Creating the collection from scratch 😍 Golden Hour Episode 2 | Framar x Jamie Dana Collaboration

They almost detained me at the border 😱
See how the Framar x Jamie Dana collection almost didn’t happen…
…and come with me as I show you what it really looks like inside a massive operation like Framar, producing literally thousands of products for hairstylists all over the world.
In this episode, you’re going to see:
👉 What actually happened when I told Framar I tested positive at the Toronto airport 😱
👉 An early peek at what the Jamie Dana collection actually looks like (including a product I dreamed up years ago that we added that wasn’t a part of the original pitch 😍)
👉 Where the magic of Framar started (and how Guy Tang helped launch the brand)
This was the first time that I got to see the colors and style for the collection and it is ✨magical✨
Leave a comment letting me know what item you’re the most excited to see finished 👇
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🤳 IF YOU HAVEN’T WATCHED EPISODE 1, go here to see everything 👉 • The biggest thing I’ve...
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Be sure to head over to our social channels after you watch and send us a DM letting us know what you’re the most excited for about this collection!
✨ Jamie Dana’s Instagram: / jamiedanahairstylist
✨ Jamie Dana’s TikTok: / jamiedanahairstylist
✨ Framar’s Instagram: / framar
✨ Framar’s TikTok: / framar
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Directed by: Jamie Dana / jamiedanahairstylist
Editing by: Smiley House Media / smileyhousemedia

[@Hairby.stephmarie]

as a hairstylist, IN LOVE with framar im so obsessed w this series! your amazing Jamie!!

[@JamieDana]

Aaahhh! I'm so happy you're excited about this as much as we are!

[@stephaniebrown2638]

As a plus size, bigger chested stylist, I appreciate so much that you thought to be inclusive and consider the chest width of the aprons! I’ve purchased many cute aprons that I feel are not flattering on me because the chest width is so small! I’m in need of a new apron, so I will be keeping an eye out when this collection launches! I love the ideas of everything and can’t wait to see the collection!! ❤️❤️❤️

[@NessieLea223]

The suspense is killing me!!! 🤣

[@JamieDana]

Aaaahhh I'm so excited YOU'RE excited too!

[@watercolourartincapetown2919]

She’s joking she’s joking lol 😅😂🤣😂😅😂😂🤣😂

[@katiepowell6765]

The cliffhanger!!! 😫 i need to know! Lol I’m so excited!

[@ginettestauder5137]

I’m DYING!!!!! My father was a mold maker at Mattel toys and I just became a hairstylist last year. Been following you since school. Love Framar and got to meet you at ISSE :) I can’t wait to watch the rest of the series and buy everything!!

[@nikijackson578]

Wow!! I never knew so much went into creating these products. Thanks for sharing this journey. Can’t wait til the next episode. 🤗

[@morgancoggsdale190]

SO EXCITED! Love you and framar!😍🤩

[@watercolourartincapetown2919]

That intro is soooo catchy!! 🎶

[@JamieDana]

I keep getting the song stuck in my head too lol!

[@mimisargent2899]

I already know I’m gonna buy whatever comes out so now it’s just a waiting game 😅 this series is so good! I am on the edge of my seat!

[@christpherricardo8669]

I’m so excited Jamie, Canadian’s stylists will be so proud of you 👍

[@tristencohick4409]

I am a young stylist trying to grow my book and collection of tools. Every time framar releases something new I buy it and my clients compliments on it makes it worth it. Everyone wants to leave the salon looking gorgeous but with fun foils and tools doing the work you can look stunning while getting your hair done. I can’t wait for your line to be released it would match my space and overall vibe perfectly!!

[@watercolourartincapetown2919]

It was so touching to hear how the family business was started 🏡 💇🏻‍♂️

[@JamieDana]

Isn't it? I truly had so much fun driving around and hearing the whole story of how Framar started!

[@Thathairdresserguy]

GURL THE CLICKBAIT I LOVEEEEE!!! So happy and proud of you for bridging the gap, you deserve everything xxx

[@angeleahmacklin]

Wow! These products are gorgeous!! Can’t wait to get these🤍

[@JamieDana]

Keep an eye out 😜 Things maaaay change, you never know what the final collection will actually look like!

[@4Bassett]

So good! What a rollercoaster it's been to make this collection a reality! 😬LOVED the Framar history, such an amazing company!! 🧡

[@PiperDeYoung]

The cliff hanger!!!! 😭😭 so good!!! Loving where this collection is going!!

[@angelasteckly2105]

I am so incredibly excited for this collection!!😍😍

[@tkloveshair]

such a wholesome episode. wow! this was beautiful. I had a smile on my face the entire time

[@christineosterland7035]

I want a color brush with the metal end like you normally use with WHITE bristles!!! Pease!!!❤️

[@alexasteeves7299]

I neeeeeeeed those bowls WITH suction lol!

[@StephanieInYourFace]

Can’t believe were here!! So close to me

[@AndrewSlyfox]

Love it!!!!

[@francescogallo6466]

So fun.

[@Archiefarts]

ooooo what a cliffhanger!

[@jennifercaraveo5354]

congratulations in your journey

[@ashlibickford2695]

Ahhhhh!

[@allegreajohnson7353]

Love the intro

[@JamieDana]

Thank you! I can't wait for you to see everything!

[@allegreajohnson7353]

@@JamieDana me too

[@angelicagutierrez666]

Just tell me when. I’m spending anything and everything on this. Please when is the release day?

[@CCEdits]

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