How Much did Nerdzoic Make in 2023? [Our Results Revealed!]
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- čas přidán 5. 09. 2024
- I have always been curious about how different toy companies and lines stack up against each other from a sales perspective. Now that I have a store, I also have DATA, so let’s dive in and take a look!
► 𝗠𝗲𝗴𝗮𝗹𝗼𝗽𝗼𝗹𝗶𝘀 𝗦𝗼𝘂𝗿𝗰𝗲: / the-story-of-toy-overl...
🔥 𝐂𝐡𝐞𝐜𝐤𝐨𝐮𝐭 𝐎𝐮𝐫 𝐓𝐨𝐲 𝐒𝐡𝐨𝐩: nerdzoic.com/
𝐅𝐨𝐥𝐥𝐨𝐰 𝐔𝐬 𝐨𝐧 𝐒𝐨𝐜𝐢𝐚𝐥 𝐌𝐞𝐝𝐢𝐚
► 𝐅𝐚𝐜𝐞𝐛𝐨𝐨𝐤: / nerdzoic
► 𝐈𝐧𝐬𝐭𝐚𝐠𝐫𝐚𝐦: / nerdzoicc
► 𝐓𝐰𝐢𝐭𝐭𝐞𝐫: / nerdzoic
► 𝐓𝐢𝐤𝐭𝐨𝐤: / nerdzoic
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⚠️𝐃𝐈𝐒𝐂𝐋𝐎𝐒𝐔𝐑𝐄𝐒 & 𝐋𝐄𝐆𝐀𝐋 𝐈𝐍𝐅𝐎𝐑𝐌𝐀𝐓𝐈𝐎𝐍⚠️
The Nerdzoic Toy Store is (obviously) owned and operated by my family. We profit off of all purchases made from the store. We often review or link to products we like and think you might as well. Wherever possible we use affiliate links, which allows us to earn a small referral commission if you click one of them and make a purchase at no cost to you. We am a participant in the Amazon Services LLC Associates Program, an affiliate program designed to provide a means for us to earn fees by linking to Amazon.com. We also participate in the Entertainment Earth affiliate program, the eBay affiliate program, and many others.
What did you find most surprising about some of these toy stats?
Wow Gargoyles are outselling TMNT at your store? That's crazy.
A million in sales?!? Wow Matt, nWo 4 Life
right?!?
Not surprised in WH40K JoyToy #'s here in th4 states but look to the future because if the Henry Cavil/Amazon content is good your going to see a major uptick (if you still have stock)
Everything with the Gargoyles. The size of the wings and how often they like to jump off shelves turned me off the line.
I did enjoy this Big Nerdy. I appreciate the transparency. I will admit that I'm surprised to hear that y'all are number 3 after BBTS and EE, but I'm so glad y'all are. It's just a surprise to me because y'all are doing everything yourselves. I know when I email you and Mrs. Nerdy, I'm talking directly to y'all, so I'm so happy for your success.
Sometimes its exhausting LOL. We actually hired someone to help with it. Her name is Chrissy and she worked with me for years at Panera where we were both General Managers of different stores. She is fantastic with customers so I am super happy to have her.
Your best 'feature' in my opinion is your customer service. You absolutely ROCK at it and for me that counts for a lot. Keep that up and I'll stay a loyal customer! Thank you.
Mattie I guarantee this video will have major traction. Nerds love stats. Nerds love transparency. Loved it man. Continued success 🏆
Thank you so much!
That was a pretty interesting stream of data, and I really liked how you clarified every piece of data being based on like....how much you ordered or demand and stuff like that. It's always interesting to see how different parts of the industry change in terms of performance and sales of different toy lines.
My primary is BBTS for most stuff , Pulse for Hasbro, your store is my backup especially for harder to find stuff that’s already sold out on the more well known stores
Being in the know lets you know what we nerds will want
I use Nerdzoic when there's something I want ASAP. Since they're pretty close to me the 2-day shipping costs next to nothing. I use BBTS for pre-orders and stuff I don't mind waiting on. And occasionally weird, obscure import figures.
Classified Series being that low is surprising! But maybe a lot Classified Series collectors just don’t know about your store yet and have stayed with other online options for now? 🤷♂️ idk. An interesting video to be sure.
Yeah agreed. I know I do.
Probably
Much love, Big Nerdy! Proud of you doing your thing
Congratulations Nerdy family!!! What a great year of business. I look forward to the wonderful that is yet to come.
I found the entire video interesting. But the fact Gargoyles are so popular was a little bit odd. Keep up the great work
The Gargoyles line as a whole have fantastic sculpts. Love them
I don't know any other way to do this but everyone that reads this needs to shop with the team at Nerdzoic. I made my first order Tuesday and got it early, it was packaged better than any other store I've ordered collectibles from. Goodbye BBTS and Amazon I'm only shopping with Big Nerdy and Miss Nerdy. Hopefully other toy hunters will see this. Give them a try, I guarantee you will be beyond impressed. They got the system down! I'm gonna order everything from them from now on. Y'all won me over. Thanks again guys. Me and my six year old are about to order a few more goodies in just a minute. Good luck and congratulations on having the most smooth and efficient system I've ever run across. I've said enough. If you don't shop with these guys your crazy. ✌️⭐⭐⭐⭐⭐
The JoyToy stat wasn't terribly surprising yet still disappointing. I'm a huge JoyToy fan, but rarely purchase from American retailers. By the time BBTS, Nerdy, USAGS, etc... get JoyToy in stock that same product has already been available at ShowZ/GunDamIt, Flyima, etc... for a few weeks and at a price that's $3-30 cheaper per unit. The Chinese retailers just kill the American retailers' figure prices. I think BBTS succeeds by sitting on inventory until the Asian retailers are out of stock, then BBTS becomes the main game in town.
As a statistician, and I love stats. And I appreciate you providing context to your rankings/numbers. I was most surprised by the rankings of units sold per SKU. But also, the smaller companies like Four Horsemen are doing better than I thought.
It’s understandable that Power Rangers is near the bottom in terms of Hasbro sales. They took a break in 2023, and it’s expected to last until 2025.
The NECA Warduke is one of the best figures released last year.
The whole NECA reimagining of The LJN Dungeons and Dragons line is killing it.
My dad and I also run a small business , so this video was definitely interesting to me. We have a really great guy that saved us a ton on our processing fees. I always enjoy hearing what others pay in those fees.
Man I'm so proud of you guys I have contacted you in the past and you guys have been the best. And also the shipping is ridiculously fast. To many more blessings and revenues 🥂
Some of the stats kind of reaffirm my guesses (like Valaverse being great sellers but would be higher if they weren't always sold out), while others were pretty shocking (Gargoyles selling so well).
I always say those troops(special ops, delta trooper, urban troopers, desert trooper, riot trooper, artic trooper) should be constantly being reissued. They sell out so fast and are wonderful. Those are my favorite from Valaverse.
In my mind, selling toys would be so fun. I love hearing about your experience doing what I would want to do.
Definitely hoping DC sticks around at Nerdzoic. Yall were the only place i could find the Wonder Woman at non-insane prices.
Happy to help!
Very happy to see Four Horsemen so high on here
You are the most transparent CZcams er/ toy vendor that I’ve know in a long time!. Thanks for the vid and keep on being the big nerdy Matt. Gb
Was So Glad You Had The Valverse Swarm Tracer bought 2. wish could have bought more, but with other brands available I'm spreading myself so Thin. I've decided To concentrate Myself on Mythic Legions , Valverse & Classified, Hope you will carry in the near future Monster Force. Looks like a winner since army 🪖 Action figures don't go out of style. Your The New Toys R Us...
I am not totally surprised. Hasbro Pulse Premium with free shipping gets 95% of my Marvel and Star Wars orders. I am guessing the HP numbers are higher than you, BBTS and EE…..maybe. We just don’t know. But free shipping (with membership) for folks who order a lot is hard to beat.
Agreed plus no cancellations and for the most part they come on time. Smaller retailers have problems getting them at the same time that’s why I use Amazon and Hasbro site. I use these smaller companies for things I may not be able to get(sold out) on the big sites.
@@raypaz2947 totally with you.
The credit card fees!!
Big Nerdy,
Congrats on a great year.
I was surprised by your gross revenue.
That’s a lot of plastic.
Continued success.
Thank you!
Numbers fascinate me. Thanks for sharing. I love baseball with all their numbers and weird stats too. I was also surprised that you are #3 behind BBTS and EE, congrats!
Really love Nerdzoic is killing it! I thought the stats on which lines were selling best for you was cool. And $1mill in revenue is awesome! So happy for you guys!
Loved this breakdown! Action Force I always go to Nerdzoic for, because I love the line and want to support it, while at the same time supporting your store. Plus you are WAYYYY faster shipping than others 😂
I've always loved statistics, so much so that I made a spreadsheet to log my collection and spending last year.
Seeing you do this is really cool, i look forward to seeing the store grow even more!
It would be cool if you made international shipments. for example to Mexico. For this reason I buy at BBTS. As soon as you make international shipments you will gain a new customer.
Love the data. Surprised by the gargoyles sales, as the giant space those take up and locking the other wings behind other figures, pushed me out of the line. I also wasn't a fan of Neca's take on War Duke. Love that Joe is doing better than TFs right now. Always great to hear my friend Bobby is doing well. I think Joytoy shows that the 18th scale is cold right now, and are only loved by a niche within a niche.
I buy A LOT of Joytoy Warhammer figures... but they are so expensive I have to use BBTS bcs I cant afford to pay up front.
Yea, Joy Toy stuff is pretty damn cool. They definitely do not suck.
That was a harsh thing to say but I enjoyed this video.
There used to be a guy who ran a store nearby, would practically beg customers to find a way to pay with cash instead of a card. I always understood why, but man there's really nothing you can do. Especially with online sales, everything is electronic and everything is a service, and you always gotta pay them their cut.
Just really appreciate the transparency of the break downs. Is this something you can do quarterly? Or is it best to get a break down at the end of year?
Hey can I get a job? ?? I know how to stack boxes break em down .I can pack and pick orders .And know how to clean ..I'll take half cash and toys in payment ..I need a place to sleep also ..Maybe a tent in your backyard ..I also know how to cook and have security guard exp .Also have a good eye for action figs
I wasn't surprised on the Neca Gargoyles because it's hard to find at Targets so I'm just going to start ordering all of them from you.
As a numbers guy as well, this video was awesome. Congrats on your success ✊🏼
Your success is a testament to your work ethic, your customer service, and your business savvy.
Wow one thing that stood out was 3rd biggest distributor of toys…that’s awesome 😊
Yeah I would have bought some of those Mafex from you. This was so transparent. You can’t beat numbers. Damn that was some interesting data. I agree if you had purchased some of those other brands you probably would have sold them. Not sure if you plan on risking by ordering more inventory of those companies you mentioned.
I bought Black Series and Four Horsemen figures from Nerdzoic last year. Just got me Poxus figures a week ago! Big Nerdy deserves all the success he is having!
I'm surprised about the Gargoyles dominance. But it makes sense, I didn't see them available anywhere this year. NECA is doing a horrendous job with their distribution, thanks for picking up the slack!
Really? I literally see them at every Target I walk into, and a lot of Walmarts.
This was phenomenal. Thank you for this breakdown. I am already looking forward to next year’s version.
I LOVE NUMBERS. 😂 working on an excel sheet while watching this was the highlight of my day.
I actually am really excited about the Valaverse and 4 Horsemen numbers. I just did a couple of TikTok’s on both.
I fucking love this. I was a finance major in college and am currently trying to stand up my own consulting firm. Keep it coming big nerdy!
W video brother!
the transformer rumble studio restock sold fast!!!
It was a false alarm… it was actually the concept one and I didn’t notice haha
Gargoyles over TMNT is surprising. I have Goliath but they take up too much space and as cool as the cartoon is, I'm good with just 1 or 2 characters.
It blows my mind you sell more Gargoyles than TMNT
Most of it is the lines available for purchase. The cartoon line is (almost) exclusively Target and the movie line is (almost) exclusively Walmart- the only things outside of a couple overstocks like the Pizza Monsters available are the 1/4 scale and the Archie, Last Ronin, and Mirage lines.
@@Hilltopperpete while true, the last ronin and mirage lines sell very well. He hasn’t sold any of the turtles though other than the universal monsters, so I imagine that largely accounts for his lack of sales
Nice video Big Nerdy! Curious what you think of starting to stock up on WWE figures?
Proud of you man. It's cool to see people make their dreams come true. Keep killin it.
Congratulations! That’s awesome!
Warduke is a frickin awesome figure
Keep growing Big Nerdy ❤
I support you, you ARE THE GO TO GUY for my plastic crack attack….Thank you💯
Love your channel your legion video talked me into buying some.
Absolutely fantastic video. Also congrats on the amazing success of your store.
Thanks so much!
You gave a lot of stats and big congrats to the work !!,, but what was the take home pay after all expenses? Is that too nosy sorry to be so blunt I’m just curious at a ballpark figure.
Cool original video. You’re my go to for Mafex and Fourhorseman among others. Keep up the great work!
That pay in 4 is the very reason I bought Doom from you last week..so thank you!
Make a video of how much from that $1,000,000 is profit after costs & what suppliers are out there to order wholesale
Hard work pays! Thanks for info how well did X-Men ‘97 sell?
Joytoy are great figures but the ridiculous prices kill it. Same with Acid Rain. No way a 4" figure costs the same as a 7" Mythic Legions. It's outrageous. I'm not even talking the WH40K licensing fees. Even JoyToy's in-house brands are over priced. It sucks because their stuff is really really good.
Awesome video thank you. I have been following your journey and really have enjoyed seeing you turning your hobby into a successful business it is inspiring keep up the good work 👍
Honestly surprised Valaverse does as well (not as a dig). It just doesn’t seem to have much visibility outside of managed sites and CZcams fans. Do valaverse buyers purchase more units per order?
Considering it's their 40th anniversary, I hope you get a healthy bump in Transformers sales this year.
Thanks for another great video!
I'm very picky about my Marvel legends characters, but taking away the window made me throw in the towel.
Great video. Great work. But your mic or audio settings sounds weird. Not sure if you may need a new mic.
My favorite part of the show is still you big nerdy Keep it up, loving it.😅❤😂😊
Very interesting information, thank you for sharing and way to go Four Horsemen Studios!
This is my favourite of your videos so far. Thanks for sharing such interesting data!
Marvel legends wave live unboxing that's what "the algorithm" shows for me
episodes like this are everything - so informative!! thanks!
Thanks for sharing Big Nerdy!
Very surprise by gargoyles. I think this year it will be jada toys their street fighter line is amazing
Im surprised gi Joe Classifieds wasn't higher. Maybe they need to drop more waves faster. Love the line. Also o love Gargoyles and I have them all but im surprised how well they did considering there from my generation and have no updated tools or comics for it. Nice.
You also have to consider that maybe the Joe figured were purchased elsewhere.
I love being a viewer and a customer of nerdzoic
Do you not sell a lot of or any MOTU? I don’t think they were even mentioned.
I keep passing up on the gargoyles knowing i need them just the team
This was awesome! My new favorite video from Big Nerdy.
Fantastic interesting and well explained video. Statistics are awesome 😎 . All the best for all 2024.
Also im surprised star wars is even moving lol go figure lol
Mythic Legions are less than a decade old but 4H have been around for multiple decades.. that’s why
Very interesting that Gargoyles moved the most units, but NECA was way down the list on revenue
I trust Big Nerdy as much as he can predict re-releases of the most popular Star Wars black series figures 😂
Nice segment. I love data
Gargoyles are that popular with Big Nerdy? Not a fan of them lol. My favorite line is GI Joe Classified. I like Masterverse. I cherry pick the best Marvel Legends. Just got into Mafex. Jada Toys Street Fighter line is quickly becoming one of my favorites
Wow, interesting. And here I am considering giving up on the Gargoyles line and selling the ones I have....
Numbers are always so much more interesting than opinions! Thanks a lot!
I would thought TF would be more, then I remembered their scaling down the figures and charging more lol Joes deserves better though even with their cost cutting still the best line Hasbro has. Hoping series 4 goes to discount on AF repaints suck but as a 100%er importing fees for them sucks more hehe hoping that or you'll still got stock of them when Series 5 hits :) You should do more videos you got something you can't buy, charisma. Keep it up :)
Such a nice video, love to see the numbers
I've got surprised not seeing Mattel and their MOTU lines here. Don't you seel them? If not, because you can't or because you don't want to?
Nerdzoic please restock the mafex hush superman and the black suit batman from hush as well please I'll buy it on the spot take my money nerdzoic.
I like numbers.
Cool stats I've heard of you from action figure guys but never heard of you for even having transformers from anyone in the community.
I cant get my hands on mafex carnage, venom, or ben rielly
Nerdzoic is killing it! :) Much love :)
Just my TV set up, or do the vocals sound tinny?
LOVE THIS! Thank you!
Thanks for sharing this information. I found it super interesting.