Your Different Stages on Social Media

On social media, you are a rock star performing from a multitude of stages.
Whether you're a corporate or personal brand, your website is your main stage and your social media platforms are your satellite stages.
Just like a rock star or band in concert, you want to perform for your audience members up-close and personal. You want to go above and beyond to be where they are in order to increase the opportunities for engagement.
When you can't be there in person, you want to be conspicuous in your presence in as many places as possible online.