Mastering Logo Design- Gridding with the Golden Ratio - George Bokhua

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  • čas přidán 13. 09. 2024
  • What You'll Learn:
    Understanding golden sections. Historically, the golden section has been used in architecture (think the Parthenon), and it occurs often in nature (think owls). George will show you examples of his work applying the golden ratio to logo design and prepare you for his assignment.
    Finding reference images. When designing an animal logo, it's important to start with the right reference image. You'll learn how to pick a reference based on the animal's silhouette.
    Sketching. You'll learn how to look at an image and break it down into its basic, geometric parts. Using a pencil and tracing paper, you'll draw over your reference while looking for opportunities to simplify the form into shapes like circles and squares. Remember, it still has to be recognizable as the animal you started out with. You'll learn how to translate your drawn image into an Adobe Illustrator file using anchor points.
    How to make a golden section. You'll learn how to create a golden spiral in Adobe Illustrator.
    Start gridding with golden sections. You'll watch as George applies the golden spiral to his uploaded design in Adobe Illustrator. You'll learn how to find points in your design that naturally lend themselves to the golden spiral and other geometric shapes, as well as when as when it's time to stop gridding.
    Adjusting shapes for a custom feel. You'll see how to realign and adjust the shapes in your grid to clean up minor inconsistencies. Remember, your initial Illustrator sketch of the animal is more important than the grid itself, so don't let the grid take precedence over the design!
    Join grid shapes. Now that you've laid down the basic shape of your logo, you can go back and add more grid elements to your design. You'll learn how a grid can influence both the outline and the internal elements of a logo, and how to connect the dots to make all your disparate grid lines a cohesive image that represents the animal of your choosing.
    Fine-tune your logo. You'll learn how to use Illustrator tools like anchor points to smooth out wonky lines and ensure your logo looks like your reference animal. George will encourage you to make these last adjustments without looking at your grid but while paying attention to negative space.
    Conclusion. The hardest part of designing a brand logo with the golden section is doing it for the first time. You'll learn that the best way to get a handle on golden logo design is through practice, practice, practice.
    ILLUSTRATION DIGITAL ILLUSTRATION DRAWING ADOBE PHOTOSHOP PAINTING GRAPHIC DESIGN SKETCHING CREATIVE DIGITAL PAINTING
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    Please watch: "Paint a Portrait in Photoshop: Blank Canvas to Finished Illustration"
    • Paint a Portrait in Ph...
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