Say these words & people will buy anything from you. (Irresistible Offer Script)
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- čas přidán 3. 06. 2024
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Say these words & people will buy anything from you. (Irresistible Offer Script)
In this video, learn the powerful 'Irresistible Offer Script' that will make people buy anything from you. Discover where you're going wrong and the key step most ghostwriters don't even think about starting with. I break down two formulas that will make any offer irresistible to any client. We discuss why you need to educate the customer on their problem, pitch them their solution, and each of their outcomes. I unlock the exact Irresistible Offer Script that has landed me hundreds of ghostwriting clients and walk you through WORD FOR WORD what to say so you can get to achieving your dreams of writing online.
00:00 Intro
00:58 Problem First, Solution Second
01:51 Formula #1
03:50 Formula #2
05:09 Pro Tip
05:51 2 Quick Things
07:00 The FULL Irresistible Offer Script
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I don't know what specifics to add? Perhaps you can help me
Yes, it makes a lot of sense,🫡🫡 and thank you for the blueprint Cole. How is the profile supposed to look like, can you give an example? Where and how do you go about attracting (securing) these high paying cilents instead of these freelance sites, is there a forum or spaces where they hang out?🤔🤔🤔
A lot of respect to you bro for sharing this. Thank you!!! This makes dealing with clients a whole lot easier ..Thank you!!
Is this a system to possibly convey the need for donations in support of a group in our society that is being taken care of by my non-profit? We are the solution because we have been proving it every day for 20 years. How do I communicate that and get results? Can you assist me?
Biggest takeaway: your prospect won't care about the solution until they care about the problem. Right on. You have to create context around the value.
You have summarized so well, spot on! 👌👌👌👍👍👍
thanks.. you just saved me 8 minutes. going to input this into chat gpt now and have it come up with sales lines for my specific biz
Thank you for the synopsis. Hey as a prize for your thoughtful time... Check out DISC customer psychology. Hope you learn something useful!
❤
Here is the script friends! Thanks to NC as always!
Most {specific audience} struggle with {specific problem}. The reason why is because {specific, tangible reason}. When this happens, {consequences of problem}. Until all of a sudden, {ultimate negative outcome}.
What I do is I specialize in {specific service} for {specific person} to {specific desirable outcome}. The reason why I recommend {specific service} is because it's the single most effective way to {solve specific problem}.
And the benefits of {solving specific problem} are {specific benefits}. All of which allow you to {ultimate positive outcome}.
Thank you.
Bro, great comment.
Thanks
Hearing the toilet paper example while sitting on the toilet makes your toilet paper pitch feel awkwardly relevant
That was the goal.
@@nicolascole77 10/10 would buy for a premium from you mate 😅
Great video yet again - your YT game is very obviously improving!
TMI
@@JosephHollak Too much humor 😉
Sell this toilet paper
The toilet paper example makes total sense. My biggest takeaway is that sometimes I make things harder than they need to be. A simple problem with a simple solution solves the riddle.
I'm gonna apply this strategy in my dating life by making my prospects realise how much it sucks for them to be not dating me.
So we have to educate the customer on the problem they have before presenting the solution. This was eye-opening for me. Thank you for sharing. 🙏🏾
I'm about to create my first product and this video is pure gold.
To me, earning a living from ghostwriting would mean being free from my 9-5 work. In addition, I would be able to spend more time with my loved ones
I wish you the best success! 💐
I've been watching since 2023, but this has been your best video so far. Anyone can use this script in any field!
You'll EASILY reach 100k subscribers by the end of the year.
Not really. Not every product solves a problem. For example. I sell fancy lamps. There's absolutely no need for anyone to buy fancy lamps except for appearance. How am I supposed to use this script?
@@H_F2023true question
You could use this script when speaking with customers who want to improve their ambience or aesthetics.
Some customers may be individuals or businesses who need fancy lamps, such as niche hotels or high-end places where people gather (restaurants, stores, etc.).
You could also use the script in social media content and use their algorithms to find customers for you.
If there would have been an Oscar for giving the most free value to writers online, Cole would've grabbed it by the balls!
Was just reading Art and Business of Ghostwriting today. This really expanded on the idea of category creation - He who owns the problem owns the solution! Looking forward to PGA!
Those were some real gems. My favorite part was about being specific and also highlighting the pain points. Thank you for sharing, I just subbed.
Biggest goal as a ghostwriter is to get out of my 9-5 and become a great resource for those who's mission is to better the world.
I’m looking for a writer
My takeaway Nick's insights prompted me to reflect on my purchasing habits. I realize I gravitate towards those who understand my problem rather than pushy sales tactics. Trust builds when someone understands my concerns, reassuring me they'll offer the right solution. Thanks to Nick, I grasp the psychology driving these interactions. It's a *winning strategy!*
Your hook is so powerful with counterintuitive quote "The best product always win is wrong!"
I read his books. This man knows what he's talking about. Most other CZcamsrs are just BS, not him.
I am literally editing a landing page offer for someone this afternoon and I am going to write the whole thing using this framework LOL - what timing !
Awesome video. My biggest takeaway is that you didn't mention the product or brand in the solution. You are only educating the prospect on the category of solution!
Wasn't the mattress a solution
This is gold. I’ve done so many coaching courses and not 100% got this but the way you said it brought some EXTREME clarity!
I think this is the first time ever that a video has told me to write something down and I've actually taken out a flashcard and done so. This video is so good I actually summarized it using both sides of the card. I've been watching entrepreneurship videos FOR YEARS but it's only now that I've got my own real product to market that I start to pay attention to how important it is to build an understanding with the prospective client. I've got to thank you, Nick!
That’s amazing 💯💯💯
How do you only have 11.6K subs?! Your script is pure gold - I have methods that I've productized over decades that really help people overcome creative resistance, and this will help me better explain the problem. Thank you! Subscribed and liked!
He's gained 2K subscribers in 5 days since your comment. 👍
Can you give me some frame works too, thank you
One more fantastic take away from you. Cole! Thank you!🙏
Thank You!
I love how you simplify this in such an easy and clear manner.
What's stated in this video by this guy is pure gold......
In the past I have really struggled with offer creation. I have spent the last 8 months trying to really understand what makes a great offer.
Now with this plug and play framework the biggest piece finally clicked into place.
My big takeaway is how much a good offer mirrors the Hero’s journey. The and philosophy you’ve been teaching for years now is that the reader is the hero not the author.
I finally get that my job is to take my prospective client from a moisture farm on Tatooine all the way to blowing up the Death Star.
Thanks Cole, this is amazing!
Pure gold, thank you. Subscribed and downloaded.
Best 7 minutes I spend today!
My biggest takeaway is that I gotta make my prospect care about the problem first before I give them the solution, otherwise they just won't care 👍
I think by joining PGA will allow me to learn more from you and become a 5 -fig premium Ghostwriter. Thanks Cole! 🙌
Great video as always, Nicholas! The biggest takeaway for me was the fact that potential customers feel very comfortable and trust the ones who really care about the problem they are facing, which in turn creates trust. All that will then lead to inflated sense of demand for the product/service for which you can then charge a premium price. Genius!
Excellent video! The greatest takeaway for me is "The person can't care about the solution until they care about the problem", and the script is the framework to educate clients so that they care about the problem first before caring about the solution.
Completely changed my idea of what selling really is. My biggest takeaway is to have the mindset of solving problems rather than making money as fast as possible.
Just for the record... I've never called anyone a 'walnut' in my entire life 😅
... great video btw💪
Wow. This is the most simple breakdown I have ever seen of the framework for any sales message.
This came up on my suggested videos at the perfect time. Tomorrow I have a 30 min radio interview for the product I’ve developed. Your formula will help with what to say in a short period of time and generate sales. I’m also presenting my product in an entrepreneurial group on May 1st. I know my product will save so many people/companies money from reduced crisis center and hospital stays. Plus people won’t be in emotional distress nearly as long.
Takeaway: on the problem.. much more in-depth than just referring to it
My ghostwriting goals right now is to apply and build audience in applying the Lean Writing method you guys are teaching. Super valuable!
I would love to join PGA because I want to learn and be part of this new movement of digital writers you guys are beginning to pioneer. I know I can earn money somewhere else, but you guys are just impactful in the writing space. I hope I could get that opportunity to learn from y'all!
Also, I can't wait to binge more of your videos, but first... going to re-write my offer using your script. Thank you again!
I want go 10x my business through Ghostwriting. This video blew me away with a framework I can use across ALL of my work! I'd love to join PGA because you guys know what you're doing and have proven it. Also I'd like to add - whoever you hired to do your YT videos is CRUSHING IT. Very noticeable increase in style and graphics. Tip of the hat to that!!!
My current goal as a premium ghostwriter is to be paid for what my writing skillset is worth (which is not happening today). My biggest takeaway from the video is the helpful mattress example. It helps when training programs use friendly examples like the mattress to explain your concepts and help people understand. The plug-and-play script is brilliant, too! Many thanks to you for sharing this!
Thank you. Subscribed!
Wow this is great - simple and concisely presented! Thank you so much for the helpful advice!!! 😊🙏🏽
Pure value in this video. Thank you for getting to all the good points without dragging the video on about bs
I've never seen a roadside toilet paper salesman.
Looking at my own buying habits, I feel the most comfortable buying from people who show they understand me & my needs. I trust they can really solve my problem.
A thousand thank you for this pure golden formula! So excited to immedately put this into action!
Being an inspired Premium Ghostwriter, this video is the cherry on top. Your free resource is simply fantastic, and it make me wonder, if you're sharing so many things for free, then what does the paid Premium Ghostwriter course hold? This video looks like just the tool I need! My big takeaway? The magic of words in sealing the deal. Love how you always told us just to focus on one specific thing. If I win the giveaway and get a spot in the PGA, that would be a life-changing moment for me. Fingers crossed for that free seat!
Thanks, Nicole,
I appreciate your insight and this effective formula. I believe this is the best I have heard and seen.
Pure gold buddy, thanks a lot for sharing, ops... Educating!🙏
Thank you. I will used it now to see if it will work.
I just bought two of your books, The Art & Business of Online Writing and The Art & Business of Ghoswriting. I felt so excited because its my dream to become a writer and I had zero experience and no skills. Hopefully I can learn it from you.
You’re on the path!
Thanks Cole, great advice and put across simply enough for me to start applying it.
God bless you brother ❤ Love from India 🇮🇳
The Offer script you offered in the end was the real sauce.
Right now as a ghostwriter, I'm been making script and this video did hit the bull's eye, giving me exactly what I want.
My goal as a ghostwriter??? To land client worth of 3 - 5K usd.
One of the best videos you’ve put out. Super valuable. Keep up the great work and you’ll hit you mission number.
People love tactical frameworks, don’t they?
I noticed everything , it's really so benefit thank you 😊
Wow. Just stumbled upon this golden nugget of a video. Great stuff. Can’t wait to implement some changes. Thank you so much!
The emphasis on educating customers about the problem before presenting a solution is a powerful approach in the irresistible offer script. It shifts the focus from hard selling to providing value, significantly enhancing the customer's willingness to engage. 👍
My biggest takeaway: The customer has to care about the PROBLEM, before they can care about the SOLUTION.
My main aim as a Premium ghostwriter is to become part of a premiums group of tech leaders. I want to learn about different tech industries by creating awesome content for them.
What's even better is that being a Premium ghostwriter isn't just about earning good money-it's also about gaining valuable knowledge and meeting awesome people. I'm super pumped to join PGA!
My biggest takeaway:
The main point of the video is that to sell a product effectively, you must first make sure the customer understands and cares about the problem it solves.
You shouldn't just try to sell your product right away. Instead, teach the customer about their problem, why it happens, and what could go wrong if they don't fix it.
This way, the customer will see the value of your solution and be more likely to buy it.
Awesome Content! Really appreciate it for sharing.
Your really good! Thank you for sharing!
this video was really helpful. Thanks!
This is excellent, thank you.
Two where the biggest takeaways. First the concept of educating the potential customer and be specific. Second you don't need to sell your product. They will come to you if you show them you understand the problem and you know what the solution is. Credibility doesn't come from you trying to convince someone you are an expert, it comes when the prospect recognizes that you understand the problem he has.
I learned from the video how important it is to make sure the client sees the problem the same way you do before presenting a solution. It's better to start by discussing the issue and making sure you both understand it, instead of immediately offering a solution. Why I want to be an inspired PG => is to create content that connects with people and convinces them of its value, so they are willing to invest in it. And I myself must enjoy the process.
Thanks for the gems subscribed without hesitation
Nice information. I am manufacturing solar water heaters. Tell me what should I write for formula 1 and formula 2
This video is packed thank you!
This script is 🔥🔥🔥🔥🔥
I would love to join PGA because it is a one-stop shop to learn how to start getting high paying gigs by helping clients solve their problems.
Also because the idea of becoming a paid consultant who happens to be a writer is fascinating to me.
Very helpful. Thank you
Great content.Thanks for sharing
Awesome script. Feeding this into chatgpt with your product is massive!
THIS GUY IS GOOD…😳
I mean he’s actually teaching
you something most people
need in business 🤔💭👍🏽
At first, I watched this video
and then mistakenly pressed
into the next video about DM’s
😱🤭👀
I’M SOLD!!!😃
I just subscribed
I will be checking out more soon.
THANK YOU,
👍🏽🙏🏽
Thank you for this content!
Great framework Nick! Could this be used in the Loom videos when doing the free consulting or is this better used during the sales call?
Yeah, this is good stuff. Subbed
Thanks for sharing 😊👍
I {specific action}-ed & gave this video a {specific gesture}
Awesome content!!
I have received your email countless times and I greatly benefit from it, because I'm not financially free to opt in, but I'm sure I would immediately I'm up financially. I have received more value from you freely.
Thanks
so greatfull for all the content you share here
My goals as a ghostwriter is to gain the ability to do something that I love and enjoy and from anywhere in the world .
also I want to expend my network and knowledge with inspiring and sucssesfull individuals .
My biggest takeaway from the video is that you don't want to be just a writer .
you should also focus on developing yourself and becoming a consultant that implement their solutions via writing .
keep up the great videos and the value you spread out!
Good stuff, thanks!!!
Great video!
Well said, must give pain points and show an Irresistable Offer.
Thanks 😊
Thanks for sharing.
Loved it
Biggest takeaway: Sell toilet paper to people stranded in the middle of the road with a flat tire and a belly ache with no bathroom for a 100 miles.
Glad the lesson landed
😂😂😂
Biggest takeaway: The customer has to care about the problem before they can care about the solution
This would've come in handy during my very brief time working in sales a few years ago
This actually was pretty good.
Great content, subscribing
My Biggest takeaway: You never need to hard sell your product. If You can educate the audience, You are most likely to win their trust over providing them solutions to the problems. Cheers! The solution sells itself.
What specific product were you selling in the framework?
Would you recommend using this script in cold DMs and Emails? Or would it be too long for that? I'm looking to pitch my EEC service.
I would love to join PGA because writing online makes me fun but sadly no money. When I would be a successful ghostwriter I could do it full time!
Good advice for a set product in terms of a something people don't know they want or need, but I work within a service industry where the client already knows they need the service and the benefits of it, and the detrimental consequences of not using it. They just need to find the right person for their specific project. Not sure how to make myself stand out above the rest -- why me? That's the bit I need to think hard on.
I am eager to join the Premium Ghostwriting Academy to refine my writing skills under the guidance of esteemed industry experts. As someone aiming to professionalize my passion for writing, PGA’s comprehensive curriculum and focus on real-world applications are perfectly aligned with my career goals. Additionally, the opportunity to connect and collaborate with a community of ambitious writers excites me, as I believe that shared knowledge is key to mutual improvement and success in the literary world.
How does it apply to selling artisanal jams, jellies and other hand made products?
I'm wondering is it possible to use this script/framework on a landing page? I'm new to this game and trying to apply and learn sales techniques. This video was very clear and concise and very enjoyable. Thanks very much Mr Cole.
Great for Reels and Tiktok.
Is there a framework which you can use for landing pages which is equally as good and easy as Joe Cole's one?
Good stuff
Jeremy Miner
Alex Hormozi
Chris Do
Etc
All follow this formula…. They just change the name of the frame work.
While this is GREAT & logical…
It’s about asking the right Questions & internalize the owner..(& delivering it with the right HUMAN tonality! )
When they come to their own conclusion they are more likely to take action
While words are great, the energy| frequency behind the words means more as it communicates the sellers intent 😊