Why We Should Set Objectives for Our Team

Why we should set objectives for our team may seem obvious to some, yet many teams I started working with didn’t have objectives or specific goals to achieve.
Why set objectives?
Setting objectives or goals is a great place to start improving team performance at work. Setting goals for a team helps everyone. Objectives provide direction and focus, helps create accountability, and I think must be one of your team management techniques.
Setting objectives for a team does take time and effort yet gives a massive return on that investment by improving performance in the workplace. Delivering better results or improved performance of your team and achieving goals reflects well on your own team management skills.
For me, why we should set objectives for our team is a no-brainer - performance and happiness of the team improves. We all like to know what is expected of us, and in my experience most team members want to do a good job. Setting objectives and setting employee goals is a great tool to allow them and the manager to know when they have done a great job.
When you are managing a team within a larger business, setting objectives through the functions and teams helps improve business co-ordination. Each team supports the activities of the other teams rather than not-support or even hindering them. Objectives and goal setting help co-ordinate activities.
Setting goals and objectives are part of team leadership. To get the most from the work you put into setting objectives, you must keep reminding the team and individuals about their objectives, track progress to reaching your goals and coach and mentor the team members to help them achieve their goals.
If the team does well, the manager of that team usually does well.
If you haven’t set clear, specific objectives with your team, why not start now.
00:00 Intro
02:37 Objectives Set Expectations
04:10 Objectives Create Focus and Direction
06:12 Objectives Help Business Co-ordination
08:14 Objectives Create Accountability
09:18 Objectives Help Drive Performance
10:49 Achieve Objectives = Get Rewarded
12:18 How to Use Objectives to Drive Performance
13.46 In Summary
Other videos you will find useful:
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How to Set Objectives for the Team (Available 27th May 2021)
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