What most people miss about marketing | Rory Sutherland (Vice Chairman of Ogilvy UK, author)

Sdílet
Vložit
  • čas přidán 6. 09. 2024

Komentáře • 87

  • @Nashadelicable
    @Nashadelicable Před měsícem +37

    Jesus Lenny, this being a free pod is a service to the world. This was amazing!

  • @velmuralgs
    @velmuralgs Před 4 dny +2

    Honestly consultants would charge you big money for the information offered for free here. This video is gold.

  • @louigiist
    @louigiist Před měsícem +106

    I see Rory I click

  • @guscox9651
    @guscox9651 Před 7 dny +2

    Lmao i love that he just starts talking about random shit before you even ask him a question, what a legend

  • @dommidavros2211
    @dommidavros2211 Před 8 dny +3

    I only discovered this guy yesterday...
    Already I feel I could listen to him all day! 😆

  • @jimmyvithalani
    @jimmyvithalani Před měsícem +11

    Just finished reading Alchemy. Great book, I would recommend to all product and UX people. Looking forward to this episode

  • @raunaqss
    @raunaqss Před 7 dny +1

    Love how real he is

  • @devikottary3937
    @devikottary3937 Před měsícem +7

    THIS is story telling...Rory!! Just click and listen 🎉Thanks Lenny!

  • @cupoftea2957
    @cupoftea2957 Před 17 dny +3

    Brilliant. I listen to lots of interviews with Rory and I was delighted to see this new one. And even more delighted to hear him giving lots of fresh examples that I hadn't heard before. Thank you!

  • @hcubill
    @hcubill Před měsícem +4

    Rory is the epitome of charm❤

  • @nonefvnfvnjnjnjevjenjvonej3384

    uk has some of the best marketers and sales people in the world. really masters of their craft. if uk had the vc funding of the levels of the usa, they would be the leaders of the world.

  • @ajwright5512
    @ajwright5512 Před 13 hodinami

    RORY! You got the pod you've been advocating for... Now we just need to build exceptional Trailer Parks.

  • @digitalepisteme460
    @digitalepisteme460 Před měsícem +6

    Wow, this is really impactful.
    It is packed with relevant information on Marketing and sales

  • @SimDeck
    @SimDeck Před 26 dny

    I'm in no way interested in marketing or any of that kind of thing. But Rory is such an interesting person to listen to. He could be talking about anything and I am sure I would find him just as engaging. Great stuff.

  • @segunagbaje6823
    @segunagbaje6823 Před měsícem +1

    Nah. This is so timely. A miracle really.

  • @Cacuofa
    @Cacuofa Před měsícem +1

    Great talk! About Rory’s first question, I would say no one likes to have their WhatsApp or social media completely displayed in a wide living room TV with other people. So as no one likes to have someone listening to a phone call or videocall, and that’s what you obtain by using that on a TV. Suscribed

  • @pr2075-i4u
    @pr2075-i4u Před měsícem +1

    Great interviewer saying very little + Rory is always great to listen to with interesting stories.

  • @channel-al
    @channel-al Před měsícem +1

    Love Rory, he is a joy to listen to 🙂👍

  • @dadimunteanu
    @dadimunteanu Před měsícem +2

    Am I weird for thinking this should have one million views, at least?

    • @GregAntal
      @GregAntal Před měsícem

      In the first 5 days?

    • @velly88
      @velly88 Před měsícem

      That's just gratitude expressing itself in the form of that thought. The actual number of views are of no consequence.

  • @niibarnorsaba
    @niibarnorsaba Před 6 dny

    Just stumbled across your channel as I am starting a podcast and doing research on marketing. Rory is brilliant. Great interview. Got yourself a sub mate. Great content!

  • @pierreleon
    @pierreleon Před měsícem

    Remarkable! I could listen to Rory's stories for much longer. Probably the episode with the least Lenny airtime, just letting him rift, well done!

  • @baileycarl5137
    @baileycarl5137 Před měsícem +2

    My favorite person on this planet 😊

  • @orlandomarchena4885
    @orlandomarchena4885 Před měsícem +2

    35.00 minutes. Are any of you familiar with boxing? There is an attack called "the GAZELLE punch" inwhich a boxer jumps forwards and throws a single punch. It works for some boxers (not all) because it makes their movement patterns less predictable.

  • @NathanAllebach
    @NathanAllebach Před měsícem +2

    An absolute icon!

  • @user-zw1ht7ot7v
    @user-zw1ht7ot7v Před měsícem

    This is one of the best multifunctional exchange that i use easily.Thankyou so much for presenting us this site. You are the creator we needed for real for real .

  • @KabirUpTalkk
    @KabirUpTalkk Před měsícem

    This is such arefresh from your usual guests. Rory is a counter intuitive thinker. Always loved his work.

  • @damianpickett7757
    @damianpickett7757 Před měsícem +3

    Wasn't expecting this, Lenny - GREAT guest!

  • @KetanPanditJi
    @KetanPanditJi Před měsícem

    Rory is brilliant. This episode demarcates Lenny’s podcast into before Rory and after Rory. Let’s call it the Rory Line 😄

  • @Drackomass
    @Drackomass Před měsícem +5

    Fastest click ever, going to say this now, Podcast ep of the year!!

  • @blek1987
    @blek1987 Před 16 dny

    Lenny's face when Rory keeps going 😂😂😂

  • @francismumbi49
    @francismumbi49 Před měsícem +2

    Rory (John the Baptist of Air Friers) Sutherland

  • @lessonsfromthelivingroom
    @lessonsfromthelivingroom Před měsícem

    Hey Lenny, I am so pleased to see you've got Rory on. I haven't even watched it yet and I can't wait.

  • @pringlecapital350
    @pringlecapital350 Před měsícem +1

    Love Rory!

  • @turansadigova7302
    @turansadigova7302 Před měsícem

    Rory was amazing! Now I want to read yet another book :)

  • @lumilikha
    @lumilikha Před měsícem

    Rory can talk to himself for hours. Fascinating :D

  • @heyjasminek
    @heyjasminek Před 27 dny

    41:47 marketing role in a products’ success 🔥 well said!

  • @SheenaAvena
    @SheenaAvena Před měsícem

    "In the urge of quantification...the urge of de-psychologization of problems...we've created Soviet-style capitalism...It's deeply demotivating that's all about quarterly targets...People feel fundamentally dehumanized by this. Persistent cost-cutting has effectively destroyed much of the pleasure of the workplace because there's no discretion. There's no discretionary judgement anymore because someone saw that deviation from this imaginary optimum as being cost. We go into work to some extent exercise our humanity, which includes ethics - what's fair."
    All the yesses in the multiverse.

  • @dennismorris7573
    @dennismorris7573 Před 26 dny

    Fascinating interview with great insights.

  • @KetanPanditJi
    @KetanPanditJi Před měsícem

    Also Blindsight and Branding that Means Business are by Matt Johnson.

  • @kambrose1549
    @kambrose1549 Před 20 dny

    Lots of food for thought here thanks!

  • @gb59
    @gb59 Před 29 dny

    Invaluable content

  • @DasGesundheitssystem
    @DasGesundheitssystem Před 9 dny

    Amazing Value as always from Rory,
    btw I always felt like Rory looks a bit like a Hobbit, now seeing that he has a round window behind him just increased his Hobbit-meter to me hahaha

  • @richmaniow
    @richmaniow Před 28 dny

    Rory must be the easiest person to interview, ask him one question and off he goes.. brilliant

  • @akikalliatakis9892
    @akikalliatakis9892 Před měsícem +3

    Great guest, but really detest ad interruptions. Pity, because if your other guests were equally interesting like him, I’ll probably miss them..

  • @davidpittman106
    @davidpittman106 Před 27 dny

    Lenny, can you help me contact him?? I'd like to do an interview with him as well, but off camera.
    Thank you SO much!!

  • @Georgeydollar
    @Georgeydollar Před měsícem

    this guy is a fucking legend

  • @ClumsySmurfett
    @ClumsySmurfett Před 9 dny

    I disagree about keys... probably because I never lose house or car keys, unless I'm using a push-button start car.

  • @YG-kk4ey
    @YG-kk4ey Před 21 dnem

    Whoa that was massive

  • @mattt3532
    @mattt3532 Před 26 dny

    How to chat with Rory on a podcast: Ask one question, then sit back for an hour and listen.

  • @saarangsahasrabudhe8634
    @saarangsahasrabudhe8634 Před měsícem +1

    I really hate Rory's webcam. It's changing focus as he's speaking.

  • @buglepong
    @buglepong Před 12 dny

    all entrepreneurs are salesman who made it

  • @RobinvanderHeide
    @RobinvanderHeide Před měsícem +4

    2 ads back to back is brutal

    • @OfficialCANVAS
      @OfficialCANVAS Před měsícem +1

      Rory wants you to install an AdBlock in under 1 minute

  • @nerdimmunity7672
    @nerdimmunity7672 Před měsícem

    John the Baptist of air fryers 😂😂😂

  • @KennethWolters
    @KennethWolters Před měsícem +3

    Rorys favourite webcam is making me nauseous lmao

    • @hoandesign
      @hoandesign Před měsícem

      Portal was one of the best. The bad reputation of Facebook killed it.

  • @ChrisAcheson
    @ChrisAcheson Před 29 dny

    Precisely, who would ever allow Facebook to plug a 24/7 camera into one's TV?

  • @VictorMaxol
    @VictorMaxol Před 5 dny

    43:33 Whoa! Either Rory knows or ...... no, he's smart, he knows.
    He must have been paid to promote it in 2021.

  • @ceetea3278
    @ceetea3278 Před měsícem

    Too many ads dude

  • @zaferabdulrahman6988
    @zaferabdulrahman6988 Před měsícem

    Mission accomplished! 😅

  • @shannon-daygrant8754
    @shannon-daygrant8754 Před měsícem

    thaknks. do ur gran, mum (guardian or w/e term some might say) proud...re: that company

  • @TechWolf2022
    @TechWolf2022 Před 20 dny

    Lenny must have the falsest smile he keeps dishing out here that i have ever seen on a human. :) "Manufactured interest"?

  • @JaneNewAuthor
    @JaneNewAuthor Před 25 dny

    I subscribe to CZcams so I don't have to watch adverts.
    No matter how interesting the topic is, I'm not watching it with multiple adverts.

  • @podcastwatcher2024
    @podcastwatcher2024 Před měsícem +1

    This guy is a yapper of note!

  • @DoubleBob
    @DoubleBob Před měsícem +1

    This guy is just lying all the time and calling regular people stupid for having a different opinion or taste. Such a weird person. Not sure why I listened to him for over an hour.

  • @webalite
    @webalite Před měsícem +1

    Usually Lenny gets to ask great questions to sculpt an interesting conversation. This is a disappointing monologue from someone who I normally respect.

  • @iainmackenzieUK
    @iainmackenzieUK Před měsícem

    irritating interruptions
    intriguing speaker but i will not be subscribing, sorry

  • @superdeluxesmell
    @superdeluxesmell Před 21 dnem

    Why is this awful idiotic nonsense being recommended to me?

  • @Michael-gr6fv
    @Michael-gr6fv Před měsícem

    Rory is a treasure

  • @pornpusnunsaiwanich2212
    @pornpusnunsaiwanich2212 Před 21 dnem

    What most people miss about marketing | Rory Sutherland (Vice Chairman of Ogilvy UK, author)