How to Use the Golden Ratio in Graphic Design! 🔥

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  • čas přidán 31. 05. 2024
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    If there's anything you would like me to cover in a video, then let me know by commenting down below!
    🔗 Links
    Will Paterson: linktr.ee/willpaterson
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    If you would like me to design your logo and company branding, please check out my website for more information! www.willpaterson.design/
    Edited by PJ Summers: pjedits.video/
    📋 Timestamps
    00:00 Intro
    00:13 What is the Golden Ratio?
    00:36 Fibonacci Sequence
    01:41 How to draw the Golden Ratio grid
    02:14 How to use the Golden Ratio in Layout Design
    04:48 How to use the Golden Ratio in Logo Design
    08:23 A good example of the Golden Ratio in Logo Design
    09:11 Pro Tip
    10:04 Should you use the Golden Ratio in Graphic Design
    10:40 Outro
  • Jak na to + styl

Komentáře • 153

  • @willpatersondesign
    @willpatersondesign  Před rokem +63

    Hope you guys found this video useful! Let me know if you've ever used the Golden Ratio is your logos below :)

    • @cationr
      @cationr Před rokem

      Your video is a golden ratio!

    • @brandonblake8987
      @brandonblake8987 Před rokem +1

      Really really loved this video! I am using the Fibonacci sequence right now. Never heard of it. But already everything looks portioned

    • @maczkowy89
      @maczkowy89 Před rokem

      I'm beginner in this work, thanks for this video it's very helpful :D

    • @rasmusbuskpedersen8662
      @rasmusbuskpedersen8662 Před rokem

      Your instagram link in the outro is off by an “L”

    • @hebaalamri7815
      @hebaalamri7815 Před 4 měsíci

      very useful Good bless you

  • @jessicamccann5880
    @jessicamccann5880 Před rokem +155

    "You're not Leonardo da Vinci... we're designers we're making mockups and websites and stuff." I died LOL. Great info, thanks for sharing!

  • @n09k62
    @n09k62 Před 6 měsíci +6

    The first rule is that you should not use the golden ratio for anything. It's an excellent way to create very boring things to look at. We are not machines and we are not programmed. It's nice to know what the golden ratio is and that's all there is to it. All kinds of art, including design, are dynamic things where a personal touch is very important, it makes us special and different from others. Strict application of various rules would prevent the evolution of design or art, and we would be stuck in a great depression of repetitive crap. So do it the way you feel.

  • @Guez_art
    @Guez_art Před 9 měsíci +17

    As a graphic artist who went to art school, we didn’t spent too much time with the Golden Ratio. We used other means like hierarchy, detail, focus and color theory… but ultimately we got the same result. I find it interesting how you can get to the same place with different methods.

  • @tomimdawodu6808
    @tomimdawodu6808 Před rokem +35

    Next video should be “How use the rule of thirds/ grids to make aesthetically pleasing layouts and compositions” I would love to see that next because there’s so much to unpack in this topic with just showing the “How to’s”
    This topic a mini course or series if you have the time plus with pro tips

    • @DigitalBrooke
      @DigitalBrooke Před rokem +3

      I upvote this bc I STRUGGLE with this and type.

  • @ChapitZulkefli
    @ChapitZulkefli Před rokem +9

    1,2,3,5 arrangement quite helpful to simplify the rules beside using rule of third as example.

    • @tomimdawodu6808
      @tomimdawodu6808 Před rokem

      Really what’s that explain if you can or want too ? Would love to learn more

  • @keithteschner2398
    @keithteschner2398 Před 7 měsíci +8

    Wow. Nobody was able to explain this so clever like you. Great job . Thank you.

  • @edenbouhnik8040
    @edenbouhnik8040 Před rokem +3

    Finally someone explains how to use it! Saw so much videosss and never got to understand HOW i actually apply it. THANK YOU!!!

  • @hebaalamri7815
    @hebaalamri7815 Před 4 měsíci +2

    Man, come on! This is an amazing video. You are teaching better than our teachers. By the way, I am an architect, and years ago, I never thought that graphic design used the golden ratio. Amazing ! Thank you so much ^^

  • @justineosina682
    @justineosina682 Před rokem +3

    🙋‍♀ I found this extremely helpful. Thank you for keeping it practical in this video, as opposed to explaining every detail about where the golden ratio comes from yada yada this is the most useful / helpful / practical video i've found so far on explaining how to apply the theory of the golden ratio to your designs in a way that n00b designers can understand. Good job keep up the good work & thanks for sharing ur wisdom with us!!!!!

  • @katherinew2189
    @katherinew2189 Před rokem

    Thank you. This is the most helpful and easiest to understand video that I've watched about the golden ratio

  • @meetcreates3306
    @meetcreates3306 Před rokem +2

    Really excited to try this feature out! Amazing work !

  • @germansanchez278
    @germansanchez278 Před rokem +2

    Always creative and very insightful

  • @MESub
    @MESub Před rokem +1

    The R.H Logo looks amazing tbh.

  • @chipcurry
    @chipcurry Před rokem +1

    Always great stuff, keep making it happen!

  • @avidartz
    @avidartz Před rokem +3

    One of the best videos so far, really really helpful. Sometime in future, would you be able to do a video about typography, like generating ideas, and working through it. I think it's been a while since you did one of those right😊

  • @OH.A.M.
    @OH.A.M. Před rokem +3

    You know more than what you think you know my friend. Respect!

  • @gustavkorompis2171
    @gustavkorompis2171 Před rokem +2

    19 years designing, i never used golden ratio, i just use my taste of making a design, from graphic, interior, product, 3D, web.. less 25% my artwork get rejected. I always cofused about this golden ratio in design, but you explain it so well. thanks

  • @jaserzamora3993
    @jaserzamora3993 Před rokem

    i just have a WOOOOOOWWW moment when I realize the way to get the sizes of the fonts, that was great

  • @DregExheart
    @DregExheart Před rokem +2

    never thought using the ratio in the text body!, gonna start to use it,

  • @vrm_ravi
    @vrm_ravi Před rokem

    Great video. thank you.
    That R H Faction logo is epic. really very pleasing and good looking logo.

  • @minarabiei6384
    @minarabiei6384 Před 3 měsíci

    the logo part was helpful! tnx

  • @jonathandavidajayi9309

    Thank you Will. It can really be helpful

  • @victoriakost
    @victoriakost Před rokem

    this video is very helpful! thank you!

  • @PheelACCD
    @PheelACCD Před rokem +2

    Thanks Will, super helpful! Learned about the golden ratio years ago but never really applied it. And since I have a logo to work on today… off we go!

  • @joe_fabricator
    @joe_fabricator Před rokem

    Great content, thanks Will.

  • @Megha.creative
    @Megha.creative Před 3 měsíci

    Must watch video. Thankyou💐

  • @netralisalunke3884
    @netralisalunke3884 Před rokem +1

    Learned alot from You 😍❤

  • @bilaljan6838
    @bilaljan6838 Před rokem +1

    Every time I see your video I always look down at the subscribers wishing it's going to be a million because you have provided such amazing content over the past few years, thanks will.

  • @jardelbassi5320
    @jardelbassi5320 Před 9 měsíci

    Great tips!!! Thanks a lot!

  • @Ricardosanchez0111
    @Ricardosanchez0111 Před 11 dny

    Damn perfect explanation! Plus one subscriber for you sir.

  • @muhammadshoaib5358
    @muhammadshoaib5358 Před rokem

    Thank you so much for such valuable video content.
    I learned a lot of new concepts from this video. Love you from Pakistan.

  • @MoreCreativeGFX
    @MoreCreativeGFX Před 7 měsíci

    Very Helpful

  • @yaminrana2922
    @yaminrana2922 Před 4 měsíci

    Wonderful tutorial

  • @gearlounge3743
    @gearlounge3743 Před rokem

    Yes brother, it was really helpful

  • @azra8335
    @azra8335 Před rokem +2

    Thank will for discuss amazing facts. Specially I like the Font sizing with golden ration grate, I loved it. I will use this ration for font sizing. You are requested to make a video on financial report design and layout. thanks

  • @abrarshaikh4977
    @abrarshaikh4977 Před rokem

    This video helps me a lot thanks bro

  • @laurastutt3442
    @laurastutt3442 Před rokem

    Brilliant video! Thank you so much

  • @guppy13
    @guppy13 Před 11 měsíci

    that's pretty cool, thanks

  • @imanurag.a
    @imanurag.a Před rokem

    Thanks man finally I got to know after the “Golden Ratio” without even looking for it 🙏🏻

  • @itsattaullah
    @itsattaullah Před rokem

    That's amazing, Thanks for sharing 👍

  • @artistvivek6721
    @artistvivek6721 Před rokem

    Thanks for sharing your knowledge, Sir 🙏🥤🥤

  • @sunilchristian3430
    @sunilchristian3430 Před 11 měsíci

    Thank you!

  • @michaelangsten3488
    @michaelangsten3488 Před rokem +5

    Very useful! I’m working on a logo and I’m stressing about learning the Golden ratio, but I think I’ll shift towards worrying about the negative space.

  • @GanbarHuseynli
    @GanbarHuseynli Před 10 měsíci

    outstanding !

  • @DigitalBrooke
    @DigitalBrooke Před rokem

    1) this video blew my mind. Thank you. 2) envato has saved my bum more times than I can count. It isn’t cheating since you can customize a lot of it. I’m at a nonprofit and small, so in a pinch it REALLY helps.

  • @Shadow-mi8qs
    @Shadow-mi8qs Před 2 měsíci

    All my life, you are the only person I've seen that actually used the "wait a sec" phrase literally and appropriately lol.

  • @Tuugii47
    @Tuugii47 Před rokem

    Super usefull. And Super thanks

  • @yannickmakker
    @yannickmakker Před 3 měsíci

    Very interested in using the golden ratio in design. Thanks for the advice. One question about your explanation: when you add 1 and 1 to make 2 around 1:20, they dont't add up volume wise.. Same for 1 and 2 etc. Could you explain that?

  • @tulp_graphics
    @tulp_graphics Před rokem +1

    Love this video! Any video that goes into the deeper levels of graphic design is interesting to me. :-)

  • @disidentnongrata309
    @disidentnongrata309 Před rokem

    Great video, Can you tell me what kind of references do u use for characters? What is the best way to draw characters in this style? Thanks

  • @Candies4Christ
    @Candies4Christ Před 5 měsíci

    This is a great video. Thank you for sharing. I am crafter and use the rule of thirds in crafting and some in digital stuff I tinjer with. Do have or sell the template(s) you were using in your video?

  • @chanchalkushwaha8786
    @chanchalkushwaha8786 Před rokem

    Thank you so much

  • @smuthy9049
    @smuthy9049 Před rokem

    "Your not Leonardo da Vinci, lets be honnest" made me laugh so much :D Great video about the golden ratio!

  • @Anis11Ayadi
    @Anis11Ayadi Před 5 měsíci

    thank you 👊

  • @DylanTheClutchGuy
    @DylanTheClutchGuy Před rokem

    Would love to see something about designing with e-commerce in mind. Would really help me out currently.

  • @apnijhopadi360
    @apnijhopadi360 Před rokem

    Thank you

  • @Navible
    @Navible Před rokem

    It gives a structure, it can be helpful indeed.

  • @theunitedreds3802
    @theunitedreds3802 Před rokem

    I enjoyed this video I must say, The best for me so far...

  • @zidnyknight3611
    @zidnyknight3611 Před 11 měsíci

    Thanks

  • @carlosalexandreFAT
    @carlosalexandreFAT Před rokem

    The association of the main numbers in the field of mathematics with each other, reflects numerical sequences that correspond to the dimensions of the Earth, the Moon, and the Sun in the unit of measurement in meters, which is: 1' (second) / 299792458 m/s (speed of light in a vacuum).
    Ramanujan number: 1,729
    Earth's equatorial radius: 6,378 km.
    Golden ratio: 1.61803...
    • (1,729 x 6,378 x (10^-3)) ^1.61803 x (10^-3) = 3,474.18
    Moon's diameter: 3,474 km.
    Ramanujan number: 1,729
    Speed of light: 299,792,458 m/s
    Earth's Equatorial Diameter: 12,756 km. Earth's Equatorial Radius: 6,378 km.
    • (1,729 x 299,792,458) / 12,756 / 6,378) = 6,371
    Earth's average radius: 6,371 km.
    The Cubit
    The cubit = Pi - phi^2 = 0.5236
    Lunar distance: 384,400 km.
    (0.5236 x (10^6) - 384,400) x 10 = 1,392,000
    Sun´s diameter: 1,392,000 km.
    Higgs Boson: 125.35 (GeV)
    Golden ratio: 1.61803...
    (125.35 x (10^-1) - 1.61803) x (10^3) = 10,916.97
    Circumference of the Moon: 10,916 km.
    Golden ratio: 1.618
    Golden Angle: 137.5
    Earth's equatorial radius: 6,378
    Universal Gravitation G = 6.67 x 10^-11 N.m^2/kg^2.
    (((1.618 ^137.5) / 6,378) / 6.67) x (10^-20) = 12,756.62
    Earth’s equatorial diameter: 12,756 km.
    The Euler Number is approximately: 2.71828...
    Newton’s law of gravitation: G = 6.67 x 10^-11 N.m^2/kg^2.
    Golden ratio: 1.618ɸ
    (2.71828 ^ 6.67) x 1.618 x 10 = 12,756.23
    Earth’s equatorial diameter: 12,756 km.
    Planck’s constant: 6.63 × 10-34 m2 kg.
    Circumference of the Moon: 10,916.
    Golden ratio: 1.618 ɸ
    (((6.63 ^ (10,916 x 10^-4 )) x 1.618 x (10^3) = 12,756.82
    Earth’s equatorial diameter: 12,756 km.
    Planck's temperature: 1.41679 x 10^32 Kelvin.
    Newton’s law of gravitation: G = 6.67 x 10^-11 N.m^2/kg^2.
    Speed of Sound: 340.29 m/s
    (1.41679 ^ 6.67) x 340.29 - 1 = 3,474.81
    Moon's diameter:: 3,474 km.
    Cosmic microwave background radiation
    2.725 kelvins ,160.4 GHz,
    Pi: 3.14
    Earth's polar radius: 6,357 km.
    ((2.725 x 160.4) / 3.14 x (10^4) - (6,357 x 10^-3) = 1,392,000
    The diameter of the Sun: 1,392,000 km.
    Numbers 3, 6 & 9 - Nikola Tesla
    One Parsec = 206265 AU = 3.26 light-years = 3.086 × 10^13 km.
    The Numbers: 3, 6 and 9
    ((3^6) x 9) - (3.086 x (10^3)) -1 = 3,474
    The Moon's diameter: 3,474 km.
    Now we will use the diameter of the Moon.
    Moon's diameter: 3,474 km.
    (3.474 + 369 + 1) x (10^2) = 384,400
    The term L.D (Lunar Distance) refers to the average distance between the Earth and the Moon, which is 384,400 km.
    Moon's diameter: 3,474 km.
    ((3+6+9) x 3 x 6 x 9) - 9 - 3 + 3,474 = 6,378
    Earth's equatorial radius: 6,378 km.
    Orion: The Connection between Heaven and Earth eBook - By Gustavo Muniz

  • @huot_Seavhong
    @huot_Seavhong Před rokem

    I learned new things - thanyou

  • @xunotv9887
    @xunotv9887 Před rokem

    Hi! Recently I started watching your videos and I have to say I got immediately drawn to your channel. I want to become a graphic designer, mainly doing logos, branding and stuff. However I haven't got any sort of experience and I have to start from the scratch. The career of logo designer seems greatly appealing to me and therefore I want to ask you. Could you recommend any type of course that will show me all of the important stuff that there is to learn about graphic design? As I said my experience is low. I only used to work with Gimp and then with Photoshop to make some banners for youtube, thumbnails or just random compositions.
    I'm not good at drawing complex pictures, but I think I'll be realy good with simple and attractive designs. Hoping to get your response and I wish you all the best in the future, because your designs and content are fun and inspiring. Cheers!

  • @kenjiisuga7229
    @kenjiisuga7229 Před rokem

    Thanks.

  • @yvesramanantenasoa
    @yvesramanantenasoa Před rokem +1

    Thanks for that. ❤️
    I got question for you (or a suggestion for next video):
    When do we really need to print with Pantone color and not CMYK?
    Sometimes I see the colors are perfect in CMYK but I always feel the need to change them into Pantone Colors but after changing them on Ai the colors aren't those I want.
    I know the differences between CMYK and Pantone but I don't really know (or not sure) which to use and when.
    Thnx.

    • @DigitalBrooke
      @DigitalBrooke Před rokem +1

      I’m digital only, but my print guru at work said “just call the printer and he’ll tell you what to use”. She said in a nutshell it’s literally more about the TYPE of PAPER you’re printing on and the TYPE of PRINTER he’s using.
      Of course with CC now requiring a Pantone license I started asking questions like: why can’t we just use hex equivalents. She glared comically. 😂

  • @edenbouhnik8040
    @edenbouhnik8040 Před rokem

    would love to know how you define lines width' when you have straight lines in a logo

  • @lightseeker3100
    @lightseeker3100 Před 10 měsíci

    Can you tell me how to use the golden ratio for a tube diameter and length? Say my tube has a diameter of 4 inches how to calculate the length to make a golden ratio.

  • @Shamuto7
    @Shamuto7 Před rokem +1

    Will, once I've finished your tutorials I would totally appreciate it if I could have a certificate from you.
    😂
    Jk. Your contents are very helpful and specific. Bless you for the help.

  • @pranaynaitam615
    @pranaynaitam615 Před rokem +2

    the new thing I know today Divide text size by 1.168 that`s really helpful.

  • @riazmondol4664
    @riazmondol4664 Před rokem +1

    It's totally game changing for me when you are not a logo designer and lack knowledge of grid.

  • @jonporter1233
    @jonporter1233 Před rokem +1

    pathfinder and the shapebuilder have become my good friends in recent years.... when I discovered shapebuilder literally changed Illustrator for me.

  • @jeremycreations8608
    @jeremycreations8608 Před rokem +2

    Thanks for making this! I was wondering how the golden ratio worked, I’m going to keep it in mind next time I’m drawing

  • @JaiSequoia
    @JaiSequoia Před rokem

    How do we get the 50% discount on in enVato?

  • @borathossain
    @borathossain Před rokem

    Nice.

  • @sanketvaria9734
    @sanketvaria9734 Před rokem

    what if the document isn't the dimension in which this golden ratio fit like for example 1080p screen, A4 size or a Square Icon. How do you use this in that scenario? To me golden ratio only seems fit and compatible with it's own rectangular layout.

  • @Lilzenitsu-ro6tg
    @Lilzenitsu-ro6tg Před 16 dny

    finally lesson 5

  • @muhdafifikhram3825
    @muhdafifikhram3825 Před rokem +1

    Can you make a video about gradient

  • @AlexanderEddie
    @AlexanderEddie Před rokem

    what is the name of that book behind you, Sir ?

  • @davidoseikells4020
    @davidoseikells4020 Před rokem

    I hate you, this is dude useful video found from you Will'' I am a beginner and my interest is logo design I never thought to know this ever, graphic design is all about learning always,u said that too,,, thanks allot Sir!

  • @nanobloggger
    @nanobloggger Před rokem

    E sports design its a ver cool theme maybe

  • @itsattaullah
    @itsattaullah Před rokem

    Please make video on logo design principles

    • @willpatersondesign
      @willpatersondesign  Před rokem +1

      I have many, search through the channel and you'll see them :)

    • @itsattaullah
      @itsattaullah Před rokem +1

      @@willpatersondesign ok I'll check them

  • @mklfernando4901
    @mklfernando4901 Před rokem +1

    Can you make a video about logo designing in fiverr, that will be so helpful to us!

  • @chaileeportraits
    @chaileeportraits Před rokem +2

    A Graphic designer always would be cringing when they see texts anywhere that is off proportions usually in posters or banners. They be like " these texts here aren't at the centre its way more to the left wtf who made this 🤣"

  • @TheGoodestBrandon
    @TheGoodestBrandon Před rokem

    Golden ratio really do go brrr

  • @gfxshuja6786
    @gfxshuja6786 Před rokem

    video on negative and positive space

  • @yandelyano
    @yandelyano Před 2 měsíci

    Dude, in the logo segment, you just resized a circle. How is that still fitting to the golden ratio rule?

  • @unorthodox5023
    @unorthodox5023 Před 9 měsíci

    I thought he was too fast to speak 'til I noticed I sped up the last video I watched to 1.75. HAHAHAHAHAHAHA!

  • @EjaxPlus
    @EjaxPlus Před rokem

    Howabout a video on big companies logo redesign that designers can agree on but people/consumers actually hate. Usually due to simplification or flat design.

  • @gappyspins
    @gappyspins Před rokem +1

    Arigato Gyro.

  • @tomimdawodu6808
    @tomimdawodu6808 Před rokem

    most (popular or well known) designers or design channels i see on this youtube platform do everything else but show the "how to's" except until now in this videos

  • @vjhighlander
    @vjhighlander Před rokem

    Just discovered: Mickey Mouse image - is in golden ratio too... (circles of ears and face...) 😆

  • @ak3shaynigam
    @ak3shaynigam Před rokem

    Make video - How to make poster design in procreate. 😎💯✌️

  • @sysphotography
    @sysphotography Před rokem

    Your on skill share?

  • @fw.jonahh
    @fw.jonahh Před rokem

    Hahaha now when people give me the ratio, I'm gonna give the golden ratio

  • @syahrirallil173
    @syahrirallil173 Před rokem +1

    why do you copy the circle if you resize it again :D, 6:10
    The golden ratio in the logo symbol is something in vain, and in the end what you have to believe is your eyes, not numbers
    its just a guide, but if it ruins the shape , what for ?

  • @marcamalia4136
    @marcamalia4136 Před rokem

    Do you have to follow these rules for a successful peace?

  • @LockedInNOW
    @LockedInNOW Před rokem +1

    I get it , but then I don’t get it 😂, like why do you need the golden ratio to Create these balanced circle designs when you could just create a circle and constantly use that one?!

  • @Victoriamcgruder
    @Victoriamcgruder Před měsícem

    I use to drink Huel.

  • @bashj90
    @bashj90 Před rokem

    The use of golden ratio in typography logos.

  • @kelvinnduka2176
    @kelvinnduka2176 Před rokem

    Thanks for this video. We don't need the golden ratio. It's only a guide