How To Find Logo Design Ideas

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  • čas přidán 7. 10. 2017
  • Graphic Design Resources: goo.gl/kUXMpU
    How To Find Logo Design Ideas:
    Hello everyone, welcome back, many of you asked me,
    how to find logo design ideas, it was really a hard question
    to answer, because I can’t teach you creativity, but there is
    some methods that help you get creative and come up
    with great logo design concepts.
    So today, I am going to walk you through the process of
    designing a logo, but I will concentrate on the thinking
    behind the design part.
    Generating Logo Design Ideas:
    In order to generate great logo design ideas, you have to put in the time into the thinking behind the design, it’s a whole process, if you follow it, you will be in good position to come up with good ideas, that works as great solution for the client’s problem.
    Creative Brief:
    To start the thinking process, you have to collect every
    information needed of your client, and this can easily done
    by creating a creative brief, It’s a simple document you
    send to your client, that ask thoughtful questions about the
    client and his business, in order to gather specific
    information about the project, and to define your client’s
    expectations.
    Analyze brief, discover & research business competitors and target audience.
    Mindmapping:
    After sending the creative brief documentto the client,
    he will respond with the information needed.
    The company name is Royal Veggies Transport.
    The client wanted something elegant and classy, at the
    same time the logo needs to reflect the veggies aspect.
    To achieve that, we will use the logo’s main keywords to
    extract some unexpected ideas, that is what we call mind
    mapping.
    Mind mapping is the creation of a visual representation of
    the words related to the main topic, then finding other
    associations to these words, in order to generate creative
    logo ideas.
    Words Association:
    After The mind mapping phase, I make separated lists,
    each main word with its associations.
    then I take off the words that I find inconvenient to the
    project, then I make some combinations of three words,
    one word from each list, so I can get some unexpected
    ideas for the logo .
    Sketching
    Saul Bass said, Design is thinking made visual.
    So after all the thinking and the research process it’s time
    transform that into a visual.
    So, these are the combinations of the word that I extracted
    from the Mind Mapping and the word Associations.
    To attend the right solution for your logo, you have to
    execute all the combinations, then you filter them and the
    stronger survive.
    I will walk you through the execution of one combination,
    which is, Carrot, Crown, Wings.
    Putting in mind all the information that I collected before, I
    will start by sketching.
    It doesn’t require being precise when sketching, it’s only
    about capturing the essence of the idea.
    In fact, anyone can draw, as I showed you before in the
    mood board I collected some Images, I will use it as
    reference, if you don’t know how to draw a carrot, look at
    a photo of a carrot, and try to do the same thing with
    simpler form.
    Thank You!!!
    ______
    Books I learned from : (Affiliate Links)
    Logo Design Love : amzn.to/2xniLXs
    Logo Modernism : amzn.to/2eX78Pb
    Logo Creed : amzn.to/2xmGsPk
    Grid Systems in Graphic Design : amzn.to/2wRDOzH
    Brand Gap : amzn.to/2gUlmx9
    _____
    Follow me:
    instagram: / medach89
    Facebook: / medachmed
    Dribbble: dribbble.com/mohamedachraf
    Twitter: / medach1989
    ______
    For Business Inquiry, Email me:
    contact@mohamedachraf.com
    ______
    Background birds sound:
    Dawn Chorus By Sean.Townsend
    From Freesound.org
    goo.gl/mPCoeJ
    licensed under CC BY 2.0
    goo.gl/6ksKSF
  • Jak na to + styl

Komentáře • 2,3K

  • @RavenaciousTM
    @RavenaciousTM Před 6 lety +2825

    So awesome to get logo design advice from Mr. Stephen Hawking

  • @cree_VI
    @cree_VI Před 5 lety +538

    i wish my teachers would teach like you. Sometimes i'm thinking i just wasted my time and money in school

    • @markesteves8641
      @markesteves8641 Před 4 lety +17

      actually my prof just taught this to us lol

    • @Hussainzidane
      @Hussainzidane Před 4 lety +12

      agree with you, most of our lectures didn't have working experience. they just research before they teach us. I'm glad people like this guy helping us online

    • @yourdaddy7585
      @yourdaddy7585 Před 4 lety

      Satish Pabari true 😂😂😂

    • @yourdaddy7585
      @yourdaddy7585 Před 4 lety +2

      Yes, i wish

    • @Ms.Rai1996
      @Ms.Rai1996 Před 3 lety

      Feel you dude.

  • @dharanibarman1402
    @dharanibarman1402 Před 4 lety +10

    Really this is one of the best video tutorial I have ever seen on Adobe illustrator. His narration in clear accent of English as well as the process to discover the innovative idea to create a new logo for his clients deserves high applaud. Thank you very much. I have benefited.

  • @syedabatool7269
    @syedabatool7269 Před 4 lety +12

    woww just amazing my teacher say same things and now a days ,when we are started online classes he send us your video, it's very very helpful , thank you

  • @GierlangBhaktiPutra
    @GierlangBhaktiPutra Před 6 lety +5

    If you are a teacher then you are a really good one! No wonder people find your videos fascinating! From many graphic design videos, you truly guide your viewers through the design process. Not just some show off.

  • @egdesigns5512
    @egdesigns5512 Před 6 lety +17

    I come home to find a video from you, I know I’m just going to be blown away by your teaching and logo design skills! Thanks so much for making this, you’ve been a huge help to me, and I’m sure everyone else who’s watched any of your videos! Looking forward to what you have planned for the next video!

    • @MohamedAchraf
      @MohamedAchraf  Před 6 lety +1

      Oh, thank you so much Ezzy, I really appreciate your kind words, I am so happy to help :)

    • @egdesigns5512
      @egdesigns5512 Před 6 lety

      Mohamed Achraf just a follow up, do you recommend any other CZcams channels like yours that may be helpful to me? I wanna learn as much as I can! If not, it’s totally ok. Just kinda impatient for knowledge :)

  • @brigittebenson6166
    @brigittebenson6166 Před 5 lety +6

    What I got was the transforming the client information into actual object. Brilliant

  • @abderrahmanedif
    @abderrahmanedif Před 3 lety +42

    I was struggling to find a logo for myself to start as a new logo designer to a point where I questionned whether I'm creative enough for it, but after using your method I was able to create 3 different concepts in a very short period of time, thank you

  • @sirwilliam0660
    @sirwilliam0660 Před 6 lety +7

    I’ve founded your channel today, and I have to say: I LOVE YOU!!!
    I’ve learned more today, than 4 months in Next_U.
    You are clear, clear and specific!!!
    Tks for share your knowledges!!
    ♥️♥️♥️♥️♥️♥️♥️♥️♥️♥️♥️🇨🇴

  • @kimsiash7638
    @kimsiash7638 Před 5 lety +42

    Masha Allah. I've looked into different channels and for me your logo tutorial is the best!

  • @mohi1974
    @mohi1974 Před 4 lety +3

    Thanks a lot, I gathered a lot of how to imagine, think, and visualize a logo from your well described video, thanks once again, it has been a great pleasure.

  • @alfor2721
    @alfor2721 Před 4 lety +25

    The birds chirping in the background adds an unsung heroes touch to this. So peaceful.

  • @sufjanemurllai7743
    @sufjanemurllai7743 Před 6 lety +28

    Amazing as always Mohamed. Im attending Graphic Design university and your videos help so much more than the teachers there. As I am new to most of my university's work Im very happy that I found your channel.
    The most particular segment of the video was the "Mind Mapping" laying out words that associate with the clients request then deleting the ones that aren't usable really puts things on perspective of what you need to do for them. Much support

    • @fRozenMovieMaker
      @fRozenMovieMaker Před 6 lety +1

      agreed

    • @MohamedAchraf
      @MohamedAchraf  Před 6 lety +10

      Hi, I am really happy that you find my videos helpful, I will make more videos about monograms, there is some basic info you will get it from university, but to be successful in graphic design, it has to be your passion you have to enjoy doing it and learning it, try your best to get the most from your teachers, and master your craft by learning online and practice everyday.
      Thank you

    • @sufjanemurllai7743
      @sufjanemurllai7743 Před 6 lety +1

      Yes the internet will guide us :D. tbh ive been learning more from these videos then the 5 weeks ive been to uni.

  • @faramancaan5418
    @faramancaan5418 Před 4 lety +228

    Bird voices in background is feel very nice,❤

  • @2TenTV
    @2TenTV Před 3 lety +8

    The way you can see shape within other shapes is priceless

  • @justagenosfan
    @justagenosfan Před 4 lety +2

    For a 10-minute video, this is gold. Thanks!

  • @EyongmathsEnow
    @EyongmathsEnow Před 5 lety +5

    just decided to get into Graphic Design and generating an idea for beginners like is challenging but this video has encourage so and set my mine OPEN. THANK YOU.

  • @geckoklaus
    @geckoklaus Před 6 lety +17

    Dear Mohamed. I am watching your videos from the beginning and I am totally thrilled about every new video that you make. For sure there is a reason to watch your videos as I am trying to create my first company logo based on your lessons. I am still far away from a logo that I like, but every new video brings some lights to the shades. If you ever search for an existing example that you can use for your videos I can help :D as I am still clueless about the important igredients that helps to make my logo outstanding ... Thanks for all your hard work. Keep going on.

    • @MohamedAchraf
      @MohamedAchraf  Před 6 lety +1

      Glad to know that and I hope you get to the right one soon, I don't really need an existing example andvI don't do free work neither
      Thank you

    • @binhOhn
      @binhOhn Před 5 lety

      I'm in the same process! Mohamed will make we richies!! haha

  • @markesteves8641
    @markesteves8641 Před 4 lety +23

    my professor just taught this to us and now im very interested in designing logo lol

  • @Itsrichayo
    @Itsrichayo Před 5 lety +4

    Thanks for sharing this tutorial Mo. Bless you .

  • @jeff-reysola7602
    @jeff-reysola7602 Před 5 lety +3

    Love this video. Now, it helps me to do what i want to do in a project. The tutorials was so friendly to the viewers and not to overthink in life. THUMBS UP to you sir. Thanks

  • @kauano.horvath4928
    @kauano.horvath4928 Před 5 lety +3

    Man, I don't even work with logos, but your tutorials are so clean an organized that I love to watch it hahaha awesome videos

  • @sarehgol5756
    @sarehgol5756 Před 5 lety +21

    Wow this was really helpful! Thank you so much! I loved the idea of mind mapping and then combining them.

  • @eleniver
    @eleniver Před 5 lety +14

    Thank you so much for this awesome video!!! It is so helpful!! I really enjoy watching your videos! Thank you!!😁😁

  • @snacke2931
    @snacke2931 Před 5 lety +8

    Hello Mohamed:
    Great Job, thank you!
    Regards and a Hug from Nicaragua!

  • @elow7610
    @elow7610 Před 6 lety +13

    The simplicity with which you've made this look is amazing. I can say that because I've watched a few now and the impact in my logo designs has been tremendous. Thank you. My logo turn out time has been quickened. Much appreciation M.A

  • @Pcdigestmag
    @Pcdigestmag Před 3 lety

    Love the creative thinking process plus the creative brief makes creating an identity for your business streamlined

  • @shruthibaskar1647
    @shruthibaskar1647 Před 6 lety +67

    It feels like I've discovered a gold mine! This video is everything! Subscribed and going to binge watch all the videos. Can you please talk about choosing colors and right type for logos? Thanks a lot for uploading these videos! Going to share this with my fellow beginners because you deserve at least a million subs

  • @sondos006
    @sondos006 Před 6 lety +5

    amazing job every time I see something from you

  • @radhikakumar3705
    @radhikakumar3705 Před 3 lety

    it was so amazing to watch....its the first time i went through your page and honestly i enjoyed watching all of your tutorials....your thought process and concepts are truly eye catching and appreciable...would like to gain more of it....thank you for your guidance.

  • @ezanasezana283
    @ezanasezana283 Před 11 měsíci +1

    What I like about you, is that you had explain every step of the technique clearly and straightforwardly.
    Thank u for your tutorial and narration in every work here.❤

  • @RajTareh
    @RajTareh Před 6 lety +4

    THANK YOU VERY MUCH, it was really help full !!! Two thumbs up from Madagascar !

  • @riadhossen1147
    @riadhossen1147 Před 4 lety +3

    It’s great. It’s a very helpful video for new graphic designer.

  • @lucemiran4315
    @lucemiran4315 Před 4 lety +1

    I just started at designing logo. Thanks for the lesson!

  • @MuhammadSulemanshafique

    What a great teacher! Salute to you, Sir. Co-incidently I have been thinking these days about how to get the design concept for logo, and you solved this problem of mine. Thank youuuuu

  • @juliuswarui8025
    @juliuswarui8025 Před 5 lety +15

    Orderly, and neatly executed. I think this is what most creatives are missing.

  • @estoreim
    @estoreim Před 4 lety +14

    I just stumbled upon this extremely helpful video, Mohammed. It was concise and easy to follow and I took away an incredible amount of information. Fun how you can keep learning-I've been designing for 35 years. This particular video was instrumental to working through I block I've had while working on a challenging logo for a new client. Thank you so much!

  • @Dipidychip
    @Dipidychip Před 4 lety

    i am ;ittterally soo happy. i was having a mental breakdown, when i wasnt understanding wt to do wt not to do but u made it soo simpler

  • @laviniatrifa4737
    @laviniatrifa4737 Před 3 lety

    This is great! The whole process is so satisfying!

  • @RamzesekOfficial
    @RamzesekOfficial Před 4 lety +3

    why I can't like your video twice? :/
    Thank u so much Mohamed ! It's all what's I needed !
    Best regards from Poland !

  • @McCoy1978
    @McCoy1978 Před 6 lety +7

    Tutorial perfeito! Muito bom.

  • @apkadost48
    @apkadost48 Před 4 lety +1

    I think this one is the best tutorial for a proper logo designing. It helps a lot Sir. Thank You soo much. Keep making more like these.

  • @summert.ibrahim7701
    @summert.ibrahim7701 Před rokem +1

    This video was simply brilliant. Thank you so much for putting in the time to make it, I'll definitely save this for reference for later as well.

  • @ms7studio303
    @ms7studio303 Před 5 lety +7

    Thank you Mohammed for this wonderful video. The most important part of this tutorial is you make it simple .... keep it up

  • @abdulsalammohammed6623
    @abdulsalammohammed6623 Před 6 lety +3

    Hi Mohammed!
    It's a great tutorial which answered a big question of mine "How to create a Logo". I am so glad that i found this channel,
    The biggest useful points are "CREATIVE BRIEF, MIND MAPPING and MOOD BOARD".
    Thank You So Much.
    Keep making tutorials. Now it's fun to work.

  • @illb2fast4u
    @illb2fast4u Před 5 lety

    Thanks for the very helpful info. Subbed, keep up the great work

  • @animatiuspannaperis800

    Can't explain how helpful the video is ! Thanking you from the bottom of my heart !

  • @ZoeysMusings
    @ZoeysMusings Před 2 lety +10

    This was a brilliant tutorial. The creative process will be so much easier now. Thank you, Mohamed!

  • @productionsofchildrenchild8950

    The way you used keywords was actually pretty smart. Never used it that way but seems very easy.
    Is It maybe a idea for a new series to rate the logos people make and give tips on how to improve. Kinda what Will Paterson does.

    • @MohamedAchraf
      @MohamedAchraf  Před 6 lety

      Thank you, yeah great Idea, I will think about it ;)

  • @zezeyon
    @zezeyon Před 5 lety +1

    THANK YOU! Very helpful!!

  • @sulanec87
    @sulanec87 Před 3 lety +1

    Simple yet brilliant! You, Sir, have just earned my subscribe.

  • @vinaypanwar7554
    @vinaypanwar7554 Před 4 lety +100

    No unnecessary shit only useful idea and influencing thoughts

  • @TrevisBailey
    @TrevisBailey Před 4 lety +5

    This just blessed me. I’ve been doing this the HARD way! Thank you!

  • @UltraGaMePlayS
    @UltraGaMePlayS Před 5 lety +1

    DUDE!! You're the best. Your videos inspires me a lot!!!

  • @blholt10
    @blholt10 Před 3 lety

    Love this video! Thank you!

  • @daddyscarz4446
    @daddyscarz4446 Před 6 lety +9

    Something i was looking for :)

  • @jorgenmalmo
    @jorgenmalmo Před 6 lety +8

    Its always impressive to see a pro in action. You make it look so easy

  • @ezeakorosalyn1186
    @ezeakorosalyn1186 Před 2 lety

    Damn! This has to be the best tutorial of anything I've watched on CZcams. Thanks alot sir, you helped me a great deal in understanding the concept of creating an identity logo.

  • @DANNY-pf5wx
    @DANNY-pf5wx Před 5 lety

    Thank you for sharing knowledge and experience. You have been very helpful

  • @peepee.poopoo
    @peepee.poopoo Před 4 lety +5

    That background bird sound is peaceful to watch the video 🐦

  • @deekshabhargava1493
    @deekshabhargava1493 Před 4 lety +7

    You made the whole process so simple. Every single step is well explained. Thanks for making this video 😊

  • @anujawitharama4072
    @anujawitharama4072 Před 4 lety

    You are amazing. Thank you for you tutorials. There are lot of things to learn by your videos. It simply to get the idea and you teach it and describe more attractively. Thank you so much.

  • @islamic.b00k
    @islamic.b00k Před 5 lety

    The best channel for learning each and everything in detail of illustrator

  • @adytiaprawijaya6261
    @adytiaprawijaya6261 Před 5 lety +3

    بسم الله الرحمن الرحيم
    That's really help me,
    Thank you so much

  • @Peeremoghan
    @Peeremoghan Před 6 lety +8

    Very educational and very inspiring... I loved the logic and sequence of the process.. the analysis and the planning.. the illustration of the whole process was so easy and cognizable. Thank you very much..

  • @DanyMeyer
    @DanyMeyer Před 3 lety

    Thanks for sharing your process with us!!!

  • @bonniehoke-scedrov4906

    This is my first time enjoying your CZcams channel. Great work! I’m looking forward to more great content from you. Thank you so much for this informative video! I got so much out of it.

  • @ehtisham692
    @ehtisham692 Před 5 lety +8

    Mind blowing Sir🔥

  • @inpsydout
    @inpsydout Před 3 lety +12

    A little tip:
    You can press the "O" key and pull the shape to the side with the cursor, to create a mirror image of half of the crown, instead of copying with alt > transform > reflect > vertical > ok :)

    • @sukhjeetsingh8106
      @sukhjeetsingh8106 Před 2 lety

      He probably knows just teaching us beginner folks out there :)

  • @Jesterjones9073
    @Jesterjones9073 Před 4 lety +1

    This was fantastic to watch, I have learned some valuable tips! Thanks for making this tutorial!

  • @_vodina7502
    @_vodina7502 Před rokem

    thank you, this is so far the most visual tutorial i have come across and i have learnt so much from this video, i am so excited.

  • @Sim___ply
    @Sim___ply Před 5 lety +144

    جزاك الله خيرا يا محمد
    ❤❤❤❤

  • @hoshanges
    @hoshanges Před 5 lety +3

    8:00 u have awesome ideas 👏🏽 amazing

  • @elegvillage5682
    @elegvillage5682 Před 4 lety

    love you man,it's really helpful

  • @moayadalismail5602
    @moayadalismail5602 Před 6 lety +3

    والله انك مبدع يا محمد
    تحية لاهل الجزاير

  • @kosta1570
    @kosta1570 Před 6 lety +4

    The quality of the tutorial is incredible..Thank you very much for these lessons.

  • @mishranamrata7487
    @mishranamrata7487 Před 2 lety +1

    I have no words to say thank you, I cannot express in words how much help this video has helped me.

  • @AH-el7rr
    @AH-el7rr Před 3 lety

    Perfect, thank you!

  • @jenoyestewart1516
    @jenoyestewart1516 Před 5 lety +6

    This tutorial was not only in-depth but it was simple to follow and offered clarity on the point being made. No unnecessary time nor explanations were given, it was to the point. I feel like I have enough from this tutorial to help make me a better designer. Thank you so much!

  • @graycreates1057
    @graycreates1057 Před 5 lety +208

    I deadass thought there was birds outside cause I'm using headphones

  • @lgg5769
    @lgg5769 Před 4 lety

    Great video quality, you make it seems easy, very helpful.Thank you

  • @alakaabimbola6951
    @alakaabimbola6951 Před 2 lety

    How would someone be this creative and talented!!!.. omg.. I’m new to design and I’m glad I found you

  • @Skuosh
    @Skuosh Před 6 lety +31

    *Mohamed you are very useful information, greetings from the cold but beloved Russia!*

  • @mainulhasan6199
    @mainulhasan6199 Před 4 lety +44

    Sir, why aren't you giving tutorials now? We all miss your tutorials a lot. Please come back to us again.❤❤❤

  • @gingercattv708
    @gingercattv708 Před 2 lety

    Thanks I needed this information.

  • @RachaelEverest
    @RachaelEverest Před rokem +1

    wish i had came across this video all along. Thanks for re-igniting my passion for logo designs...Grateful heart

  • @Different2187
    @Different2187 Před 6 lety +4

    Thank you for your tutorial!it was as usual very useful and helpful-) at the beginnig of the video you told about creative brief and I wanted to ask if you send this brief after the potential client makes an order? Do the clients always contact you first?what do you do when you want to have/create a project for an other company?Could you help with some tipps for the beginnig designers?I appreciate it and thank you in Advance.

  • @LocalSlaveHolder
    @LocalSlaveHolder Před 6 lety +129

    When you just described the project, I've already had an idea of carrot with the crown

  • @eknaveen
    @eknaveen Před 4 lety

    Really awesome!! Thanks for giving such a clear tutorial!!

  • @medhasaha3467
    @medhasaha3467 Před 2 lety

    omg this video is a gem. simply love the process of connecting words.this is really gonna come in handy

  • @edmundsgn111
    @edmundsgn111 Před 6 lety +3

    Mad respect dude.. there are many talented artists out there, but very little outstanding teachers in comparison.
    ps: I'm about to apply your strategy to my own workflow.
    Thanks for sharing this!

  • @UnboxingSve
    @UnboxingSve Před 6 lety +4

    First I like and then watch until the end :). Edit: Amazing work. I really get inspired by only looking at your videos. Thanks for sharing also the editing part of it.

  • @HelenPeart_Barr
    @HelenPeart_Barr Před 11 měsíci

    Love how you made list combinations then put them together and draw from that. First time I had seen or heard of it. Thanks for the info.

  • @fahimfarayez3367
    @fahimfarayez3367 Před 5 lety +1

    Sir, you are just awesome. I tried the way you did it and you know what it's really happened

  • @MsAlenka1993
    @MsAlenka1993 Před 6 lety +18

    This is such a great video! Thank you for new ideas!
    I also find inspiration in works of famous designers (Paul Rand, Saul Bass, Alvin Lustig, Milton Glaser and many others).
    The book "Thoughts about design" by mister Rand is a masterpiece and it gives me ardor to work every time.

  • @aartidanceacademy6542
    @aartidanceacademy6542 Před 6 lety +4

    Can you make logo on invation

  • @designsbypab
    @designsbypab Před rokem

    Thank you for the tips!!!

  • @noone-vz2nc
    @noone-vz2nc Před 4 lety

    I badly need dis rn! thankz for the great idea👌✨🔥

  • @murshi8433
    @murshi8433 Před 5 lety +3

    Please do a project with using coreldraw..

  • @milotgarcia0426
    @milotgarcia0426 Před 5 lety +3

    The concept of text to speach and nature background is quite interesting :)