The Dassler Bross: The Family Feud That Created Adidas and Puma
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- čas přidán 8. 11. 2023
- “You can choose your friends, but you can’t choose your family.” Anyone who’s ever had a difficult relationship with a sibling can attest to the truthfulness of this statement. Even the closest of brothers have moments that make them wish they’d been born an only child, after all.
The Dassler Brothers were, to wit, NOT the closest of siblings. They hated each other so much that they refused to speak to each other. But what makes the feud between the Dassler brothers so unique was that it spilled over from their personal into their professional lives. They split the family shoe making business off into two separate companies that would come to dominate the athleticwear business in a way no one ever had before. The success of their respective companies can, at least in part, be credited to the rivalry between the two brothers, as they pushed their employees to outdo each other as a worldwide audience watched.
The feud split apart not only the Dassler family, but their entire hometown as well, as every family was forced to pick a side. The two companies are still household names today, each earning billions annually in sales, still competing against each other for market share, forever locked together by the personal rivalry of their founders. Two men, two brothers who, though they were unable to choose their family, surely wished that they could have.
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Further Reading:
Sneaker Wars by Barbara Smit, Harper-Collins 2009
Always looking forward to your videos karl! You're awesome 😊😊😊❤❤❤❤
No
This is the first video I've seen of this other channel. Its massively awesome
Suggestion Karl: Victor Emmanuel II, the first king of modern italy! 🇮🇹🇮🇹🇮🇹🇮🇹🇮🇹🇮🇹
As a German, yes you did 1:40
I think if the pair had been more civil the industry that they pioneered would still be playing catch up to what it is today. Without their intense rivalry it wouldn't have been until Nike and Reebok came along that the advancement in the technology would have really taken off, assuming that they would have even started in the first place if the rivalry hadn't created a lucrative market.
On a side note: imagine being able to piss off an entire town by mix and matching clothing produced in that town.
I swear that fashion split is worth a movie
Adolph born in 1990 ? Well that might explain the time travel videos 😂😂
Thank you for the insight of them
We used to have a cobblers in our village. How times have changed.
The fact that an All Blacks Weetbix Adidas sponsored ad played while I was watching this 🤣
1:35 - Chapter 1 - Working at the schuhfabrik
4:45 - Chapter 2 - The breakup
8:20 - Chapter 3 - 3 stripes & the cougar
11:00 - Chapter 4 - Sports & a battleground
13:40 - Chapter 5 - The next generation
16:35 - Chapter 6 - Self destructive conflict
18:40 - Chapter 7 - Postwar era
21:10 - Conclusion
21:23 Kyle shows his Adidas one too many times...
Thx
Alright Geezah. So, you hosting while Simon kidnaps more writers & enlarges the basement cellar ?
That was my first thought
Simon no longer works on here, geographics or top ten
Yeah, Simon has a group of channels that he produces and presents himself, but is also a hired presenter on some others. This was one of the latter. But then it became apparent that what he was actually doing was forcibly shaving the heads of some of his basement writers, supergluing big beards to their faces and renting them out to other channels. The producers of this channel did not feel they could go along with that, ethically.(allegedly)
Nah…all those renovations he’s been doing is enlarging the basement 😂
Simon must be doing research and preparing to launch more channels
My uncle used to say, "You can pick your nose. You can pick your friends, but you can't pick your friend's nose"
“I’ll use them both interchangeably to annoy everybody”😂😂😂
Reebok is originally British btw and another good video and hosting by Karl,hopefully he will become permanent host.
Thank you.
The moral of this story as well as so many others is conflict is good for innovation.
“You need good thinkers around you. Without them you will go broke”
Adi Dassler
I'd love to see a video about the Marx Brothers, the crazy quintet (yes, there were five originally) that revolutionized comedy.
incredible how Adi looked like the average addidas jacket wearing youth from today while being a guy from the early 1900s
17:33 annoying everyone is the best possible outcome thank you for your consideration
another good one.
Interesting video 😮😮😮
I'm a PUMA Fan!
Adi apparently born in 1990.
When you mentioned the two big US shoe companies of the 80's, Nike and Reebok, my first thought was "what about Converse?" How ironic that in the video clip of the woman looking at tennis shoes, she picks up a Converse. As someone who grew up playing basketball in the 80's and 90's, Converse was the big brand in the US until Nike got Jordan to wear their shoes, and Reebok was British.
That was such an interesting and entertaining video, Karl. I'm an Adidas fan myself. My favourite shoes are the Samba in white with black stripes.
Simple taste. Nice👌
Suggestion for Karl: Guadalupe Victoria, first President of Mexico and Mexican George Washington who fought the Spanish Empire for Mexican freedom and successfully won
We gotta do a biographics on that awesome sleeve that Karl has! Noice!
I thought the rivalry was still on - Puma was working with BASF on a new material & Adidas swooped in on the deal & launched Boost.
To be fair, I bought a pair from each brand & the one that impressed me more was the Adidas. Not because of the cushioning material, but the Continental rubber outsole. I thought it was a gimmicks corporate synergy thing, but they say grippy & hold up well to wear & tear.
Cuz he's f****** amazing it's a taste of History it'll give you better understanding to understand his life so please do a documentary on this guy Clarence Avant bio
Fila fan!
Tbh I’ve completely adjusted to Karl and like him, but feel like the microphone quality is way off. Would like to see that improved.
Always preferred Adidas myself, Puma were more expensive and narrow. Adidas were a bit cheaper and fit better.
frank jack fletcher biography please make video
I need a video on Kurt Vonnegut
As a kid I liked to wear Nike but their quality went way down so nowadays I wear Merrell shoes and love them.
Isn’t “what are THOSE” in German “Was ist DAS”? I only had 2 years of German instruction like 25 years ago😅
Very interesting. And to think the entire US pronounces Adidas wrong.
Suggestion karl: Athelstan the Glorious. The King who forged and saved England.😊😊😊😊😊
Just like Apple and Samsung users of today 😭
raymond spruance biography please make video
What's happened to the bald dude? Is he never coming back?
Never
So what you’re saying is, when I wear them both together I’m actually reuniting a family.
*Edit was “your” to “you’re” so I don’t get internet murdered.
Bross 😂
Rudi was the big brother. I think it's obvious he had some tags on his abilities simply because of this. The fact is, Adi was far smarter and more savvy than Rudi. As a big sibling who has 4 younger brothers, I've been on the other side of this lol. Eldest son always thinks he knows better. Adi was a genius, Rudi couldn't hack living in his shadow.
Also, am I the only person who really hopes that the Dassler families can come back together at some point. Both Adi and Rudi created legacies, it's a shame the legacy killed the family bond. If only Rudi hadn't been so butthurt that he wasn't as smart as his wee brother.
Break a leg!
I hope to be famous enough one day to have a Biographics video about me
What happens to the previous host?
He’s been gone for months. Have you not watched since then?
Rivalry among brothers...
Like the Gallaghers?
2mins15seconds:
“Including Rudolf born in 1898 and Adolf born in 1990…”
how did this get past the editor…? Unless this guy did the whole thing and can’t even hear his own accent… we’ve all done this in some form however how can you not pick it out immediately afterwards…?
It weird to see how the veiws have dropped off this channel since they switched hosts i dont think Karl is bad at all strange
To the producers of Biographics. Let’s make Karl the permanent host. He is making this channel his own and improving with every episode
The orinunciatin of nike has been cinfirmed by the cimoany as Nykee - named gor the goddess if the same name.
Where tf is SIMON????
62nd
*Bros.
I've been following you guys for a while now. How about making a video about how the Indigenous Indians came to be African Americans. That would be powerful. I know you guys can find the information, the US census is a good primary source 🤷🏽♂️💯
Was sind diese? 🤪👟
The viewing numbers have really dropped since Simon left.
That’s pretty said if true. Not only does the new host have more personality, but who watches these for the host? The point of this channel is to care about the person/people they’re talking about, not the host.
The channel had a months long break, youtube tends to supress videos if creators do that. All part of the algorithm which has never really worked
Not gonna buy or wear either fno
What the hell happen to the OG guy I miss him who the hell is this kid
This channel is drying just stop
Not really. You’re just someone who won’t watch a channel because the host has changed, but still conveniently find yourself on the videos to leave comments.
No, its fine, youtube just doesnt like months long breaks
Amazing never put adi-dassler together 🫣😂
Smallwood 😂😂
Woodcock, Butts, Hancock etc. All legitimate names.
There was a kid in my school named Harrison Johnson.