How Jaguar is Pulling Down TATA's JLR ?
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- čas přidán 26. 08. 2024
- At this point in time, JLR is performing mediocre but do you know jlr's jaguar is facing reduced sales
there are several reasons why sales of this mighty brand are going down and we will talk about all those reasons in this video
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Produced By_ Prakash Gupta
Script and Research_Prakash Gupta/Prem Kumar
Edited by_ Ronit Batra
Subtitles_Pushpit Suri (available within 1-2 days of upload)
Let's admit it, Jaguar F TYPE and the XKR are one of the coolest sports cars out there
Nahhh mai nahi admit karunga
@@AshishKumar-no9ns thuj se puchaa kisi ne 😂
@@abhinav5933 pucha to tere se bhi nahi kisi ne.
@@AshishKumar-no9ns 🦾
CX-75 also
To be honest, the build quality is not the reason why the Jaguar lost it's foothold in foreign countries, in fact it was the engine. Albeit all the performance improvements and well refining/tuning of the engine could not provide the fun of a pure V8 or even a V6, they either use straight six or 4 cyl engines which are turbocharged, these types of engines are not going to amuse the land of Hellcats and Mustangs...
there were always better alternatives in market, so y would anyone buy car purely for its looks.
bro have you driven an f type svr or a project 8 I bet you you'll never think of any other brand then
Tata blind fan
boss, its the build quality. cheap plastic and copper wiring.
This point is more true than it seems. Jaguar ke engines jo US me 4-5 saal pehle the, they were more high powered. Jo pehle 45k USD me V6 mil jata tha, wo aaj kal 65k USD tak ja chuka hai. On top of that the 4 cyl engines are nowhere near as powerful as the previous V6 in the same price range. 0-60 ki dhhajjiiyan udd chuki hain and electric car market me i-pace ka proposition itna faydemand nahi hai jitna for example mustang mach e ka hai
To be honest... Jaguars design language is untouchable... it's just unbelievably bold and beautiful
Yes XJ
Noo one cares about such outdated design in the west
Tere pass paise hote to tu jaguar hi leta na? 🤣🤣🤣
@@kuls43 tere paas paise hote to tu school jaata na
😂naah
Tata used JLR in best possible way.... Bringing Tata cars to the height they never imagined... And Lots of R&D expenditure done on LR.. Making those cars high tech and not just SUV
@@Aviator7477 new tata safari is based on structure of Land rover
@@Aviator7477 yes platform sharing
Yes jlr is declining but Tata motors are rising.
One of the biggest problem with JLR is aftersales service.
@@Aviator7477 bhai jyada corner k chakkar me na pade.. Kone me lene ke dene na pad jae kahi 🤣🤣🤣
i mean the after sale service in hyderabad is pretty good, our range rover evoque has had good service aftersale for 11 years and our new fpace is cared for well aswell
Make a video on why Mahindra cars like Alturas G4 , KUV100 and Marazzo are one of the least selling cars of India meanwhile their other cars like XUV700 , Scorpio N have very high demand
💯💯
The reason is marketing
@@pablochocobar074 Yeah bro I know but I want that he should make a video on it . Even I have my own second Channel of cars but just because of less time I am unable to make andy kind of video like that 😅
the former are relatively old cars by mahindra,meanwhile latter are the newest offerings from mahindra
@@divitkarekar5803 One thing about mahindra is bad that when ever they launch a new car they forget their old cars
JLR now being an Indian brand thanks to tatas should now focus on Indian market as well. The luxury car market in India is small but growing at a fast pace and with local manufacturing the prices it's vehicles will go down as well especially for India. With JLR being fully electric by 2025 we would no longer need brands like Tesla.
China is the biggest luxury car market so its better for jlr to focus on china instead of India
@@adx1042 China was the biggest luxury car market. It is going through a slowdown and due to worsening political conditions the rich a fleeing the country.
@@satyasiddhamishra4950 rich are fleeing China, just like they are fleeing india
@@satyasiddhamishra4950 apni maa ko pick karna hai
@@satyasiddhamishra4950 ev Carr kaaaa bhosda
People might avoid Jaguar, but very little people know, that Jaguar cars are strong AF. The extra safety of Jaguar cannot be measured in crash test but in case of road high speed accidents I have noticed, F-pace and latest XEs suffer less damage compared to its counterparts.
Source to your claim?
@@verma.shaurya he made it the fuck up
If the car doesn't suffer damage, its occupants will.
Contrary to popular belief, cars should NOT be "strong". That is why most modern cars have "crumple zones": to absorb the impact.
Either the car dies, or you do. Make your choice.
@@verma.shaurya source - trust me bro.
Matlab itna confidence toh Volvo, Mazda bhi nahi rakhte honge🤣🤣
Volvo smiling at the corner.
As an ex-Jaguar and BMW owner, I feel your story needs more facts to give it depth, and greater accuracy. For this please search for Ratan Tata's opinion about JLR management after takeover.
Ratan Tata's opinion is not a fact
@@McCarthy880 his opinion was actually a judgement - based on his first hand observations of JLR's British managers' work ethic after 3 years of Tata's takeover. Which is why a German CEO was appointed as a successor later.
lawde apni shkl dekh..saale alto k10 ke chode 😂😂
@@mickadatwist1620 Hmmm...doesn't matter if even "foreigners" like Rishi Sunak, or Laxmi Mittal fail To save GB. Because God always saves the Queen, or the King. Rule Britannia !!!
What kinda management issue?
Even after low reliability, Land Rover sells well because of being a status symbol. But, Jaguar fails to attract global customer as it failed to position itself in the market. The marketing department of Jaguar fucked up entirely.
@@Aviator7477 that's the reason Honda is G.O.A.T
@@kiran75424 Japanese engineering is pinnacle of reliability and speed (bikes)
@@missilerid3r yeah true
Tata please release a sporty sedan or hatchback inspired by jaguar.
Jaguar lost their charm when they changed the logo.
I'm honestly very happy with my F-Pace top end model, sold it 2 weeks ago to buy a GLS 400D, and am happy with both cars.
Welcome to another episode of cars you can't afford but watching as you will buy tomorrow
🤣
I can buy on cash right now
There was a video where a Rover was climbing a bunch of stairs in a Chinese Mountain Village and people were commenting, "its surprising how the Rover climbed up to the top without breaking down"
@@Aviator7477 Fact is they are over engineered... More prone to breakdowns... Even Matt Watson who is a Brit also said that one who owns a Rover will always have a dark cloud over his head; and better 2 always keep the RSA in speedial...
@@Aviator7477 Right... They have a very long way to go to achieve the Reliable tag... If some1 wants luxury and some decent reliability maybe they can go with Volvo, Lexus...
Reminds me of the guy from Haryana who dumped a gifted BMW in river since he wanted a Jaguar on his birthday💀
Wah! Bech deta us BMW ko
Please make series of videos about Chinese automobile brands. Please mention the names of western auto brands which were acquired by Chinese companies.
Good analysis. And I still see that Jag XF is the coolest car in comparison to BMW. I recently got 2022 XF and it gets eye catch on US roads now even though you see most of Tesla snd BMWs.
Agree bmw design sucks now
I dont lik its design language .not practical at all
Jaguar was famous for seden.
But currently seden market has declined a lot.
So they are struggling .
As per 2021-22 data, JLR contributes 67% of Tata Motors sales. Kindly do better research instead of relying on old data.
I am true fan of JLR
How many do you own ?😅
@@im_aditya_sharma thenga
The real reason was, that there were no updates in jaguar cars, the xjl sold for so many years till 2019 with no update whereas land rover was updated regularly and this made landrover better
Tata retained jlr well. For more than 15 year jlr is in Tatas umbrella noother brand was able to retain jlr this long I guess. As they never let jlr work independently and considered them as subsidiary but tata never interfered in jlr business and allowed them to work independently. But they should focus to generate more sales. Improved reliability in jlr can kill the competition
Jlr can kill mercedes and bmw?? Noo way broo
@@Aviator7477 Chinese are not interested with JLR cars and its company..
Literally.. I'm shocked to know only 13% viewers have subscribed your channel. I subscribed it now.. keep going. You deserve more
Great analysis 👍, I have a great topic for you , how about you analyse the rise and fall of Entry level sedan segment with cars like Esteem, ikon to Renault logan, cheverolet sail, Etios etc culminating to rise and fall of Sub4 metre sedan segment also till 2022. How we used to have entry level sedans at almost the price of hatchbacks offering same or better comfort and features? How we all got carried away with puffed up hatchbacks and crossovers instead. It will make a great story and analysis.
u forgot Indigo the sub4mtr car that made this category. or Swift Dzire.
@@techcloud2510 The Indigo started life as a entry level sedan in 2002 and in 2006 the Sub4 metre rule came out that's when Tata rolled out the Indigo ecs sub4 metre sedan which kickstarted the 4 metre sedan segment in India. It sat between Tata indica and Indigo in the Tata's lineup back then . They marketed it as the world's smallest sedan 😅 literally. Same goes for Dzire 1st gen and 2nd gen which was now a sub4 metre sedan in India and notchback abroad because of its chopped off boot .
I would still prefer Jaguar Over BMW.
And Land Rover Over Anyother Car in the Market 👍.
Wish they would make 100percent made in India car with reasonable pricing so that normal folks can buy too 👍
You can still buy it! Ask for a loan and help JLR if you really feel bad for them
The reason jaguar lost is because they made really fine diesel sedans the xjl being the best and the xe being one of the best entry level jag now same as audi with petrol only lineup theyve suffered a tad bit . Also them being absolute nightmare to keep up and running doesnt help
They won’t have any new metal in showrooms until 2024/25. These days six or seven years without any new product would kill any car company. Cancelling the new XJ and J-Pace at the last minute was insane, and it was never really explained why
BMW and Mercedes name designs launch karte hain jab ki jaguar pickle 12 Salo se same hi design ki sedans launch Kar raha hai aur wo bhi kuch khas nahi hai is liye uski sales nahi badi.
Thank god someone talked about that
this guy makes every video with lots n lots of hard work... plz have your tweeter account also. god bless
Jaguar XJ is the most beautiful car even seen and it is unique from same line competitors like Mercedes S class and Bmw 7 series. But unfortunately, they discontinued XJ. Please bring it back and jaguar is skyrocket again ❤️
😂😂😂😂😂😂😂 than why when that was there it dintbsky rocket??😂😂
@@realvloger697right, it's always 10 years old kids who are giving advices about business
👌👌👌 I love Jaguar more than any other luxury car brand....
When will Tata shift or will Tata shift jlr cars headquarters in India why jlr cars aren’t fully made in india or why jlr cars are still expensive in india and not the same or less price then uk and usa will jlr cars become more affordable in india lesser or equal price like the west and why jlr is still known as British brand
Will this ever change
loll idiot ppl buy jlr cars for british tag not indian they'll forever be british & tata itself says it indian tag is not big enough to sell it in foreign countries for now
This.
Having research and development in foreign countries is an advantage and gives an edge technology wise.
@@trolllovindaddy fine but why can’t it be manufactured in our country
@@user-zc3gu9kn1s ikr.. We have cheap labour's and stuff.. Maybe the export duty is really high?
Nice selection of topics. Keep up your good work👍
Currently I'm Working in Automobile Industry
Last Kuch Dino See
Me Yahi Baat Bahut Jaayda Observe Kar Raha Hunn
Thank you Brother For Content
Jaguar needs a huge change on its engines
Now they started using BMW engines
Bhai aapke jaisa researched video koi nahi banata. Information level aapka bhaut badiya hai
I’ve owned jags all my life. This year was the first time I bought a Ford (Bronco). Why? Because Jaguar has failed to modernize their cars for a younger market and Land Rover still can’t beat a jeep or Bronco off-road.
you may go to jungle with land rover
but to come out you need land cruiser
KEEP IT COMING BROTHER ♥️😘 Lots of Love from KERALA ♥️♥️🇮🇳🇮🇳🇮🇳🇮🇳
Umfi
TATA must separate this business from JLR and make separate entity as a "Jaguar Motors Limited"
and work on market requirements for
Hybrid Petrol Engine
and
Electric Vehicles
Also meeting new requirements of Britain 🇬🇧 , USA, Japanese and German requirements. UK CA Certification which are applicable for Jaguar Motors Car and SUV segment and European Emissions norms and more refined, Noise and Vibration control.
Hello sir
India me available premium car brand ki details video banaye
Example
Mercedes BMW Audi Porsche
Jaguar Land-rover mini Volvo
Lexus Maserati
Bentley Rolls -Royce
Lamborghini Ferrari
Aston-Martin McLaren
All showrooms
Monthly selling
All models
OK
Nice video
My advice to JAGUAR - Make ur EXTERIOR looks more sharp and elegant like BMW.
Make ur INTERIOR looks more luxury and modern like MERCEDES 🔥
That's the main reason they are not winning by trying to be someone else. You need originality for success
Have you ever seen the interior of F-Pace portfolio? It's already has good and luxurious interiors, but the power windows are positioned little bit differently.
I Used To Own An XF 5.0 V8 NA & Whenever I Took The Car To 280+ Speed The Coolant System Would Blow Off, The Company Mechanics Themselves Agreed That The Car Was Not Meant To Take To Such Speed As The Cars Coolant System Was Built Up To Come Close To Its 5.0 Ltr Engine, Sold It Off When It Happened The 2nd Time Right Away
For me jaguar is best in its segment and I have a dream of owning a jaguar
Jaguar won't lose because it has the Indian market at it's back. If manufacturing is based in India for eV SUVs future, particularly in the Himalayan States (with latest development of surplus Li- reserves). They would look cool to EU & US buyers with exotic names like Himalayan, Alps, Atlas or wind-flows like Chinook etc.
It was good case studies for
MBA in Marketing
Jaguar needs to go fully electric. Reborn as an electric car that could even rival Tesla.
Lol the green ev drama like ev are green
They are working on that
Let's admit atleast 90% of us here can't buy this car in this life but we are watching it to gather unnecessary information.
they only show f-pace and i-pace in their indian website... what happened to their xe, xf and xj models? does anyone know?
Jaguar e type ek zamane ki sbse beautiful car thi
Spares and maintenance are very expensive. Reliably is above the average.
It's an underrated CZcams channel!!!!
i absolutely love the F Pace 🫶🏼💘
I would say the SuV demand has pulled down Jaguar ( which is like a Sedan brand ).
Even Landrover is struggling due to chip shortage , and in the shift to electric vehicles.
Must warch video for people looking to invest in Tata motors.
To note 60 to 70% of revenue of Tata motors is from JLR group. If Tata motors needs to do well , JLR needs to turn around. JLR is making losses still and so is Tata motors.
Very informative... Bravo for hardwork..🙏👌
You missed the key part that XF was developed under Ford. It became the car that saved Jaguar from bankruptcy when launched under Tata. It made $ 1.6 billion.
First reason I say is that jaguar confuses customers with inconsistent naming of its models.
E-Pace is a hybrid. I-Pace is electric. Mercedes simplified its naming recently and its shows in sales. BMW always had simple model names that emphasises the brand.
Second is that dont have engines to meet market demand. European buy mostly 2L diesel and petrol. They ere late to launch these engines.
Sir ek video VOLVO ki car per banao. Uski reliability ke bare mai please....
For me Jaguar XJL is still sexist limo ever made.
The loss of JLR is also the useless dealerships and its pathetic staff in our country Bharat 🇮🇳.
JLR IS for western countries
Never judge a BMW by its grill.
Jaguar cars have very less Head Room space. It needs to make something like Volvo S60 Cross Country Hybrid with 40mile and EV.
Then it would click better across all Continenets. Jaguar should also create merchandise and new Segments with in.
Reducing manufacturing and makeing cost comes handy.
I think for a luxe brand it is necessary that it's R&D division should be a leading one. This helps in solving a lot of issues. This has been the Achilles heels for the Jaguar.
I used Jaguar xj and i really love that car.. I live in canada here people dont but this car becouse maintenance is really expensive than other cars... So market value of jaguar here is not that much but people buy this car for luxury.. When i bought xj i bought becouse of luxury interior really fucking good... Now i will but jaguar ftype nxt year sure i sold my xj and make lil Profit
Buy the car and sell it before the expiration of warranty, that's how many people do it
Make a video on Honda 2w why they failed in above 150cc in india
" it's not what's on the outside it's what's about in the inside " I rlly believe this quote cuz I see how unreliable jaguars really are in the inside ._.
Yes, Jag seems like a very style oriented firm...on the expense of substance.
Jaguar never tried making a competitor for A class/GLA ,BMW 220i/X1 or Audi A3/Q3 which are making profit out of these entry level luxury cars/SUV category in India and Abroad. Hell even Jeep made a name for itself in India by giving us Jeep Compass which is their entry level offering Abroad and in India currently.
They could have easily done it but no they tried to be like Bentley, Mercedes Benz without actually having the lineup or business model which these brands have .
A 1.5Turbo petrol or 2.0Turbo petrol with 2.0 TDI 4 cylinder engine could have helped them bring the sales but they are lazy and looking for a way out with Electrifying but that won't help because there's just too much competition for EVs worldwide. Eventually they will fail in EVs also if they don't take help from Tata to make entry level EVs in future because when mainstream brands decide to make EVs full time no1 is gonna take Jaguar seriously with their unreliability, lack of flexibility in lineup and stupid price to features ratio just because its a Jaaaag 🤣(Topgear fans will remember the word "Jaaag" by Jeremy Clarkson 😉 ).
My son doing job as production software engineer in this company at Coventry 👍
Land Rover has the celebrity appeal. Jaguar has nothing compared to other sports cars.
Both companies have garbage parts means it break faster, fixation is hard and costly.
God swear take me in jaguar I will change the scenerio of jaguar cars about reliability and SUV
Bura waqt aata hai har kisi par , par mujhe vishwas hai ke tata motors jaguar ko phir se ek bar successful banayegi apne electric car ke sath , future is bright
Reliability is the reason, also JLR has been marked the least reliable brand. It has nothing to do with build quality (which is obviously top knotch)
make a video on aston martin?
What is important is to look why they don't like jaguar rather
TATA can manage all issues and problems of JLR.
It's wrong
Everything in JLR is now managed by BMW and Chery.
Emotional and ego centric decisions are hurting the Tatas now. Wonder how a big prestigious house can be so delusional.
They should transfer their manufacturing facilities to India so low labour cost will make more accessible to people.
Great you hve such a great knowledge of gem not like other youtubers chapri content and waste of time lack of knowledge kuch bhi bna dete hai vo faltu ka
My favourite is land rover velar and sport.🔥👌🏻
I had a personal experience that how devastating that JLR can be...wooh... horrible lessons 😞
I think if possible Tata could manufacture these cars from India and export them , this will reduce manufacturing cost
But no one won't buy them when it happened
I have noticed, Americans would rather buy Genesis, Acura and Lexus instead of buying Jaguar and Land Rover. Jaguar is looked down in the US.
Tata made a mistake buy acquiring these brands which no one buys. They are losing crores on it.
They are a reliability nightmare
Make a video on Audi too ☺️
I HAVE BEEN SAYING FOR YEARS THAT TATAMOTORS SHOULD BE CAREFUL ABOUT USING BRITISH PARTS OR MOVE OUT JAGUAR FROM ENGLAND BECAUSE OF QUALITY ISSUES. NICE TO SEE CEO ADMIT IT.
Now JLR started using BMW supplied engines in Range Rovers and going to use EV platforms from China's Chery in Future
Literally man! U explained it really well
Feeling bad for Jaguar 🥲
Price range, recession, lack of clients
Doing research from internet and spitting something is not right I know the right situation as a employee both companies doing well.Wait for we are about to release Landrover electric.We are well profitable now
Your Hard efforts are appreciated🙏😊❤
I hope jlr be rising soon...,,, good ethical valued companies...,, Should never be down...,,,
It may happen when JLR sold to BMW or VW
JLR cars have been highly unreliable, from the past not just now. This was the main reason Ford could not churn out any money from them. they were like Nissan cars in India, lot of fun with lot of issues. quality was one of the key reasons, and improper after sales support have plagued them always. they were never a stable brand so people are avoiding them now. these are just good looking junk.
another reason of reliability is car life and these one fall short.
My Favorite Sedan JAGUAR XJL PORTFOLIO 🤩
Yes
In my opinion the biggest problem with jaguar is the repetitive designs in almost all the models and not much major updates over the years in all the models. If you will compare there product with Mercedes or Audi there products gets updgrde regularly n that too genuinely look upgrades both interior n exterior. Jaguar is offering same old design to customers from long time n there interior is no where close to merc or Audi or bmw.
Hey few facts are incorrect in this video.
1.Ford acquired Jaguar for 5.3 billion whereas sold to Tata for 2.3 billion. Which you have stated incorrectly in your video.
2. You missed to mention jaguar was at par with Rolce Royce at one point of time and now struggling to compete with BMW and Mercedes. Which is an important point to be discussed.
Jagaur F type in F8 driven by Jason Statham gave next level goosebumps
JLR should manufacture in India 🇮🇳
Noooo
They won't buy then when this s**t was happened 🤡
JLR was not economically successful prior to TATA buying the company, which could be some entrenched factors that can not be shaken off. It may improve by moving to another country or selling it
JLR may become success when VW or BMW buy it
@@JUST_CHILL_IN how
@dharam1718
Because German companies like Benz or BMW or VAG have qualified engineers, that TaTa doesn't have.
Eg: The Lamborghini was acquired by Audi and VW in 1998 under Ferdinand Piëch. He decided to improve Lamborghini. So Piëch rejected the design of Zagato and Gandini and appointed Luc Donckerwolke to design the the successor of Diablo, which made the Legendary Murciélago.
BMW successfully recarnated Rolls Royce and VW recarnated Bugatti in 2000s
The collabration between Mercedes Benz and Aston Martin improved a lot to AM
FYI , BMW should be pronounced like BMV.
I still believe there is good amount of sedan consumers in market look at skoda and volkswagen India. what I believe about their downfall is their no work on rnd as a luxury brand people expect every thing from there from features to next level design of road presence.