DLD Tel Aviv 2011 - Interview with Hila Oren

She truly understands the DNA of global cities of today. As General Director of the Tel Aviv Global City Administration, Hila Oren at the DLD Tel Aviv summit clearly defines the city`s global role model qualities in being an international centre, able to combine both: business and culture. Creativity Oren states as a core value of this never sleeping city of around 380 000 residents, counting over 4500 start ups. For her, Tel Avivians are "entrepreneurs by character, who are not afraid of failure". And charmingly she compliments DLD as being Tel Aviv`s twin sister: "Both share the same spirit".

[@volodiavoronel8988]

Very impressive!