Etroallegories, Men's Spring Summer 2024 collection
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- čas přidán 17. 06. 2023
- How does a book collecting anonymous depictions of allegories, found by pure chance in an old bookstore in the city of Messina, relate to the present moment, and to fashion making in particular?
While visiting his hometown, Marco De Vincenzo stumbled all of a sudden onto a copy of Cesare Ripa’s Iconology: a seventeenth century repertoire filled with allegorical images depicting virtues, qualities, and vices. The encounter triggered a detour among esoteric arcana and amusing representations full of hidden meanings.
A detour that originated in the past but swiftly led to the present moment. Only at a superficial glance allegories look in fact like relics of another time. If allegories use figuration to express concepts, what are memes, GIFs, and even tiktoks if not ways to allow images to say something else, or just simply communicating thoughts in non-verbal ways?
And isn’t the act itself of putting together an outfit, also, an allegorical deed that charges image-making with communicative powers?
The new Etro collection stems from such intuitive, deliberately non-scientific thinking. It is imbued with both ease and sacrality, condensed in flowing shapes that barely touch the body and rhythmic patterns that swarm all over it, either mixed or matched.
Generous blazers, bermudas, jumpsuits, fuzzy jumpers, football tops are mixed with long cardigans and thick blankets that turn into coats.
Allegoric images of Augurio Buono, Bellezza, Eternità, Lussuria, Tenacità pop up here and there, among the glittery touches, as prints or jacquards. Solemnity and playfulness come to the fore, sealed by the accessories: hyper-vulcanized wallabees, square-toed doll shoes, intarsia bags.
Allegory, ultimately, is symbolism, but also is a figurative treatment of one subject under the guise of another, which is in fact what fashion is all about, day by day: make believe.
Thanks X sharing kisses from Sabadell
Fabulously fabulous
Amazing , i need everything from this collection ! 🥰😘😍 ETRO man over here i must say , really my style / brand
This is a AWESOME and refreshingly different collection. The best I've seen so far for the Men's Summer 2024 collections❤
Absolutely!
Agree! My fav runways collection
❤❤❤❤
It was their night in the sun. Came out jumping with some rocking threads and beads and them shoes. The designer did a happening job, and the boys rocked.
this was surprisingly awesome! the shoes!
there are some gorgeous textiles here and a lot to like, BUT I've never really bought into the “three sizes too large” aesthetic.
Absolutely loved it - finally a designer label managed to elevate a Soccer jersey after many other labels tried to be ironic with it. Also, now that Alessandro Michele is gone at Gucci, Etro are really reclaiming their bohemian hippie customer with all the lame ikat he could possibly want. And it looks like it would work well as separates with an existing wardrobe too instead of being excessively prescriptive.
Etro continues to create the most intricate and detailed luxury fabrics. The scale here is easily two sizes too large for most men, so they'll be selling size small mostly. Cool desert boots. Some great pieces if you don't mimic the entire look.
Did they only have fabric for upholstery?
Delicious 😋 collection.
Giving festivals vibes: Burning man, Afropunk, Lollapalooza, Woodstock! Love it!
I love the tailored pleated slouch baggy #DNAStreetwear pants. However, please leave out the small women's hand bags for men. I love the mail carrier or over-sized bags for men. The rest of the collection is so refection and very baggy #PangeaStreetwear vibes. Love it.
THIS COLLECTION IS CONTEMPORARI.
This is not the Etro customer , in my opinion. Drab and oversized? Not quite what I had in mind....
Times are changing.
These clothes are fit for a funeral because they’re dead. Dead on arrival and ready to be buried without a coffin. Just through them in the grave and walk away. This line is nothing more than a waste of fabric. If Etro doesn’t find a better designer soon the men’s fashion line will be a financial disaster. You’ll start finding Etro at TJ Maxx or the dumpster at Target.
Go Michael! You nailed it.
?? What an awful mess... I'm going to have nightmares for a week, after seeing that.
There were some hits in this collection but most seemed drab to me. Add to that the greasy looking Mal-nutrition zombie models and it’s just EH!!
You’re getting old.
@@Jazzgin yeah and so is your daddy, what’s that have to do with the price of eggs in Angola?
@@nelsonacastro5474 Get help.
Those shoes though, there is no way they were thinking that was a good idea.
mah non saprei, passabile? una cosa é certa: i modelli sono proprio brutti!
alright stop
Ridiculous. They all look as though they're out on remand and just come from the food bank. Kind of offensive when you think that they get their fashion ethos from people who actually do live in desperation on the streets.
no appeal at all......summer really?
These young men look unnaturally thin…painful…the collection is not impressive
I was one of the most sought after runway models (not much in USA designers) and I was very thin, but I looked young and healthy.
This is horrible
Designed for they/them, not for men
HI GUYS