Why I became a Brand Manager and NOT a Marketing Manager 👩💻
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- čas přidán 28. 07. 2024
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🔖 Chapters:
00:00 Intro
01:00 #1: Brand contributes more to business success
02:48 Success and KPIs
03:52 Why Brand Managers make more money
04:25 Brand24
05:54 #2: Better technical skills and career prospects
08:26 Why Marketing Managers have less visibility and influence
For those who are undecided between pursuing a career as a brand manager or a marketing manager, this video will help clarify any doubts. Thank you for sharing your valuable insights! 💚
Thank you! 😄
Clearly explained, thank you Rabeea.
Really enlightening, thank you.
Finally you are back. I hope everything is good at your side. Appriciate your content❤
loved yor content and as a marketing manager myself i think what you said is true. Marketing is not the big picture as many say so
Mam you r the reason I got to know and pursuing about brand management
Rabeea, thank you for your videos! It’s so useful and helpful for me and my career. Could you show please how to solve a case for brand manager vacancy in FMCG? Thank you!
Thank you for the content. Please make a detailed video on the interview questions to crack top FMCG companies in India. Please walk through complete real time interview and Prep strategy to get into Assistant Brand Manager / Brand Manager. Please do share any Prep Notes as such, I couldn't find in your website. I hold MBA in Marketing and Supply Chain/Operations and I have 3 yrs of work exp in TCS as SAP Functional Consultant and I am planning to get into Assustant Brand Management Internship/ Full time Offer in top FMCG gaints in India. I hope you will share the inputs. Thanks in advance
Thanks for the feedback. I'll definitely work on a video all about Interview Prep at some point in the future. :)
Thank you for sharing, I just transitioned to working as a Brand manager, I'm open to being mentored by you through several videos and I want to learn more on how to get better at this role.
Thank you! ☺
Hey! Can u pls clarify my doubt that if brand manger requires knowledge of coding? And do they anytime get better opportunities than an individual with no knowledge regarding the same…?
thanks for this very informative video! Really helpful!
You think it would still be ideal for a long time digital marketer to switch into a more senior brand manager role? or should I start applying for a junior brand manager role first?
Interesting. Im marketing manager for a $50 million lifestyle company. And my job is also branding. For our company those two are one in the same
Hey Rabeea, I just saw your video and it was awesome! I was thinking, what if we made your long videos shorter and more interesting? And I'd love to help create some attention-grabbing thumbnails for your channel too!
Extremely edifying and on fleek content📈💯🌸
👌
Girl I love this video so much. I am looking for a Marketing Manager job now and as I was watching your video was thinking to even apply to a Brand Manager role too.
Question? Do you have or think as a Brand Manager or even a Marketing Manager need a website? If so, what would I even put on there if most of the marketing jobs are more implementation strategies and writing documents. Most of my freelance jobs , I do social media and keep a few clients videos to show companies, but I am wanting to pivot into more of a Marketing or Brand role that deals more of the business side and not the creating content side.
Any tips?
This is quite tricky because I DO think having a personal brand is important, and everyone should have a website/portfolio showing their work and what value they bring.
However, it will be difficult for you to reveal too much because most of the actual results you achieve for a client are usually confidential information. The best thing to do in this case is to have a separate "Clients" section where employers can see the clients and industries you're experienced in. Then you can have a "Why Work with Me" section where you show case studies of the results you've achieved (for example, taking engagement from X% to Y% in a certain period of time) without mentioning client names.
Hey! Can u pls clarify my doubt that if brand manger requires knowledge of coding? And do they anytime get better opportunities than an individual with no knowledge regarding the same…?
I need a suggestion can you help me
Good afternoon mam 😊
Is there is technical skill required to become brand manager after completing mba
Hey rabeena,I am from india and i have started to learn many things from your channel i would like to ask that i want to be a brand manager in skin-care industry and i have 3 internship experience as a business development (2 months), market researcher (3 months), and CRM (6monhts) for a jewelry brand and i am doing a distance MBA in marketing and my average cgpa is 9.08 and my age is 22 , please guide me from where should i start and at which position should i apply and should i look for a job or an internship and will my profile be suitable for the same. I hope you see this comment and please reply me as i really want to achieve this dream thank you.
Can someone start in Brand Management without a MBA? I find out about his role a year ago and would love to work in it. But I noticed that for the most part it takes a long time to get there or they require MBA
Absolutely. MBA is not a necessity. Some work experience of at least 1-2 years definitely helps. The best way to get in directly is to go for an Assistant Brand Management internship and then try to get a full-time offer based on that.
@@rabeeahasan Thanks so much for the detailed video! How would you recommend to prepare for a Brand Manager internship? Some of the responsibilities include:
Monitor and analyze brand performance metrics to identify areas of improvement and opportunities for growth.
Brainstorm creative campaign ideas and lead the development of campaigns and assets.
Coordinate with marketing, creative, and design teams to ensure brand consistency across all channels.
Monitor and evaluate competitive activities in the marketplace, as well as stay up to date on industry trends and best practices.
Partner closely with other teams to ensure successful communication of brand messages and standards.
I am working on my masters in digital marketing and design but don't have a lot of experience and as a result confidence in the analytics/metrics side or creating those campaigns, is there a way I can learn this quickly? Do you recommend getting certified in GA4?
Hello ma'am