honestly the only way to stem the flow of horrific misinformation is that Tiktok is banned.

  • @frogspawnofsatan
    @frogspawnofsatan Před 8 dny

    This is exactly why I support small makeup brands/independent brands such as Glisten Cosmetics, Trixie Cosmetics, etc, etc. These brands really care about making fun and interesting products for their customers that are actually good! And most of these smaller brands pay their employees well, care about minimising environmental impacts, and don't test on animals. It's a win/win and makes me feel proud to wear my makeup! :)

  • @mlpnorthsub8543
    @mlpnorthsub8543 Před 25 dny +2

    YOU ARE ONE OF A KIND and FABULOUS!!!! I'm way too old in age (only ... but certainly not spirit and drive) to use TIK TOK or care about it. I've just been watching Beauty Influencers (and not many) for under a year. You are in my top 5 for sure. THANK YOU for your fabulous sense of humor, delivery and great info.

  • @mariliatheise8889
    @mariliatheise8889 Před 24 dny +1

    I recently started following you, omg you’re amazing. I never really dared to put makeup on because it always looked bad and with your videos I’m starting to understand why, thank you so much for the great content and your passion for teaching about beauty.

  • @FishareFriendsNotFood972
    @FishareFriendsNotFood972 Před 24 dny +1

    In a nutshell, don't chase trends, invest in makeup artist owned brands and buy only as much as you can actually use

  • @isabellerocroi8264
    @isabellerocroi8264 Před 25 dny +2

    LOVE this video concept 🙌 thank you so much for breaking through the hideous TikTok dust turning us all into consumer zombies!!!

  • @cristinavasquez682
    @cristinavasquez682 Před 25 dny +3

    Thank you for this! Everything was spot on. Fell into the hole of short form content. Yes it’s entertaining but I realized I was getting too influenced into buying that new product being talked about. Some were hits and a lot were misses. Now I’m mindful of the products I buy. I want to spend my hard earned money on products that are going to perform well

  • @SharrellKline
    @SharrellKline Před 25 dny +2

    Thank you for putting these truths out there. We need to hear it on the regular.💝

  • @Kemanes
    @Kemanes Před 25 dny +2

    Oh Kackie, I sometimes forget how much I love your content. Keep up the good work! You’re great!

  • @lorinrolens7564
    @lorinrolens7564 Před 25 dny +2

    Amen! I've been so sick of the unending loop of which insecurity is currently being harped on, and I see it being a part of the trends of things being released or vice versa. My daughter is only 4, but i legitimately worry about how this entire industy is going to affect how she feels about herself to where it makes me physically nauseous.

  • @jo4vt
    @jo4vt Před 19 dny

    I went down a Royal Horse Guards YT rabbit hole, (don’t ask), and am just now catching up on Kackie videos. Then I noticed that you not only made it to 100k subscribers, you surpassed it by 5k! Congratulations, you deserve a million subscribers! I share your channel and videos on FB, often, and will continue to do so!

  • @PonyoxPriya
    @PonyoxPriya Před 18 dny

    Liked, Subscriber, will comment too cause seeing your rant was so informative. It felt comforting like a big sister teaching her 20-year-old to be aware.
    Just today I destroyed my skin barrier to get rid of little whiteheads just to be glass glass-skinned girl. This made me realize the pressure I felt to be perfect and to be THAT girl even when my genes, my financial situation, and my lifestyle don’t allow it.
    Thank you so much for this unni❤ you are doing good work, and I am gonna support you on it

  • @danielleo6482
    @danielleo6482 Před 7 dny

    I work in tech and the study and design of how technology influences culture.
    This is a brilliant rundown of why short form social media is so corrupting and dangerous.

  • @OhioKim052
    @OhioKim052 Před 25 dny +2

    Love commentary like this and for some reason I'm endlessly fascinated by the topic of VC-backed makeup brands.

  • @mariavotto6069
    @mariavotto6069 Před 24 dny +1

    It took me a minute to start paying attention to this video b/c....my goodness your lip color and look today is just...chef's kiss. What a stunner you are! THIS video is beyond perfection... my neck hurts from agreeing so often and nodding up and down! lol How many TIMES have I gone to the drug store to buy a dupe when I already had 3/4 of a bottle of its luxury counterpart LEFT. This is just a spot on video, Kackie. Well done, you. xo

  • @AutumnElaine
    @AutumnElaine Před 25 dny +3

    Kaki. I love you. I appreciate you. I feel less crazy now. *Thank you.*

  • @lida4747
    @lida4747 Před 25 dny +4

    I just want to sunscreen police for a moment. There are way too many aesthetically pleasing and convenient use options now (foam, sticks, sprays, serums, etc) but the efficacy of sun production is significantly reduced when not in the normal cream form and if you start mixing it into products thinking that’s enough… it’s more than nothing but it’s definitely not what’s going to protect you. Always opt for broad spectrum and make your own judgment on chemical or mineral. The way “virality” has affected people’s knowledge on sun protection irks me more than anything.

  • @mickeybear2972
    @mickeybear2972 Před 24 dny

    Girl, I subscribed to you on the second vid. Typically wait much longer than that to do so, but I could just tell that you were so real and hated when people try to use you for money. Your opinion was advertised as just that, an opinion. And you don’t swear which is so hard to find in creators who are real, I appreciate it so so much that I can watch your vids around my family and not worry about language. Thank you for everything you do, it DOES make a difference. ❤️

  • @patriciakeegan4228
    @patriciakeegan4228 Před 25 dny +5

    I’m not on Tik Tok…and I’m disturbed by the amount of influence Tik Tok seems to have. 😮