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Amazon PPC 5 Step Strategy for Product Launch | Amazon PPC 2024 Step By Step Tutorial

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  • čas přidán 4. 08. 2024
  • Learn my Amazon PPC 5-step product launch strategy for Amazon FBA that will help you generate your initial sales and propel your listings rank to the top of the search results! Learn about how Amazon PPC works, why it's important to run Amazon PPC ads on Amazon and how you can take advantage of the system to help launch your new product. My 5-step strategy uses customized keywords that you'll use to create specific Amazon Sponsored Ads using different Amazon PPC targeting and matching strategies. I'll show you various Amazon PPC tricks and hacks that will help you boost your sales, increase your listing rank, lower your BSR, and help you to make optimizing your campaigns and lower your ACOS so much faster and easier.
    Learn How to Analyze & Optimize Your PPC Campaigns Playlist
    • Amazon FBA PPC Campaigns
    Keyword Research Tools
    Jungle Scout: go.crescentkao.com/junglescout (30% OFF Promo)
    Helium10: go.crescentkao.com/helium10 (50% OFF Promo)
    Join My Amazon Facebook Group
    go.crescentkao.com/abmfaceboo...
    Free Amazon Course
    go.crescentkao.com/freecourse
    Coaching & Mentorship with Me
    go.crescentkao.com/workwithme
    Book a Consult with Me
    go.crescentkao.com/consulting
    00:00 Introduction
    03:19 Keyword Research
    04:34 Stealing Competitor Keywords
    05:38 Creating Keyword Lists
    09:10 Keyword Matching Types
    10:59 Step 1
    15:32 Step 2
    16:16 Step 3
    16:39 Step 4
    17:26 Step 5
    18:09 Pro Tips
    TOOLS I USE TO GROW MY BUSINESSES
    Helium10: go.crescentkao.com/helium10 (20% OFF Promo for 6 months)
    Jungle Scout: go.crescentkao.com/junglescout (30% OFF Promo)
    AMZScout Pro: go.crescentkao.com/amzscoutbu... (20% OFF Promo)
    Viral Launch: go.crescentkao.com/virallaunch (40% OFF Promo)
    CZcams: go.crescentkao.com/youtube
    Facebook: go.crescentkao.com/facebook
    Instagram: go.crescentkao.com/instagram
    DISCLAIMER
    This video and description contain affiliate links, which means that if you click on one of the product links, I’ll receive a small commission. This helps support the channel and allows us to continue to make videos like this. Thank you for your support!
    #AmazonFBA #AmazonPPC #PPCCampaign

Komentáře • 204

  • @CrescentKao
    @CrescentKao  Před rokem +3

    Join my Amazon Facebook Group
    go.crescentkao.com/abmfacebookgroup
    Free Amazon Course
    go.crescentkao.com/freecourse
    Elite Seller Formula
    go.crescentkao.com/abmcourse
    Book a Consultation with Me
    go.crescentkao.com/consulting

    • @georgeramos1462
      @georgeramos1462 Před 8 měsíci

      What if your niche item currently only has like 5 sponsored listings on the top of the first page and you bid a LOW bid for PPC? Would you come up as #5 in the sponsored list? (being a touch extreme in this example)- Let's say I bid the LOWEST POSSIBLE AMOUNT PER CLICK, would the listing just appear at the end of the sponsored listings? Or would it appear on the last page as virtually no advantage at all?

    • @CrescentKao
      @CrescentKao  Před 8 měsíci +1

      @@georgeramos1462 The highest bidder gets the best ad spot, the next highest gets the 2nd best ad spot and so on and so down the first page, then down the 2nd page, etc etc.

    • @animalife135
      @animalife135 Před 5 měsíci

      Crescent Sr I have jungle scout tool every starttegy but see many product by which I am unable to decide which product should I sale very confuse plz tell me I used your strategy like reviews problem keywords search final keyword but still have many product in mind to sell but not unable to decide which should be sale plz give me some trick

  • @laurasnyder1076
    @laurasnyder1076 Před rokem +2

    Invaluable information as always! Thanks so much for sharing your expertise Crescent-much appreciated!

    • @CrescentKao
      @CrescentKao  Před rokem

      You're welcome, I'm glad you found value in the content. And thanks for your feedback, I appreciate it!

  • @MaryAjamiG
    @MaryAjamiG Před rokem +1

    This was REALLY great thank you. Honestly the most informative and easy to follow along ppc video I’ve seen. Incredible!

    • @CrescentKao
      @CrescentKao  Před rokem

      You're welcome! I'm glad you found value in the content! And thanks for taking a moment to leave your input and feedback, I appreciate it. Keep hustling!

  • @jennam3892
    @jennam3892 Před 10 měsíci +1

    I appreciate you and Rizzy so much.

    • @CrescentKao
      @CrescentKao  Před 10 měsíci

      Thanks! I'm glad you're finding value in the content!

  • @BitterCreator
    @BitterCreator Před 10 měsíci +1

    Thank you Crescent, you are the man. Yesterday I couldn't find my product on Amazon after a lot of searches. I watched your video and after that when I checked today, guess what? my product is on the first page damn. Thank you so much.

    • @CrescentKao
      @CrescentKao  Před 10 měsíci +1

      You’re welcome! That’s awesome, I’m glad to here that! Congrats! Keep hustling! 😎

  • @MuradNomad
    @MuradNomad Před rokem +5

    That's beyond amazing, you could name your video PPC inside out! Fantastic info and phenomenal efforts. Already implemented all 5 on 1 of my products!

    • @CrescentKao
      @CrescentKao  Před rokem +1

      I’m glad you found it helpful! Let me know how it goes!

    • @AffanRahman
      @AffanRahman Před rokem

      so did that work for you?

    • @er.vijaysah2031
      @er.vijaysah2031 Před 8 měsíci

      pls share the outcomes for these 5 strategies you had experienced

  • @1lifeonearth
    @1lifeonearth Před 10 měsíci +3

    great video thanks, subscribed!

    • @CrescentKao
      @CrescentKao  Před 10 měsíci +1

      You’re welcome! I’m glad you found it helpful and thank you for your support!

  • @melissamoussa-ry6iz
    @melissamoussa-ry6iz Před rokem +1

    Always the best and videos! This made me stress less about starting my first campaign. Thank you!

    • @CrescentKao
      @CrescentKao  Před rokem

      You're welcome! I'm glad that you're continuing to find value in the content!

    • @godwins2988
      @godwins2988 Před rokem

      Great...
      How is your compaing going?

  • @AtypyicalEssentials
    @AtypyicalEssentials Před 9 měsíci +1

    subscribed man. seriously great breakdown and clear explanations.

    • @CrescentKao
      @CrescentKao  Před 9 měsíci

      I'm glad you found value in the content and I appreciate your support, keep hustling!

  • @realcorkdan
    @realcorkdan Před 10 měsíci +1

    great video - short and too the point , thank you

    • @CrescentKao
      @CrescentKao  Před 10 měsíci

      You’re welcome! I’m glad you found it helpful!

  • @Vacciano
    @Vacciano Před rokem +2

    Likes and comments and subscribers are not enough for your channel, you’re beyond amazing.god bless you

    • @CrescentKao
      @CrescentKao  Před rokem

      Thank you for your input and feedback, I appreciate it! I'm glad that you're finding value in the content!

  • @musicaldna5480
    @musicaldna5480 Před 6 měsíci +1

    Thanks, Brother. I love when I stumble into a person who actually knows what they are doing... Thanks for the great work; I wish you continued success. And I may actually be in touch, directly, for one-on-one advising for one or more of my companies. Thx....

    • @CrescentKao
      @CrescentKao  Před 6 měsíci

      You're welcome! I'm glad you found value in the content! I look forward to hearing from you.

  • @dangerouslyfit
    @dangerouslyfit Před rokem +1

    Great video!

  • @dunzler
    @dunzler Před rokem +9

    People don't realize how much information you've spilled here until they understand how PPC works.
    New subscriber.
    Most informative amazon ppc tutorial out there.
    Appreciate it.

    • @CrescentKao
      @CrescentKao  Před rokem +1

      Thanks for your feedback and support, I appreciate it! I'm glad you found value in the content!

    • @angelapovar8554
      @angelapovar8554 Před 5 měsíci

      Totally agree

  • @mizysarsonas5851
    @mizysarsonas5851 Před 5 dny +1

    This is very informative and easy to comprehend. I immediately subscribed. Thank you very much for generously sharing.

    • @CrescentKao
      @CrescentKao  Před 5 dny

      Hello! You're welcome, I'm glad you found value in the content! And thanks for taking a moment to leave your input and feedback, I appreciate it!

  • @milanadaher7018
    @milanadaher7018 Před 11 měsíci +1

    WOW, you just gained one more follower!

    • @CrescentKao
      @CrescentKao  Před 11 měsíci

      I'm glad you found value in the content! And thanks for your support, I appreciate it! Keep hustling!

  • @SurajKumar-bc5dv
    @SurajKumar-bc5dv Před 4 měsíci +1

    Thank you & subscribed.

    • @CrescentKao
      @CrescentKao  Před 4 měsíci

      You’re welcome and I appreciate your support

  • @maciejdoman2401
    @maciejdoman2401 Před 9 měsíci +1

    Thank you for Amazon PPC 5 Step Strategy for Product Launch

  • @drea5973
    @drea5973 Před 18 dny +1

    Videos never disappoint!

    • @CrescentKao
      @CrescentKao  Před 18 dny

      Glad you found it helpful! Here's an updated version: czcams.com/video/CB_aMjgTELs/video.html

  • @commercewit5881
    @commercewit5881 Před rokem +1

    seems interesting to me good stuff.

  • @qaib96
    @qaib96 Před rokem +1

    Great infos

  • @amicrazy195
    @amicrazy195 Před 11 měsíci +2

    Golden advice bro

    • @CrescentKao
      @CrescentKao  Před 11 měsíci

      Glad you found the content helpful!

  • @iraklidzadzamia
    @iraklidzadzamia Před 3 měsíci +1

    I am super happy i found this video

    • @CrescentKao
      @CrescentKao  Před 3 měsíci

      Glad to hear you found it helpful!

  • @reflextools
    @reflextools Před rokem +2

    Thank you for the incredibly helpful content! For the broad match campaign (which tends to have more expensive bids) is it acceptable to let it run out after the daily budget is exhausted or is it better to have it run through the majority of the day like the exact campaigns? I would imagine you definitely want to make sure the exact campaigns last at least 70% of the day but I wasn't as sure if the broad match campaign mattered as much, especially since it's a much more expensive campaign and since it's main goal is to research keywords to use in exact campaigns later. I look forward to your feedback. :)

    • @CrescentKao
      @CrescentKao  Před rokem +2

      You're welcome! I'm glad you find value in the content! You should run the campaigns as uninterrupted as possible based on what you can afford and what your budget is.

    • @annabellarose28
      @annabellarose28 Před 10 měsíci

      can you help with this '[unit_count]' is required but not supplied.
      You are not authorised to fix this issue. A contribution from the brand owner or an authorised reseller is required to resolve this issue and activate the ASIN. If you are the brand owner or an authorised reseller for this brand, please apply for the appropriate role for this brand in Amazon Brand Registry.
      '[unit_count]' is required but not supplied.
      Unit CountUnit Count

      "6"
      Unit Count TypeUnit Count Type

      "fl oz, oz, g, lb, ct"

  • @user-qe2mi9bb9w
    @user-qe2mi9bb9w Před 4 měsíci

    Thank you for the great content you always post. I have a question about placement %. You didn't mention anything about this in your video. Is your strategy assuming a 0% placement? I assume the idea of bidding $1 over the max. range could get you to a competitive position assuming that some competitors use this placement tool. Thank you for your comments

  • @sergioquiros2422
    @sergioquiros2422 Před rokem +1

    Thanks for the great content!
    If you had to throw a number, how much do you recommend spending in order to start with that strategy?

    • @CrescentKao
      @CrescentKao  Před rokem

      You're welcome! I'm glad you found the content helpful! It's hard to say. It depends on how competitive the niche is. The higher the competition, the higher the costs/bids and thus, the more you'll have to spend.

  • @rgeno6091
    @rgeno6091 Před 9 měsíci +1

    Great video, thanks. Do you set up the PPC campaign before or after your products arrive at Amazon Warehouse? Cheers!

    • @rgeno6091
      @rgeno6091 Před 9 měsíci +1

      ...actually you mentioned it at the end of your video...thanks.

    • @CrescentKao
      @CrescentKao  Před 9 měsíci

      You're welcome!

  • @dat1145
    @dat1145 Před rokem +1

    Thank you for the video, I'm new to PPC but you don't have to set any negative keywords to prevent bidding on them twice with your strategy?

    • @CrescentKao
      @CrescentKao  Před rokem

      You’re welcome! Your campaigns won’t compete against themselves.

  • @feasytouch
    @feasytouch Před 3 měsíci +2

    Hi Crescent, thank you very much for this excellent video.
    Is it relevant to Negative the keywords from our "Main Keywords" and "Relevant Keywords" lists in step 3 (Broad Campaign - Master) since this campaign is based on the Master list, which includes both "Main Keywords" and "Relevant Keywords"?
    This would allow us to have a campaign targeting terms related to our master list, while avoiding exact keyword matches already used in campaigns 1 and 2.

    • @CrescentKao
      @CrescentKao  Před 3 měsíci +1

      You’re welcome. No, there’s no need. Campaigns will never compete against each other.

  • @brentbolen
    @brentbolen Před rokem +2

    Hello - Been following your videos through my FBA start (yes, I've been pressing the Like button). Detailed question - Would you use this strategy for a product with 4 variations? Seems you'd compete PPC with yourself. Or, use this as data gathering to streamline later to a specific hot selling variation?

    • @CrescentKao
      @CrescentKao  Před rokem +2

      Hello! Thanks for your support, I appreciate it! Depends what the variation is. If its just a different size or color, then I'd just do like in the video. If they are substantially different, then create separate campaigns for each variation. Campaigns won't compete against each other.

    • @brentbolen
      @brentbolen Před rokem +1

      Thank you for the reply - I'm rolling out a new product with EBC (June). Once I get the EBC built I'd like to schedule a consult with you, how far in advance should/can I book a 1hr consult?

  • @zaminabutt3646
    @zaminabutt3646 Před 7 měsíci +1

    Hello Dear, i am so frustrated about sale of my product and listened so many PPC Tips, i have heard your this clip so many times and understanding it and going to apply same as you say, the only thing i have a limited daily budget but let see, i am hoping for the best. will share you results after a week

    • @CrescentKao
      @CrescentKao  Před 7 měsíci

      Hello! The strategy I share in this video is the best way to get started and keep your data separate for each strategy so that it's easier to analyze and optimize. Let me know how it goes.

  • @user-vr8gl1wz9w
    @user-vr8gl1wz9w Před rokem +2

    Dear Crescent thanks for valuable information you shared, I am asking you why shouldn't I run one phrase relevant PPC instead of running 5 times PPC separately.

    • @CrescentKao
      @CrescentKao  Před rokem +1

      You're welcome. Keeping the data separate makes analyzing the data easier. A broad match is basically the same thing as a phrase match, no sense adding more unnecessary data to analyze.

  • @johnz7239
    @johnz7239 Před rokem +1

    Thanks for the video. Can I ask what would be the average spending for let's say 7 to 10 days of these five campaigns with a similar number of keywords in those categories? My listing is active now and already took major spending for the product development and the brand registry plus the professional photography and A+ and the website. I don't want to blow a big ad budget just for the sake of it. I saw some people strongly suggesting a single long-tail keyword campaign.

    • @CrescentKao
      @CrescentKao  Před rokem

      You’re welcome! There’s no way to know until you actually run the campaigns. Every niche is different and it the level of competition and bids are different.

  • @er.vijaysah2031
    @er.vijaysah2031 Před 8 měsíci +1

    appreciate your sharing knowledge. i have request pls make the addressing videos how to optimize the ppc cost after running this campaign.should we launch all these 5 model campaign at once?

    • @CrescentKao
      @CrescentKao  Před 8 měsíci

      You're welcome! I'm glad you found value in the content. I have several PPC optimization videos on my channel. And yes, you want to launch all 5 at the same time, they won't compete against each other. Here's one PPC optimization video for example: czcams.com/video/J6T1mn0OP8c/video.html

  • @soohailakhtar
    @soohailakhtar Před 18 dny +1

    thumbs up for this video - Amazon PPC 5 Step Strategy for Product Launch | Amazon PPC 2024 Step By Step Tutorial
    please also make the video on how to audit all the campaigns in excel. Thanks

    • @CrescentKao
      @CrescentKao  Před 18 dny

      Thanks for your feedback, I appreciate it! Glad you found it helpful! Here's an updated version: czcams.com/video/CB_aMjgTELs/video.html
      A PPC optimization video using excel is releasing tomorrow.

  • @user-zv2dx7sq1r
    @user-zv2dx7sq1r Před 9 měsíci +1

    Thank you for your videos! I have been running these 5 campaigns for almost 10 days, is the next step now going through the keywords in each campaign and moving low performing keywords as negative keywords? The main exact campaign has 35 keywords but the rest have 150-200 keywords, many of which have not had any clicks and low impressions, are these ones that should be added as negative?

    • @CrescentKao
      @CrescentKao  Před 9 měsíci

      You're welcome! These go over it: czcams.com/video/J6T1mn0OP8c/video.html
      czcams.com/video/akTlUfwOkLU/video.html

  • @maidul1507
    @maidul1507 Před 4 měsíci

    Thank you brother for this video. Make a video on update Amazon listing and ship product From China to Amazon usa wearhouse using Amazon global logistics (AGL). Waiting for you reply ❤❤

  • @lekableu
    @lekableu Před 4 měsíci +1

    Thank you for this amazing content! I sell 2 products, each with a variant. Should I create one campaign per product, or can I include both products in the same campaign?

    • @CrescentKao
      @CrescentKao  Před 4 měsíci +1

      If the variations are similar then just share the campaigns. If they are significantly different, then create separate campaigns that contain the keywords that are unique for each variation.

  • @priscillabaez9507
    @priscillabaez9507 Před rokem +1

    Hellow! Great information and video as always! What if my item gets way too many keywords that my main keyword list has like 180 keywords 😮 thanks in advance

    • @CrescentKao
      @CrescentKao  Před rokem

      Hello! I'm glad you found value in the content! I'd make sure you're not including unrelated or not directly related keywords on your list. 180 sounds like a lot but I don't know what your product is. If all 180 are related, then it doesn't hurt to include them all in the campaigns, you'll just have more keywords to go through while optimizing.

  • @Dub_Lord
    @Dub_Lord Před měsícem +1

    Comment and question: Been selling since 2010, full time since 2000, and I will say you know what you are talking about. Great info. My keyword list is FLOODED with brand names. Should these remain on my 'relevant' list?

    • @CrescentKao
      @CrescentKao  Před měsícem

      I'm glad that you're finding value in the content. Bidding on competitors may or may not yield positive results but there's no way to know for certain without testing.

  • @seasonedgambler9704
    @seasonedgambler9704 Před rokem +1

    I saw that " smash that button for youtube algorithm' from a Mile away!! hahah. been following your page for a while. I had a question. if I wanted to pay for your time and knowledge over a teams/skype call. would this be possible please?

    • @CrescentKao
      @CrescentKao  Před rokem

      That's funny! I'm glad you're finding the videos helpful. You can book a consultation or join my coaching/mentorship program on my website, there's links in the video description or you can click here: www.crescentkao.com

  • @chengantonio
    @chengantonio Před rokem +3

    Do I have to make the 5 Ads Groups? Just starting launching my first product.

    • @CrescentKao
      @CrescentKao  Před rokem +1

      Yes, just follow the steps in the video.

  • @prats2113
    @prats2113 Před rokem +2

    i have a question,, the knowledge provided is great, but have you launched any of your own products that you are willing to display?

    • @CrescentKao
      @CrescentKao  Před rokem +1

      I'm glad you found value in the content, however, sorry, I'm not sharing my current products for obvious reasons. I've shared some products in a few of my old videos.

  • @jessica-gv9lv
    @jessica-gv9lv Před rokem +1

    Great information!!!
    I am starting PPC but,
    No impression of the First day……Is it something wrong?😮

    • @CrescentKao
      @CrescentKao  Před rokem

      I'm glad you found it helpful! PPC reports are delayed 24-48hrs.

  • @ryanhensley1430
    @ryanhensley1430 Před měsícem

    Great Video! One question tho. Once the ads have run for the 7 days and you have the data on the keywords, What is the next step? I take it you take that data and optimize it more depending on how each keyword preforms?

    • @CrescentKao
      @CrescentKao  Před měsícem

      I"m glad you found value in the content! Once you have data to analyze, you need to determine what the problem areas are and come up with a strategy to resolve them. I have a playlist that goes over PPC:
      czcams.com/play/PLLzHv5XtV_yPPoHQE2l2pGh_URwzIwM1Q.html

  • @ecobeautybytes
    @ecobeautybytes Před rokem +1

    Great information!
    But when I went to use your codes for helium 10 the 50% discount is not there... nor is the 30% discount for Jungle Scout. Is the link incorrect? or am I not seeing it? Thank you!

    • @CrescentKao
      @CrescentKao  Před rokem

      I'm glad you found the content helpful! It looks like H10 changed their offer from 50% for 1month to 20% for 6 months. JS still has the 30% discount on their yearly plan.

  • @selfdiscoverywithtaklaarmo3892
    @selfdiscoverywithtaklaarmo3892 Před 4 měsíci +1

    Thank you so much again! Your video is helping my journey so much! I want to get the helium deal, but when I click on thst link, doesn’t not see a deal. Whst is your promo code to get it? Thanks

    • @CrescentKao
      @CrescentKao  Před 4 měsíci +1

      You're welcome! I'm happy to hear that you've been finding value in the content! The promo is 20% off for 6 months. It says on the page: go.crescentkao.com/helium10

    • @selfdiscoverywithtaklaarmo3892
      @selfdiscoverywithtaklaarmo3892 Před 4 měsíci

      @@CrescentKao thank you thank uou again

    • @CrescentKao
      @CrescentKao  Před 4 měsíci

      @@selfdiscoverywithtaklaarmo3892 You're welcome!

  • @rahuls1374
    @rahuls1374 Před rokem +2

    I am following your strategy and I am getting sales but ACOS is high. You suggest letting the campaign run for 10 days. After 10 days if the ACOS is high what should I do to let the acos down to a profitable margin. Hope you will come up with another video regarding this

    • @CrescentKao
      @CrescentKao  Před rokem

      You need to analyze the data and optimize the keywords and bids. This playlist goes over it:
      czcams.com/play/PLLzHv5XtV_yPPoHQE2l2pGh_URwzIwM1Q.html

    • @godwins2988
      @godwins2988 Před rokem

      Are you run Auto compaing or manual compaing???

  • @jessica-gv9lv
    @jessica-gv9lv Před rokem +1

    Hi Crescent
    Thank you
    I launched product and start ppc straight away.
    But there are no impression first day and no search result my listing… when I typed in main keywords
    It is only been a day…
    Should I wait more days?
    I have set up my launch date on future and I didn’t start to sell even my inventory arrived in amazon warehouse because I wanted to wait and start launching until my all inventory arrived.
    But I am worried if it start already honey moon period. Do you think honeymoon period will start as soon as stock is in warehouse or when I go active my listing?
    Thank you

    • @CrescentKao
      @CrescentKao  Před rokem

      Hello! You’re welcome! PPC reports are delayed 24-48hrs. You can do this to optimize your campaigns: czcams.com/video/Kevc6wxCyrA/video.html

  • @babillikral1602
    @babillikral1602 Před 10 měsíci +1

    Hello. I have my new listing but it is still inbounding. I also opened listing as a fbm. So do u think it is good time to start right away cpc campaigns or should i wait for the fba peoducts get to live?

    • @CrescentKao
      @CrescentKao  Před 10 měsíci

      If you already have stock to do FBM, then start PPC right away. Your listing is already live.

  • @LuisPerdomocentury21
    @LuisPerdomocentury21 Před 11 měsíci +1

    Is it worth it to start CPC campaign while amazon is still receiving my products on FBA? As of now I have 30% received and applicable for Prime, while the rest is supposed to be received gradually for around 15 more days.

  • @rashidkarim3811
    @rashidkarim3811 Před rokem +1

    If your ACOS was high (ROI low) in a manual “Sponsored Products” campaign what would be the first things you look at in a campaign and consider for adjustment?

    • @CrescentKao
      @CrescentKao  Před rokem

      I would look at why people aren't buying after clicking on your ad. Either you're not providing enough value for the price point or your listing isn't communicating the value of your product effectively to the buyer to convince them to buy from you: czcams.com/video/Kevc6wxCyrA/video.html

    • @zillis-thespicecompany
      @zillis-thespicecompany Před rokem +1

      @@CrescentKao Do you recommend paying $250 per month to Perpetua Benchmarker when you are starting up. Also, what alternatives are available.

    • @CrescentKao
      @CrescentKao  Před rokem

      @@zillis-thespicecompany Hello. If your not confident in managing your PPC campaigns then yes, hire a reputable service like Perpetua to do it for you.

  • @yazeedgh
    @yazeedgh Před měsícem +1

    Amazing stuff, but I have a quick question. In the 5 campaign scenario mentioned in the video, there are some campaigns that are competing with each other. For example, the broad match for the master keywords list will definitely compete against the exact match for main and relevant keywords. Don't you think it would be beneficial to add negative keywords in the broad match campaign to eliminate the main and relevant keywords?

    • @CrescentKao
      @CrescentKao  Před měsícem

      Hello, I’m glad you found value in the content. Campaigns will never compete against each other.

    • @yazeedgh
      @yazeedgh Před měsícem

      ​@@CrescentKaoThanks for the quick reply. However, I'm concerned that the broad campaign will target the same keywords on both the main and relevant lists. Many experts advise against having two campaigns targeting the same keywords. This is why I asked if it would be better to use negative keywords (both main and relevant) to exclude them from the broad campaign.

    • @CrescentKao
      @CrescentKao  Před měsícem +1

      @@yazeedgh you’re welcome. You can do whatever you want, it’s your campaign.

  • @omartufting9339
    @omartufting9339 Před rokem +1

    Is the promo for helium10 still available?

    • @CrescentKao
      @CrescentKao  Před rokem +1

      Yes. I think it's 20% off for 6 months.

  • @animalife135
    @animalife135 Před 5 měsíci +1

    can we attach payoneer or paypal account for advertising that amount will deduct from there ???
    second question is can we create manual and automatic ads in one campaign to check which one is performing good by forming 2 ad set in one campaign ???

    • @CrescentKao
      @CrescentKao  Před 5 měsíci

      1) If its a valid Payoneer/Paypal credit card, yes.
      2) No. It's either manual or automatic, not both. I go over this in the video

  • @AtharPhysics
    @AtharPhysics Před 8 měsíci +4

    This certainly work, but I spent more than what I earned. ROAS 0.50 %

    • @CrescentKao
      @CrescentKao  Před 8 měsíci +4

      This is how you start with PPC for a new product launch and make sure the campaigns are set up correctly. New campaigns are almost always going to be unprofitable. You need to optimize the campaigns over time in order to make them profitable: czcams.com/video/J6T1mn0OP8c/video.html

  • @amazonbestseller
    @amazonbestseller Před rokem +1

    Dear sir
    I need your advice
    Can I edit my listing on Amazon FBA for units nomber?

    • @CrescentKao
      @CrescentKao  Před rokem

      Hello. Can you be more specific? I'm not sure what you're asking.

    • @godwins2988
      @godwins2988 Před rokem

      No it's not your under ...
      FBA inventory manage amazon..
      You can not edit units number...

  • @rgeno6091
    @rgeno6091 Před 7 měsíci +1

    Hi, I don't see "Campaign Manager" option under the "Advertising" Category, any idea why? Thanks.

    • @CrescentKao
      @CrescentKao  Před 7 měsíci

      You need to have the Professional seller plan.

  • @jaegetterdone1551
    @jaegetterdone1551 Před 3 měsíci +1

    🎉❤

  • @pshah74
    @pshah74 Před rokem +1

    Can you please make a video on how to optimize ppc strategy after a week or so without any paid tools?

    • @CrescentKao
      @CrescentKao  Před rokem

      I have a few here: czcams.com/video/J6T1mn0OP8c/video.html
      czcams.com/video/Kevc6wxCyrA/video.html
      czcams.com/video/BnYzOYgokmE/video.html

  • @nkeng1
    @nkeng1 Před 11 měsíci +1

    Do i set up my ppc plan the first day my product launches?

  • @HollywoodSmilesColombia
    @HollywoodSmilesColombia Před 2 měsíci +1

    so around how much it cost you per day to run 5 ppc campaigns at the same time. thx

    • @CrescentKao
      @CrescentKao  Před 2 měsíci +1

      It depends on the product, the level of competition, what keywords you’re using, your bids, etc etc. it can be zero dollars to hundreds of dollars.

  • @vickysharma754
    @vickysharma754 Před 8 měsíci +1

    Hi I need your suggestion
    Hello, I need to ask a question. I am facing an ongoing problem with one of my competitors repeatedly ordering my products using different IDs. They consistently return the items and demand replacements. Despite my numerous attempts to address this issue with the support team,I have not received any response from them. As a result, I am now at a point where I am incurring financial losses. If you were facing this situation, what steps would you take to address this issue?

  • @FNAwaN
    @FNAwaN Před 2 měsíci +1

    If we have variations do we have to apply this rule on every variation?

    • @CrescentKao
      @CrescentKao  Před 2 měsíci +1

      No. You can combine all the similar terms for all the variations using the strategy in the video. Then create separate campaigns for whatever is unique for each variation.

    • @FNAwaN
      @FNAwaN Před 2 měsíci

      If it have variation in color so all the keywords will be the same for all variations .I just have to make separate campaigns for each variation? Using same strategy .that is what you are trying to say ?

  • @samiransari607
    @samiransari607 Před 10 měsíci +1

    Hey Kao, I am trying to do the PPC campaign and after putting in the keywords for "Exact" and clicking "add keywords", the suggested bid does not show up. I already have it selected to "suggested bids" in the dropdown. Can you tell me what's going on?

    • @CrescentKao
      @CrescentKao  Před 10 měsíci

      Hello. I'm not sure what you mean... You can join my Facebook group and post a screenshot there.

    • @patricksantos9283
      @patricksantos9283 Před 8 měsíci

      Any update on this?

  • @sshah3324
    @sshah3324 Před 8 měsíci +1

    Is automatic campaign better or manual because in automatic campaign we don’t need keywords amazone automatically get us keywords is that correct

    • @CrescentKao
      @CrescentKao  Před 8 měsíci

      One isn’t better than the other. They’re used for different purposes. I went over it in the video.

    • @sshah3324
      @sshah3324 Před 8 měsíci

      @@CrescentKao Thank you for the kind reply as always you said in video 5 ppc campaigns do we need 5 ppc campaign at the same time for same product is that correct ? Or you just talked about 5 to choose one of 5 ?

  • @SereniityRnR
    @SereniityRnR Před 7 měsíci +1

    If I run out of budget almost immediately on some of the campaigns, should I up it? Or just leave it

    • @CrescentKao
      @CrescentKao  Před 7 měsíci +1

      The budget resets everyday. If you want to keep the campaign going and it's within your budget constraints, then increase your daily budget.

  • @user-vr8gl1wz9w
    @user-vr8gl1wz9w Před rokem +1

    And can I use my competitors' brand name in my targeting keywords?

    • @CrescentKao
      @CrescentKao  Před rokem

      Yes, you can bid on competitor brands in your PPC campaigns but not in your listing's search terms.

    • @godwins2988
      @godwins2988 Před rokem +1

      Yes you can use but it's not recommend..
      You get high Acos on this keyword..

  • @liangchen1139
    @liangchen1139 Před rokem +1

    Hi Crescent
    I have some units missing during the “Transit Between Warehouses”.
    Amazon said no reimbursement will be given since “they are unable to locate the missing units”.
    What can I do now?

    • @CrescentKao
      @CrescentKao  Před rokem

      Hello. Have you actually tried to file a claim for reimbursement?

    • @liangchen1139
      @liangchen1139 Před rokem

      @@CrescentKao Thanks for the reply. I tried in the Shipment summary to submit the documents, but the Status shows closed, it doesnot allow me to do so.

    • @CrescentKao
      @CrescentKao  Před rokem

      @@liangchen1139 Contact Seller Support.

    • @liangchen1139
      @liangchen1139 Před rokem

      @@CrescentKao thanks, I have done that, finally got the reimbursement 😄

  • @sahil7968
    @sahil7968 Před rokem +2

    Hi Sir I lunch a New product a few weeks ago but i run ppc auto compaign It just got a few clicks and over 3000 impression any idea please?

    • @CrescentKao
      @CrescentKao  Před rokem +1

      Hello. I can be due to a number of reasons. 3000 impressions over a few weeks means you're bidding too low, you're using keywords that have very low search volume, or the product has low demand. If you're not getting many clicks, then you need to improve your main photo, title, price, and/or reviews: czcams.com/video/Kevc6wxCyrA/video.html

    • @sahil7968
      @sahil7968 Před rokem

      @@CrescentKao thanks

  • @ardeleanuhd4355
    @ardeleanuhd4355 Před 7 měsíci +1

    Hello Crescent,
    If I have a budget of 15 dolars for daily PPC and the bids are 0.5 dolars for each, it means that after 30 clicks the budget will be spent (otherwise I will not reach this number of clicks, I will be left with a certain amount of money ) ?

    • @CrescentKao
      @CrescentKao  Před 7 měsíci +1

      Hello. You are only charged when someone clicks on your ad. If no one clicks on it, then you don't spend anything.

    • @ardeleanuhd4355
      @ardeleanuhd4355 Před 7 měsíci

      But I mean if I have a budget of 20 dollars in a day, and the people accesses the PPC in the amount of 12, I will be left with the 8 dollars at the end of the day.

    • @CrescentKao
      @CrescentKao  Před 7 měsíci

      @@ardeleanuhd4355 You are not charged $20 at the start of the day. You are only charged when someone clicks on your ads. You are not "left" with $8, you are only charged $12. Once you reach your budget, Amazon will stop showing your ads.

    • @ardeleanuhd4355
      @ardeleanuhd4355 Před 7 měsíci

      @@CrescentKao Thank you.I would have one more question if you are available, If I have products worth 5000 dollars (450 in total for example) how much would it be recommended to pay for PPC until the end of the stock, in order to be able to still make a profit. (10%-15 % of sales revenue 500-750 dollars ?)

  • @AnnelieseGellert-xh6bu
    @AnnelieseGellert-xh6bu Před 4 měsíci +1

    Hi , I wantto Know why is Amazon charging me for shipping when I do my labels, if Alibaba is already charging for shipping. Im confused, i already click on not partnered carrier. thank you

    • @CrescentKao
      @CrescentKao  Před 4 měsíci

      Amazon changed how the inbound shipping works. This goes over it: czcams.com/video/ADju31nFgOs/video.html

  • @sarazulqarnain6599
    @sarazulqarnain6599 Před 8 měsíci +1

    Any tips for seasonal product PPC ..?

    • @CrescentKao
      @CrescentKao  Před 8 měsíci

      If you're new to ecommerce, I suggest staying away from seasonal products. It is very difficult to predict and manage inventory levels which will lead to sales and cashflow problems.

    • @sarazulqarnain6599
      @sarazulqarnain6599 Před 8 měsíci

      @CrescentKao it's been 1 and a half year I'm working on ecommerce.
      Can you please explain what difficulties we face in seasonal product because I'm doing seasonal product in this Christmas. And also some ppc tips .
      Thanks

  • @seasonedgambler9704
    @seasonedgambler9704 Před rokem +1

    Not sure if you would recommend this but i used fiver to get someone to produce the list for me. i showed them your video, sent them a an asin. only cost me 50$

  • @WhyarewehereNow
    @WhyarewehereNow Před 9 měsíci +1

    Hi Cres, what do you think about using Negative product target to exclude competition? Does that even work?😂

    • @CrescentKao
      @CrescentKao  Před 9 měsíci +1

      Hello. You can remove ASIN's or keywords from your campaigns by adding them from the negative keyword/targeting list.

    • @WhyarewehereNow
      @WhyarewehereNow Před 9 měsíci

      @@CrescentKao do you recommend excluding competitors products ?

  • @mohammedpatel8648
    @mohammedpatel8648 Před 11 měsíci +1

    I am a new seller.
    I can't setup campaign without buybox amazon says.
    But to get buybox need some sales. Although the products listed are very cheap. I am a stuck.

    • @CrescentKao
      @CrescentKao  Před 11 měsíci

      czcams.com/video/jt_q9Yi9hMU/video.html

  • @sshah3324
    @sshah3324 Před 8 měsíci +1

    Hi dear running my automatic campaign recommended by amazon as a new FBA seller I almost spent $160 dollar in few weeks impression 48000 and clicks 145 and sale only 3 too much I spent and only sold 3 items what can be wrong here plz advice what to fix thanks will be much appreciated does too many click means campaign is going fine

    • @CrescentKao
      @CrescentKao  Před 8 měsíci

      Hello. Your conversion rate is extremely low. You need to work on optimizing your listing, when people visit your listing, they're not convinced to buy your product. Improve your photos, reviews, price, bullet points, description, etc.

  • @F7shw91
    @F7shw91 Před 4 měsíci +1

    Should branded products be removed from the lists?

    • @CrescentKao
      @CrescentKao  Před 4 měsíci

      If you think your product applies and shoppers may be interested in your product while searching those other brands, then you can include them. You won't know unless you try.

  • @rahmat4005
    @rahmat4005 Před 9 měsíci +1

    I didn't understand the 100$ daily budget , if i set 100$ daily budget, the amazon will take the 100$, if someone click on my product , or it doesn't matter if some one click or not , amazon will charge its 100$ daily budget ???

    • @CrescentKao
      @CrescentKao  Před 9 měsíci

      No, that's not how it works. You only get charged for the actual clicks.

    • @rahmat4005
      @rahmat4005 Před 9 měsíci

      @@CrescentKao thank you very much 👋

  • @jonsaid3264
    @jonsaid3264 Před rokem +1

    Hi brother thank you for your video and tips I really love them all,
    My name is Jon and I live in SWEDEN.
    Iam selling shower curtain for 20 usd in Germany marketplace but at the end I dont get back much :(
    Bro, I buy product for 3 usd
    cost of shipping 1 usd
    cost of FBA 7 usd
    Other fees 1 usd
    Selling price 20 usd
    ADS/ PPC 35% av sellings price 20 usd = ADS - 7 usd
    Selling price 20 usd
    Costs price 3+1+1+7+7 = 19
    My profit = 1 usd 😅
    What do you think?

    • @CrescentKao
      @CrescentKao  Před rokem

      You’re welcome! The profit is too low. You want to make at least $5-10 profit. This goes over it: czcams.com/video/weQAaY_ezoI/video.html

  • @blackwhite2361
    @blackwhite2361 Před 10 měsíci +1

    My product isn't selling... Any strategy anybody has aside telling Amazon to destroy them? The storage fees add up

    • @CrescentKao
      @CrescentKao  Před 10 měsíci

      czcams.com/video/kj0KKOrp2Dc/video.html

  • @Anonymous11175
    @Anonymous11175 Před rokem +2

    You must need professional account. If you want PPC.
    Individual account type doesn't have ppc option

  • @AtharPhysics
    @AtharPhysics Před 8 měsíci +1

    14:30 Amazon eats your whole budget in a few hours even if you set $100 budget.

    • @CrescentKao
      @CrescentKao  Před 8 měsíci

      That's not always the case. Only if you're in a highly competitive niche which I suggest avoiding in the first place. This goes over how to do proper product research to avoid competitive niches: czcams.com/video/W5sFpD0RIaA/video.html

  • @morphanok6932
    @morphanok6932 Před měsícem +1

    How on earth can anyone possibly make money utilizing PPC? That seems like a lot of money every month you'd need to spend.

    • @CrescentKao
      @CrescentKao  Před měsícem

      Until a campaign is optimized, the costs can be high.

    • @morphanok6932
      @morphanok6932 Před měsícem

      @@CrescentKao How long does it typically take to get it optimized? Have you personally had success with PPC?

  • @isarjamali6430
    @isarjamali6430 Před rokem

    Be carful guys. At the beginning I liked this video and I did what Crescent said. And I charged $320 in one day of the advertising. That is ridicules. I stopped and paused all the campaigns in middle of the day but I was continue changing. At the end on the day I charged $417 and after 2 days (today) I am still charging and it is $488. I e-mail amazon and they said you will be charge sometimes until 72 hours after you pause the campaigns. This is what Crescent didn't say. He says do it for one week!!! It means you have to spend thousands of dollars.
    BIG DISLIKE Crescent because you didn't say the risks of this kind of campaigns.

    • @CrescentKao
      @CrescentKao  Před rokem

      I'm sorry to hear this happened to you. I have been using this strategy for years as well as tons of my students and countless other people with no problems. You're the first person to ever have this problem.

  • @muratadamacar
    @muratadamacar Před 8 měsíci

    I don think this is a good strategy at all .

  • @HamzadRazzaq
    @HamzadRazzaq Před 22 dny +1

    Very informative videos but I am unable to join your Facebook group through this link. It shows up no content found when I open this link. Please help me to join your group. It will be appreciated. Thank you.

    • @CrescentKao
      @CrescentKao  Před 22 dny

      I'm glad you find value in the content! That's strange, I just clicked on it and it works just fine. You can try this link: facebook.com/groups/AmazonBeginnerMastery