An African success story: Togo's princesses of wax print

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  • čas přidán 26. 09. 2019
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    A colourful, patterned fabric with cult status in Africa has become all the rage on this season’s catwalks. The wax-printed fabric is worth its weight in gold. In Togo, in the 1970s, a group of women nicknamed the "Nana Benz" made their fortune with it. Today, a new generation of "Nanettes", are taking up the mantle but they face new challenges trying to keep the business alive. Our reporters find out more about this African success story.
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Komentáře • 25

  • @Sheppesh
    @Sheppesh Před 4 lety +5

    This is great. I’ve got to get to Togo to visit this shop. Much respect!

  • @1948sukie
    @1948sukie Před 4 lety +3

    Beautiful fabrics

  • @carolberridge6102
    @carolberridge6102 Před 3 lety +1

    Thanks for this very informative film. Lovely images.

  • @aishabassala2682
    @aishabassala2682 Před 4 lety +7

    African print are not made by Africans.
    I was shocked to learn that too as an African.

    • @vaciacoco689
      @vaciacoco689 Před 3 lety +8

      hello, basically the wax fabric comes from Indonesia, the manufacturing technique was imported from Holland which brought it to Africa, but the history in Africa is that textile manufacturers, craftsmen artists in Africa there were (and still are) for example the traditional woven kita fabric worn by kings, made of tribal patterns woven or painted, etc.. The Dutch were inspired or even copied the patterns (for example the dashiki from Ethiopia) the deal is that Africa brought its patterns, and the Dutch brought its patterns.
      a faster manufacturing and printing technique and in large quantities, this is how vlisco, for example, created its identity. This is why it is necessary that the African must pay attention to his culture and protect it, because today the white people dance, hairdressing and sing like the black people and in 250 years they will take credit for it.

  • @claudiaowusuaduomi8371
    @claudiaowusuaduomi8371 Před 10 měsíci +1

    Please how do I order in bulk currently here in Ghana

  • @sabinegolding2950
    @sabinegolding2950 Před 4 lety +3

    Where can one buy fabric from USA?

  • @PAAKWAMEPAA
    @PAAKWAMEPAA Před 4 lety +1

    genial trabajo mwanakwe

  • @tegaedwards
    @tegaedwards Před 3 lety +1

    Queens 😍

  • @joonamaaranen4390
    @joonamaaranen4390 Před 3 lety +5

    The Dutch adopted the batik wax print tradition from Indonesia, not Japan.

  • @TheLordsArmyWannajoinWilson
    @TheLordsArmyWannajoinWilson Před 7 měsíci

    No link?

  • @Jexclusivepropertieslmt
    @Jexclusivepropertieslmt Před měsícem

    How do order am in Nigeria I want to order 300 pieces

  • @lizzielove4217
    @lizzielove4217 Před 7 měsíci

    Do you guys shipping I want one

  • @claudiaowusuaduomi8371
    @claudiaowusuaduomi8371 Před 10 měsíci

    Please I will like to work with you. Currently in Ghana how do I counicate with you to get in bulk to sell?

  • @highandmightyqueen79
    @highandmightyqueen79 Před 4 lety +1

    great advert for Vlisco.

    • @dorisdeyfashions
      @dorisdeyfashions Před 3 lety

      I know, they are making money out of us. And our own people have no idea

    • @miriamkwembe
      @miriamkwembe Před rokem

      I think our situation is overly pathetic. "Our" cloth comes elsewhere?
      What a disgrace!

  • @Jexclusivepropertieslmt
    @Jexclusivepropertieslmt Před měsícem

    How much is 6 yards for wax

  • @justChuka
    @justChuka Před 4 lety +2

    Thank you, China!

    • @highandmightyqueen79
      @highandmightyqueen79 Před 4 lety +2

      fake china

    • @dorisdeyfashions
      @dorisdeyfashions Před 3 lety +2

      @@highandmightyqueen79 The are not fake, so are printed by Chinese, but Vlisco printed for China and send it back to Holland to make money on us wake up sleepy once.