Building a Business Case for Legal Directory Submissions | Kidd Aitken Legal Marketing

How do you increase Partner buy-in for your legal directory submissions? What’s the best way to say ‘thank you’ to referees? Why does the importance of references fly under the radar?
Find out the answer to all these questions and more in this conversation between Kidd Aitken’s Managing Associate Kate Ledigo and Brittany Lewis, Marketing Manager at Bell Nunnally & Martin LLP.
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Kidd Aitken is the world’s largest legal directories and awards consultancy. We believe that appearing in the top tiers of legal directory rankings is the best form of marketing any law firm can have. Kidd Aitken’s international team comprises former editors and researchers from Chambers, Legal 500 and other major legal directories who operate in both US and UK time zones. We undertake the entire legal directory submission process, significantly easing the burden on firms. To date, we have worked with over 200 law firms in six years of operation.
Visit our website for more resources, bookmark our submissions calendar and subscribe to our newsletter: www.kiddaitken...