The Tidiest Patent Deborah’s Ever Seen In The Den | Dragons’ Den
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- čas přidán 8. 06. 2024
- Shelene and Lisa, visibly nervous, deliver a pitch for their stackable outdoor plant container and watering system. The initial reception from the Dragons is off-putting, even rude, as Peter Jones and Theo Paphitis get sidetracked into arguing over who started giggling first.
An international sensation, Dragon's Den features entrepreneurs pitching for investment in the Den from our Dragons, five venture capitalists willing to invest their own money in exchange for equity.
#DragonsDen #Patent #BloomingHigh - Zábava
I love the way Theo is just like 'hand Deborah the patent info', she's basically their in house patent lawyer.
She's loves a game of Patents.....
It use to be Sarah, she was very strong with patents
It's the trust they have in her too
Theo is the quality control and puts reasonable pressure on items and many break...... They all have their roles and expertise in the den!..... With good patent the product may be useless still and with not as "tight /secure patent" that Deborah approves of as such could still become a great company that sells a great product...... Peter gambled with levi roots and now Peter talks like he is a Michelin starred chef, and no one can patent carribean food..... Its like pizza hut trade but they can't patent the pizza so papa johns and domino's etc can't make pizza and earn huge profits also as the customer will always have a preference ...... Same with any product.... Some for instance can copy the smart phone but iPhone users will stick with apple as they like the product.... Many other phones are better now but most iPhone users stick to apple because they are used to the functioning and they have paid money for music downloads etc...... Apple have no worldwide patent on the smart phone that can stop others making a similar "smart phone" .... Patents are only good if the product is good and sells
If I remember correctly Deborah worked for the patent office at one point in time so she knows them VERY well so all the dragons usually hand them to her or Sarah (when she was on)
I love seeing unpolished entrepreneurs in the Den that don't come from business backgrounds, I always root for a good underdog story.
Davy Newcomb. Yes, I totally agree with you. Being an inventor myself, I can just imagine how nerve wracking it is there for two newbies, with a good idea. I have a bunch of various inventions as well as improvements on existing products, including kitchen utensils, products, but I approach companies via email. I'm in South Africa, but looking for licensing agreements for all my products, in the USA and other countries.
@@samp4050 don’t forget to add Eskom to the mix 😂
@@samp4050 have you had any success getting your products out there?
@@caitlinbarker645 hi Caitlin, I have contacted one American company who loved my first 3 Inventions, and asked me many questions, including if I have patents, so we signed an NDA next day, but that person still hasn't come back to me yet. So I contacted a different company for my other unique improvements on kitchen products, who also immediately asked for my rough sketches, and after seeing them, asked me to also forward my sell sheets when they're done, cos he seems very interested too. So now I'm waiting to my graphic designer to finish them, but she's very busy now. And then I have a few more other inventions and improvements on existing products as well, which I'm planning on sending to more American companies too. You also an inventor? 😊
@@rushilkisoon ohhhh yesss! For sure Rishikesh, how can we forget that ? 😂😂
Deborah reacts to the word ‘Patent’ in the same way Dom Toretto reacts to the word ‘Family’
Objection
If you don't make this into a meme you've missed a golden opportunity 🤣
We don't have friends we have patents
🤣😂
nah Dom way way more into his
as a professional gardener, i think the scope for this is huge. ive seen these around council municipal areas. i think its a cracking product
Praise indeed 🙂
Not a good pot if it's cracking
I'm American. When you say it's cracking is that positive or negative?
@@hermonymusofsparta Positive.
@@sexyhomeowner9345 Thanks
They were possibly the sweetest ladies ever. They were just so gentle and pleasant. I like their product too. It’s perfect for small spaces but I’d prefer it in black that green.
@@A_S12042 It's not a replacement for a trellis, it's it's own thing.
@@jasonj778 So?
@@jasonj778 L comment + ratio
@@jasonj778 And you don't talk like a man.
@@jasonj778 grow up you prat
Theo's sales pitch was worth thousands to those girls. Tens of thousands when added to the comment about their margins, and Duncan's comment about being misadvised.
Add all of that together, with the TV coverage. The most valuable thing they have done with their business.
Hope they use the lessons wisely.
I think this is one of my favourite Dragons' Den clips ever. - It just goes to show how wholesome the interaction can be if you are respectful and honest. These two women weren't business masterminds, but they had a decent product that they were trying to succeed with. Their belief in what they were selling was honest, and in turn the Dragons responded to that by giving out some really nice advice and information. - I'm unsure when this was filmed, but I hope Shelene and Lisa are doing well nowadays, because they clearly deserve to be!
This was filmed in 2010 and the product is still available on Amazon and in home Depot stores so it seems like they did okay for themselves.
I really hope they succeed.
But… I have many patents over more complicated medical devices and most of them are just good… patents… I lose. Even though they’re great ideas!
Funny thing is that the 3 companies I sold were the ones with the least chance of massively succeeding.
I had a good salesman partner. And luck!!!
I've an idea... I'll invest €1 for 10% of your business. What do you think?
As a Horticulturist that product looks great and the fact they tested it for years with the right tests is amazing, I hope they did well.
the company went bust
@@rickysmyth 2004-2022
Deborah is in heaven, bet her eyes lit right up when she heard they had a patent
I love the fact they not only say no but clearly helped with advice because they're genuine.
I honestly can imagine this sort of product doing really well with snazzy marketing and targeted towards young professionals in purpose built apartments with balconies.
Daniel Sheldon ......could grow lettuce and strawberry plants in it too.
skip the youngsters, go directly to the apartment developers.
Somewhere on a cold lonely beach in Scotland, is a seaweed hunter named Rory.
He has the best job in the world.
No seaweed, no sales, no profit.
But he’s adimant he has the best job in the world and that’s all that matters
I thought the product was good and could be up-specked to have more of a display effect. I would have thought the watering system might be able to be used in other areas.
Agreed it’s pretty good
Don't read my name;";$($+$
Yes i like !! 👌🏽
Growing things like lettuces and other leafy vegetables for urban allotment type things.
When they said they buy it for £5.30 I thought they were gonna say they sell em at £30. How can they sell the thing at £7
yeah, not enough money in it, plus it's a big item so storage and shipping costs are high. This is 2010 though, it's post reecession and it's before the crazy inflation we have now. Everything is marked up ridiculously high.
£7 was wholesale price, selling price to consumers would be higher
@@rebeccasykes3862 £7 is still too low wholesale
I was thinking the same thing. Their price up from the manufacturing cost is too modest. Even if they don't mark up to 30 they could sell it for 15 to make the price more appealing to consumers and still make a tidy profit.
@@theSafetyCar no, wholesale prices sometimes don't even 2x it. Sometimes it's just 1.3x, wholesalers just get them in and then sell them on a a couple of weeks.
Those women didn't get their funding, but the advice they got from experts like that probably would have cost £50,000 and they kept 15% of the company. That's still a big win.
I agree.
As someone who's into gardening/plants, this was an amazing product that I've seen so many DIYs for but not many products, especially affordable ones. This would've been GREAT to have out there, especially because of ease of care (watering)
That was disappointing from the dragons. There is a lot of potential there. Margins: dragons probably have loads of connections that can bring production costs way down. They could also get the selling price up through their own channels, through their connections, existing sales agreements or simply putting their name behind the product, expanding the margin per item on both sides.
Patent: left loads of room for expanding the range as Deborah herself explained the patent covered a wide range of designs. This would be very valuable.
Sales: their biggest issue is they are not sales people. A dragon could get them meetings with numerous large stores within a few weeks through their connections.
This was one of those occasions where I feel they didn't invest because it wasn't a ready made business which will dish up a return for no work from them. They sometimes forget that people go on to the show because they aren't a ready made business!!
I think Sara Davies would have been all over this.
Well..the dragons know what they can do..and decided against it. It wasn't worth their time/energy when there are better deals to be made with other pitches.
I mean, you said it yourself, they have nothing but a prototype and a fancy cardboard box. There's no business there. They also don't come across as all that charismatic or business minded. It's not a surprise they didn't invest.
It is not about the production cost. The retail price is WAY too low. It needs to be £19.99 AT LEAST
@@WobblesandBean it wasn't a prototype it was the real deal they have stock
Its great to see some genuine good pitches in this YT channel.
Is shark tank bad?
These ladies come in all professional, made clear and professional pitch and Peter is laughing like a child Infront of them, and it’s a big day for them.
clear and professional pitch ? Really ? they've talked worse than me full of stress in front of my class doing presentation when i was a kid.
And some of you still don't understand how works editing, they take some parts of 1h of discussion to give an atmosphere but sometimes the reaction are taken from another moment in the discussion
so whats your point?
@@epargnepension2262just because they’re common, doesn’t mean the didn’t do their best version of a clear and professional pitch
They’re so kind and helpful when it’s some lovely people who had a genuinely good idea and need a bit of help to get going
Theo’s idea of getting a fully bloomed one into Buyers office’s with a Tag with contact card, is a great idea !! Hope they succeed !!!
Bless them, they are very sincere and warm people, real human beings ☺
Love the planter wish I could buy one for the balcony brill idea
Happy to see this Channel is still uploading
It's basically free money
@@FortoFight also free content, win win
Don't read my name-$73$-
facts, I need my daily lunch content
I love these two. 'it comes in a nice box'... theo: 'stop it'
Their advices are heartwarming
This episode is from 2010. Not sure how successful they are, but this company ("Blooming High") is still in business today.. 👍
No websites and no product can be found. Dead?
dont think so, it's a very niche product, they have jsut £13K in the bank.
You can't make gardening products your only source of income in the UK. It's too seasonal. We got mad about gardening for 4 months of the year, and then 4 months we treat the garden like it's chernobyl
I agree, a bit odd as no website etc but the company check says they're still trading 🤔
@@Professional_CZcams_Commenter Yes, many aspects of gardening tend to be pretty seasonal, Grimshaw - I agree.
And the two ladies in the video are still the directors of the company (listed on Companies House)
I literally loved the way these ladies were presenting it. Being powerful and gentle at the same time. Sad no one thought about giving them some time, helping them right their margins prices etc. get in there. Still, it was a really good product.
powerful?
That would suit balconies, indoors in corners and growing vertical veggies. They may want to change the marketing and supply it with vegetable seeds.
I literally want one of these for my balcony! I would buy this without question!
Great idea, we love flowers, this is good to put everywhere, in the school, hospitals, offices and more.
Great product my gran has 2 of them they work great
7 quid.. What a bargain!! The definitelytely have their price wrong. For sure can be produced cheaper too.
That was the wholesale price.
The retail price is TERRIBLE way too low. That should be going for £19.99 with their £5 build cost then they would’ve made over £10,000 in their first sales.
I'd love a few of these for vertical farming.
I think the potential, especially worldwide is huge. Just need to drive down the manufacturing cost and increase sale price!
These ladies were SO adorable. Very cute pitch!
These ladies make me grin so much, they are so cool and humble and smart
I do like pitches like these where the dragons give some advice. There’s not many of them but it’s free
They are so humble I love them
This feels like a product that would’ve been a smash on the American version of the show. One of the “Sharks” is Lori Greiner, who is known as the “Queen of QVC” (QVC being a home shopping TV network), and an item like this seems tailor-made for that.
I do love how the Dragons attempted to help and guide the entrepreneurs even though they weren’t going to invest in their business. That kind of guidance is so clearly part of the reason they entered the Den in the first place, and it cost them nothing but honesty in their presentation.
Such a shame that they didn't some in with Sara there, she built a lot of her business on create and craft
Loved the giggled banter
They were so lovely and obvoously smart too! Hope they do really well.
How lovely are these two!!
Amazing they done so well regardless 👏
Awwww! Awesome advise Theo! Love to you!!❤❤💐💐👏👏👏
"We tested this tube over a period of five years.. dependent upon size of holes , you can either over or under water ..THIS tube is unique . ".. Product,quite obviously, represents ~Unsurpassed watering system ..
The ONLY, element holding these ladies back is their lack of business confidence. Damn it, that's why they're in the Den in the first place....Shame on those Dragons ! ☹️
It's not the business confidence... I don't think that was ever brought up as an issue for not investing. The thing that the dragons brought up were that the dragons didn't see the product as a suitable return for their money and time. They saw the business as a niche business. The cousins will make some money, but not enough for investors like the dragons...
@@Locutus exactly right
I don't blame them for not investing. The product is good, but these two aren't businesswomen. Their margins are abysmal, and their pitch was lifeless. It's no wonder they didn't go for it.
So sad they didn’t get an investment
Easily two of the loveliest people in the Den
Great advice and free publicity from the show.
This is great! The dragons should have invested in order to help them reduce production costs, which is their biggest setback. There is a huge market as people are moving to ever smaller apartments, but still would like to keep a garden.
Had a look and can't find the product anywhere looks like they're not doing too well. Still on companies house but they appear to have a large loan. Hope it works out for them
companies house have now struck them off
James Caan always sounds like a GP to me, just imagine him talking about swelling and antibiotics and you're away
Awesome product 🙂 👍 space saving ingenious design and looks pretty with all those flower's.
09:30 - 10:00 Best advice from Theo. If you irritate them enough, eventually they cave in just to get rid of you. It's worked for me in the past. Phone them every single day and drive them nuts. That's worked for me as well.
My former boss goes by the rule of 2: Two weeks, two days, then two hours. You keep escalating until they cave just to tell you to sod off 😂
Lock, Stock & Stackable Flower Pots
Peter and Theo the foetus Giggling competition had me in stitches 🤣🤣
I call 'em Thee Hepatitis
I have really limited space, I would definitely use this for a herb garden. Perhaps to grow some tomatoes, really good idea!
I actually buy one of these. I like how the shape is quite tall and watering is easy. When it comes to stackable plant pots, it's a hassle to remove them one by one and with how bad my back is, this would be a very good alternative.
"giggling aside" lmao
That made me giggle
I would be very tempted to buy one if I saw one in a store.
This would be fantastic for growing food in a limited space !!!
That upside down tomato thing is such a gimmick, but so many people buy them it's unreal. This is kind of like that.
@@derekm3180 I think the important difference is the faculty to water it throughout ...that was what the patent was for .Tomatoes a bit cramped yes for sure but for salads peas spinach herbs many other edibles without large root systems should thrive well
Just in time for lunch, cheers
Every one of them are tighter than two coats of paint. People come in and ask for pocket change from these corporate walruses and get spoken down to and humiliated. Theyre arrogant, greedy and forget they got where they were after not so clever investments and blind luck. Horrible to watch.
Dragons didnt want to invest shame ! Today its worth
Net Worth: -£6,023.00
Company Name: BLOOMING HIGH LTD
Total Current Assets: £16,901.00
"I fink it's a good aye-dia"
Very nice advice from the dragons
Would make a good seasonal strawberry planter.
They went in to get a dragon, not just the money. They needed a dragon to open doors for them and speed up the process so that they didn't get rejected in the first place! Imagine having a dragon and the fame of that dragon alone would be enough to cause more interest from the buyers.
Exactly
I made a stackable garden tower that used a drip and aeroponic spritzers in each module. Made it out of 5gallon buckets that I cut holes and formed netted pots into. I feel smart
£7.30?! Could be selling that for at least double to £20 easy
I love it this is beautiful.
I get they are busy and rich but one of these dragons could make that one call wouldn't cost them thing and they would have their foot in the door. Kindness is free
I loved that pitch!
That idea is absolutely amazing, have these dragons not seen the other benefits i.e. stacked hydroponics? This thing will make a mint if they use this for that as well..
Hydroponics are a massive thing right now in some counties, especially in apartment blocks. Sometimes, I don't think the Dragons know what they are on about.
@@nataliem9667 The clips are a few years old FYI
@@jeanettw2341 So? Crops/plants have been grown hydroponically for over 2500 years...
@@nataliem9667 Odd that the technology hasn't improved enough for everything to be grown that way, if the technology is that viable.
@@jeanettw2341 Huh? The methods are in use, just not in commercial farming because it's not cost effective. Hydroponics tackle a very specific issue, which is lack of space (or for aesthetics if you want to be persnickety). If you're a farmer with 50 acres of land you wouldn't even consider the subject. I don't get your point?
I really like that and i want one. Where do i buy one ?
At the beginning of their introduction, i misheard that they were Bloomin high.. 🤣
i’ve watched so many episodes in one night, i think i’ve got an accent by now
They just need to up the price to either £9.99 or £14.99. They're selling it far too cheaply.
I would say this product is better suited in those old granny magazines that everybody gets but never wants, apart from grannies. Those brochures that sell ten foot levers for turning the bath taps on and reading glasses with a beam of light for doing crosswords at 4 in the afternoon etc
It's pretty cool looking and I don't think I've seen them before
Makes a nice change to folks saying they have a patent then Deborah finding out later they have in fact applied for one
Well done Duncan and Theo....great genuine advice! Same to Deborah!
I like how the dragons didn't talk down to them, understanding that they were two working class people whose sales experience was rawer than raw. their business was working, just with big margins and limited advertising. There was no bs with the pair though, no catastrophic blunders or hidden flaws, I honestly think that one of the dragons would've got this going good had they taken a punt. They would've got a patented product on the shelf within weeks on whatever platform they thought best, garden centres, diy outlets, shopping channels etc, and I'm sure they would've definitely cut those margins with production and shipping.
Darn, I liked these ladies a bunch and was rooting for em. :(
For what the product is i Iike it. I'm quite familiar with gardening type products and I think it's an interesting and well designed
They have not been to ballaghaderreen Co Roscommon west of Ireland yet have had something the same for well over 10 years
Strangely enough, I've never been there either.
Retail value should have been around 15 pounds
Good luck to them nice that they got so much good advice free
Can't beat a bit of dragons den
I'd nearly give these two money myself.
This is a classic one that if this pair wanted more money the dragons would have said, "if you just asked for less money it would have been worth a punt".
You cant win!
Hi I'm Deborah "The Patent Queen" Meaden.
One good thing about dragons den and shark tank is, it's essentially free advertising, even if you don't get one of them to invest, knowledge of your product is out there and if it's good, you'll get some purchases and maybe a bigger investment than you'd asked for later from someone else
Surely garden centres/ diy etc.
There are millions of people who live in apartments, high rises who dont have a garden that would like one of those. I think the market is potentially very large. I would certainly buy one.
Great product . . .
are they still in business? I cannot find their product or their website.
I see this kind of planters in many places in India nowadays.
Great ideas from Theo.
£2 profit per unit is absolutely pointless unless your product costs pennies to produce and is an item you can resell consistently.
Them: ......😳....Any questions
I’ve got toast with peanut butter and jam today
So
Cheese and onion here 👌👍
Just peanut butter for me
Don't read my name+37$-"$!
@@readmyprofiledont5060 Stop spamming the comments.. lol. Nobody will read your profile, don't worry 😁
All fun and games until Deborah gets her hands on a patent/legal documents 😂