Jerry Lewis Polaroid Commercial 1963

Jerry Lewis had s short lived talk show in 1963 and following the practice of the time, Jerry did a live "in show" two minute commercial for the new Polaroid Colorpack camera. Jerry admitted in the commercial that he was a camera nut and enjoyed doing the commercial. He left the camera on the desk where it was visible for the rest of the show.

[@johnjuhasz9125]

Pictures of his dog and his cat “oh, and the family of course”. LOL. He was way ahead of social media.

[@SiriusXAim]

I have this one. So sad they discontinued the film, the photos were beyond marvelous! It's a messy camera to use, but nothing today can deliver such pleasure in its use.

[@heeckypi01]

SiriusXAim hi! I was wondering could you show how the developed pictures look like?

[@candidoj]

Impressive. Cool.

[@germansaez]

Amazing. Thanks for posting this.

[@WrongTimeline]

He wasn’t kidding. That camera was about 1/3rd the weight of its predecessor.

[@altfactor]

While this was Polaroid's first color camera, this show was in black-and-white.
I suspect they also demonstrated this camera in TV spots on Johnny Carson's "Tonight" show, "Sing Along With Mitch" and Jack Paar's prime-time variety show since the relatively few owners of color TV sets could see this product demonstrated in color.

[@331SVTCobra]

It's great when you have a window into anyone's hobby, then you see the real human. We have just witnessed the real human being, Jerry Lewis. Cool.

[@altfactor]

Jerry Lewis was signed by ABC to host a big-budget (reportedly the biggest budget ever given to a weekly TV series) two-hour variety show in the fall of 1963, broadcast live from a Hollywood theatre renamed the Hollywood Palace.
But the show was one of the biggest disasters in TV history to that time, and was cancelled after 14 weeks (and 13 episodes; the scheduled November 23, 1963 episode was pre-empted for continuing non-stop news coverage following President Kennedy's assassination.
ABC replaced Lewis with another variety show, this one only an hour long and named after the theatre it originated from: "The Hollywood Palace".
"Hollywood Palace " would enjoy a very successful six-year run.