George Heaton Represent CLO & Reece Wabara MDV |

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  • čas přidán 2. 06. 2024
  • In this episode of the podcast we interview co-founder of Represent Clothing George Heaton. Represent started back in 2012 has become a multimillion pound fashion brand based out of the UK. Representclo.com
    Spotify - open.spotify.com/show/31xBcqq...
    iTunes - podcasts.apple.com/gb/podcast...

Komentáře • 59

  • @karanjaising350
    @karanjaising350 Před 4 lety +49

    You need to get Cole Buxton and Jonny Wilson on this

  • @lewismorganpodcast
    @lewismorganpodcast  Před 4 lety +48

    Time Stamps:
    00:52 - How the brand started
    10:00 - 'Pop up shops'
    12:00 - Life style, price point and brand progression
    16:50 - Creativity of the brand and product
    19:34 Cat walks
    23:00 Creating looks that work
    24:46 Thought process when creating a product
    26:20 Scaling the brand and learning tough situations
    28:00 Wholesale
    30:00 Dusk boot launch
    32:00 Trends and timing
    35:21 Trick to entrepreneur
    38:30 Plans for represent 2020/21
    41:30 Building/Scaling a brand
    50:56 Decision making
    53:00 George’s Darkest hour
    56:44 Guarding against complacency
    58:20 The Difference between successful and unsuccessful
    1:01:00 Fitness and Mentality
    1:04:34 Selling the brand / Investment
    1:08:00 Business ego’s and growth
    1:11:45 How do you measure the success of represent
    1:14:30 How spending more money can make you successful
    1:26:05 - Rules of success
    1:35:00 How important Mike and the Staff are

  • @JD-zq4fo
    @JD-zq4fo Před 4 lety +49

    3 men involved in building some of the UK's biggest companies dropping gems daily whether it be through this podcast, instagram stories or instagram Q+As as opposed to spamming us with youtube ads of your lambs while selling online courses. Big respect to you guys and thank you for this platform.

  • @HorizorLoL
    @HorizorLoL Před 4 lety +62

    Such valuable knowledge for free, can't thank you guys enough.

  • @JohnWayne119
    @JohnWayne119 Před rokem +2

    Here 3 years later and understanding the power of a beard

  • @haroldcolton1995
    @haroldcolton1995 Před 4 lety +11

    I bought a pair of represent distressed denim when I was in Uni 4 years ago, they still look brand new to this day! Insane quality!

  • @dwjudd
    @dwjudd Před 2 lety +2

    Love the honesty, he fell out of love with what he was doing - truth - then getting back up and finding himself again

  • @jordanscuk6626
    @jordanscuk6626 Před 3 lety +3

    Appreciate George touching on the complacency of taking a break, listening to others. Also always felt like taking my foot off the gas and taking a break was never good for me & when I did I slipped out of having the love for it.

  • @muhammedtolgay1912
    @muhammedtolgay1912 Před 3 lety +10

    give this dudes something to drink mate, they give straight 1h 43 min full of knowledge
    these brains needs energy

  • @ShooterIsHere
    @ShooterIsHere Před 4 lety +9

    I’ve said it before and I’ll say it again, this podcast is going right to the top no doubt about it. Thank you for the invaluable knowledge and insight Reece & Lewis

  • @elmikulmeye87
    @elmikulmeye87 Před 4 lety +1

    GREAT episode! This podcast got me hooked!!!

  • @ScottxJones
    @ScottxJones Před 4 lety +3

    A fantastic insight into two cutting edge UK Streetwear/fashion brands.
    I've been fortunate to follow both for a number of years, and spent my money on both brands equally. It's great to see and hear George most importantly discuss and show how he has progressed as a businessman, and as an owner. Again, I've been very fortunate to met him on a number of occasions and help towards the exposure of the brand in the very early years. Respect where respect is due. Exiting times to come.

  • @ramirogiri7676
    @ramirogiri7676 Před 4 lety +6

    Really George, Mike & Reece are mine and my partners biggest inspirations. We learn everyday from Argentina from your path. Hope someday we get to scale our brand enough to have the pleasure to have a conversation with you.
    Thank you for sharing your knowledge and saying things as they are, and not as people wants to hear. Much love

  • @TheAnxiousInvestor
    @TheAnxiousInvestor Před 3 lety +2

    Mate I’m hooked!! Binge watching these

  • @jackmontgomery8073
    @jackmontgomery8073 Před 3 lety +2

    Outrageous amount of value taken here, great insight into a lot of things! Have to get Reece back on the pods also Lewis, great work as always!

  • @victoropara9632
    @victoropara9632 Před 4 lety +6

    Good conversation, Great Minds.

  • @brickbywicks9051
    @brickbywicks9051 Před rokem +1

    Great Poddy!

  • @lukundosimpemba1898
    @lukundosimpemba1898 Před 3 lety +1

    Priceless information

  • @DG-qd1hi
    @DG-qd1hi Před 3 lety +1

    Good Content and information

  • @ZaneMarshallOfficial
    @ZaneMarshallOfficial Před 4 lety +2

    Another great episode guys. Thanks so much

  • @jroche086
    @jroche086 Před 3 lety +1

    Man what a amazing interview, this is full of gems! thank you guys all so much.

  • @0Vankata0
    @0Vankata0 Před 3 lety +1

    great video

  • @ElizaWong
    @ElizaWong Před 4 lety +1

    Love the book recommendation Principles by Ray Dalio. Please talk more about your journeys at the very early stages and how you overcame challenges. Also, your thoughts on creating a business plan. Thanks for the great podcasts, no one else in fashion e-commerce I know of is doing one - invaluable 🙏

  • @tupacshakur3589
    @tupacshakur3589 Před 4 lety +1

    very good content

  • @cloud-seven
    @cloud-seven Před 3 lety +1

    high energy right there

  • @jacksingh1517
    @jacksingh1517 Před 4 lety +3

    FINALLY! haven't watched it yet but know its gonna be a banger!! 🚀

  • @Imnathgriff
    @Imnathgriff Před 4 lety +1

    Looking forward to this one boys 🙌🏼

  • @s5hundred296
    @s5hundred296 Před 4 lety +2

    7 minutes in and this is very insightful!

  • @Dally33
    @Dally33 Před 4 lety +5

    Heaton is a G

  • @callumballinger6758
    @callumballinger6758 Před 4 lety +2

    Quality podcast!keep it up

  • @josholdbury7873
    @josholdbury7873 Před 4 lety +1

    Great podcast (goes without saying) but the audio is quite poor boys.

  • @Woke-Fact-checked
    @Woke-Fact-checked Před 4 lety +3

    Love this. Like getting a girlfriend “Sod that!” Lol. Would love episode on what happened with Gymshark? Are you and CO founder still mates ect

  • @TreverBettis
    @TreverBettis Před 3 lety +1

    The twos hosts look like the two people off the ibiza weekender haha

  • @MrDannygdesigns
    @MrDannygdesigns Před 4 lety +2

    When Represent started there jeans and they became popular they had 0 customer service and any issues with wrong item or size were nearly impossible to get resolved at the time it was a thing and people really slated them on social media. It put a lot of people off from re ordering just hope they have fixed up now :)

    • @larso808
      @larso808 Před 4 lety +2

      ordered from they 3 months ago. got a really good service with regard to exchanging items

    • @MrDannygdesigns
      @MrDannygdesigns Před 4 lety +1

      Lars Hü ah that’s good to hear sounds like they’ve sorted issues out then :)

  • @HP0550
    @HP0550 Před 4 lety +1

    🔥🔥🔥🔥

  • @Henry-rp8fw
    @Henry-rp8fw Před 4 lety +3

    Great stuff, audio needs improvement though

  • @erionbujupi9615
    @erionbujupi9615 Před 4 lety +1

    1:29:14

  • @funkyrodent66
    @funkyrodent66 Před 3 lety +2

    mods, casuals, teddy boys, punk...... now snide streetwear.

  • @JF-xt5bh
    @JF-xt5bh Před 4 lety +13

    Lewis and george interaction is kinda awkward compared to the Reece's

  • @georgepickering3019
    @georgepickering3019 Před 3 lety +1

    Doesn't admit that Always Fresh Apparel made represent

  • @MrPhilysis1
    @MrPhilysis1 Před 3 lety +1

    What a load of bull , total switch off , load of exaggerated language , crap watch, and I run a business , I learned nothing and won’t buy finished crap

    • @dopemusic6414
      @dopemusic6414 Před 3 lety +3

      Old guy arguing with the cloud. This is not for your generation boomer.

    • @juliandevries7584
      @juliandevries7584 Před 3 lety +1

      you know those things on your head? they are called ears you have to use him they are pretty cool tbf