How To Design Your First Coaching Package | A Key Step When Building A Consulting Business

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  • čas přidán 2. 07. 2019
  • ➜ What to consider when designing your first coaching package
    ➜ Some key steps you should take when building a consulting business
    ➜ Subscribe: / @luisazhou
    In this video I talk about how you should design your first coaching package. When building your own consulting business, one of the hardest tasks is to design your initial offer.
    Don’t waste time trying to create the perfect offer for your first few clients, you’ve never done this before after all, so the initial few clients are going to be a learning experience.
    I recommend you start small when designing your first offer. Ideally, It should be about 90 days.
    This is so you have long enough that you can provide your client with real results, but it’s also short enough that you aren’t stuck with them long-term if you don’t enjoy working with them.
    Another thing to keep in mind is that your process is going to be far from perfect in the
    beginning, but don’t worry about perfecting the process yet, it’s too early for that. At the start, you’re going to be inefficient, and you won’t be entirely sure what to even expect, but the only way to remedy this is with experience.
    This is important to remember when you’re deciding what to offer because ultimately, you’re flying blind until you have your first few clients under your belt.

Komentáře • 247

  • @LuisaZhou
    @LuisaZhou  Před 5 lety +29

    What advice do you have for someone designing their first coaching
    offer? Share with us in the comments below!

    • @graciecamrien
      @graciecamrien Před 3 lety +27

      Focus on your pain points. Who were you a few years ago? Which problems have which you, or someone else, solved for YOU which you will solve for your clients? This is a great place to start gaining clarity on who your clients will be and what their pain points are.

  • @JacquelynnFaye
    @JacquelynnFaye Před 2 lety +42

    I love how you don’t have a five minute intro. You dig right in! I really like your style

  • @Bianca.rantzsch
    @Bianca.rantzsch Před rokem +91

    The rise of the life-coaching industry has many benefits for both individuals and businesses. Life-coaching can help you achieve personal goals, develop new career aspirations, and improve relationships.

    • @joecaruso06
      @joecaruso06 Před rokem

      Personally, I know the prominence of one. The essence of financial advice cannot be overstated because having faced my fair share of the markets bad side, I've been able to scale from $18k to 57k following guidelines recommended by my coach.

    • @mvanwie
      @mvanwie Před rokem

      @@joecaruso06 I couldn’t agree more because. It's always great to hear from a person who has gone through all but sometimes it's unnerving to see your portfolio go from green to red.

    • @tommyfisher277
      @tommyfisher277 Před rokem

      @@mvanwie Coming from someone who's been actively and passively involved. I concur that consulting an expert is ideal. With the help of Yvonne Annette Lively analysis, I was able to create a $262k portfolio that is earning and learning passively. I am aware of the essence of one beforehand.

    • @alyoshaivanovv
      @alyoshaivanovv Před rokem

      @@tommyfisher277 Yvonne Annette Lively? The Pm with Morgan Stanley? Recently on a finup pod with Tate?

    • @maryalchester
      @maryalchester Před rokem

      @@alyoshaivanovv Resume, background & qualifications looked impressive as well as detailed. Seems to know her stuff pretty good.

  • @byrtmallanyk
    @byrtmallanyk Před 3 lety +130

    Every now and then one discovers a rare gem on CZcams (and that's not easy to do). Your content is an absolute find and an inspiration to anyone thinking of becoming a consultant or coach. I have been a professional consultant for 25 years, and I can say, what you are teaching is first-class material and should be heard by ANYONE thinking of becoming a paid consultant. I don't know you but I am bewildered why there aren't more people listening to this. My many thanks, Luisa, for delivering such generous and GOOD content. Thank you!!

    • @Mindsetolympics
      @Mindsetolympics Před 3 lety +8

      She's very thorough right? I'm trying to learn as much as I can right now from her channel.

    • @LuisaZhou
      @LuisaZhou  Před 3 lety +10

      Thanks to both of you! :) I appreciate it! Working on getting this to more people for sure.

    • @ironelybenoit1496
      @ironelybenoit1496 Před 2 lety

      @@Mindsetolympics j

    • @RiasTouch
      @RiasTouch Před 2 lety +1

      @@LuisaZhou yur so GENUINE AM REAL!! IM THANKFUL FOR THIS THOROUGH GUIDE :) ive drawn up my skeleton , knows how who i want to support ( but where to market) , systems ,etc im licensed massage therapist , trying to incorporate emotional and physical healing any tips??

  • @jameshavis8653
    @jameshavis8653 Před 3 lety +21

    I've been a tech biz consultant for 20 years now. I am launching my own coaching program now and have invested $1000s of dollars to other coaching trainers and masterminds. Luisa, your approach is a breath of fresh air. Simple, to the point, arrow to the center of the target content. Thanks for serving this community. I'm launching today...Let's GO!!!

  • @ubdmarketing5273
    @ubdmarketing5273 Před 3 lety +40

    Hi Luisa, to answer your question about any tips I have: my advice for selling coaching services is do it with an FAQs page, rather than lengthy explanations on a website or brochure. People won't read those, and they don't convert into sales in my experience. FAQs pages with the end phrase being: sign up (if you have an online shopping cart) or How do I sign up? (then a clickable phone number or email) has been converting to sales for two years for me.
    My FAQs are:
    Q: What is a... (name your product, if necessary break it down a little bit)
    A:
    Q: Can you show me an example?
    A:
    Q: When does it take place?
    A:
    Q: How does it benefit me?
    A:
    Q: How does it help me with my (Google ranking or any other specialized value the product you're selling can bring)
    A:
    Q: How does it work exactly?
    A:
    Q: What does it cost?
    A:
    Q: How do I sign up? (Or Sign up button leading to shopping cart and online payment)
    A: (Clickable email or phone number if you need to send them further details for payment and completing the sale)

    • @Radianty_Ella
      @Radianty_Ella Před rokem

      Loving this. Absolutely genius.

    • @trine4000
      @trine4000 Před 3 měsíci

      Super great tip - thanks a lot for sharing !!

  • @tomlewis9776
    @tomlewis9776 Před 10 měsíci +4

    I liked the video once but I wish I could like it again 😊

  • @davegee669
    @davegee669 Před 3 lety +2

    Thanks Luisa! Great foundation knowledge!

  • @incasequoya4683
    @incasequoya4683 Před 2 lety

    Girl you rocked this video!! Great job!!

  • @JuanitaMichelle
    @JuanitaMichelle Před 3 lety +3

    The way you break this down takes the pressure off! Thank you.

  • @jessicabird282
    @jessicabird282 Před 4 lety +17

    THANK YOU for the point about learning to BE a good coach early on and not focusing on that efficiency and making the most profit that early on. I have been feeling so torn in this- I build a great business structure from the start (with an epic mentor) but then I was struggling because I'd set up this boundary and structure... and then I didn't give myself room to over-deliver and I felt like I wasn't allowed to give too much of my time. It was totally the opposite of the way I wanted to show up- especially as a new coach like you pointed out! Now, hearing you say this, that instinct I had and the longing for more flexibility and less pressure for efficiency makes a lot more sense! The efficiency can come after I've really set a strong foundation for myself AS a coach too. *boom*

  • @LightWays
    @LightWays Před 3 lety +3

    Wow, very practical, systematic and useful information. Thank you! Subscribed!

  • @gracemelody
    @gracemelody Před rokem +1

    Wow 🔥! You answered everything I had questions on. I can't wait to watch all the other videos! Thank you for all this value

  • @ubdmarketing5273
    @ubdmarketing5273 Před 3 lety +5

    This was so helpful, solved my problem precisely, I almost couldn't believe this video existed it was so helpful, and also you saved me so much time. For the past three years I have been doing online coaching and consulting with clients that only required one or two sessions and am branching out into a longer multiple session coaching series in a different field.

  • @kendraalana599
    @kendraalana599 Před 3 lety +1

    So helpful and gave me confidence that I’m a lot more ready to launch than I thought

  • @leonwelch9057
    @leonwelch9057 Před 10 měsíci

    You are a gift, Luisa. ❤ Thank you!

  • @sierratroyer5227
    @sierratroyer5227 Před rokem +1

    I really appreciate the value in this video. Thank you for stepping out and giving us access to this knowledge!

  • @bekahslider
    @bekahslider Před 3 lety +1

    This is so so helpful. You're a rock star. Thank you so much for sharing this info.

  • @sarahchongo2021
    @sarahchongo2021 Před 3 lety +3

    Awesome information. Exactly what I was looking for, especially about pricing. Thanks.

  • @dancates2622
    @dancates2622 Před 2 lety +1

    Enjoyed this video! Love the idea of setting a specific time limit for the length of the coaching and the big goal to be accomplished then reverse engineering from that. I can immediately see how that would create a sense of momentum with the milestones.

  • @vabriga1
    @vabriga1 Před 2 lety

    Good job, Luisa.
    Keep on rocking.

  • @sallythach
    @sallythach Před 11 měsíci +2

    You are such a gem. No bullshit amd straight to the point. Thank you so much for this valuable information, Luisa ❤

  • @uvsarah
    @uvsarah Před 2 lety +3

    Now this is exactly what I have been needing to think about. Thank you so much. Most online coaches miss out this practical approach which is how to start and how to get the programme up and running. Thank you

  • @laurenkinghorn
    @laurenkinghorn Před 2 lety

    Wow, Luisa, this is brilliant advice. Thanks so much for going into such detail, this makes things crystal clear.

  • @PascoValana
    @PascoValana Před 9 měsíci

    It's not everyday you find a person like you. Thank you for your outline and tips

  • @ronnie-livingacolorfullife

    Brilliant. Thank you for the clarity.

  • @aliahspirituality
    @aliahspirituality Před 2 lety +2

    Great Info and I loved how you were so self assured that it made me feel more like I can really do this! Spiritual Coach on the way!

  • @donnayoung4289
    @donnayoung4289 Před měsícem

    This was great. Right to the point. Love it

  • @olympiaboyce
    @olympiaboyce Před rokem

    I came across your content and it is indeed a gem. I am a fairly new coach and seeking to design my coaching package. Thank you for your quick and easy steps. Very helpful and I wish you success in your business.

  • @SoulRaag
    @SoulRaag Před 2 lety +11

    Luisa, you've honestly cut through all the confusion and bullsh*t for me and empowered me with so much clarity this morning as I sat down to think about my first package as a coach. Thank you so much! you're amazing xx

    • @LuisaZhou
      @LuisaZhou  Před 2 lety

      I'm so happy to hear that! :) Yay for getting your first coaching package set up! :)

  • @margiecamu
    @margiecamu Před 2 lety

    Very clear and precise tips. thank you!

  • @NijaSym
    @NijaSym Před 3 lety +1

    This was so helpful Luisa Thank you!

  • @ksenialila7344
    @ksenialila7344 Před 3 lety +2

    This is exactly what I was looking for. So far no other video I found focused on what I needed. Thank you!

  • @thunderbirdmike6314
    @thunderbirdmike6314 Před 5 lety +2

    Thanks, Luisa! Awesome as always... 😎

    • @LuisaZhou
      @LuisaZhou  Před 5 lety

      Thanks Mike! :) Glad you enjoyed it!

  • @AndrewScottENT
    @AndrewScottENT Před 4 lety +3

    Awesome! Great tips! 👍🏽

  • @shaylee1130
    @shaylee1130 Před 5 měsíci +1

    I feel so blessed to have found you. Thank you for being so generous with your knowledge. You have answered so many questions that I had. God bless you.

  • @chimdi
    @chimdi Před 3 lety +1

    Truly nothing but straight facts and knowledges in your videos

  • @london4657
    @london4657 Před 2 lety

    This video was extremely helpful. You made it very simple & easy to implement your recommendations. THANK YOU!

  • @Spec279
    @Spec279 Před rokem

    Excellent pricing strategy! Simple & practical!

  • @micheleriley8985
    @micheleriley8985 Před 4 lety +8

    Thank you so much for this video, this has given me so much clarity.

    • @LuisaZhou
      @LuisaZhou  Před 4 lety +1

      You're welcome! Super happy to hear that! :)

  • @therealmarknelson
    @therealmarknelson Před 3 lety +3

    Thank you. I'm just starting out as a coach. I retired from teaching inner city high school. I have so much to give but had no clue where to start

  • @extrasbyelyse
    @extrasbyelyse Před 3 lety +2

    Omgsh i was just reading your blogs on your website and was like man this website is so good. Now I come on youtube and I'm like I really like this girl and realize it's you! Ahhh thank you for the amazing content! :)

    • @LuisaZhou
      @LuisaZhou  Před 3 lety

      Haha, that's awesome! Glad you found me!

  • @floribako1643
    @floribako1643 Před 2 lety

    Thank you!! This was very helpful

  • @infinitybold8261
    @infinitybold8261 Před rokem

    Hi Luisa, thanks for sharing your experience. I'm enjoyed your quick sessions.

  • @brandynknight1883
    @brandynknight1883 Před 2 lety

    Thank you so much for sharing your knowledge! Very helpful and clearly know what you are talking about!

  • @c.dianellc
    @c.dianellc Před 4 měsíci

    Thisss!!! Thank you! This is what I’ve been looking for. Something direct, straight to the point that eliminates confusion. I’m a Mental Health Therapist so I have a baseline of how this works but I wanted to know how to apply it as a Coach. It’s a lot more aligned than I realized. The relief I feel. 🙌🏾Thank you 🩵

  • @denisesmithinteriordesign1406

    Thank you so much for this !!

  • @farisalgorani4134
    @farisalgorani4134 Před 2 lety

    Great one Luisa, thank you so much.

  • @blankakonarkova5504
    @blankakonarkova5504 Před rokem

    Super helpful!! Thank you!!

  • @alexicastillo181
    @alexicastillo181 Před 2 lety

    I loved it…you just got yourself a new subscriber 👍👍

  • @chesscounselor
    @chesscounselor Před 2 lety

    This was incredibly helpful! Thank you

  • @psychologistnjerindaru

    I just found this channel today.
    Very insightful

  • @sakinahmuslimah8787
    @sakinahmuslimah8787 Před 3 lety +9

    This is the best most detailed video i have seen on getting started as a Life Coach! Thank you so much!!!

  • @makhomoovervoorde8988

    Absolutely amazing,thank you.

  • @morgan1810
    @morgan1810 Před 3 lety +17

    I can’t thank you enough for this bc i have been stressing myself out trying to figure this out.

    • @LuisaZhou
      @LuisaZhou  Před 3 lety

      Glad you found this! :)

    • @teamshiftan
      @teamshiftan Před 3 lety

      Awesome! Now important to start producing massive content so you get a social media presence... Yes - go right ahead - you got this!

  • @bigunhettiarachchi853

    So much value here ❤

  • @LisaMonique
    @LisaMonique Před 2 lety

    I’m a scripter too! I like every word written out, I have my entire life!

  • @beast-mode115
    @beast-mode115 Před 2 lety

    Great info!! I love the concept of how to break it down into three different parts course A, B, C

  • @noemie_sg
    @noemie_sg Před 3 měsíci

    Super helpful video and great, no-nonsense advice!

  • @RalfStraaberg
    @RalfStraaberg Před 4 lety +13

    This was really helpful. I got great value and Ilove how you was clear on how to do the pricing - too many are so vague and don't want to say anything. This is golden - I should look into your program for 2020

    • @LuisaZhou
      @LuisaZhou  Před 4 lety

      So happy to hear you found this helpful! :)

  • @MissFinance
    @MissFinance Před 3 lety +2

    Excellent advice!

  • @MyLifeDezign
    @MyLifeDezign Před rokem +2

    I'm surprised I didn't know about you sooner. As many have stated, your message is both high quality and refreshing.
    As for advice on designing a first offer, "Chase the best result for the client, Not the money". After delivering great results for a handful of clients, your value (and income) will skyrocket.

  • @shivalianand9462
    @shivalianand9462 Před 3 lety +2

    Just got an amazing idea to design my coaching offer!! Thank you so much

  • @iankirkby2217
    @iankirkby2217 Před 9 měsíci

    Very helpful! Thanks for sharing.

  • @courtneysimpson7064
    @courtneysimpson7064 Před měsícem

    Thank you for this valuable information. Very empowering.

  • @sumeetahuja5039
    @sumeetahuja5039 Před 3 lety

    This was a very helpful video! Thank you.

  • @marcellinemendoume773
    @marcellinemendoume773 Před 2 lety +1

    I'm so grateful for the content of your video. So helpful!!!! You're my Mentor!

    • @LuisaZhou
      @LuisaZhou  Před 2 lety

      That's so sweet - thank you! :)

  • @terrenceharewood8367
    @terrenceharewood8367 Před 4 lety +2

    wow Luisa this was awesome. great tips massive value here. everything you mention here is exactly what i want to do and i already have one client that i am working with now. He is completely fresh to consulting as well as myself. and I've been helping myself help him create his very own coaching and consulting packages together all the way up to getting his first three clients. And he's actually paying me to do this. My goal is to help as many people as I possibly can on earth to do this same thing. i love it. it really drives my focus. and this just helped me to really organize my packages even better.. thanks so much for this wonderful insight.. wow!

    • @LuisaZhou
      @LuisaZhou  Před 4 lety

      So glad you found it helpful! And I LOVE your goal. So awesome that your first client is loving your work together as well. :)

  • @matecezarina1281
    @matecezarina1281 Před 2 lety

    very good advices,thanks!

  • @iamsambass
    @iamsambass Před 2 lety

    Amazing video. I'm binge watching your stuff right now. Thank you!!!

  • @realjordanmurphy
    @realjordanmurphy Před 9 měsíci

    Thanks for this girl!

  • @AGlanvilleCoaching
    @AGlanvilleCoaching Před rokem

    I so needed this. Thank you!

    • @LuisaZhou
      @LuisaZhou  Před rokem

      Glad to hear it! :) Good luck with putting together an awesome package! :)

  • @YelenaCrawfordAstrology

    Thank you this was so valuable! :)

  • @RiasTouch
    @RiasTouch Před 2 lety

    so real n great practical steps !! i wish that i knew this earlier and it would have help

  • @thechristianmompreneur
    @thechristianmompreneur Před 3 lety +1

    This was super helpful - definitely got some valuable takeaways from this to implement right away! New subscriber here :)

  • @melissahickok3867
    @melissahickok3867 Před 3 lety

    Thank you for the advice. I have been so nervous and stressed out about this. I am new to coaching and I am super nervous about talking to my first client.

  • @kissthechild
    @kissthechild Před rokem

    Thank you for sharing!

  • @CandaceWBrown
    @CandaceWBrown Před 8 měsíci

    This is amazing! A very helpful video.

  • @christyjocole7541
    @christyjocole7541 Před rokem

    This was great... thank you Beautiful!

  • @ms.ajones7168
    @ms.ajones7168 Před měsícem

    💎💎💎💎Wow! That was great advice! Im so happy i ran into your channel! Definitely taking all tips🙌🏾🤎💎

  • @laquidabarnett615
    @laquidabarnett615 Před 4 lety +12

    I was finding that 6 weeks seems long sometimes but I think because my coaching was focused on a specific topic so I need to broaden what we work on to really make life changing impact .... I need to tweak this a bit in my coaching 🤔

    • @LuisaZhou
      @LuisaZhou  Před 4 lety

      So glad this video is getting your creative juices flowing!

  • @irenya.christine.coaching

    I have been looking everywhere for this… How to do that 1st step. Bless your heart! I am now one step closer to my 1st client

  • @CourtneyLSanders
    @CourtneyLSanders Před 3 lety +5

    Great video Luisa! Everything is on point and explained well!

  • @paula718
    @paula718 Před rokem

    Thank you for your video. Very informative

  • @antoinettewatson1632
    @antoinettewatson1632 Před rokem

    Thank you. Great video

  • @ErikaGutierrez
    @ErikaGutierrez Před 4 lety

    Thank you for this!!!

  • @leonwelch9057
    @leonwelch9057 Před 6 měsíci

    Luisa, you're the best!

  • @voltairepabustan
    @voltairepabustan Před 3 lety

    Such great information!

  • @dkx11
    @dkx11 Před 3 lety

    really good advice. thx

  • @makeamoveenterprise2042

    Super helpful!

  • @RRose737
    @RRose737 Před 2 lety

    Thank you so much Luisa :)

  • @carmencarrion7072
    @carmencarrion7072 Před 3 lety

    This is perfectly times. Appreciate the insight.

  • @misspenn81
    @misspenn81 Před rokem

    You are the bomb!!!! Thank you!

  • @ashawashington
    @ashawashington Před 8 dny +1

    ✅️GREAT VIDEO! I noticed a huge jump in my client waitlist after I updated my website for mobile optimization years ago.

  • @airseir2
    @airseir2 Před 3 lety +6

    Fantastic. I am just about to launch my coaching business and I have created 3 different services I can offer, but I was going to charge by the hour for whatever time it took me to get them through. I love the idea of a set price nd the idea of 90 days. I am sure this clarity will resonate with any clients I get. Thanks.

    • @valeriehawes81
      @valeriehawes81 Před 2 lety

      Hi Paul! Did you start your business? How’s it going with your 90 days packaging?

  • @katyastyles
    @katyastyles Před 2 lety

    this is very valuable, thank you

  • @Draculili
    @Draculili Před 3 lety

    Great advice, thank you for sharing

  • @christiansauthority630

    What a Great Video Thanks for sharing!

  • @businessshaman
    @businessshaman Před 2 lety

    I love this!

  • @WCBusinessNetwork
    @WCBusinessNetwork Před rokem

    Excellent content and suggestions Luisa. Appreciate the clarity delivered through the sequence of activities to develop a coaching business. Thank you very much

    • @LuisaZhou
      @LuisaZhou  Před rokem

      I love a good step-by-step - so I share how I like to learn. :) Glad you found it helpful!