23 Advertising Techniques Used to Create Powerful and Persuasive Ads

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  • čas přidán 31. 07. 2024
  • Are you ready to start creating powerful and persuasive ads that get your audience ready to buy? These popular advertising techniques can help you to design ads that resonate with your audience. Choose your next advertising technique then use Visme to create your visuals: www.visme.co/ad-maker/
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    With the competition to grab your audience's attention growing all the time, it's essential to find the perfect advertising techniques that really stand out and resonate with your audience.
    This is why we've put together this video with 23 popular advertising techniques that are proven to work well with getting attention.
    Our host Mike Ploger walks you through what each of these advertising techniques are, and shows real life examples for each one so that you get an idea for exactly how each of these advertising techniques could work for your business.
    Here are the advertising techniques you'll learn about:
    0:00 Intro
    00:59 Color Psychology
    1:53 Composition
    2:39 Rule of Thirds and The Golden Mean
    3:22 Focal Point
    4:00 Visual Path
    4:48 Typographic Composition
    5:39 Repetition
    6:19 Body Language
    6:59 Direct Gaze
    7:34 Three-Quarter Gaze
    8:10 Point of View
    8:43 Behind The Scenes
    9:30 Association
    10:10 Symbolism
    10:55 Anthropomorphism
    11:31 Emotional Appeal
    12:46 Storytelling
    13:29 Social Proof
    14:10 Fantasy
    14:44 Animation and Motion Graphics
    15:22 Artificial Reality
    15:58 Social Media Influencers
    Those are just five of the 23 advertising techniques Mike talks about throughout this video, and there are so many options to help your business create unique and persuasive advertisements.
    Looking for even more design inspiration for your next advertisement? Look no further!
    Learn about color psychology here: visme.co/blog/color-psycholog...
    Find some popular fonts for 2020 here: visme.co/blog/top-fonts-2020/
    Check out various types of advertising appeals here: visme.co/blog/types-of-advert...
    And of course, take a look at the blog post version of this video here: visme.co/blog/visual-advertis...
    ---
    Sources:
    www.fashionmodeldirectory.com...
    www.adsoftheworld.com/media/p...
    www.klonblog.com/28-total-ents...
    www.adsoftheworld.com/media/p...
    www.adsoftheworld.com/media/p...
    instapage.com/blog/z-pattern-...
    www.singlegrain.com/blog-post...
    www.adsoftheworld.com/media/p...
    • How to Select and Pair...
    www.adsoftheworld.com/campaig...
    www.adsoftheworld.com/media/p...
    mgallagher669.wordpress.com/2...
    kelleyriemakeup.blogspot.com/2...
    www.dailybillboardblog.com/20...
    iandavidmackenzie.com/project/...
    www.adsoftheworld.com/media/p...
    www.boredpanda.com/creative-p...
    www.adsoftheworld.com/media/p...
    www.adsoftheworld.com/media/p...
    • Best Advertisement eve...
    optinmonster.com/fomo-marketi...
    • Video
    blog.hubspot.com/marketing/so...
    • An Unexpected Briefing...
    • Play with Oreo - Multi...
    • Video
    • Place IKEA furniture i...

Komentáře • 173

  • @fatimaezzahrahezraf3394
    @fatimaezzahrahezraf3394 Před rokem +3

    Thank you so much for the content's quality and the provided information. Highly appreciated :D

  • @CameronFlint07
    @CameronFlint07 Před 3 lety +33

    Thank you, this is really concise, visual and useful!

  • @perezadilainebernardo4021
    @perezadilainebernardo4021 Před 3 lety +16

    This video is interesting! Thank you for sharing the 23 techniques in creating powerful and persuasive advertisements. These techniques helped me to enhance my knowledge in advertising.

  • @morethanwordsmarketinglimi1742

    The focal point and visual path advice is a game changer!

  • @abmathodi
    @abmathodi Před 2 lety +10

    These are the type of videos that should go viral but unfortunately it demands hard work for you u reach this level!Thank you

  • @dancu9271
    @dancu9271 Před 2 lety +2

    Thanks for making and sharing this video ‼️

  • @aizellenucup919
    @aizellenucup919 Před 3 lety +2

    Good day. I've already watched this video. Thank you! 😊

  • @dwaynewal-e8615
    @dwaynewal-e8615 Před 2 lety +2

    This video is amazing. A designers delight.

  • @jacobfeldman1994
    @jacobfeldman1994 Před 2 lety +1

    Fantastic Content brother, well thought out and deliverd!

  • @clarisseannedimaligalig3632

    thanks for this!! this content is very useful!

  • @sakthivelbfa
    @sakthivelbfa Před 2 lety +2

    Thanks a lot for ur great explanation.one of the best vedio in you tube.

  • @wishvakanchana867
    @wishvakanchana867 Před rokem

    still worth it, thank you for sharing your knowledge with us

  • @grgol6084
    @grgol6084 Před 3 lety +4

    this video is interesting! Thank you for sharing))

  • @JayaprakashM
    @JayaprakashM Před 3 lety +2

    Excellent, Thanks 🙏

  • @rachloml
    @rachloml Před rokem +1

    Thank you for this video, really helpful!

  • @robbieone4360
    @robbieone4360 Před 4 lety +2

    Great and informative video. Thanks

  • @TheGenelephant
    @TheGenelephant Před 8 měsíci

    Thank you. This is so helpful!

  • @serhatbakunin
    @serhatbakunin Před 4 lety +1

    a very useful video congratulations!

  • @paulgeorge2916
    @paulgeorge2916 Před 2 lety

    thank you, very useful videos

  • @medic3202
    @medic3202 Před rokem

    Love it , thanks people!

  • @hxssa9203
    @hxssa9203 Před 2 lety +33

    this really helped me with my school task on marketing, thank you.

  • @aronlenart1926
    @aronlenart1926 Před 3 lety +1

    Amasiing! Congratulation, and thanx!! ;-)

  • @rajillikal7164
    @rajillikal7164 Před 2 lety

    awesome! bring more such useful stuff.

  • @readdoplaychill
    @readdoplaychill Před rokem +2

    Also important is to match narrative with visuals. This is guy is very good, but he didn’t write the script (by himself, at least). Great video, thanks!

  • @Dheeraj_Gupta_
    @Dheeraj_Gupta_ Před 3 lety +2

    my very help full THANKS

  • @voltairepabustan
    @voltairepabustan Před 3 lety

    Tons of value. Thank you!

  • @InthePaintPitching
    @InthePaintPitching Před 3 lety +2

    Much appreciated. Great job.

  • @izzaamazing9277
    @izzaamazing9277 Před 3 lety +2

    Thank you so much 💙 I need a lot to learn

    • @jesusisreal2604
      @jesusisreal2604 Před 2 lety

      Pray this prayer from the bottom of your heart out loud to be saved
      Dear Lord Jesus, I know that I am a sinner, and I ask for Your forgiveness. I believe You died for my sins and rose from the dead. I turn from my sins and invite You to come into my heart and life. I repent of my sins. I will worship you all the days of my life.I want to trust and follow You as my Lord and Savior.I receive it and Believe it in
      Jesus Powerful Name, AMEN❗️

  • @HeathenwoodOfficial
    @HeathenwoodOfficial Před 2 lety

    Thanks for the head start :)

  • @krishnendusasmal4221
    @krishnendusasmal4221 Před 4 lety +5

    amazing ! Content is very useful. You present really well , award winning!!

    • @VismeApp
      @VismeApp  Před 4 lety +2

      Thanks so much

    • @reasonerenlightened2456
      @reasonerenlightened2456 Před 2 lety +2

      @@VismeApp
      Advertising is violence against the human mind. Smoke is bad for the lungs, advertising is bad for the brain.

    • @Defnotmy_rizz
      @Defnotmy_rizz Před 6 měsíci

      what?@@reasonerenlightened2456

  • @snekatamilselvan9460
    @snekatamilselvan9460 Před 3 lety +1

    Thank you so much
    Such a helpful video ❤️

  • @tarunagarwal9562
    @tarunagarwal9562 Před 3 lety +1

    amazing concept of understanding things and that Z and F is so good.

  • @amillieshub4136
    @amillieshub4136 Před 2 lety +1

    Thanx a bunch ‘ very helpful

  • @liah9339
    @liah9339 Před 2 lety

    Thank you!

  • @btbmediamarketing7774
    @btbmediamarketing7774 Před 4 lety +1

    Really good!! Thanks

  • @DrakeMeatRider
    @DrakeMeatRider Před 2 lety +4

    Bro this is so concise and helpful! you earned a sub!

  • @alexandras6730
    @alexandras6730 Před 2 lety +1

    AMAZING VIDEO!

  • @farzadrashidi2577
    @farzadrashidi2577 Před 4 lety +4

    Another awesome video!

  • @jasonng3239
    @jasonng3239 Před 4 lety +20

    Z and F path seem nice .gonna try it tomorrow for my next project

    • @pardeepsehmi7484
      @pardeepsehmi7484 Před 2 lety

      23 techniques:
      1. Color psychology
      2. Composition
      3. Rule of thirds and golden ratio
      4.Focal Point
      5.Visual Path
      6.Typographic Composition
      7.Repetition
      8.Body Language
      9. Direct Gaze
      10.Three Quarter Gaze
      11.Point of View
      12.Behind the Scenes
      13.Association
      14.Symbolism
      15.Anthropomorphism
      16. Emotional Appeal
      17.Bandwagon Pressuring
      18.Storytelling
      19.Social Proof
      20.Fantasy
      21.Animation and Motion Graphics
      22. Artifical Reality
      23.Social Influencers

    • @reasonerenlightened2456
      @reasonerenlightened2456 Před 2 lety

      Advertising is violence against the human mind. Smoke is bad for the lungs, advertising is bad for the brain.

  • @teste57867
    @teste57867 Před rokem

    Perfect!

  • @sachinnaik4690
    @sachinnaik4690 Před rokem

    Thanks so much sir ❤️

  • @daefromthehitshowdae
    @daefromthehitshowdae Před 2 lety

    helped me with a mock ads script im creating. thanks

  • @calmpills-intentionaleffor7042

    Very professional clear and to the point. I’ll be heading to your site visme soon

  • @arinakbulut7514
    @arinakbulut7514 Před 3 lety +2

    the thai ad was used in one of my schooles to promote being kind. I never knew it was an ad

  • @cridzongaming
    @cridzongaming Před 2 lety

    Thanks mate..

  • @ramatextile3723
    @ramatextile3723 Před 3 lety +5

    Thank you so much, im just begining for created ads technique, and thankyou

  • @antton8575
    @antton8575 Před 3 lety

    Loved the fact I got smthin new from this. Most marketing tips videos are so cheesy and same stuff

  • @GiselleTrujillo
    @GiselleTrujillo Před 2 lety +1

    Excellent videos

  • @yt_dr.x
    @yt_dr.x Před 2 lety +2

    WOW it's amazing video

  • @charlesvincent8742
    @charlesvincent8742 Před 3 lety +1

    Awesome

  • @sandhyasharma5255
    @sandhyasharma5255 Před 2 lety

    You look so good.. Btw thank you so much for covering this topic..

  • @antarbo5060
    @antarbo5060 Před 2 lety

    Great video

  • @successsuccess6081
    @successsuccess6081 Před 3 lety +2

    Which software are you using for editing, if I may ask?

  • @florabonneau2723
    @florabonneau2723 Před rokem

    incredible

  • @theresajohnson1sas721
    @theresajohnson1sas721 Před 2 lety

    Thanks

  • @elizabethgibson1997
    @elizabethgibson1997 Před rokem

    thx for help

  • @ToniLovesSkateboarding
    @ToniLovesSkateboarding Před 3 lety +1

    found this entertaining and very useful. I really wish I had gone to school for advertising :/

    • @TejRaval97
      @TejRaval97 Před 2 lety +2

      I went to advertising school and trust me they don’t teach things this good.

    • @chloep8808
      @chloep8808 Před 2 lety

      I work in advertising and never went to school (university) for it. It’s possible

  • @jasonng3239
    @jasonng3239 Před 4 lety +3

    Nice.

  • @saryunay
    @saryunay Před 2 lety +1

    thanks for the video, it’s really useful!
    btw could you please tell what the ad where a man chases a woman in the train? i saw it and absolutely fell in love, but couldn’t find it later 💔

  • @anishashaari7087
    @anishashaari7087 Před 2 lety +8

    Hello, I am final year student of Tourism Management. May I use this video for reference in my e-Book, Travel and Tour Operation? Your cooperation is much appreciated.

  • @admararga2688
    @admararga2688 Před 2 lety

    Genius!! cr

  • @TheCaboCorExperience
    @TheCaboCorExperience Před rokem +2

    Yes! - Before anything, you gotta know your target audience; know their wants and needs, and understand who and what they are. Basically, know and understand the demographics and psychographics. Moreover, mustn't forget to provide value, as well.

  • @kristergjertsen9295
    @kristergjertsen9295 Před 3 lety +2

    What type of advertising is currently leading in terms of effectiveness?

  • @ZeghoudiYacine
    @ZeghoudiYacine Před 2 lety

    thanks ..
    are there books about Techniques of advertising ?

  • @hishamb8726
    @hishamb8726 Před 2 lety +1

    Guys, what is the name of the movie playing at 12:50 ?

  • @apangmahilum1918
    @apangmahilum1918 Před 3 lety

    woowww nice

  • @moemountain5405
    @moemountain5405 Před 9 měsíci

    Very interesting this is exactly what Moe Mountain hot sauce needs. My company Moe Mountain Heat Inc is almost 10 years old now. Thank you for this video. I liked it very much and I think it will be a great help in getting the word out about our company

  • @ifoodieTV
    @ifoodieTV Před 2 lety

    9 DIRECT GAZE is a very very very great idea

  • @markderzillo361
    @markderzillo361 Před rokem

    Super

  • @user-mg4cl7es6f
    @user-mg4cl7es6f Před 2 lety +1

    Greate

  • @user-zk8qo9ev7b
    @user-zk8qo9ev7b Před 8 měsíci

    I am from Iraq and I follow you

  • @serhatbakunin
    @serhatbakunin Před 4 lety +3

    It helped me my homework

  • @deborahdapo3210
    @deborahdapo3210 Před rokem

    do you know of any website where you can put your ads and links in one place?

  • @rinaldirahardja8449
    @rinaldirahardja8449 Před 2 lety +15

    this is teaching us design principles with different language LOL

  • @galibhasan6185
    @galibhasan6185 Před 3 lety +2

    Love you bro
    I am From Bangladesh

  • @micopep1
    @micopep1 Před 5 měsíci

    1:00 Color Psychology
    1:54 Composition
    2:39 Rule of thirds & Golden Mean
    3:22 Focal Point
    4:00 Visual Path
    4:49 Typography Composition
    5:39 Repetition
    6:19 Body Language
    6:59 Direct Gaze
    7:34 Three-quarter Gaze
    8:09 Point of View
    8:43 Behind-the-Scenes
    9:30 Association
    10:11 Symbolism
    10:55 Anthropomorphism
    11:30 Emotional Appeal
    12:12 Bandwagon Pressuring
    12:47 Storytelling
    13:29 Social Proof
    14:10 Fantasy
    14:45 Animation & Motion Graphics
    15:22 Artificial Reality
    15:59 Social Media Influencers

  • @user-nr2bo9xo6k
    @user-nr2bo9xo6k Před 4 lety +14

    Fui obrigado a ver isto!

    • @guilhermecunha1914
      @guilhermecunha1914 Před 4 lety +1

      coincidencia entao

    • @pieroachique3202
      @pieroachique3202 Před 4 lety

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  • @JuanPerez-zc1om
    @JuanPerez-zc1om Před 2 lety

    Good film shows methods to carry out a way to earn money.

  • @indiatoworld5571
    @indiatoworld5571 Před rokem

    good

  • @marcmorton6580
    @marcmorton6580 Před 2 lety +1

    i will start my agency

  • @markjoshuareyes4199
    @markjoshuareyes4199 Před 3 lety +1

    Good day, Mr. Brabante! I've already watched this video po. Thank you po!

  • @TravelTanvir
    @TravelTanvir Před 2 lety +1

    If you would like to make a video for your organization or your product, you can contact me.

  • @connor6267
    @connor6267 Před 3 lety

    niiiiiiiiiice

  • @telemachosparaskevas547
    @telemachosparaskevas547 Před 4 lety +1

    Hey, awesome content once again!
    What's that movie on 12:50, please?

  • @SerapioSergiovich
    @SerapioSergiovich Před 2 lety

    Excellent video and very good images. I have similar contents in my channel.

  • @Elonmustard675
    @Elonmustard675 Před rokem +1

    I'm fishing way too deep in the wrong part of the ocean

  • @cferracini
    @cferracini Před 2 lety

    Funny enough, I subscribed to this channel on the 1st video I watched and it was a video where you didn't remind people to subscribe

  • @elaizawgp
    @elaizawgp Před 2 lety

    Module brought me here

  • @naranjasss
    @naranjasss Před 3 lety

    great video, but i wonder how these american techniques would apply worldwide.

    • @VismeApp
      @VismeApp  Před 3 lety

      Surely every culture has a list just like this one for their advertising!

  • @noahkanagalingam7842
    @noahkanagalingam7842 Před 4 lety

    Corona 😬

  • @yansongzeng7755
    @yansongzeng7755 Před 4 lety +15

    Who’s here from VSC btw it could mean anything

  • @the0newh0plinplinpl0n
    @the0newh0plinplinpl0n Před 3 lety

    I am here because i have to do an english assigment about advertising
    And i am not in marketing

  • @nikiforoslll
    @nikiforoslll Před 3 lety +2

    10:50 that's a timestamp for me

  • @vanshikakiduniya262
    @vanshikakiduniya262 Před rokem

    Hi Vanshika thakur

  • @k33gan36
    @k33gan36 Před 4 lety +2

    Corona??

  • @sonaramsangma1587
    @sonaramsangma1587 Před 2 lety +1

    Sangma Vlog

  • @shemonemcfarlane4047
    @shemonemcfarlane4047 Před 3 lety +1

    Hey

  • @juyalsaurav74
    @juyalsaurav74 Před 4 lety +3

    1st comment❤️

  • @jayadevrout9504
    @jayadevrout9504 Před 3 lety

    Hi

  • @jannatulfaddus8877
    @jannatulfaddus8877 Před 3 lety +1

    Ausam